ARDe

What ARDe does

ARDe (株式会社ARDe) is a Tokyo-based private software company founded on April 13, 2021 that develops augmented reality (AR) and IoT-based work management software for manufacturing sites. The company's single core product, the AR Work Management System "ARDe (アルデ)," combines AR overlays on head-mounted displays (HMDs) with real-time IoT tool data to deliver four integrated functions: work guidance (3D-model-based step and position prompts), work monitoring (live capture of worker actions and IoT signals), work verification (computer vision checks that tools are positioned correctly and bolted connections are made), and work recording (automatic capture of work photos and result data). The platform supports multiple hardware targets including Microsoft HoloLens2 and Android wearables, with voice command input for hands-free operation; underlying capabilities rely on AR image recognition for marker detection and IoT integration for operational telemetry.

The product roadmap shows active iteration: an initial update was shipped in January 2022 and a Ver2.0 release followed in July 2022, adding multi-device support, voice command input, and expanded marker recognition range and speed. Beyond the core software, ARDe offers four service lines covering AR application development, AR planning and consulting, IoT device design and fabrication, and PoC support for AR/image-recognition solutions, indicating the company monetizes across software, services, and adjacent hardware design.

ARDe's go-to-market is a direct, demo-led enterprise sales motion targeting Japanese manufacturing companies, with on-site demonstrations and quote-based pricing; revenue is described as primarily subscription/recurring software licensing supplemented by customization and consulting services. The company is incorporated in Japan with ¥3 million registered capital, appears to be founder-owned with no disclosed external investors, has no disclosed headcount, no named customer logos, no disclosed partnerships, and no disclosed awards, patents, or trademarks. Operating footprint is single-country (Japan), and customer segments are defined horizontally as manufacturing engineers (primary) and field service engineers (secondary).

Name

ARDe

Legal name

株式会社ARDe

Website

https://arde-ar.com

Company type

Private

Founded year

2021

Operating status

Operating

Short description

ARDe is a Tokyo-based software company, founded in 2021, that builds the ARDe AR work management system for Japanese manufacturing engineers. It combines AR overlays on HoloLens2 and Android wearables with IoT data to guide, monitor, verify, and record on-site work, sold via direct demo-led enterprise sales.

Ownership category

akta.pro rank

Product category

Industrial Augmented Reality Software

NAICS

Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

AR-Guided Learning & On-the-Job Performance Support (Step-by-Step Overlays) (EDAFAJAF)

akta.pro secondary industries

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), AR/VR & Immersive Learning Content Development (EDAGAKAI)

Keywords

• Augmented reality software
• Manufacturing work management
• AR digital twin solutions
• Industrial image recognition
• IoT manufacturing software

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations

Revenue model

1. Software Licensing/Subscription: ARDe generates revenue through their AR work management system 'ARDe'. The company provides software solutions for manufacturing work management using AR technology. Revenue appears to come from software licensing, customization, and potentially subscription-based pricing for their AR management system.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

ARDe develops and sells an AR-based work management system ("ARDe") for manufacturing environments that combines augmented reality with IoT tools. The system provides four core functions: work guidance via 3D models on HMD displays, real-time monitoring of worker actions and IoT data, procedural verification using computer vision, and automated work recording with photos. The company also offers related professional services including AR application development, AR consulting/planning, IoT device design and fabrication, and PoC support for AR/image recognition solutions in manufacturing.

Product overview

ARDe offers a single unified product: the AR work management system ARDe (アルデ), an AR-based solution for manufacturing work management. This core product combines AR (augmented reality) and IoT technologies to enable work guidance, monitoring, judgment, and recording. The system displays 3D markers on HMD displays to guide workers through correct sequences, monitors real-time work data from IoT tools, verifies procedural compliance using computer vision, and captures work records upon completion. The solution targets manufacturing engineers and service personnel seeking quality improvement and labor savings through digital transformation.

Differentiator

Problem solved

Functional benefit

Brands

• ARDe: AR work management system that combines AR (augmented reality) technology with IoT tools to assist engineers in manufacturing, providing work guidance, monitoring, judgment, and recording capabilities.

Products and services

• AR Work Management System "ARDe" AR-based software system for manufacturing that combines augmented reality with IoT tools to provide work guidance (3D models on HMD displays), real-time work monitoring (IoT tool data), procedural verification (AR/computer vision for tool and bolt positions), and automated work recording (photos and result data). Targeted at manufacturing engineers and field service personnel seeking quality improvement and labor savings through DX.
• AR Application Development for Manufacturing Custom development service for AR device-based manufacturing work support applications. Targeted at manufacturers wanting tailored AR solutions for their specific production workflows.
• AR Consulting and Planning Services Planning and consulting services using AR technology to address manufacturing site challenges. Targeted at manufacturers evaluating or implementing AR for shop-floor problem-solving.
• IoT Device Design and Fabrication for Manufacturing Planning, design, and fabrication of IoT devices that complement manufacturing site challenges. Targeted at manufacturers needing custom IoT hardware to integrate with AR workflows.
• AR/Image Recognition PoC Support Planning, proposal, and proof-of-concept (PoC) support services for AR and image recognition solutions used on manufacturing sites. Targeted at manufacturers wanting to validate AR/image recognition use cases before full deployment.

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature8 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• RealWear: Sells ruggedized Android-based head-mounted displays widely used in industrial environments. While primarily a hardware vendor, RealWear bundles software and competes for the same frontline-worker AR budget ARDe targets in Japan and globally.
• DENSO: Large Japanese automotive parts supplier and major adopter of AR/IoT in its own factories. While not a direct software competitor, DENSO is a representative in-region buyer/integrator whose own AR initiatives set the bar ARDe must clear to win Japanese manufacturing accounts.

Direct peers

• RE'FLEKT: German AR software company offering no-code AR workflow and remote-assistance solutions for manufacturing and field service — comparable to ARDe's step-by-step AR overlay and PoC-to-production consulting approach.
• Arvizio: Offers an enterprise AR/MR platform for work instructions, training, and 3D visualization in industrial settings, including HoloLens and Android device support — directly comparable to ARDe's hardware-agnostic strategy.
• Augmentir: Provides a connected-worker platform with AR-based work instructions, remote expert, and procedural guidance for industrial manufacturers. Closest direct competitor to ARDe in functionality and target persona (manufacturing engineers).
• Librestream: Provides the Onsight connected-worker platform with AR remote assistance and work-flow support for manufacturing and field service, overlapping with ARDe's work-monitoring and verification capabilities.

Broad incumbents

• PTC: Owner of Vuforia, one of the most established AR-for-industrial software platforms, with deep penetration in discrete manufacturing. A natural competitor when Japanese manufacturers evaluate enterprise-grade AR work-instruction systems.
• Microsoft: Sells Dynamics 365 Remote Assist / Guides and the HoloLens hardware line that ARDe explicitly supports. While broader than ARDe, it competes head-on for AR-guided manufacturing work-instruction budgets at large Japanese enterprises.
• TeamViewer: After acquiring Ubimax and Scope AR, TeamViewer offers an AR-enabled frontline-worker platform aimed at manufacturing and field service — directly overlapping ARDe's work-guidance and remote-assistance use cases.

Others

• Vuzix: US-based enterprise smart-glasses manufacturer. Comparable via the shared AR-headset ecosystem; Vuzix's OEM and ISV partners often compete with ARDe on work-instruction applications.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARDe