What Lapp Tannehill does

Lapp Tannehill is a privately held B2B industrial distributor, founded in 1957 and headquartered in Savage, Minnesota, operating as the primary North American distribution arm of the German LAPP Group. The company stocks, supplies, and distributes wire, cable, tubing, connectors, cable glands, industrial Ethernet switches, heat shrink tubing, bus cables, conduit connectors, and related connectivity products, carrying the full suite of LAPP sub-brands including ÖLFLEX (power and control cables), UNITRONIC (data cables), ETHERLINE (industrial Ethernet), HITRONIC (fiber optic), SKINTOP (cable glands), EPIC (industrial connectors), FLEXIMARK (marking systems), SILVYN (flexible conduit), and ÖLFLEX CONNECT (pre-assembled solutions). It serves twelve vertical markets including industrial automation, energy storage and EVs, manufacturing, medical, mass transit, oil and gas, construction, food and beverage, material handling, packaging equipment, renewable energy, security, and wire harness manufacturing.

The company's go-to-market is sales-led, combining a direct sales team and customer service operation (Monday through Friday 8am-5pm CST, phone 800-633-6339) with a self-service e-commerce storefront offering quick-quote functionality, chat support, and account management. Four regional distribution centers (Minnesota headquarters, Nevada, Texas, and Indiana) provide continental US fulfillment. The revenue model is hardware sales augmented by value-added services including wire striping, dyeing, twisting, cut and strip, re-spooling, custom labeling, kitting, and OEM assembly solutions that move portions of the customer's wire processing in-house. Per-unit pricing spans an extreme range, from roughly $2.42 per foot for CAT5e bulk cable up to $51,378 for managed industrial Ethernet switches, with many products sold on a quote basis. The board includes Matthias Lapp (Chairman) and other representatives of LAPP Group, confirming the subsidiary structure.

Lapp Tannehill is governed as a subsidiary entity within the larger LAPP Group corporate structure, with no venture capital or private equity ownership disclosed. The company maintains an active digital presence, with regular publishing of product news and industry content (including copper market volatility commentary as of mid-2026), and continues to hire into sales operations and strategic sourcing functions, indicating ongoing operational scaling. The competitive position rests on the LAPP brand portfolio, multi-region distribution footprint, and processing services rather than proprietary technology or AI-driven differentiation.

Name

Lapp Tannehill

Legal name

Lapp Tannehill

Website

https://lapptannehill.com

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

11–50 employees

Short description

Lapp Tannehill is a US B2B industrial distributor (founded 1957, Savage MN) and subsidiary of Germany's LAPP Group, supplying wire, cable, connectors, cable glands, and industrial networking products across twelve verticals including automation, EVs, and oil and gas.

Ownership category

akta.pro rank

Headquarters

HQ city

Savage

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wire and Cable Distribution: LAPP Tannehill distributes wire, cable, tubing, connectors, and related products. Revenue is generated through the sale of products from owned inventory with value-added services including wire striping, dyeing, twisting, cut and strip, re-spooling, and custom cable manufacturing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Lapp Tannehill is a B2B industrial distributor that stocks, supplies, and distributes wire, cable, tubing, connectors, cable glands, marking systems, and related electrical connectivity products, primarily under the LAPP brand portfolio. The company also offers value-added services including wire striping, dyeing, twisting, cutting, re-spooling, custom labeling, kitting, and OEM assembly, with inventory shipped from four US distribution centers.

Product overview

Lapp Tannehill is a wire, cable, and connectivity solutions distributor offering a comprehensive portfolio of industrial electrical components. The company distributes LAPP brand products including the ÖLFLEX® (power and control cables), UNITRONIC® (data cables), ETHERLINE® (industrial Ethernet cables), and HITRONIC® (fiber optic cables) sub-brands, alongside SKINTOP® (cable glands and strain relief), EPIC® (circular and rectangular connectors), FLEXIMARK® (cable marking), SILVYN® (flexible conduit), and ÖLFLEX® CONNECT (pre-assembled cable solutions). Product categories span industrial Ethernet cables (CAT5 through CAT7), heat shrink tubing (including adhesive-lined, medical grade, and heavy wall variants), circular connectors with M17/M23 inserts, RJ45 and M12 Ethernet data connectors, managed and unmanaged industrial Ethernet switches, bus cables for multiple protocols (CAN Bus, DeviceNet, PROFIBUS, etc.), and conduit connectors. The company provides extensive value-added services including custom cable manufacturing, wire striping and dyeing, kitting, inventory management, and OEM assembly solutions. The core offering centers on distributing LAPP's integrated connectivity ecosystem alongside complementary third-party brands to serve industrial automation, automotive, energy storage, medical, and other vertical markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Industrial Ethernet Cables Industrial-grade Ethernet cables including CAT5, CAT5e, CAT6, CAT6A, and CAT7 for factory automation and machine-level networking, sold to industrial manufacturers and automation integrators.
• Heat Shrink Tubing

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• LAPPprimaryChannel Partner/ Reseller/ DistributorLAPP Tannehill is a distribution partner for LAPP products in North America. They distribute the full range of LAPP brand wire, cable, and connectivity solutions including ÖLFLEX, UNITRONIC, ETHERLINE, HITRONIC, SKINTOP, EPIC, FLEXIMARK, and SILVYN product lines.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Allied Electronics & Automation (RS Group): B2B industrial automation and electronic component distributor operating in North America under RS Group, overlapping heavily with Lapp Tannehill on wire, cable, connectors, and industrial Ethernet products for OEM and MRO customers.
• Mouser Electronics: Global authorized distributor of semiconductors, connectors, wire/cable management, and industrial networking components, serving design engineers and OEMs with a catalog and value-added services highly comparable to Lapp Tannehill's offering.
• Digi-Key Electronics: Broad-line electronic component distributor with deep inventory of connectors, wire, cable, and industrial networking gear, serving engineers and OEM buyers worldwide; directly comparable in product mix and channel model to Lapp Tannehill.
• Heilind Electronics: Specialist distributor of connectors, wire, cable, and related interconnect products serving industrial, automotive, and military customers — overlapping tightly with Lapp Tannehill's core EPIC connector and cable categories.
• PEI-Genesis: Authorized distributor and value-add assembler of industrial/military connectors and cable assemblies, directly comparable to Lapp Tannehill's EPIC connector focus and custom OEM assembly services.

Broad incumbents

• Newark / element14: Broad-line electronics distributor (part of Premier Farnell) selling connectors, wire, cable, and industrial networking products alongside a much larger overall catalog — overlaps with Lapp Tannehill but at much greater scale and breadth.
• WESCO International: Large publicly traded industrial and electrical distributor serving utilities, construction, and manufacturing with wire, cable, and connectivity offerings — a much broader incumbent overlapping on the same industrial customer base.
• Grainger: Massive US MRO/industrial distributor with a broad wire, cable, and connectivity product offering serving manufacturers and facilities — competes with Lapp Tannehill on commodity wire/cable but with a far larger catalog and sales force.
• McMaster-Carr: Iconic US industrial supplies distributor carrying wire, cable, tubing, and connectors with a reputation for fast fulfillment; competes with Lapp Tannehill on parts of the wire/cable and connectivity portfolio to industrial customers.
• Anixter (now part of Wesco): Legacy network and industrial communications distributor specializing in cabling, connectors, and connectivity for data center, industrial, and security applications — a direct adjacency to Lapp Tannehill's ETHERLINE/UNITRONIC portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Lapp_Tannehill

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lapp Tannehill