What AMETIC does

AMETIC (Asociación Multisectorial de Empresas de la Electrónica, las Tecnologías de la Información y la Comunicación, de las Telecomunicaciones y de los Contenidos Digitales) is the representative trade association of Spain's digital industry. Legally constituted on October 28, 2010 under Spanish professional association law (Ley 9/1977), it aggregates companies of all sizes—from SMEs to global enterprises—operating across Information Technology, Telecommunications, Electronics, Digital Services and Content, Digital Transformation, and Enabling Technologies, alongside territorial associations and technology parks. Headquartered in Madrid with a regional office in Barcelona, the association cites nearly 50 years of sector representation experience.

The portfolio delivered to members and the broader sector centers on advocacy and knowledge services rather than on a single software platform. Core offerings include industry commissions, projects, and working groups; flagship annual events such as Santander40 (40th edition), the Digital Tourist Congress (9th edition), CitiGal, and the Digital Skills Awards Spain; publications including the Barómetro de la Economía Digital and multiple whitepapers on mobility, hyperautomation, and urban data spaces; the Observatorio IA AMETIC AI research initiative; and training bootcamps (Full Stack Mobile, DevOps, Cybersecurity) delivered via partner KeepCoding through AMETIC's employment portal.

AMETIC operates a community-led go-to-market financed primarily through annual membership dues negotiated individually with member companies based on size and services. Governance rests on an Executive Committee chaired by President Francisco Hortigüela, with Vice President Alicia Asín, Secretary Josep Aracil, Treasurer Natalia Ares, and Director General Celestino García leading day-to-day operations. Notable member companies include SAP, Salesforce, Sony, Epson Ibérica, VASS, Ayesa, and TP Vision; notable institutional partners include DIGITALEUROPE, Adigital, SEGITTUR, EOI, O&A Smart City Consulting, the European Commission's Digital Skills & Jobs Coalition, and Uruguay's CUTI chamber.

Name

AMETIC

Legal name

Asociación Multisectorial de Empresas de la Electrónica, las Tecnologías de la Información y la Comunicación, de las Telecomunicaciones y de los Contenidos Digitales

Website

https://ametic.es

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

AMETIC is the Spanish trade association for the digital industry, aggregating SMEs, large enterprises, territorial associations, and technology parks across IT, telecom, electronics, and digital content sectors, delivering advocacy, events, training, publications, and the Observatorio IA AMETIC research initiative from Madrid and Barcelona.

Ownership category

akta.pro rank

Product category

Industry Trade Association

NAICS

Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Application Maintenance & Support (AMS) (BPAEAFAC)

Keywords

• Industry trade association
• Digital industry advocacy
• Membership association services
• Sector research publications
• Professional training bootcamps

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership dues: AMETIC generates revenue through annual membership fees paid by associated companies. The association provides representation, advocacy, publications, events, commissions, and working groups in exchange for membership contributions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

AMETIC is the representative multi-sectoral trade association of the Spanish digital industry, bringing together companies and organizations of all sizes — from SMEs to large global enterprises — across IT, telecommunications, electronics, digital services and content, digital transformation, and enabling technologies. It provides its members with advocacy before public administrations, sectoral events, training bootcamps, research publications (e.g., Barómetro de la Economía Digital), whitepapers, working commissions, awards programs (Digital Skills Awards Spain), and the Digital Skills & Jobs Coalition national secretariat.

Product overview

AMETIC (Asociación Multisectorial de Empresas de la Electrónica, las Tecnologías de la Información y la Comunicación, de las Telecomunicaciones y de los Contenidos Digitales) is the representative association of the digital industry in Spain. Rather than offering a unified software platform, AMETIC provides a portfolio of services including professional training programs (Full Stack Mobile, DevOps, and Cybersecurity Bootcamps), annual events (Santander40, Digital Tourist Congress, CitiGal, IX Foro Alianza por el Desarrollo de Talento Digital, Desayunos Tecnológicos), publications and research reports (Barómetro de la Economía Digital, various Whitepapers), awards programs (Digital Skills Awards Spain), and an AI Observatory. These offerings collectively support the digital transformation of Spain's economy through education, networking, knowledge sharing, and industry advocacy.

Differentiator

Problem solved

Functional benefit

Brands

• Digital Skills Awards Spain: Awards program to identify, value, and recognize the best experiences in digital talent development and training in competencies for society, professionals, education, women and girls, inclusion, and vocational training.
• Santander40
• Digital Tourist
• Observatorio IA AMETIC
• Alianza por el Desarrollo de Talento Digital

Products and services

• Full Stack Mobile Bootcamp A digital skills training program equipping professionals with the tools and technologies needed to develop complete back-end and front-end applications for native and hybrid mobile clients.
• Full Stack DevOps Bootcamp A digital skills training program enabling professionals to master the three basic areas of DevOps — people, processes, and technology — as well as ecosystem tools and the development lifecycle.
• Full Stack Cybersecurity Bootcamp A digital skills training program covering different fields of cybersecurity, from attack to defense, including cryptography, pentesting, Red Team exercises, system securization, monitoring, incident response (DFIR), and malware analysis.
• Digital Skills Awards Spain An annual awards program that identifies, values, and recognizes the best experiences in digital talent development and training for society, professionals, education, women and girls, inclusion, and vocational training.
• Santander40 — AMETIC Encuentro de la Economía Digital y las Telecomunicaciones The reference annual event for Spain's digital industry and telecommunications sector, addressing digital economy, technological leadership, and technology adoption balance.
• Digital Tourist Congress An annual congress organized by AMETIC focused on digital transformation in tourism, including awards for innovative projects in digital tourism management and smart destination development.
• IX Foro Alianza por el Desarrollo de Talento Digital An annual forum organized by AMETIC that creates a dialogue space to develop an ecosystem that promotes qualified digital talent to meet the demands of 21st-century organizations.
• Barómetro de la Economía Digital An annual report that provides figures and analysis of how digitalization is driving Spain's competitiveness and creating new opportunities for people and businesses, covering the main figures of the Digital Technology Sector.
• CitiGal — Encuentro de Ciudades y Territorios Inteligentes An annual event promoted by AMETIC alongside O&A Smart City Consulting and Grupo Norte Eventos that brings together public administrations, technology companies, universities, and experts to analyze trends defining the future of smart cities and territories.
• Observatorio IA de AMETIC An AI observatory initiative by AMETIC focused on monitoring and analyzing artificial intelligence developments and their impact on the digital industry.

Quantifiable outcome

• 138,200 million euros sector billing - Barometer of Digital Economy
• +3 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core, major and minor.

• CUTI (Cámara Uruguaya de Tecnologías de la Información)coreStrategic or Co-development Partner · 1 June 2026Uruguayan chamber of information technology companies. Signed Memorandum of Understanding to promote business collaboration, knowledge exchange, and joint initiatives in strategic areas of the digital economy including AI, cybersecurity, smart cities, and digital government modernization.
• EOI (Escuela de Organización Industrial)majorStrategic or Co-development Partner · 1 June 2026Spanish business school exploring collaboration on IN+DEF program (Ministry of Defense initiative) to strengthen industrial and technological ecosystem through innovation, talent development, and collaboration between companies, startups, and public administrations.
• DIGITALEUROPEcoreStrategic or Co-development Partner · 1 January 2026European digital industry association with which AMETIC co-authors policy positions on European digital regulations. Jointly advocated for more effective European digital norms for Spanish economy.
• AdigitalcoreStrategic or Co-development Partner · 1 January 2026Spanish digital economy association with which AMETIC co-authors policy positions on European digital regulations and advocates for simpler, coherent digital frameworks.
• O&A Smart City ConsultingmajorStrategic or Co-development Partner · 1 January 2026Co-organizer of CitiGal 2026 conference alongside AMETIC and Grupo Norte Eventos, focused on smart cities and intelligent territories in the Iberian ecosystem.
• Grupo Norte EventosmajorStrategic or Co-development Partner · 1 January 2026Co-organizer of CitiGal 2026 conference, bringing together public administrations, technology companies, universities and experts to analyze smart city trends.
• SEGITTUR (Sociedad Estatal para la Gestión de la Innovación y las Tecnologías Turísticas)majorStrategic or Co-development Partner · 1 January 2026Spanish tourism technology innovation society collaborating on smart destinations platform, data spaces for tourism, and Digital Tourist conference. Works with AMETIC on tourism digitalization initiatives.
• Digital Skills & Jobs Coalition (European Commission)coreStrategic or Co-development Partner · 1 January 2026AMETIC holds the national secretariat responsible for coordinating and implementing the Spanish National Coalition within the European Digital Skills & Jobs Coalition project.
• KeepCodingminorImplementation/ SI/ Consulting PartnerTraining provider delivering digital bootcamps (Full Stack Mobile, Full Stack DevOps, Full Stack Cybersecurity) through AMETIC's employment portal for digital talent development.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Adigital: Spanish digital economy association with overlapping membership and policy advocacy remit. AMETIC and Adigital already co-author policy positions, signaling close functional overlap in representing Spain's digital industry.
• ASOLIF: Spanish association of open source software companies. Operates in the same Spanish market with a narrower sector focus, competing for members and policy attention within the Spanish digital ecosystem.

Broad incumbents

• DIGITALEUROPE: Pan-European digital industry trade association of which AMETIC is a national member. Operates at the EU level with broader scope and a larger member footprint, acting as the umbrella over national associations like AMETIC.

Regional players

• BITKOM: Germany's digital industry association representing IT, telecom, and digital services. Highly comparable in mission, member profile, and policy advocacy depth, but focused on the German market.
• TechUK: United Kingdom's technology trade association representing digital and tech companies. Comparable membership structure and advocacy focus, but operating in the UK regulatory and policy environment.
• Numeum: France's digital technology industry association representing IT services, software, and digital companies. Closely mirrors AMETIC's role in France, providing a direct functional analog in another major EU market.
• CompTIA: US-based technology industry trade association covering IT, software, services, and workforce certification. Comparable scope in advocacy and industry research, but serving North American rather than Spanish members.
• CUTI (Cámara Uruguaya de Tecnologías de la Información): Uruguayan chamber of IT companies that recently signed an MOU with AMETIC. Operates a smaller-scope but functionally similar membership and advocacy model in Latin America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ametic_es
• LinkedInlinkedin.com/company/ametic
• Facebookfacebook.com/ametic

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMETIC