Gture
Gture is an Oslo-based, 99x-group-owned digital product development consultancy delivering end-to-end design, mobile/web, IoT, low-code, and AI-integrated builds for Norwegian startups and mid-to-large enterprises across healthcare, retail, maritime, energy, and public-sector verticals.
- Company typePrivate
- Founded2014
- HeadquartersOslo, Norway
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gture does
Gture AS is an Oslo-based digital product development consultancy and subsidiary of the Norwegian 99x group, founded around 2014 and operating with 11-50 employees. The firm delivers end-to-end digital product builds — spanning strategy, UX/UI design, architecture, mobile and web development, testing, and ongoing operations — for clients ranging from Norwegian startups to large enterprises such as Techstep, Peppes Pizza, Wilhelmsen, Preem, and Redningsselskapet.
Underlying technology is deliberately polyglot: Flutter for cross-platform mobile, native iOS/Android, low-code platforms (Appfarm, Webflow, Shopify, Retool, WordPress), headless CMS (Sanity), design tooling (Figma), plus IoT integration and cloud-based data/AI work. A portfolio of nine reusable product templates — including an AI Transport Planner, AI Chat, Course Platform, Booking System, and the Qbig quality management system with its embedded Qai AI assistant — is used to accelerate client delivery. Distinct AI-themed offerings (Gture.ai sub-brand and an 'Agentfabrikken' / Agent Factory line) point to a strategic emphasis on AI integration, predictive analytics, and intelligent automation.
Gture makes money primarily through professional services: project-based digital product development engagements and dedicated development teams sold on flexible, time-and-materials or fixed-fee terms, with pricing positioned below traditional Scandinavian consultancies. Customer segments span startups needing MVPs and mid-to-large enterprises seeking digital transformation or capacity extension, with particular traction in retail/e-commerce, healthcare, industrial/IoT, maritime, energy, and the public/nonprofit sector. GTM is sales-led via direct outreach, free workshops, an active case-study-driven website, LinkedIn/Instagram presence, and co-hosted webinars within the 99x group.
Gture firmographics
Firmographics- Name
- Gture
- Legal name
- Gture AS
- Website
- https://gture.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gture is an Oslo-based, 99x-group-owned digital product development consultancy delivering end-to-end design, mobile/web, IoT, low-code, and AI-integrated builds for Norwegian startups and mid-to-large enterprises across healthcare, retail, maritime, energy, and public-sector verticals.
- Ownership category
- akta.pro rank
Gture industry classification
Industry- Product category
- IT Consulting and Digital Product Development Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Enterprise Application UX, Portals & Low-Code Extensions (BPAEAGAM)
- akta.pro secondary industries
- Process & Case Management Low-Code Platforms (HDAEAKAE), Captive/Global In-House Center (GIC) Setup & Managed Services (BPAEAMAK)
Keywords
Where Gture is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
Gture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Digital Product Development Services: Gture generates revenue through project-based digital product development engagements, including UX/UI design, software development, AI integration, and IoT solutions. They offer dedicated development teams as a service, providing skilled developers that integrate with client organizations. The model is primarily professional services with flexible staffing arrangements.
- Dedicated Development Teams: Providing dedicated development resources that work as extensions of client teams, offering scalability and flexibility without the overhead of full-time employees.
- Consulting and Advisory: Strategy, architecture, due diligence, and technical advisory services complement their delivery engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Gture product offering
Product offeringCore offering
Gture is a digital product development consultancy that designs, builds, and operates digital products for clients. It provides end-to-end services spanning UX/UI design, software development, AI integration, IoT solutions, app development, low-code platforms, and dedicated development teams, delivered through project-based engagements and flexible staffing models. The company is part of the 99x group, combining local Norwegian project management with a global delivery network.
Product overview
Gture is a digital product development agency offering a portfolio of services centered on digital product development, design, and AI solutions. Their core services include Digital Product Development, Design, AI Solutions, App Development, Low Code Solutions, IoT, Dedicated Development Teams, and E-commerce. They also offer a suite of reusable product templates that can be customized for specific client needs, including: Qbig Quality Management System (with AI chatbot Qai for accounting industry), Booking System, AI Transport Planner, AI Chat, Streaming Platform for film festivals, Course Platform, Event Management, Inventory Management, and Warehouse and Production System. The company operates from Oslo with a global network of partners, combining local project management with global development resources.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Product Development End-to-end digital product development from idea to launch, with focus on value and scalability, including UX & UI design, architecture & development, testing, and project/product management for B2B clients.
- Design Services User-friendly design solutions that make complex processes simple, including UX and UI design, service design, insight research, and branding, for B2B clients building digital products.
- AI Solutions Customized AI solutions integrating artificial intelligence to automate processes and deliver smarter user experiences, working with machine learning, predictive analytics, and intelligent automation, for B2B clients.
- App Development Custom mobile app development for iOS and Android with modern technology and UI/UX focus, using native development and Flutter for hybrid apps, delivered to B2B clients.
- Low Code Solutions Rapid and cost-effective development service using low-code platforms (Appfarm, Webflow, Retool, WordPress, Shopify) without compromising quality or scalability, for B2B clients.
- IoT Solutions Connecting physical devices and digital systems to create intelligent, data-driven solutions, including sensor selection, architecture, data collection, and visualization, for B2B clients.
- Dedicated Development Team Access to experienced developers who work as an extension of the client's own team, providing right competencies, full integration, and scalable capacity for B2B clients.
- E-commerce Solutions Modern, scalable online stores with seamless shopping experiences across devices, using platforms like Shopify, Sanity, and Webflow, for B2B retail and commerce clients.
- Qbig Quality Management System Reusable product template: a quality management system with AI chatbot ('Qai') designed for the accounting industry to navigate Finanstilsynet requirements, featuring front- and back-office functionality.
- Booking System Reusable product template: a flexible booking platform based on a microservice setup for booking properties, houses, cottages, rooms, and other reservations, customizable to specific client needs.
- AI Transport Planner Reusable product template: a proof-of-concept AI solution for automated mission scheduling to streamline planning and logistics operations.
- AI Chat Reusable product template: an AI chat system that can be trained on any type of documentation to become an 'expert' in a specific area, integrable into other systems for support and internal use.
- Streaming Platform (DRM) Reusable product template: a complete streaming platform for film festivals including digital festival passes and easy content uploading capabilities.
- Course Platform Reusable product template: a platform for organizations or companies that offer courses, with support for courses hosted by the organization or external instructors, tailored to specific needs.
- Event Management Reusable product template: a smart system to manage events and add participants, with all participants able to see their events on a separate mobile app and receive real-time updates.
- Inventory Management Reusable product template: an automated warehouse and ordering system for wholesalers with remote storage at customer locations requiring continuous inspection.
- Warehouse and Production System Reusable product template: a complete warehouse and production system connected to sales via Shopify and physical checkout system, customizable as needed.
Quantifiable outcome
- Peppes Pizza app rating improved from below 2 stars to 4.7 in App Store
- +2 more outcomes
Companies that use Gture
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles3 records
Gture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature3 records
Gture partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 99xcoreGture is part of the 99x group, a Norwegian company focused on digital product development. 99x and Gture co-host webinars and share resources, with Gture operating as a distinct brand within the group. The partnership enables access to broader resources, talent pool, and market presence while maintaining specialized positioning.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Gture competitors and assessment
Company assessmentBroad incumbents
- Sopra Steria: Large European IT services group with strong Nordic presence. Competes for the same enterprise digital product and application services deals, but at vastly greater scale, including offshore delivery.
- Itera: Nordic digital consultancy spanning custom software, design, cloud, and data. Comparable on technology services and Nordic enterprise clientele, but operates at materially larger scale than Gture.
- Bouvet: Larger Norwegian IT and digital consultancy with broad enterprise and public-sector coverage. Competes with Gture across custom software, design, and digital transformation, but at significantly greater scale and breadth.
- Netlight: Nordic management and technology consultancy with strong digital product engineering practice. Comparable on talent-led delivery and Nordic enterprise clients, but broader in scope including strategy and transformation.
Others
- 99x: Strategic parent company of Gture delivering digital product engineering and software development services globally. Relevant as the upstream delivery and capacity backbone that supports Gture's Norwegian customer-facing engagements.
- Appfarm: Low-code application platform that Gture uses as a core delivery tool. Ecosystem partner and technology enabler rather than a direct competitor; Appfarm's growing partner network could also expand or commoditize Gture's low-code offering.
Direct peers
- Shortcut: Nordic software and design agency (formerly Bouvet One) providing custom software, UX/UI, and digital product development. Closely comparable service mix and cross-Nordic client footprint.
- Computas: Norwegian IT consultancy focused on software development, AI, and digital platforms for public sector and enterprise. Comparable on custom development, AI services, and Norwegian enterprise client base.
- Bekk: Norwegian digital consultancy with a comparable mix of design, software development, and digital product engineering for enterprise and public-sector clients. Directly overlaps with Gture on customer base, services, and Norwegian market.
- Kantega: Norwegian software consultancy delivering custom development, application services, and digital solutions to enterprise customers. Comparable in size, location, and core offering of bespoke software and design.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Gture social profiles
Digital presenceGture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gture leadership team
Management profileNumber of profiles
Profiles2 records
Gture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gture
What does Gture do?
Gture is a digital product development consultancy that designs, builds, and operates digital products for clients. It provides end-to-end services spanning UX/UI design, software development, AI integration, IoT solutions, app development, low-code platforms, and dedicated development teams, delivered through project-based engagements and flexible staffing models. The company is part of the 99x group, combining local Norwegian project management with a global delivery network.
Is Gture a public or private company?
Gture is a private company. It is classified as corporate owned and is currently operating.
When was Gture founded?
Gture was founded in 2014. It employs 11 to 50 people.
Where is Gture based?
Gture is headquartered in Oslo, Norway, in the Europe region.
How does Gture make money?
Three revenue lines are on record. Digital Product Development Services are the primary driver. The others are dedicated Development Teams and consulting and Advisory.
Who are Gture's main competitors?
Broad incumbents on record are Sopra Steria, Itera, Bouvet and Netlight. Others are 99x and Appfarm. Direct peers are Shortcut, Computas, Bekk and Kantega.
Does Gture have an API?
No public API is recorded for Gture.
What industry is Gture in?
Gture's product category is IT Consulting and Digital Product Development Services. Its primary akta.pro industry code is BPAEAGAM, Enterprise Application UX, Portals & Low-Code Extensions, with a secondary code of HDAEAKAE, Process & Case Management Low-Code Platforms. Its NAICS code is 541511 and its SIC code is 7371.