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Bizcommunity.com

Full company profile

uuid000ny1d

Namestring
Bizcommunity.com
Legal namestring
Bizcommunity.com
Company typeenum
Private
Founded yearint
2000
Descriptiontext

Bizcommunity.com is a Cape Town-headquartered B2B digital media platform that publishes industry-specific business news, press releases, jobs, and event information across 19 verticals in South Africa and broader Africa. Founded in 2000, the platform operates a multi-vertical portal architecture with dedicated industry pages and newsletters for sectors including Marketing & Media, Agriculture, Automotive, Finance, ICT, Healthcare, Retail, and 12 others, serving what the company reports as 950,006 global website readers, 562,438 newsletter subscribers, and 144,000 social media followers across sector-specific handles.

Its core product ecosystem combines a self-serve Press Office distribution platform (used by 356 company newsrooms), website and mobile display advertising, 19 industry newsletters (BizDaily and vertical weeklies), a tiered job advertising marketplace (Biz Recruiter Office), an industry events calendar, a company directory, multimedia galleries, and recurring sponsored editorial features (BizTrends, World PR Day, Women's Month). Sub-brands include Biz Press Office and the BizTrends annual forecast franchise. Revenue mechanics are advertising-led: display ad placements, newsletter ads, job recruitment ad bundles (4-12 ad prepaid packages at ZAR 1,460-3,900 with progressive discounting), recurring Press Office subscriptions, promo mailers to a 44,500-subscriber list, and content feature/event sponsorship. Go-to-market blends self-serve publishing tools for advertisers with direct sales outreach ([email protected]) handled by named contact Charlene Ferreira. Ownership is private and founder-led (Ken Ginkel, founder; Andre Rademan, CEO & co-founder), with no disclosed institutional investors, parent company, or funding rounds in the source material. Geographic reach spans 23 African countries across Southern, East, West, North, and Central Africa, though the operational base remains Cape Town with an 11-50 employee footprint.

Short descriptiontext

Bizcommunity.com is a South Africa-based B2B digital media platform publishing industry news, press releases, jobs, and events across 19 verticals, serving advertisers and business professionals in 23 African countries through newsletters, press office distribution, and recruitment advertising.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersCape Town, South Africa
HQ citystring
Cape Town
HQ countrystring
South Africa
HQ regionstring
Africa
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
B2B news publishing, industry news platform, press release distribution, recruitment advertising, digital media advertising
Industry2 codes
1Newsletters & Email-Based News Publishers (B2B/B2C)
CodeMPAJADAJPrimaryYes
2Technology & B2B PR
CodeMPAAADACPrimaryNo
NAICS code2 codes
  • Periodical Publishers513120
  • Newspaper, Periodical, Book, and Directory Publishers5131
SIC code2 codes
  • Periodicals: Publishing Or Publishing & Printing2721
  • Services-Advertising7310
Product category
B2B Digital Media & Advertising
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model6 records
1Website and Mobile Advertising
TypeAdvertising
Description

Display advertising placements on website pages and mobile properties across 19 industry verticals

bizcommunity.com
2Job Recruitment Advertising
TypeAdvertising
Description

Prepaid job ad packages with pricing tiers ranging from 4 to 12 postings with progressive discounts (27-35% off)

bizcommunity.com
3Press Office Subscriptions
TypeSubscription Recurring
Description

Customizable press office platforms for companies to distribute professional B2B news to newsletter subscribers and website readers

bizcommunity.com
4Content Feature Sponsorship
TypeAdvertising
Description

Sponsorship of editorial content features including BizTrends, World PR Day, Women's Month, and other special sections

bizcommunity.com
5Newsletter Advertising
TypeAdvertising
Description

Advertising placements within industry-specific newsletters sent to opt-in subscribers

bizcommunity.com
6Promo Mailers
TypeAdvertising
Description

Custom branded email promotions distributed to 44,500 opt-in subscriber base

bizcommunity.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details4 tiers
14 job ads - R1,460 (27% discount)
ModelSubscriptionBilling cadencePay-as-you-go
Notes

4 prepaid job ads for R2,000 normal cost, discounted to R1,460 (R540 saving)

bizcommunity.com
26 job ads - R2,130 (29% discount)
ModelSubscriptionBilling cadencePay-as-you-go
Notes

6 prepaid job ads for R3,000 normal cost, discounted to R2,130 (R870 saving)

bizcommunity.com
38 job ads - R2,760 (31% discount)
ModelSubscriptionBilling cadencePay-as-you-go
Notes

8 prepaid job ads for R4,000 normal cost, discounted to R2,760 (R1,240 saving)

bizcommunity.com
412 job ads - R3,900 (35% discount)
ModelSubscriptionBilling cadencePay-as-you-go
Notes

12 prepaid job ads for R6,000 normal cost, discounted to R3,900 (R2,100 saving)

bizcommunity.com
GTM typeB2B
B2B
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Brand1 of 3 records shown
1Biz Press Office
Description

Corporate news distribution platform for companies to publish press releases and company news.

bizcommunity.com
+2 more records
Core offering1 text field

Bizcommunity.com operates Africa's leading multi-industry B2B digital media platform, distributing business news, press releases, recruitment advertising, and event promotion across 19 industry sectors in South Africa and broader Africa. The company monetizes primarily through advertising placements (website, mobile, newsletters), press office subscriptions for corporate communications, recruitment/job ad packages, sponsored editorial features, and branded email promotions to its professional subscriber base.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Bizcommunity.com is Africa's leading multi-industry B2B business news and media platform operating across 19 industry sectors in South Africa and broader Africa. The platform operates as a unified portal combining news distribution, recruitment advertising, event promotion, and professional networking services. The core product ecosystem includes the Biz Press Office distribution platform (enabling corporate news to 600,000+ newsletter subscribers), Website & Mobile Advertising, Industry Newsletters, the Biz Recruiter Office for job postings, the Events Calendar for industry events, Company Listings directory, MyBiz user profiles for content contribution, Multimedia galleries/audio/video, and Content Feature Sponsorship. Additional advertising products include Promoted Content, Promo Mailers, Social Media Amplification, and Biz Event Office services. The platform serves 950,000+ global website readers and maintains 356 Press Office Newsrooms.

Product and service11 records
1Biz Press Office
CategoryPress release distribution
Description

A branded newsroom platform showcasing company profiles, people, and event news. Used by companies to distribute professional B2B news to 600,000+ newsletter subscribers and 700,000+ website readers via subscription.

2Website & Mobile Advertising
CategoryDigital advertising
Description

Display advertising placements across the Bizcommunity website and mobile platforms, targeting 950,006 global readers and 817,708 mobile monthly page views across 19 industry sectors.

3Newsletter Advertising
CategoryEmail advertising
Description

Advertising placement within 19 industry-specific email newsletters delivered to 562,438 opt-in subscribers on a daily and weekly basis.

4Biz Recruiter Office
CategoryRecruitment advertising
Description

Job posting platform enabling unlimited branded job advertisements to South Africa's business audience across 19 industries. Sold via prepaid tiers of 4, 6, 8, and 12 job ads at R1,460 to R3,900 with progressive 27-35% discounts.

5Sponsorship
CategoryEvent and content sponsorship
Description

Industry, content feature, or event sponsorship opportunities across 19 business sectors in Africa.

6Content Feature Sponsorship
CategoryEditorial sponsorship
Description

Editorial content sponsorship associating brands with curated annual features including BizTrends, World PR Day, Women's Month, Youth Month, and Africa Month.

7Promoted Content
CategoryContent advertising
Description

Premium content placement positioning company news as a top story of the day with extended front page presence on the platform.

8Promo Mailers
CategoryEmail marketing
Description

Custom-branded email promotions distributed to a 44,500 opt-in subscriber base.

9Biz Event Office
CategoryEvent promotion
Description

Conference, seminar, trade expo, and awards ceremony promotion services targeting 19 industries in Africa.

10Social Media Amplification
CategorySocial media advertising
Description

Content amplification service reaching 144,000 followers across Bizcommunity's social media channels.

11Company Listings
CategoryBusiness directory
Description

Business directory enabling companies to list themselves across 19 industry sectors, searchable by industry, category, province, and staff count.

Scale indicator11 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

South Africa's leading B2B technology news portal, operating a similar multi-channel model combining daily news, newsletters, job board and event coverage for the ICT sector — the closest single-vertical analogue to Bizcommunity's horizontal coverage.

TypeDirect peer
Description

South African B2B trade publisher running multiple vertical titles (Engineering News, Mining Weekly, Polity) with newsletters, events and recruitment — directly comparable multi-vertical B2B publishing model to Bizcommunity.

TypeDirect peer
Description

Pan-African B2B/business news site focused on sector insights, interviews and case studies targeting African executives — overlap in audience (African business professionals) and editorial/newsletter B2B model.

TypeDirect peer
Description

Africa-focused B2B tech and startup media brand with newsletters, events and a jobs board — same operating model (news + newsletters + events + recruitment) targeted at Africa's business audience.

TypeDirect peer
Description

Pan-African B2B media covering African tech/startup ecosystem via news, newsletters, reports and events — comparable B2B news platform monetized through advertising, subscriptions and events across Africa.

TypeBroad incumbent
Description

Established pan-African business magazine and digital platform publishing across multiple African industries — broader incumbent in the same B2B business-news category competing for pan-African ad budgets.

TypeDirect peer
Description

B2B trade publication covering the African construction sector with news, newsletters and advertising — directly comparable vertical-specific B2B trade publisher model that competes for the same Construction sector ad spend.

TypeEmerging player
Description

Africa edition of a global business-news brand serving African business professionals with daily news, analysis and newsletters — overlapping audience with Bizcommunity's professional readership across all 19 sectors.

TypeBroad incumbent
Description

South Africa's largest general-news platform with a dedicated business section reaching South African professionals — broader incumbent competing for the same B2B display-ad and newsletter-sponsorship budgets.

TypeBroad incumbent
Description

Major South African online news outlet with a growing business section and paid newsletter products — competes with Bizcommunity for South African executive readers and B2B sponsorship and newsletter ad spend.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Bizcommunity.com

B2B Digital Media & Advertisingbizcommunity.com

Bizcommunity.com is a South Africa-based B2B digital media platform publishing industry news, press releases, jobs, and events across 19 verticals, serving advertisers and business professionals in 23 African countries through newsletters, press office distribution, and recruitment advertising.

What Bizcommunity.com does

Bizcommunity.com is a Cape Town-headquartered B2B digital media platform that publishes industry-specific business news, press releases, jobs, and event information across 19 verticals in South Africa and broader Africa. Founded in 2000, the platform operates a multi-vertical portal architecture with dedicated industry pages and newsletters for sectors including Marketing & Media, Agriculture, Automotive, Finance, ICT, Healthcare, Retail, and 12 others, serving what the company reports as 950,006 global website readers, 562,438 newsletter subscribers, and 144,000 social media followers across sector-specific handles.

Its core product ecosystem combines a self-serve Press Office distribution platform (used by 356 company newsrooms), website and mobile display advertising, 19 industry newsletters (BizDaily and vertical weeklies), a tiered job advertising marketplace (Biz Recruiter Office), an industry events calendar, a company directory, multimedia galleries, and recurring sponsored editorial features (BizTrends, World PR Day, Women's Month). Sub-brands include Biz Press Office and the BizTrends annual forecast franchise. Revenue mechanics are advertising-led: display ad placements, newsletter ads, job recruitment ad bundles (4-12 ad prepaid packages at ZAR 1,460-3,900 with progressive discounting), recurring Press Office subscriptions, promo mailers to a 44,500-subscriber list, and content feature/event sponsorship. Go-to-market blends self-serve publishing tools for advertisers with direct sales outreach ([email protected]) handled by named contact Charlene Ferreira. Ownership is private and founder-led (Ken Ginkel, founder; Andre Rademan, CEO & co-founder), with no disclosed institutional investors, parent company, or funding rounds in the source material. Geographic reach spans 23 African countries across Southern, East, West, North, and Central Africa, though the operational base remains Cape Town with an 11-50 employee footprint.

Bizcommunity.com firmographics

Firmographics
Name
Bizcommunity.com
Legal name
Bizcommunity.com
Website
https://bizcommunity.com
Company type
Private
Founded year
2000
Operating status
Operating
Headcount range
11–50 employees
Short description
Bizcommunity.com is a South Africa-based B2B digital media platform publishing industry news, press releases, jobs, and events across 19 verticals, serving advertisers and business professionals in 23 African countries through newsletters, press office distribution, and recruitment advertising.
Ownership category
akta.pro rank

Bizcommunity.com industry classification

Industry
Product category
B2B Digital Media & Advertising
NAICS
Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)
SIC
Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310)
akta.pro primary industry
Newsletters & Email-Based News Publishers (B2B/B2C) (MPAJADAJ)
akta.pro secondary industry
Technology & B2B PR (MPAAADAC)

Keywords

  • B2B news publishing
  • Industry news platform
  • Press release distribution
  • Recruitment advertising
  • Digital media advertising

Where Bizcommunity.com is headquartered

Location

Headquarters

HQ city
Cape Town
HQ country
South Africa
HQ region
Africa

Offices2 records

Markets served

Bizcommunity.com business model

Business model
GTM type
B2B
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Website and Mobile Advertising: Display advertising placements on website pages and mobile properties across 19 industry verticals
  2. Job Recruitment Advertising: Prepaid job ad packages with pricing tiers ranging from 4 to 12 postings with progressive discounts (27-35% off)
  3. Press Office Subscriptions: Customizable press office platforms for companies to distribute professional B2B news to newsletter subscribers and website readers
  4. Content Feature Sponsorship: Sponsorship of editorial content features including BizTrends, World PR Day, Women's Month, and other special sections
  5. Newsletter Advertising: Advertising placements within industry-specific newsletters sent to opt-in subscribers
  6. Promo Mailers: Custom branded email promotions distributed to 44,500 opt-in subscriber base

Pricing tiers

ModelBillingPrice
SubscriptionPay-as-you-go4 job ads - R1,460 (27% discount)
SubscriptionPay-as-you-go6 job ads - R2,130 (29% discount)
SubscriptionPay-as-you-go8 job ads - R2,760 (31% discount)
SubscriptionPay-as-you-go12 job ads - R3,900 (35% discount)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Bizcommunity.com product offering

Product offering

Core offering

Bizcommunity.com operates Africa's leading multi-industry B2B digital media platform, distributing business news, press releases, recruitment advertising, and event promotion across 19 industry sectors in South Africa and broader Africa. The company monetizes primarily through advertising placements (website, mobile, newsletters), press office subscriptions for corporate communications, recruitment/job ad packages, sponsored editorial features, and branded email promotions to its professional subscriber base.

Product overview

Bizcommunity.com is Africa's leading multi-industry B2B business news and media platform operating across 19 industry sectors in South Africa and broader Africa. The platform operates as a unified portal combining news distribution, recruitment advertising, event promotion, and professional networking services. The core product ecosystem includes the Biz Press Office distribution platform (enabling corporate news to 600,000+ newsletter subscribers), Website & Mobile Advertising, Industry Newsletters, the Biz Recruiter Office for job postings, the Events Calendar for industry events, Company Listings directory, MyBiz user profiles for content contribution, Multimedia galleries/audio/video, and Content Feature Sponsorship. Additional advertising products include Promoted Content, Promo Mailers, Social Media Amplification, and Biz Event Office services. The platform serves 950,000+ global website readers and maintains 356 Press Office Newsrooms.

Differentiator

Problem solved

Functional benefit

Brands

  • Biz Press Office: Corporate news distribution platform for companies to publish press releases and company news.
  • BizTrends
  • World PR Day

Products and services

  • Biz Press Office A branded newsroom platform showcasing company profiles, people, and event news. Used by companies to distribute professional B2B news to 600,000+ newsletter subscribers and 700,000+ website readers via subscription.
  • Website & Mobile Advertising Display advertising placements across the Bizcommunity website and mobile platforms, targeting 950,006 global readers and 817,708 mobile monthly page views across 19 industry sectors.
  • Newsletter Advertising Advertising placement within 19 industry-specific email newsletters delivered to 562,438 opt-in subscribers on a daily and weekly basis.
  • Biz Recruiter Office Job posting platform enabling unlimited branded job advertisements to South Africa's business audience across 19 industries. Sold via prepaid tiers of 4, 6, 8, and 12 job ads at R1,460 to R3,900 with progressive 27-35% discounts.
  • Sponsorship Industry, content feature, or event sponsorship opportunities across 19 business sectors in Africa.
  • Content Feature Sponsorship Editorial content sponsorship associating brands with curated annual features including BizTrends, World PR Day, Women's Month, Youth Month, and Africa Month.
  • Promoted Content Premium content placement positioning company news as a top story of the day with extended front page presence on the platform.
  • Promo Mailers Custom-branded email promotions distributed to a 44,500 opt-in subscriber base.
  • Biz Event Office Conference, seminar, trade expo, and awards ceremony promotion services targeting 19 industries in Africa.
  • Social Media Amplification Content amplification service reaching 144,000 followers across Bizcommunity's social media channels.
  • Company Listings Business directory enabling companies to list themselves across 19 industry sectors, searchable by industry, category, province, and staff count.

Companies that use Bizcommunity.com

Customer profile

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Bizcommunity.com technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Bizcommunity.com partnerships and signals

Strategic signal

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Bizcommunity.com competitors and assessment

Company assessment

Direct peers

  • ITWeb: South Africa's leading B2B technology news portal, operating a similar multi-channel model combining daily news, newsletters, job board and event coverage for the ICT sector — the closest single-vertical analogue to Bizcommunity's horizontal coverage.
  • Creamer Media (Engineering News & Mining Weekly): South African B2B trade publisher running multiple vertical titles (Engineering News, Mining Weekly, Polity) with newsletters, events and recruitment — directly comparable multi-vertical B2B publishing model to Bizcommunity.
  • How we made it in Africa: Pan-African B2B/business news site focused on sector insights, interviews and case studies targeting African executives — overlap in audience (African business professionals) and editorial/newsletter B2B model.
  • TechCabal: Africa-focused B2B tech and startup media brand with newsletters, events and a jobs board — same operating model (news + newsletters + events + recruitment) targeted at Africa's business audience.
  • Disrupt Africa: Pan-African B2B media covering African tech/startup ecosystem via news, newsletters, reports and events — comparable B2B news platform monetized through advertising, subscriptions and events across Africa.
  • Construction Review: B2B trade publication covering the African construction sector with news, newsletters and advertising — directly comparable vertical-specific B2B trade publisher model that competes for the same Construction sector ad spend.

Broad incumbents

  • African Business (IC Publications): Established pan-African business magazine and digital platform publishing across multiple African industries — broader incumbent in the same B2B business-news category competing for pan-African ad budgets.
  • News24 (Business section): South Africa's largest general-news platform with a dedicated business section reaching South African professionals — broader incumbent competing for the same B2B display-ad and newsletter-sponsorship budgets.
  • Daily Maverick: Major South African online news outlet with a growing business section and paid newsletter products — competes with Bizcommunity for South African executive readers and B2B sponsorship and newsletter ad spend.

Emerging players

  • Business Insider Africa: Africa edition of a global business-news brand serving African business professionals with daily news, analysis and newsletters — overlapping audience with Bizcommunity's professional readership across all 19 sectors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Bizcommunity.com social profiles

Digital presence

Bizcommunity.com financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bizcommunity.com leadership team

Management profile

Number of profiles

Profiles2 records

Bizcommunity.com funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bizcommunity.com M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bizcommunity.com

What does Bizcommunity.com do?

Bizcommunity.com operates Africa's leading multi-industry B2B digital media platform, distributing business news, press releases, recruitment advertising, and event promotion across 19 industry sectors in South Africa and broader Africa. The company monetizes primarily through advertising placements (website, mobile, newsletters), press office subscriptions for corporate communications, recruitment/job ad packages, sponsored editorial features, and branded email promotions to its professional subscriber base.

Is Bizcommunity.com a public or private company?

Bizcommunity.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Bizcommunity.com founded?

Bizcommunity.com was founded in 2000. It employs 11 to 50 people.

Where is Bizcommunity.com based?

Bizcommunity.com is headquartered in Cape Town, South Africa, in the Africa region.

How does Bizcommunity.com make money?

Six revenue lines are on record. Website and Mobile Advertising is the primary driver. The others are job Recruitment Advertising, press Office Subscriptions, content Feature Sponsorship, newsletter Advertising and promo Mailers.

Who are Bizcommunity.com's main competitors?

Direct peers on record are ITWeb, Creamer Media (Engineering News & Mining Weekly), How we made it in Africa, TechCabal, Disrupt Africa and Construction Review. Broad incumbents are African Business (IC Publications), News24 (Business section) and Daily Maverick. Business Insider Africa is listed as an emerging player.

Does Bizcommunity.com have an API?

No public API is recorded for Bizcommunity.com.

What industry is Bizcommunity.com in?

Bizcommunity.com's product category is B2B Digital Media & Advertising. Its primary akta.pro industry code is MPAJADAJ, Newsletters & Email-Based News Publishers (B2B/B2C), with a secondary code of MPAAADAC, Technology & B2B PR. Its NAICS code is 513120 and its SIC code is 2721.

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