Gravity Industries
Gravity Industries designs, manufactures, and operates the world's first commercial human jet suit system, monetising it through consumer flight experiences, bespoke defence and emergency-response deployments, and brand-partnership activations across the UK, US, and select international markets.
- Company typePrivate
- Founded2017
- HeadquartersSalisbury, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Gravity Industries does
Gravity Industries Ltd is a UK-incorporated private company (Salisbury, Wiltshire) that designs, manufactures, and operates the world's first commercial human jet suit system. Its flagship Mk4 Gravity Jet Suit is a body-worn platform using micro jet engines on the arms and three additional micro turbines on the back, manufactured via polymer, aluminium, and titanium 3D-printed components; the suit weighs approximately 35 kg, supports flights above 80 mph (137 km/h), and provides roughly three minutes of flight time with sub-20-second startup.
The company is organised around three commercial pillars anchored on the same core technology: an Entertainment division that sells tiered direct-to-consumer flight experiences (Rookie £1,500, Academy £2,200, Maverick £6,600, plus bespoke Corporate packages) at training centres in Somerset, UK, and Bakersfield, California; a Professional division that delivers tailored defence and security deployments (maritime boarding, counterterrorism, rapid insertion) and Medic Response / search-and-rescue deployments under bespoke contracts; and a Brand Partnerships and Innovation layer that monetises live event displays, public speaking, merchandise e-commerce, and corporate activations. Channel structure combines consumer website-driven bookings with enterprise field sales for professional deployments.
Operationally, the company completed a $9 million funding round in March 2026 alongside a reportedly profitable year with 50% revenue growth, workforce expansion, and additional defence contracts. Public validation includes the Singapore Police Force disclosing evaluation of Gravity jet suits for special operations and global media presence described as billions of impressions. The business is led by founder and CEO Richard Browning, remains privately held without a parent company or public listing, and has framed its value near the nine-figure mark since 2017.
Gravity Industries firmographics
Firmographics- Name
- Gravity Industries
- Legal name
- Gravity Industries Ltd
- Website
- https://gravity.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gravity Industries designs, manufactures, and operates the world's first commercial human jet suit system, monetising it through consumer flight experiences, bespoke defence and emergency-response deployments, and brand-partnership activations across the UK, US, and select international markets.
- Ownership category
- akta.pro rank
Gravity Industries industry classification
Industry- Product category
- Personal Flight Technology
- NAICS
- Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)
- akta.pro primary industry
- Military Avionics, Mission Computers & Flight Controls (IMABAMAE)
- akta.pro secondary industry
- Spacecraft Avionics, Flight Computers & Software (IMABACAI)
Keywords
Where Gravity Industries is headquartered
LocationHeadquarters
- HQ city
- Salisbury
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Gravity Industries business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Flight Experiences: Direct-to-consumer flight experience packages sold to individuals seeking the thrill of jet suit flight. Tiered pricing from entry-level 3-hour experiences (£1,500) to full-day masterclasses (£6,600).
- Brand Partnerships & Events: Strategic partnerships with brands for live displays, brand activations, sponsorships, and promotional events at global stages, product launches, and exclusive events.
- Defence & Security Deployments: Professional deployments to defence forces, law enforcement, border protection, and specialist security organisations for maritime operations, counterterrorism, and direct action scenarios.
- Medic Response Deployments: Emergency response deployments for search & rescue, rapid urban aid, and remote location interventions where traditional methods cannot reach.
- Merchandise Sales: E-commerce sales of branded merchandise including apparel (t-shirts, sweatshirts, outerwear for men, women, kids), accessories, and posters through the Gravity Store.
- Training Programmes: Progressive training programme delivering operators to mission readiness in approximately 15 hours of instruction, with refresher and mission-specific packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Rookie - 3 hour introductory test flight experience |
| One time/ perpetual license | Pay-as-you-go | Academy - Half-day experience with 3 powered runs |
| One time/ perpetual license | Pay-as-you-go | Maverick - Full day experience with 8+ powered runs |
| Other | Pay-as-you-go | Corporate - Bespoke team building and client entertainment packages |
| Unit Pricing | Pay-as-you-go | Kids merchandise - Apparel and accessories |
| Unit Pricing | Pay-as-you-go | Mens merchandise - Apparel and accessories |
| Unit Pricing | Pay-as-you-go | Accessories and merchandise |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Gravity Industries product offering
Product offeringCore offering
Gravity Industries designs, manufactures, and operates the world's first human Jet Suit — a body-worn propulsion system using micro jet arm engines and back-mounted turbines to enable personal vertical flight. The company monetises the technology through consumer flight experiences at training centres, professional deployments for defence/security and emergency medical response, brand activation partnerships, and branded merchandise.
Product overview
Gravity Industries offers the world's first human Jet Suit as its core product, a body-worn jet propulsion system that enables human flight. The company operates across three main divisions: Entertainment (Flight Experiences and Corporate/Brand Events), Professional (Defence & Security and Medic Response applications), and Innovation (R&D). Entertainment includes tiered flight experience packages (Rookie, Academy, Maverick, Corporate) priced from £1,500 to £6,600 per person at UK and US training centres. Professional division provides tactical Jet Suit operations for defence, security, and emergency medic response scenarios. The company also sells branded merchandise through its online store and offers public speaking and brand partnership opportunities.
Differentiator
Problem solved
Functional benefit
Products and services
- Flight Experiences Tiered consumer flight experience packages (Rookie £1,500, Academy £2,200, Maverick £6,600) at Somerset UK and Bakersfield California training centres, including tethered powered runs, flight displays, refreshments, and personalised progression. Targeted at individuals seeking a personal jet suit flight experience.
- Corporate Flight Packages Bespoke team building and client entertainment flight experiences designed for corporate clients, ranging from focused team sessions to fully produced promotional events. Pricing varies by requirements.
- Defence & Security Jet Suit Operations Ultra-mobility tactical solutions for defence forces, law enforcement, border protection, and specialist security organisations. Provides human-vectored thrust for stable flight and agile manoeuvre in maritime boarding, counterterrorism, direct action, precision insertion to elevated positions, and quick reaction scenarios.
- Medic Response Jet Suit Rescue Rapid-response jet suit capability enabling medics to reach hard-to-access locations for ground, mountain and sea rescue, rapid urban aid, and remote interventions beyond the limits of helicopters or ground teams. Features sub-20 second startup, approximately 3 minute flight time, and 60mph top speed.
- Events and Live Displays Live jet suit displays at global stages, product launches, and exclusive events to create distinctive audience experiences for brand partners.
- Brand Activation Brand collaboration opportunities leveraging Gravity's global following and authentic innovation positioning, including social media collaborations and branding initiatives.
- Public Speaking Keynote and speaking engagements by founder Richard Browning on innovation, human ambition, and breakthrough technology.
- Mk4 Gravity Jet Suit Current-generation body-worn jet suit with micro jet arm engines for upward thrust and three additional micro turbines in the back, achieving speeds over 80mph (137km/h). Weighs approximately 35kg and provides approximately 3 minutes of flight time.
- Operational and Training Support
Quantifiable outcome
- ~3 minute flight time, top speed 137kmh (60mph), 35kg suit weight
- +4 more outcomes
Companies that use Gravity Industries
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles5 records
Gravity Industries technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Gravity Industries partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Singapore Police ForcecoreThe Singapore Police Force is exploring the use of Gravity's jet suits and armed drones for special operations including boarding hostile vessels and storming buildings. Home Affairs Minister K. Shanmugam described the technology as a 'quantum upgrade' for officer protection. Trials for both systems are scheduled over the coming months.
- ArmadillominorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- 3TminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- UPSminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- EOSminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- CabergminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- RS ComponentsminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- RicohminorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
- LemominorLogo sponsor listed on the Gravity Innovation page, suggesting a marketing or sponsorship relationship.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Gravity Industries competitors and assessment
Company assessmentEmerging players
- Opener: Developer of the BlackFly single-seat eVTOL personal aircraft. Operates in the adjacent personal-flight category with a different propulsion architecture but overlapping vision of democratizing personal air mobility.
- Volocopter: German eVTOL pioneer developing the VoloCity air taxi and other urban air mobility platforms. Comparable in pushing novel personal/short-range flight certification pathways relevant to Gravity's professional ambitions.
- Joby Aviation: Leading eVTOL air-taxi developer pursuing urban air mobility certification. Comparable in pursuing novel personal/small-group flight platforms, though at a much larger scale and with electric rather than jet propulsion.
- EHang: Chinese autonomous aerial vehicle company developing passenger and logistics eVTOLs. Comparable in pursuing novel personal/short-range flight platforms for both commercial and emergency-response use cases.
- Archer Aviation: eVTOL aircraft developer building piloted air-taxi platforms. Adjacent peer in next-generation personal/urban aviation with shared ambitions around short-range ultra-mobility.
- Lilium: Developer of the Lilium Jet eVTOL targeting regional air mobility. Broader peer in next-generation personal/short-range flight technology relevant to Gravity's professional use case conversations.
- Lift Aircraft: Maker of the Hexa, an electric semi-autonomous eVTOL designed for personal/recreational flight experiences. Closest direct competitor in the 'fly yourself' consumer experience vertical that Gravity pioneered with jet suits.
Broad incumbents
- Bell: Major aerospace incumbent with the Bell APT (Autonomous Pod Transport) and broader eVTOL/air taxi programs. Potential competitive threat and likely tier-1 partner/buyer as Gravity's defence and emergency services use cases mature.
Direct peers
- JetPack Aviation: US-based developer of turbine-driven personal jet packs and flying suits (JB-series). Directly competes with Gravity in the personal jet propulsion category with overlapping consumer and defence/security pitch.
- Martin Aircraft Company: New Zealand-based pioneer of commercial jetpacks (Martin Jetpack / P12). Closest historical peer in the personal jet propulsion category with similar EMT/SAR and defence use case pitch.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Gravity Industries social profiles
Digital presenceGravity Industries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gravity Industries leadership team
Management profileNumber of profiles
Profiles2 records
Gravity Industries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gravity Industries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gravity Industries
What does Gravity Industries do?
Gravity Industries designs, manufactures, and operates the world's first human Jet Suit — a body-worn propulsion system using micro jet arm engines and back-mounted turbines to enable personal vertical flight. The company monetises the technology through consumer flight experiences at training centres, professional deployments for defence/security and emergency medical response, brand activation partnerships, and branded merchandise.
Is Gravity Industries a public or private company?
Gravity Industries is a private company. It is classified as venture growth investor backed and is currently operating.
When was Gravity Industries founded?
Gravity Industries was founded in 2017. It employs 1 to 10 people.
Where is Gravity Industries based?
Gravity Industries is headquartered in Salisbury, United Kingdom, in the Europe region.
How does Gravity Industries make money?
Six revenue lines are on record. Flight Experiences are the primary driver. The others are brand Partnerships & Events, defence & Security Deployments, medic Response Deployments, merchandise Sales and training Programmes.
Who are Gravity Industries's main competitors?
Emerging players on record are Opener, Volocopter, Joby Aviation, EHang, Archer Aviation, Lilium and Lift Aircraft. Bell is listed as a broad incumbent. Direct peers are JetPack Aviation and Martin Aircraft Company.
Does Gravity Industries have an API?
No public API is recorded for Gravity Industries.
What industry is Gravity Industries in?
Gravity Industries's product category is Personal Flight Technology. Its primary akta.pro industry code is IMABAMAE, Military Avionics, Mission Computers & Flight Controls, with a secondary code of IMABACAI, Spacecraft Avionics, Flight Computers & Software. Its NAICS code is 334511 and its SIC code is 3812.