Blomsma Group

What Blomsma Group does

Heijboer Safety Group, formerly known as Blomsma Group, is a Netherlands-based, family-owned provider of safety signage and safety products operating since 1979. The company delivers end-to-end solutions spanning consultancy, design, engineering, production, and installation, and is organized across four core operating divisions: Blomsma Signs & Safety (industrial and commercial safety signage), Blomsma Transit Signage (transportation and transit wayfinding signage), T-ISS Safety Suppliers (safety products distribution), and Fire Isolator (fire isolation systems and equipment). It markets proprietary sub-brands SafeSign and PolyesPro within its safety products portfolio and holds ISO and NEN quality compliance credentials alongside Bureau Veritas certification.

The group's product surface is fundamentally physical-manufacturing oriented: signs, decals, wayfinding systems, and fire-safety hardware produced at its Zoetermeer headquarters and Dinxperlo facility, with a German branch in Bunde supporting DACH market coverage. Revenue is generated through direct B2B enterprise sales of safety signage products (one-time project/license-style transactions), sale of safety products through T-ISS and Fire Isolator, and professional services revenue from consultancy, engineering, and installation engagements. Customers are industrial facilities, warehouses, transit operators, and commercial building owners with safety-compliance obligations.

The go-to-market is sales-led with multi-channel demand generation via the company website (available in Dutch, German, and English), annual Open House events at headquarters, and an inside-sales/field-sales hybrid targeting European enterprise accounts. The customer base spans three primary verticals — industrial/commercial safety, transit and transportation, and fire safety — with no public disclosure of pricing or unit economics.

Name

Blomsma Group

Legal name

Heijboer Safety Groep

Website

https://blomsma.nl

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

51–100 employees

Short description

Heijboer Safety Group is a Netherlands-based, family-owned manufacturer of safety signage and safety products serving industrial, transit, and fire-safety customers across Europe since 1979, with operations in Zoetermeer, Dinxperlo, and Bunde.

Ownership category

akta.pro rank

Product category

Industrial Safety Signage and Products

NAICS

Sign Manufacturing (339950), Sign Manufacturing (33995)

akta.pro primary industry

Traffic Systems & Road Safety Infrastructure (Signals, ITS, Barriers, Signage, Markings) (IMAFAEAI)

akta.pro secondary industry

Fire Door, Firestop & Passive Fire Protection Inspection/Installation (IMAIAJAJ)

Keywords

• Safety signage solutions
• Industrial safety products
• Transit signage systems
• Fire safety equipment
• Workplace safety compliance

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Safety Signage Products: Production and sale of safety signage products including safety signs, transit signage, and related safety markings for industrial and commercial applications
2. Safety Products: Sale of safety products including safety suppliers and fire safety equipment through divisions like T-ISS Safety Suppliers and Fire Isolator
3. Professional Services: Consultancy, design, and engineering services for safety solutions, including installation services

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Heijboer Safety Group (formerly Blomsma Group) manufactures and supplies safety signage and related safety products for industrial, commercial, transit, and fire-safety applications through four divisions: Blomsma Signs & Safety, Blomsma Transit Signage, T-ISS Safety Suppliers, and Fire Isolator. The company delivers complete, integrated solutions covering consultancy, design, engineering, in-house production, and on-site installation, supported by proprietary brands SafeSign and PolyesPro®.

Product overview

Blomsma Group operates as a multi-brand safety solutions company organized into distinct divisions and branded products. The company provides complete solutions in safety signage and safety products — from consultancy, design, and engineering to production and installation. Its divisions include Blomsma Signs & Safety (specializing in safety signage), Blomsma Transit Signage (transit signage), T-ISS Safety Suppliers (safety products and supplies), and Fire Isolator (fire isolation products). The company also markets innovative brands such as SafeSign and PolyesPro® under its portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• SafeSign: Innovative safety brand under Heijboer Safety Group
• PolyesPro

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor.

• Bureau VeritasminorOthersIndustry certification and compliance partner. Bureau Veritas logo appears on website footer indicating certification or compliance verification services.
• The PSpA (Professional Safety Partners Association)minorOthersIndustry association membership. Full member of The PSpA, a professional safety partners association.
• ISO (International Organization for Standardization)minorOthersStandards compliance partner. ISO logo displayed indicating adherence to international quality standards.
• NEN (Nederlands Normalisatie-instituut)minorOthersDutch standards organization partner. NEN logo displayed indicating compliance with Dutch national standards.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Brady Corporation: Global US-based manufacturer of identification and safety products including safety signs, labels, and workplace compliance solutions. Brady is a broad incumbent with a much larger product portfolio that competes with Heijboer across safety signage and supplier categories, particularly through its Seton subsidiary.
• Avery Dennison: Global manufacturer of labeling and materials science products with a meaningful safety identification portfolio. A broad incumbent competing with Heijboer's signage and labeling applications through its industrial segment, with substantially greater scale and R&D resources.
• Pfannenberg: German industrial manufacturer of signaling devices, thermal management, and safety equipment. A broad incumbent with overlapping industrial safety customer base, comparable to Heijboer's transit and industrial safety vertical through its signaling technology portfolio.

Emerging players

• ASO Safety Solutions: European safety products manufacturer specializing in industrial safety solutions including machine guarding and workplace safety. Comparable to Heijboer in serving industrial customers with specialized safety offerings, though with narrower product focus on machine and equipment safety.

Direct peers

• Jalite: UK-based manufacturer of photoluminescent (glow-in-the-dark) safety signs and wayfinding signage. A direct competitor in the European safety signage niche, comparable in scale and product specialization, serving similar industrial and commercial compliance-driven customers.
• Brimar Safety Signs: UK-based manufacturer and supplier of safety signs, traffic signs, and custom signage solutions. Directly comparable to Heijboer's Blomsma Signs & Safety division in product category and B2B industrial customer base, with similar scale and product specialization.
• Accuform Signs: US-based manufacturer specializing in safety signs, facility identification, and visual communication products. Directly comparable to Heijboer's Blomsma Signs & Safety division in product category, customer base (industrial facilities), and one-stop-shop delivery model.
• Seton: UK-headquartered supplier of safety signs, labels, and workplace compliance products (part of Brady Corporation). Directly comparable to Heijboer in product category and B2B sales model, targeting industrial and commercial customers needing safety signage and supplies.

Regional players

• Eurosafe: Nordic-based supplier of safety products, fall protection, and workplace safety solutions. Comparable to Heijboer in serving industrial customers across Europe with bundled safety product offerings, though focused on the Scandinavian geography.
• Werma Signaltechnik: German manufacturer of optical and acoustic signal devices for industrial safety applications. A regional peer operating in the DACH market with comparable industrial customer base, competing most directly in the transit/industrial signaling adjacency to Heijboer's transit signage division.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blomsma Group