What Cover-Pools Incorporated does

Cover-Pools Incorporated, founded in 1959 by Joe Lamb and headquartered in West Valley City, Utah, designs and manufactures automatic safety pool covers under the Cover-Pools brand and is a wholly-owned subsidiary of Zodiac Pool Systems, Inc. within the Fluidra group. The company invented and patented the automatic pool cover in 1962 and is self-described as the world's leading manufacturer of automatic safety pool covers, selling three core mechanism families — the T4 stainless-steel-cable system (including T4 Full-Size, T4 Versa, and T4 Spa variants), the T3 EVO rope system, and the legacy Save-T 3 — together with proprietary Quad-Core and Pro-Coat laminated fabrics, Corr-Resist corrosion-resistant components, Vanishing Lid and Bezel mechanism housings, track and coping systems for concrete, gunite, vinyl liner and fiberglass pools, and integration with Jandy AquaLink automation through a Cover-Pools Interface Board. All systems are UL listed and independently certified to exceed ASTM F1346-91 safety standards.

The company's revenue model is hardware-centric and channel-mediated: it sells complete automatic pool cover systems, replacement fabrics compatible with its own and competitor installations, and individual parts and components (motors, webbing, ropes, cables, gliders, pulleys, controls), with revenue flowing through a curated network of US distributors and trained dealers rather than direct-to-consumer. The target customer is the residential and small-commercial pool owner reached via mid-market pool builders, dedicated pool cover dealers, and aftermarket replacement demand, with secondary reach into spa and swim spa owners. Pricing is not publicly disclosed and is set by dealers based on pool size, shape, customization, and installation requirements; the company monetizes its installed base through a 7-year Quad-Core fabric warranty and mechanism and motor warranties, ongoing parts and replacement-fabric sales, and Dealer School training that locks in installer relationships. Cover-Pools has no public mobile app, no disclosed API or SDK, and no AI/ML capability of substance; growth has been driven by organic product extension (notably the 2024 T3 EVO, T4 Versa, and T4 Spa launches) under the Fluidra corporate umbrella.

Name

Cover-Pools Incorporated

Legal name

Cover-Pools Incorporated

Website

https://coverpools.com

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

101–250 employees

Short description

Cover-Pools Incorporated is a US-based designer and manufacturer of automatic safety pool covers, serving residential and commercial pool owners through a network of trained dealers and pool builders under the Fluidra/Zodiac Pool Systems umbrella.

Ownership category

akta.pro rank

Headquarters

HQ city

Vista

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations

Revenue model

1. Automatic Pool Cover Systems: Complete automatic safety pool cover systems including mechanisms, motors, fabric, track systems, lids, and controls. Sold through dealer network for new pool construction and existing pool retrofits.
2. Replacement Fabric Covers: Replacement fabric covers compatible with Cover-Pools and competitor automatic pool cover systems. Available in Quad-Core and Pro-Coat materials in various colors including custom orders.
3. Parts and Components: Individual parts including webbing, ropes, cables, gliders, wheels, pulleys, controls, motors, and mechanism components for repairs and upgrades.
4. Dealer/Professional Services Support: Technical training, dealer school, and professional resources for pool builders and installers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

No supporting source data was provided in the input for this company.

Product overview

Cover-Pools Incorporated is the world's leading manufacturer of automatic safety pool covers, having invented the automatic pool cover in 1959 and patented it in 1962. The company offers a comprehensive portfolio of automatic pool cover systems centered around three main mechanism families: the T4 System (stainless steel cable-based, including T4 Full-Size, T4 Versa, and T4 Spa variants) and the T3 EVO System (rope-based). These systems are paired with proprietary fabric technologies including Quad-Core laminated fabric (18 oz, 7-year warranty) and Pro-Coat coated fabric (17 oz), available in standard and custom colors. The product ecosystem includes extensive track/channel/coping systems for various pool constructions (concrete, gunite, vinyl liner, fiberglass), mechanism housing solutions (lids and benches including Vanishing Lid system), controls (toggle switches and digital keypads), leading edges, wheels/gliders, and specialty kits like the V-Pak for vinyl liner pools. Key technology differentiators include Corr-Resist corrosion resistance for salt environments and AquaLink automation integration. The company operates as a wholly-owned subsidiary of Zodiac Pool Systems and sells through a network of distributors and dealers.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Reduce evaporation by up to 94%
• +4 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Zodiac Pool Systems, Inc.coreOthers · 1 February 2008In February 2008, Cover-Pools Incorporated was acquired by a group that became Zodiac Pool Systems, Inc. Cover-Pools is now a wholly-owned subsidiary of Zodiac Pool Systems, the global leader in innovative consumer-focused pool and spa products.
• FluidracoreOthersFluidra is the parent company of Zodiac Pool Systems. Cover-Pools sales email is [email protected]. Fluidra administers the Fluidra Rewards program for pool builders, retailers, and pool service companies in the US and Canada.
• Jandy (Zodiac)coreTechnology or IntegrationCover-Pools integrates with Jandy AquaLink automation systems, allowing pool cover owners to control other pool features (pumps, chlorinators, water features, cleaners) based on cover position. The Cover-Pools Interface Board enables this integration.
• Jandy®coreTechnology or IntegrationJandy is a Zodiac brand providing pool automation products. AquaLink integration allows Cover-Pools covers to coordinate with Jandy automation systems.
• Zodiac® Pool SystemscoreTechnology or IntegrationSame parent company as Cover-Pools. Products are often sold together and referenced on shared platforms. Zodiac is the global leader in pool and spa products.
• Polaris®minorOthersPolaris is a Zodiac brand for pool cleaners. Referenced on Cover-Pools website as part of Zodiac pool product ecosystem.
• UL (Underwriters Laboratories)coreOthersCover-Pools pool covers are UL listed (file number E52841) for ASTM safety, US electrical, and Canada electrical standards. Products are independently certified to exceed safety requirements.
• ASTM InternationalcoreOthersCover-Pools pool covers are independently certified to exceed ASTM F1346-91 requirements, which sets safety standards for pool covers.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Coverstar: Manufacturer of automatic pool cover systems (acquired by Latham Pool Products) that competes head-to-head with Cover-Pools in the residential automatic safety cover category, using similar track, reel, and fabric architectures sold through pool builder and dealer channels.
• Pool Cover Specialists: Dedicated automatic pool cover manufacturer and installer serving residential markets; comparable product line (mechanism-based safety covers) and channel motion (dealer/direct installer sales) to Cover-Pools.
• Automatic Pool Covers (APC): Independent automatic pool cover specialist serving residential and commercial pools with comparable mechanism-and-fabric systems; directly comparable product offering, customer base (pool builders and dealers), and go-to-market model to Cover-Pools.

Others

• Fluidra: Parent company of Zodiac Pool Systems and Cover-Pools; global pool and wellness equipment group whose portfolio (AstralPool, Jandy, Polaris, Zodiac) overlaps with Cover-Pools' product adjacencies and distribution channels.
• Maytronics: Global leader in robotic pool cleaners (Dolphin) and broader residential pool equipment; not a direct cover competitor but a comparable connected-pool and consumer-pool equipment peer competing for builder specification and dealer attention.

Broad incumbents

• Latham Pool Products: Diversified pool products manufacturer (liners, covers, steps) that now owns Coverstar; competes with Cover-Pools across multiple categories including automatic covers, and serves the same pool builder and dealer network.
• Hayward Industries: Major pool equipment manufacturer offering pumps, filters, heaters, cleaners, and automation; competes with Cover-Pools in the integrated pool equipment market and increasingly in connected pool systems.
• Pentair: Global pool and water treatment equipment giant whose pumps, filters, heaters, and automation systems are sold alongside (and sometimes bundled against) automatic covers; competes with Cover-Pools for builder specification and dealer shelf space in the broader pool ecosystem.

Emerging players

• S.R. Smith: Pool deck equipment and accessory manufacturer (ladders, rails, slides, lighting); competes for adjacent share-of-wallet at the builder and dealer level with Cover-Pools on residential pool projects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/coverpools
• Facebookfacebook.com/coverpools

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cover-Pools Incorporated