La Strada
La Strada is a privately held, non-union General Engineering Contractor in Southern California offering integrated street construction (grading, paving, concrete) and underground wet utilities (sewer, storm drain, water) for homebuilders, land developers, and municipalities.
- Company typePrivate
- Founded1999
- HeadquartersLake Forest, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What La Strada does
La Strada is a privately held, non-union General Engineering Contractor headquartered in Lake Forest, California, providing integrated street construction and underground wet utility services across Southern California. Founded in 1999 by Rudy Ruiz, who serves as President and CEO, the firm operates two divisions: La Strada Contracting (grading, paving, concrete curb and gutter, and decorative pavers) and La Strada Pipeline (sewer, storm drain, and domestic/reclaimed water installation). The Pipeline Division was formalized in 2016 as a partnership between Rudy Ruiz and Chris Anselmo, who brings over 25 years of pipeline experience as Vice President. The company is family-owned, with Wendy Ruiz serving as Chief Financial Officer, and has 11-50 employees.
La Strada's service offering spans the full civil construction stack required for residential, commercial, and industrial master-planned developments, including grading and paving, decorative and permeable pavers, concrete work, sanitary sewer, storm drain systems from 4-inch PVC to 120-inch RCP, and domestic, reclaimed, and fire water lines. The company also serves municipal clients through public works bidding. Its named enterprise customers include Shea Homes (a TradePartner for over twenty years), Taylor Morrison, Lennar, Brookfield Residential, CalAtlantic, Far West Industries, LandSea, Toll Brothers, MBK Homes, and Trumark Homes, as well as municipalities such as the Cities of San Clemente, San Jacinto, Brea, and Corona. Customer testimonials emphasize on-time, on-budget delivery and the seamless coordination of street and underground utility scopes under one contract.
La Strada generates revenue through project-based contracts ranging from small-scale to multi-million dollar developments, with pricing determined through estimates and competitive municipal bidding. Distribution is entirely direct: the CEO personally works with developers on scheduling and phasing, and projects are secured through long-term homebuilder relationships and municipal bid processes. The firm has no public revenue disclosure, no institutional investors, no patents, no APIs, no AI/ML capability, and a geographic footprint confined to Southern California, with no stated plans for geographic expansion.
La Strada firmographics
Firmographics- Name
- La Strada
- Legal name
- La Strada Contracting
- Website
- https://lastradacontracting.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- La Strada is a privately held, non-union General Engineering Contractor in Southern California offering integrated street construction (grading, paving, concrete) and underground wet utilities (sewer, storm drain, water) for homebuilders, land developers, and municipalities.
- Ownership category
- akta.pro rank
La Strada industry classification
Industry- Product category
- General Engineering Contracting
- NAICS
- Water and Sewer Line and Related Structures Construction (237110), Highway, Street, and Bridge Construction (237310), Other Heavy and Civil Engineering Construction (237990)
- SIC
- Water, Sewer, Pipeline, Comm & Power Line Construction (1623), Heavy Construction Other Than Bldg Const - Contractors (1600)
- akta.pro primary industry
- Roadway Drainage & Stormwater Works (Culverts, Ditches, Catch Basins) (IMAFAEAG)
- akta.pro secondary industries
- Manholes, Laterals & Service Connections (Installation/Rehab) (EUANACAI), Culverts, Bridges & Cross-Drainage Structures (Hydraulic Capacity & Rehabilitation) (EUANAEAC)
Keywords
Where La Strada is headquartered
LocationHeadquarters
- HQ city
- Lake Forest
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
La Strada business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Construction Services: La Strada generates revenue through construction services including grading, paving, concrete work, and pipeline installation for residential, commercial, municipal, and industrial projects. Revenue is earned through project-based contracts ranging from small-scale to multi-million dollar developments.
Distribution channels2 records
Marketing channels3 records
La Strada product offering
Product offeringCore offering
La Strada is a Non-Union General Engineering Contractor that provides integrated street construction and underground wet utility services. The company delivers grading, paving, decorative pavers, and concrete work through its La Strada Contracting division, and sewer, storm drain, and water line installation through its La Strada Pipeline division, serving residential, commercial, municipal, and industrial developments across Southern California.
Product overview
La Strada is a Non-Union General Engineering Contractor serving Southern California since 1999, offering a unified suite of construction and pipeline services. The company operates two distinct divisions: La Strada Contracting (grading, paving, concrete, and decorative pavers) and La Strada Pipeline (sewer, storm drain, and water utilities). These integrated service divisions work together to provide seamless project execution from wet utilities to street construction, enabling cost and time savings for developers on residential, commercial, municipal, and industrial projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Grading and Paving Paving and grading services for roads, highways, and commercial and residential developments using modern technology and specialized equipment.
- Decorative Pavers Installation of interlocking decorative pavers, including permeable pavers for sustainable stormwater management, placed over aggregate base or concrete.
- Concrete Concrete construction services including curb and gutter (machine and handset), city sidewalks, driveways, cross gutters, spandrels, decorative stamped concrete, and PCC pavement.
- Domestic and Reclaimed Water Installation of domestic water, reclaimed water, and fire lines for commercial and residential projects through the Pipeline Division.
- Storm Drain Installation of storm drain systems ranging from 4-inch PVC to 120-inch RCP, including water retention systems, curb inlets, box culverts, filterra systems, and bio-retention basins.
- Sewer Sanitary sewer line installations including mainline and manholes, with capability to handle challenging terrain, sewer bypasses, and multiple lift stations.
Companies that use La Strada
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
La Strada technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Strada partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Shea HomescoreShea Homes has been a trusted TradePartner with La Strada for over twenty years. La Strada initially provided paving services and later expanded to include pipeline services. Shea Homes regularly uses both La Strada Contracting and La Strada Pipeline for their developments.
- Chris AnselmocorePartnership formed in 2016 between Rudy Ruiz (CEO of La Strada) and Chris Anselmo to establish La Strada Pipeline. Chris Anselmo brings over 25 years of pipeline knowledge and serves as Vice President, heading the Pipeline Division as an equal partner.
- Retained Pipeline PersonnelminorWhen La Strada acquired the backlog of a retiring local pipeline company in 2010, key personnel were retained. This provided La Strada with experienced pipeline expertise and an existing customer base.
- Toll BrothersminorLuxury home builder featured as a client partner on La Strada's website with logo display.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
La Strada competitors and assessment
Company assessmentBroad incumbents
- Granite Construction Incorporated: Granite is a large publicly traded heavy civil contractor with significant California operations in transportation, water resources, and underground utilities - a much larger incumbent operating in the same broad space as La Strada but at a national scale.
Direct peers
- Excel Paving Company: Excel Paving is a Long Beach-based paving, grading, and underground utility contractor serving Southern California developers and municipalities - comparable scope and regional customer overlap with La Strada.
- Griffith Company: Griffith is a Southern California-based general engineering contractor delivering grading, paving, underground utilities, and structural concrete for public and private infrastructure - overlapping La Strada's street-and-wet-utility delivery model.
- Sully-Miller Contracting Company: Sully-Miller is a Southern California paving, grading, and concrete contractor (a Colas USA subsidiary) - directly comparable to La Strada Contracting's street construction services and shared SoCal customer base.
- Sukut Construction: Sukut is a heavy civil and earthmoving contractor based in Southern California that performs grading, paving, and wet utility work for developers and municipalities - directly comparable in service mix, customer base, and geography to La Strada.
- Filanc Construction Company: Filanc is a California-focused heavy civil and water/wastewater treatment and pipeline contractor serving municipalities and developers - similar underground utility scope and geographic concentration as La Strada.
- W.A. Rasic Construction Company: W.A. Rasic is a Southern California wet utility and pipeline contractor focused on water, sewer, and storm drain installation for municipalities and developers - directly comparable to La Strada's Pipeline Division.
- KEC Engineering: KEC Engineering is a Southern California underground utility and pipeline contractor serving residential, commercial, and municipal clients - directly comparable to La Strada Pipeline's wet utility installation services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
La Strada social profiles
Digital presenceLa Strada financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Strada leadership team
Management profileNumber of profiles
Profiles7 records
La Strada subsidiaries and ownership
Company hierarchySubsidiaries1 record
La Strada funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Strada M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Strada
What does La Strada do?
La Strada is a Non-Union General Engineering Contractor that provides integrated street construction and underground wet utility services. The company delivers grading, paving, decorative pavers, and concrete work through its La Strada Contracting division, and sewer, storm drain, and water line installation through its La Strada Pipeline division, serving residential, commercial, municipal, and industrial developments across Southern California.
Is La Strada a public or private company?
La Strada is a private company. It is classified as family owned and is currently operating.
When was La Strada founded?
La Strada was founded in 1999. It employs 1 to 10 people.
Where is La Strada based?
La Strada is headquartered in Lake Forest, United States, in the North America region.
How does La Strada make money?
One revenue line is on record: construction Services.
Who are La Strada's main competitors?
Granite Construction Incorporated is listed as a broad incumbent. Direct peers are Excel Paving Company, Griffith Company, Sully-Miller Contracting Company, Sukut Construction, Filanc Construction Company, W.A. Rasic Construction Company and KEC Engineering.
Does La Strada have an API?
No public API is recorded for La Strada.
What industry is La Strada in?
La Strada's product category is General Engineering Contracting. Its primary akta.pro industry code is IMAFAEAG, Roadway Drainage & Stormwater Works (Culverts, Ditches, Catch Basins), with a secondary code of EUANACAI, Manholes, Laterals & Service Connections (Installation/Rehab). Its NAICS code is 237110 and its SIC code is 1623.