Cowhouse International

What Cowhouse International does

Cowhouse International B.V. is a Netherlands-based designer and supplier of dairy barn equipment focused on cow comfort, headquartered in Leeuwarden, Friesland. The company sells a comprehensive portfolio organized into five product categories: lying/cubicle systems (mattresses such as Dutch Mountain, Friesian Island, Friesian Polder and Calving Pen; stall dividers including Dreamstall, Comfort Zone, Wisconsin, No-Thru, and BioRail), ventilation and lighting (Windforce, Breeze, Red Cloud, Skywall), feeding and drinking (CSL Feed Fence, Easyfood, Feedwall, Feedstall, Water Supply), calf housing (Calf Zone), and standing/care (Eco-matic Cowbrush, Dairy Floor). Products are developed from observation of natural cow behavior using time-lapse videos and sensor research, and are tested on the company's own test farms in collaboration with universities and animal welfare research institutes.

The business operates a hybrid go-to-market: direct enterprise field sales with dedicated cow-comfort specialists providing consultation and custom barn design from headquarters, complemented by a curated international distributor network covering at least 15 European countries including the Netherlands, Germany, France, Belgium, Spain, Denmark, Sweden, Norway, Switzerland, Austria, the UK, Iceland, Russia, Ukraine, and Slovenia. Revenue is generated through one-time equipment sales (mattresses, dividers, ventilation, feeding systems, calf housing) plus project-based professional services for barn design and renovation, with quotes provided on a per-project basis and no public pricing. The company is privately held with no disclosed parent, funding rounds, or institutional investors, and operates with 11-50 employees; its 25th anniversary was marked in December 2025. Notable recognition includes a 2022 Eurotier Silver Medal for Innovation and a 2022 Gold Animal Welfare Award from the German Bundesverband Praktizierender Tierärzte for the Dreamstall stall divider.

Name

Cowhouse International

Legal name

Cowhouse International

Website

https://cowhouse.nl

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Cowhouse International is a Netherlands-based supplier of dairy barn equipment — mattresses, stall dividers, ventilation, feeding systems, and calf housing — designed around cow behavior research and sold across 15+ European countries via direct sales and a curated distributor network to dairy farms of all sizes.

Ownership category

akta.pro rank

Headquarters

HQ city

Leeuwarden

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Barn Equipment Products: Sale of cow comfort products including mattresses, stall dividers, feeding systems, ventilation systems, and calf housing solutions. Products are delivered and installed for dairy farms.
2. Consulting and Custom Solutions: Custom-made consulting services for barn design and renovation projects, including analysis, product selection, and ongoing support for optimal barn configuration.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Cowhouse International designs, manufactures, and distributes dairy barn equipment focused on cow comfort, including rubber and latex mattresses, freestall dividers, ventilation systems, feed fences and feedwalls, calf pens, drinking water systems, and cow brushes. Products are developed by observing natural cow behavior in a dedicated test farm and are sold worldwide to commercial dairy farmers and via an international distributor network.

Product overview

Cowhouse International is a dairy barn equipment supplier specializing in cow comfort solutions. The company offers a comprehensive portfolio of products organized into categories: lying/cubicle systems (mattresses, stall dividers), ventilation, feeding, calf housing, and barn care. The core product lines include Dutch Mountain, Friesian Island, and Friesian Polder mattresses; Dreamstall, Comfort Zone, No-Thru, and Wisconsin stall dividers; Windforce, Breeze Fan, Red Cloud, and Skywall ventilation systems; CSL Feed Fence, Easyfood, Feedwall, and Feedstall feeding solutions; Calf Zone for calf housing; Eco-matic Cowbrush and Dairy Floor for barn care. Products are developed based on studying natural cow behavior and are extensively trialled on test farms. The company emphasizes custom-made solutions tailored to each barn's unique requirements, with over 20 years of experience in the dairy sector.

Differentiator

Problem solved

Functional benefit

Brands

• Dreamstall: First freestall system in the world where cows can adopt any natural standing and lying position. Unique system without neckrail and vertical dividers. Awarded silver medal for innovation and gold Animal Welfare Award at Eurotier 2022.
• Dutch Mountain
• Friesian Island
• Calf Zone
• Dairy Floor

Products and services

• Dutch Mountain Cow Mattress Premium cow mattress for freestall cubicles, designed using the company's cow-behavior observation methodology and validated in its test farm; sold to commercial dairy farmers for stall comfort and lying time.
• Friesian Island Cow Mattress Mid-tier cow mattress variant in the Friesian mattress line; designed for dairy barns seeking a balance of comfort and cost for freestall cubicles.
• Friesian Polder Cow Mattress Standard cow mattress in the Friesian product family, marketed to dairy farmers as the value-tier mattress for cubicle flooring.
• Calving Pen Mattress Mattress specifically engineered for calving pens to improve cow comfort, hygiene, and safety around calving; part of the calving and calf-housing product group sold to dairy farmers.
• BioRail Box Stall System Flexible box-stall frame/rail system for freestall dairy barns, designed with the company's cow-comfort methodology to guide safe lying and rising movements; sold as a stall-structure product alongside mattresses.
• Dreamstall Stall Divider Freestall stall divider designed from observed cow behavior to maximize usable lying space and lateral comfort; sold to dairy farmers for new-build and retrofit barns.
• Comfort Zone Stall System Family of stall configurations sold under the Comfort Zone name, with sub-options (Wisconsin, No-Thru) for different barn layouts and cow-size requirements; supplied to commercial dairy farmers.
• Windforce Ventilation System Low-pressure tube-based ventilation system for dairy barns, intended to provide uniform fresh-air distribution and reduce heat stress; sold to dairy farmers as a complete climate solution.
• Breeze Fan Circulation fan sold as part of the barn ventilation product family to complement the Windforce tube system; aimed at commercial dairy barns requiring additional air movement.
• Red Cloud Bedded Pack Bedding System Bedding management solution for deep-bedded loose-housing or bedded-pack dairy barns; part of the company's bedding and stall product family.
• Skywall Barn Curtain Sidewall curtain system for naturally ventilated dairy barns, intended to manage airflow, temperature, and light; sold as a complementary barn-climate product.
• CSL Feed Fence Self-locking feed fence for dairy barn feed tables, designed to control cow positioning and reduce aggressive behavior at the feed bunk; supplied to commercial dairy operations.
• Easyfood Feeding System Feeding-system product offering designed for behavior-friendly feed presentation at the feed table; sold alongside the Feed Fence and Feedwall lines to dairy farmers.
• Feedwall Feedwall product providing a solid-barrier alternative to feed fencing for managing cow access to the feed table; part of the company's feeding product family.
• Feedstall Feeding Stall Individual feeding stall product within the company's feeding range, used to separate cows during feeding or for individual treatment; sold as a standalone feeding product.
• Water Supply System In-barn drinking-water supply system for dairy cows, intended to ensure clean, accessible water across the barn; sold to dairy farmers as part of the housing equipment portfolio.
• Calf Zone Calf Housing System Integrated calving and calf-rearing housing system for dairy farms, providing a controlled environment for newborn calves; paired with the Calving Pen Mattress and other calf products.
• Eco-matic Cowbrush Automated rotating cow brush that activates when touched by the cow, intended to improve coat condition, comfort, and welfare; sold to commercial dairy farmers as a freestanding animal-care device.
• Dairy Floor Concrete Flooring System Barn concrete flooring product line including alley and slatted flooring designed for grip, hygiene, and claw health; supplied to dairy farmers and barn builders for new-build and renovation projects.
• Barn Design Consulting and Custom Solutions Paid barn-design and custom-solution consulting in which the company reviews existing or planned barn layouts and recommends specific Cowhouse International products and configurations; targeted at dairy farmers and barn builders needing expert cow-comfort input.

Quantifiable outcome

• Performance increase of 2 liters per cow per day and improved udder, hoof and joint health
• +3 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Four partnerships are on record, tiered core and minor.

• International Universities and Research InstitutescoreStrategic or Co-development PartnerCowhouse maintains close contacts with international universities and research institutes in the field of animal welfare. Based on research and experiences shared by leading cattle farmers, they constantly develop and improve products.
• Progressive Dairy FarmerscoreStrategic or Co-development PartnerClose collaboration with progressive dairy farmers during product development and testing. Products are extensively trialled on test farms and customer operations.
• Distributor NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of carefully selected distributors including Grüter (Switzerland), Lars Johansson (Sweden) for market coverage, and Irina Gontar (Eastern Europe Export Manager)
• 4d Barn (Finland)minorStrategic or Co-development Partner4d Barn from Finland designed the new freestall barn for Mihael Pupek in Slovenia, featuring Cowhouse equipment including Friesian Island cow mattresses and Wisconsin stall dividers.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• BouMatic: International dairy equipment supplier offering milking systems plus complementary barn products, serving a similar farm-progressive, European/North American customer base as Cowhouse.
• DeLaval: Global dairy equipment incumbent offering milking systems plus barn comfort products (mattresses, ventilation), with deep R&D and distribution breadth that dwarfs Cowhouse's specialized portfolio.
• GEA Farm Technologies: Division of large industrial player GEA supplying dairy milking, cooling, and housing equipment worldwide, including barn climate solutions comparable to Cowhouse's ventilation line.
• Big Dutchman: Global livestock housing equipment manufacturer (with strong pig/poultry roots) active in dairy barn climate, feeding, and flooring products, competing for cow-comfort project budgets across Europe.
• Lemmer-Fullwood: German dairy equipment maker with milking and barn infrastructure offerings (cubicles, mats, ventilation) that overlap with Cowhouse's stall, mattress, and housing range, primarily serving German-speaking markets.

Emerging players

• Spinder (Spinder Hatchery Tech / Spinder Stall): Northern European livestock equipment maker with dairy housing and feeding solutions adjacent to Cowhouse's stalls and feeders, smaller in scale and more regional in focus.

Direct peers

• Lely: Dutch-headquartered dairy equipment specialist offering barn products (stalls, mattresses, ventilation, feeding) alongside milking robots, with overlapping customer base of European dairy farmers and similar consultative sales motion.
• JOZ: Dutch manufacturer of barn equipment (manure robots, mats, and housing solutions) that closely matches Cowhouse in size, geography, and category focus on dairy housing and cow welfare.
• Fancom: Dutch specialist in barn climate control and ventilation systems for livestock farms, directly comparable to Cowhouse's Windforce/Skywall ventilation portfolio and overlapping Dutch and European dairy customer base.

Regional players

• Arntjen / Arntjen Stalltechnik: German/Nordic dairy barn equipment maker specializing in cubicles, stall dividers, and ventilation — directly comparable to Cowhouse's stall product family, primarily competing in northern Germany and Scandinavia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cowhouse_intl
• Facebookfacebook.com/Cowhouse.nl

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cowhouse International