Bay Area Concretes
- Company typePrivate
- Founded1966
- HeadquartersLivermore, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Bay Area Concretes does
Bay Area Concretes, Inc. (BAC) is a privately held, family-owned commercial concrete contractor founded in 1966 and headquartered in Livermore, California. The company specializes in architectural and decorative concrete services, including stamped and colored concrete, polished concrete (via the PolishedCrete sub-brand), self-leveling overlays (LeveledCrete), epoxy coatings, terrazzo finishes, aggregate treatments (Aggretex), and proprietary reveal processes (EcoSand, EcoGrind). BAC also offers floor restoration under the Rejuve Floor Service brand. Its technology stack is physical rather than digital: it operates the largest concrete polishing equipment fleet in the Western United States, employs a crew of over 75 union cement masons with thousands of hours of training, and maintains a full-time R&D department for materials and process testing. The company holds Minority Owned and Small Business classifications across multiple federal, state, and local jurisdictions, and maintains high bonding capacity for large projects.
BAC's business model is project-based commercial contracting with quote-based pricing. Revenue is generated through one-time installation contracts with enterprise end-clients — including technology companies (Apple, Google, Facebook, Nvidia), universities (Stanford, UC Berkeley), sports and entertainment venues (Levi Stadium, Chase Center, Moscone Center), and consumer brands (Vera Wang, Zephyr Hotel) — and through ongoing relationships with major California general contractors (Build Group, Webcor, Level 10, Swinerton, Clark Construction, DPR, Hathaway Dinwiddie). The go-to-market motion is enterprise field sales with architectural representation services, including AIA credit education and lunch-and-learn sessions aimed at influencing project specifications upstream. Operations span Northern, Central, and Southern California. Ownership is held by three co-owners: CEO Michael Price (40+ years tenure), President Ryan Chance (since January 2018), and COO Jonathan Vasquez (since 2002).
Bay Area Concretes firmographics
Firmographics- Name
- Bay Area Concretes
- Legal name
- Bay Area Concretes, Inc.
- Website
- https://bayareaconcretes.com
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Ownership category
- akta.pro rank
Bay Area Concretes industry classification
Industry- Product category
- Decorative Concrete Contracting
- NAICS
- Poured Concrete Foundation and Structure Contractors (23811), Flooring Contractors (23833), Flooring Contractors (238330)
- SIC
- General Bldg Contractors - Nonresidential Bldgs (1540), Adhesives & Sealants (2891)
- akta.pro primary industry
- Concrete Flooring Systems (Polished, Stained, Overlays) (IMADAJAG)
- akta.pro secondary industries
- Concrete Flatwork & Decorative Concrete (Stamped, Stained) (HSAIACAJ), Concrete Resurfacing, Overlays & Patching (HSAGALAD)
Keywords
Where Bay Area Concretes is headquartered
LocationHeadquarters
- HQ city
- Livermore
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bay Area Concretes business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Architectural Concrete Services: Revenue from installation of decorative concrete, polished concrete, epoxy coatings, terrazzo, and hard surface flooring for commercial, institutional, and industrial facilities. Services include architectural topping slabs, stamped concrete, self-leveling overlays, and restoration work.
- Design and Consultation Services: Design consultation for architects, developers, owners, designers, landscape architects and general contractors to help create unique visions in concrete. Includes architectural representation services with AIA credits education and lunch and learn sessions.
- Sample Services: Full-service materials sampling operation providing standard and custom sample sizes (4x4 to 24x24 inches) for design meetings, consideration of services and products, and design boards.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Commercial, institutional, and industrial facilities - quote-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Bay Area Concretes product offering
Product offeringCore offering
Bay Area Concretes is a commercial specialty contractor that installs decorative concrete flatwork, architectural concrete (walls, seat walls, topping slabs), polished concrete, stamped concrete, self-leveling overlays, epoxy and terrazzo coatings, architectural pavers, and gypsum underlayment for commercial, institutional, and industrial facilities. Services are delivered through proprietary systems under brands including PolishedCrete, LeveledCrete, EcoSand, EcoGrind, Aggretex, and Rejuve Floor Service, supported by a full-time R&D department and the largest polishing equipment fleet in the Western United States.
Product overview
Bay Area Concretes operates as a single unified service offering centered around architectural concrete and decorative hard surface installation. The company provides an integrated portfolio of services including decorative concrete flatwork, polished concrete (via PolishedCrete brand), stamped concrete, architectural overlays, epoxy and terrazzo finishes, and specialty proprietary systems like EcoSand and EcoGrind. Related sub-brands include Aggretex (aggregate treatments), LeveledCrete (self-leveling), and Rejuve Floor Service (restoration). Services range from new construction to restoration, covering both horizontal surfaces (floors, pavers) and vertical surfaces (walls, seat walls), with supporting offerings in floor preparation, gypsum underlayment, and custom paver fabrication.
Differentiator
Problem solved
Functional benefit
Brands
- PolishedCrete: Branded polished concrete and decorative surface installations
- EcoSand
- EcoGrind
- Aggretex
- Rejuve Floor Service
Products and services
- Decorative Concrete Flatwork Exterior and site concrete finishing including colored, textured, and stamped concrete; Bomanite and EcoSand finishes; revealed aggregate; metal-impregnated concrete; top cast; stain/dye concrete; graphic concrete; white cement concrete; and architectural topping slabs for commercial, institutional, and industrial facilities.
- Architectural Concrete Wall and Seat Walls Board form, smooth formed, textured form liner walls, custom exposed aggregate walls, graphic shape walls, and riser steps or seat walls in various textures, colors, and finishes for commercial projects.
- PolishedCrete Polished Concrete Finishing Diamond ground polished concrete finishing system including heavy grind, medium grind, exotic or graphic pattern ground concrete, polished finishes, and stain/dye polished finishes using RetroPlate products for commercial, institutional, and industrial floors.
- Stamped Concrete Installation Stamped concrete installation using Bomanite, QC Construction Products, BrickForm, and Increte stamping systems, including custom stamp designs and artwork for decorative exterior hardscapes.
- Architectural Topping Slabs Colorful, textured, diamond polished, exposed aggregate, and metal-impregnated concrete topping slabs at typical 2-4 inch thickness with exotic clean-line architectural saw cuts for commercial interior and exterior applications.
- Restoration and Self-Leveling Overlays Floor-industry-style cementitious sub-floor levelers for under carpet, wood, and tile situations, plus micro-toppings at thin thickness to revitalize existing hard surfaces without demolition, including the LeveledCrete self-leveling overlay brand.
- Polishable Overlays Self-flattening and self-leveling overlays in thickness from 1/8 inch to 2 inches or more with decorative aggregates and sands for terrazzo-like appearance on commercial and institutional floors.
- Gypsum Underlayment Hacker Industries certified gypsum-based self-leveling systems and acoustical sound mats installed for multi-family, commercial, and industrial projects.
- EcoSand Architectural Reveal Process Proprietary architectural reveal process providing honing of concrete floors and decorative final finishes using the architectural reveal method for commercial and institutional projects.
- EcoGrind Architectural Reveal Process Proprietary architectural grinding and finishing system providing honing of concrete floors and decorative final finishes for commercial and institutional projects.
- Exposed, Exotic, and Glass Aggregate Finishes Installation utilizing exotic aggregates, glass aggregates, traditional sand, and unique aggregates in architectural hard surface finish systems, including terrazzo, for commercial and institutional projects.
- Resinous Flooring, Epoxies, and Terrazzo Installation of epoxy, urethane cements, polyaspartic coatings, color and quartz sand finishes, and epoxy terrazzo for surface renovation or new construction on commercial, institutional, and industrial facilities.
- Floor Preparation Services Full-service line of beadblasting, grinding, scarification, and demolition of existing flooring materials and surface preparation for all flooring surfaces in support of new concrete and finishing installations.
- Architectural Pavers and Unit Pavers Installation of leading brands of architectural precast and unit pavers, plus custom design, sampling, testing, and fabrication of one-off custom pre-cast paving products for exterior hardscape and site work.
- Design Consultation and Architectural Representation Services Professional design consultation and architectural representation services for architects, developers, owners, designers, and general contractors, including AIA credits education and lunch-and-learn sessions, to help create unique architectural concrete visions.
- Rejuve Floor Service Floor restoration and renewal service for existing concrete surfaces, providing renovation and rejuvenation of hard surface floors without full demolition in commercial and institutional facilities.
- Materials Sample Services Full-service materials sampling operation providing standard and custom sample sizes from 4x4 to 24x24 inches for design meetings, consideration of services and products, and design boards on commercial and institutional projects.
Quantifiable outcome
- Over 18 million square feet of decorative exterior concrete installed
- +1 more outcomes
Companies that use Bay Area Concretes
Customer profileNamed customers21 records
Segments5 records
Ideal customer profiles1 record
Bay Area Concretes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Bay Area Concretes partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- PolishedCretecorePolishedCrete is an affiliated division of Bay Area Concretes offering polished concrete services. Both companies are proud to be celebrating over 55 years serving primarily Northern California markets.
- BomanitecoreBAC is the world's second and oldest Bomanite stamped decorative concrete installers since 1966. Bomanite is a stamped decorative concrete system partner.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Bay Area Concretes competitors and assessment
Company assessmentOthers
- Hacker Industries: Manufacturer of gypsum-based self-leveling underlayments and acoustical sound mats - BAC is a certified installer of Hacker products, making Hacker an enabling supplier relationship rather than a competitor, but thematically adjacent to BAC's LeveledCrete and gypsum underlayment offering.
Broad incumbents
- Baker Concrete Construction: Largest specialty concrete contractor in the US, delivering structural and architectural concrete for commercial, institutional, and infrastructure projects - comparable as a broad incumbent that also bids specialty architectural concrete scopes alongside BAC on premium jobs.
- Lithko Contracting: National commercial concrete subcontractor providing foundation, slab, and architectural concrete services for large general contractors - comparable as a broader incumbent competing for many of the same GC-led commercial scopes that BAC bids.
- Bomanite LLC: National franchisor of the Bomanite stamped decorative concrete system that BAC has been the second-oldest installer of since 1966 - comparable because Bomanite sets the standards BAC works to and its network of licensed installers compete with BAC on stamped concrete scopes.
Direct peers
- The Conco Companies: Large California-based commercial concrete contractor delivering structural and architectural concrete services across the Bay Area and West Coast - comparable to BAC on regional scale, project type (commercial high-rise, institutional), and customer overlap.
- T.B. Penick & Sons: San Diego-based large commercial/architectural concrete contractor with deep California footprint and a portfolio spanning decorative, structural, and architectural concrete for marquee clients - directly comparable to BAC's specialty contractor profile.
Regional players
- Suntec Concrete: Mountain-West regional concrete subcontractor delivering foundations, slabs, and architectural concrete - comparable in service mix (commercial architectural concrete) but a regional rather than California-based peer.
Emerging players
- Western Specialty Contractors: National envelope and concrete/masonry restoration contractor with a building restoration practice - comparable for restoration, resurfacing, and overlay scopes that overlap with BAC's restorative service line.
- Structural Preservation Systems: Specialty contractor focused on concrete and masonry repair, restoration, and strengthening - comparable to BAC's Rejuve Floor Service line and a potential competitor on restoration overlays for existing institutional and commercial concrete surfaces.
- Concrete Strategies: National commercial concrete subcontractor serving large general contractors on industrial, healthcare, and commercial projects - comparable for architectural/structural concrete scopes on the same types of GC-led projects BAC pursues.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Bay Area Concretes social profiles
Digital presenceBay Area Concretes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bay Area Concretes leadership team
Management profileNumber of profiles
Profiles3 records
Bay Area Concretes subsidiaries and ownership
Company hierarchySubsidiaries2 records
Bay Area Concretes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bay Area Concretes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bay Area Concretes
What does Bay Area Concretes do?
Bay Area Concretes is a commercial specialty contractor that installs decorative concrete flatwork, architectural concrete (walls, seat walls, topping slabs), polished concrete, stamped concrete, self-leveling overlays, epoxy and terrazzo coatings, architectural pavers, and gypsum underlayment for commercial, institutional, and industrial facilities. Services are delivered through proprietary systems under brands including PolishedCrete, LeveledCrete, EcoSand, EcoGrind, Aggretex, and Rejuve Floor Service, supported by a full-time R&D department and the largest polishing equipment fleet in the Western United States.
Is Bay Area Concretes a public or private company?
Bay Area Concretes is a private company. It is classified as family owned and is currently operating.
When was Bay Area Concretes founded?
Bay Area Concretes was founded in 1966.
Where is Bay Area Concretes based?
Bay Area Concretes is headquartered in Livermore, United States, in the North America region.
How does Bay Area Concretes make money?
Three revenue lines are on record. Architectural Concrete Services are the primary driver. The others are design and Consultation Services and sample Services.
Who are Bay Area Concretes's main competitors?
Hacker Industries is listed as an others. Broad incumbents are Baker Concrete Construction, Lithko Contracting and Bomanite LLC. Direct peers are The Conco Companies and T.B. Penick & Sons. Suntec Concrete is listed as a regional player. Emerging players are Western Specialty Contractors, Structural Preservation Systems and Concrete Strategies.
Does Bay Area Concretes have an API?
No public API is recorded for Bay Area Concretes.
What industry is Bay Area Concretes in?
Bay Area Concretes's product category is Decorative Concrete Contracting. Its primary akta.pro industry code is IMADAJAG, Concrete Flooring Systems (Polished, Stained, Overlays), with a secondary code of HSAIACAJ, Concrete Flatwork & Decorative Concrete (Stamped, Stained). Its NAICS code is 23811 and its SIC code is 1540.