AB Marine
- Company typePrivate
- Founded1993
- HeadquartersMiddletown, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
AB Marine firmographics
Firmographics- Name
- AB Marine
- Legal name
- AB Marine
- Website
- https://ab-marine.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
AB Marine industry classification
Industry- Product category
- Marine Propellers and Equipment Distribution
- NAICS
- Ship Building and Repairing (336611)
- SIC
- Ship & Boat Building & Repairing (3730)
- akta.pro primary industry
- Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM)
Keywords
Where AB Marine is headquartered
LocationHeadquarters
- HQ city
- Middletown
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AB Marine business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Marine Propeller Sales: AB Marine generates revenue through the sale of marine propellers including GORI folding propellers (2-blade, 3-blade, Race series), Variprop feathering propellers, and Autoprop self-pitching propellers. The company stocks full inventory of products, factory supplied parts & zincs in house.
- Marine Equipment Distribution: Distribution of complementary marine products including Shaft Shark line cutters, SigmaDrive constant velocity joints, Autolock shaft brakes, Moonlight hatches and portlights, Lasdrop shaft seals, and Hundested controllable pitch propellers and gearboxes.
- Parts and Accessories: Sale of replacement parts, zincs, and accessories for distributed products including propeller components, installation hardware, and maintenance supplies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Quoting Based on Vessel Specifications |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
AB Marine product offering
Product offeringCore offering
AB Marine is the exclusive North American and Caribbean importer and distributor of marine propellers and related equipment for sailing vessels. The company sells GORI folding propellers, Variprop feathering propellers, Autoprop self-pitching propellers, Shaft Shark line cutters, SigmaDrive constant velocity joints, Lasdrop shaft seals, Moonlight hatches, and Hundested controllable pitch propellers. AB Marine also provides expert propeller sizing consultation through its PropFinder tool and direct sales support.
Product overview
AB Marine is a marine equipment distributor and service company offering a comprehensive portfolio of propeller products and related marine equipment. The core product lines include GORI folding propellers (2-blade, 3-blade, and Race series), Variprop GP and Variprofile feathering propellers, and Autoprop self-pitching propellers. The company also distributes complementary products including Shaft Shark line cutters, SigmaDrive constant velocity joints, Lasdrop shaft seals, Moonlight marine hatches, Hundested controllable pitch propellers for commercial applications, and Michigan Wheel fixed propellers. Additional services include propeller sizing tools (PropFinder), installation and maintenance, and service and repair. AB Marine serves as the North American and Caribbean importer for GORI Propeller, Variprop, Autoprop, Moonlight Hatches, and Shaft Shark products, operating as part of the BSI Marine Equipment Group.
Differentiator
Problem solved
Functional benefit
Brands
- Shaft Shark: Line and weed cutter for prop shafts to protect propellers from rope and debris entanglement
- PropFinder
Products and services
- GORI Propellers Folding propellers available in 2-blade, 3-blade, and Race configurations for sailing vessels. Features overdrive functionality with two controlled pitch settings and full reverse thrust, designed for low drag and high efficiency. Targeted at sailboat owners and OEM boat builders.
- Variprop GP Feathering propeller with smooth running, energy efficient operation and thrust comparable to fixed pitch propellers. Features high-tech GAWN blade profile, available in 2-blade, 3-blade, and 4-blade configurations.
- Variprofile Feathering propeller offering smooth operation and efficient thrust similar to fixed pitch propellers, available in 2-blade and 3-blade configurations.
- Autoprop Self-pitching feathering propeller that automatically adjusts pitch for optimal performance under power and sailing conditions.
- Shaft Shark Line and weed cutter installed on the propeller shaft ahead of the propeller, featuring razor-sharp serrated teeth to cut ropes and weeds. Available in multiple sizes for shaft and saildrive installations.
- SigmaDrive Constant velocity joint and Autolock shaft brake for improved drivetrain performance on marine vessels.
- Lasdrop Shaft Seals Shaft seal products including Gen2 Shaft Seal, EliteSeal Lip Seal, and DrySeal Lip Seal for preventing water ingress along propeller shafts.
- Moonlight Hatches Marine hatches and portlights including Offshore Hatches, Portlights, Lowline Hatches 55-SERIES R50, and Compact Flush Hatches CF-SERIES.
- Hundested Controllable Pitch Propellers Commercial-grade controllable pitch propellers, gearboxes, pitch control units, and thrusters for workboat applications. Part of BSI Marine Equipment Group.
- Michigan Wheel Fixed Propellers Fixed pitch propellers for sailboats requiring traditional propeller configurations.
Quantifiable outcome
- GORI Race achieves 0N drag vs Maxprop 2.0N, Std GORI 2.2N, competing folding props 3-10N, and fixed props up to 200N
- +3 more outcomes
Companies that use AB Marine
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
AB Marine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
AB Marine partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship and core.
- Nautor's SwanflagshipGORI Propeller is now the OEM supplier on Club Swan 50, Swan 48, Swan 55, and Swan 58 models. The 3-blade GORI single pitch propeller was selected for the new Nautor SWAN 55 launching in 2022.
- BSI Marine Equipment GroupcoreBSI Marine Equipment Group acquired GORI Propeller and now includes GORI as part of their marine equipment portfolio. BSI is a precision manufacturer in the marine industry with over 35 years of operation, backed by ISO9001 certification. The group also includes Hundested Propeller, Jefa Steering, Moonlight, Ocean Marine Systems (OMS), and OYS.
- TorqeedoflagshipTorqeedo, the leaders in electric propulsion, selected Gori as the standard factory supplied propeller for their new cruising line of engines. Gori 2-blade and 3-blade folding propellers were chosen after extensive testing showed superior performance over competitor Flexofold products.
- OceanvoltflagshipGori propeller was selected as the standard factory supplied propeller for the Oceanvolt line of Electric motor systems after extensive testing showed Gori propellers work well with their regeneration system, unlike competitor Flexofold products.
- GORI Propeller DenmarkcoreAB Marine is the exclusive North American and Caribbean importer and distributor for GORI Propeller products from Denmark, including folding, feathering, and racing propellers.
- ZF (SAILDIVE)coreGORI has successfully tested their 3 Blade saildrive folding propeller with the new ZF SD15 saildrive on Yanmar 4JH110. GORI propellers are approved for Yanmar saildrives and all other makes with their flexible rubberised bushing that absorbs shock and inertia.
- YanmarcoreGORI propellers are factory approved for Yanmar saildrives and work with Yanmar's higher power common rail engines paired with ZF SD15 saildrives for vessels up to 65 feet.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
AB Marine competitors and assessment
Company assessmentDirect peers
- PYI Inc. PYI Inc. is a U.S. marine equipment distributor that sells Maxprop and Flexofold folding/feathering propellers — AB Marine's direct competitors. Both companies operate as exclusive North American distributors of competing European propeller brands with similar consultative sales models and boat-show presence.
- Flexofold: Flexofold is a Danish manufacturer of folding propellers that competes head-to-head with GORI (which AB Marine distributes). Torqeedo and Oceanvolt both tested Flexofold against GORI and selected GORI as their standard propeller, making Flexofold the most direct product competitor.
- Maxprop: Maxprop is a U.S. manufacturer of feathering propellers that competes directly with the Variprop and Autoprop lines AB Marine distributes. German Naval Architecture Test Center data cited by AB Marine directly benchmarks GORI against Maxprop, confirming the two are head-to-head product substitutes.
- J-Prop: J-Prop is a Japanese manufacturer of folding propellers serving the same performance sailing and cruising segments as GORI. They are a direct product competitor in the global folding-propeller category where AB Marine's GORI and Variprop lines compete.
- Radice Marine Propellers: Radice is an Italian manufacturer of marine propellers for sailing and powerboat applications. They compete in the same performance and cruising propeller segments as the GORI, Variprop, and Autoprop lines distributed by AB Marine.
- Martec Engineering: Martec Engineering is an Italian manufacturer of folding and feathering propellers, plus saildrives and stern gear, serving the same performance sailing OEM and aftermarket customers as AB Marine.
Broad incumbents
- West Marine: West Marine is the largest marine equipment retailer in North America with hundreds of stores and a full e-commerce site. They sell a broad assortment of marine products (including propellers) at mass-market price points, competing with AB Marine for the more transactional sailing-customer segment.
- Defender Marine: Defender Marine is a long-established U.S. mail-order and online marine equipment retailer offering propellers, hardware, and outfitting. They are a broad incumbent in the same marine-equipment retail category as AB Marine, with a much larger catalog and digital infrastructure.
Others
- Brunton's Propellers: Brunton's is a U.K.-based manufacturer of controllable-pitch propellers and the maker of the SigmaDrive CV joint — a product AB Marine distributes. They are simultaneously a product partner (SigmaDrive) and an adjacent manufacturer serving overlapping customers with similar marine propulsion technology.
- Hundested Propeller: Hundested is a Danish manufacturer of commercial-grade controllable-pitch propellers and gearboxes, and a sister company to GORI within the BSI Marine Equipment Group. AB Marine already distributes Hundested products, and the two share group ownership, making them a closely tied ecosystem participant rather than a head-to-head competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
AB Marine social profiles
Digital presenceAB Marine financial estimates
Financial estimateRevenue estimate
Valuation estimate
AB Marine leadership team
Management profileNumber of profiles
Profiles1 record
AB Marine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AB Marine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AB Marine
What does AB Marine do?
AB Marine is the exclusive North American and Caribbean importer and distributor of marine propellers and related equipment for sailing vessels. The company sells GORI folding propellers, Variprop feathering propellers, Autoprop self-pitching propellers, Shaft Shark line cutters, SigmaDrive constant velocity joints, Lasdrop shaft seals, Moonlight hatches, and Hundested controllable pitch propellers. AB Marine also provides expert propeller sizing consultation through its PropFinder tool and direct sales support.
Is AB Marine a public or private company?
AB Marine is a private company. It is classified as unknown and is currently operating.
When was AB Marine founded?
AB Marine was founded in 1993. It employs 11 to 50 people.
Where is AB Marine based?
AB Marine is headquartered in Middletown, United States, in the North America region.
How does AB Marine make money?
Three revenue lines are on record. Marine Propeller Sales are the primary driver. The others are marine Equipment Distribution and parts and Accessories.
Who are AB Marine's main competitors?
Direct peers on record are PYI Inc., Flexofold, Maxprop, J-Prop, Radice Marine Propellers and Martec Engineering. Broad incumbents are West Marine and Defender Marine. Others are Brunton's Propellers and Hundested Propeller.
Does AB Marine have an API?
No public API is recorded for AB Marine.
What industry is AB Marine in?
AB Marine's product category is Marine Propellers and Equipment Distribution. Its primary akta.pro industry code is CRAMAIAM, Marine Recreation Rentals & Tours Retail Counter (On-site Sales). Its NAICS code is 336611 and its SIC code is 3730.