What Amsterdam Republic does

Amsterdam Republic B.V. is a privately held Dutch spirits producer founded in 2003 and headquartered in Amsterdam, specializing in vodka and gin distilled and bottled locally from organic grain sourced from regional farmers and Amsterdam municipal water. The portfolio centers on Premium Amsterdam Vodka, flavored variants (Vanilla, Watermelon), Dutch Gin launched in 2025, and a Dutch Stroopwafel liqueur, all packaged in the company's distinctive Amsterdammertje-shaped bottle, with optional 5-liter jerrycan formats for hospitality bulk buyers.

The company operates a hybrid direct-to-consumer and wholesale distribution model: an owned e-commerce webshop with next-day delivery across the Netherlands and free shipping above €50, complemented by wholesale partnerships on ANKORSTORE and FAIRE marketplaces, direct placement in bars and restaurants, and listings at specialty retailers including Schiphol Airport travel retail. Pricing spans €19.90 for a 0.5L liqueur to €99.00 for a 5L vodka jerrycan, with the flagship 1L vodka retailing at €34.90. Marketing relies on a 30+ recipe cocktail content library, an influencer ambassador program, and an affiliate channel.

Customer segmentation spans consumer gift and personal buyers, hospitality venues (bars, restaurants, clubs, cafes), retail stores, and event caterers. The business carries no external funding, no disclosed management team beyond legal registration, and is compliant with Dutch Alcoholwet and Alcoholbesluit regulations including age verification on delivery. Revenue, headcount composition, and ownership details beyond the B.V. legal form are not publicly disclosed.

Name

Amsterdam Republic

Legal name

Amsterdam Republic B.V.

Website

https://amsterdamrepublic.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Amsterdam Republic is a privately held Dutch distillery founded in 2003 that produces and sells vodka and gin locally in Amsterdam to consumers via e-commerce and to hospitality venues and retailers through wholesale channels.

Ownership category

akta.pro rank

Product category

Craft Distilled Spirits

NAICS

Distilleries (31214), Beverage Manufacturing (3121)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA)

akta.pro secondary industries

Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA), Spirits Retail & Whiskey Shops (Off-Premise) (CRANAAAD)

Keywords

• Craft vodka production
• Distilled spirits manufacturing
• Flavored vodka retail
• Premium gin distillery
• Wholesale spirits distribution

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales (B2C): Direct sales of vodka, gin, and liqueurs to consumers through the company's e-commerce webshop. Products include Premium Vodka (1L), flavored vodkas (Vanilla, Watermelon), Dutch Gin, and Dutch Stroopwafel Liqueur.
2. Wholesale Distribution (B2B): B2B sales to hospitality venues (bars, restaurants, clubs), retail stores, and event caterers. Available through own wholesale portal and marketplace partners ANKORSTORE and FAIRE.
3. Jerrycan Bulk Sales: 5-liter jerrycan formats for professional bartenders, cocktail caterers, and high-volume hospitality venues. Targets bars and clubs where bottles run out quickly.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Amsterdam Republic is a Dutch distillery founded in 2003 that produces and bottles vodka, gin, and liqueurs in Amsterdam from organic grain and crystal-clear Amsterdam water. Its portfolio includes Premium Vodka (1L and 5L jerrycan), Premium Dutch Gin (1L and 5L jerrycan), flavored vodkas (Vanilla, Watermelon), and Dutch Stroopwafel Liqueur, all packaged in the iconic Amsterdammertje-shaped bottle. The company sells through its own e-commerce webshop, wholesale marketplaces (ANKORSTORE, FAIRE), and a network of Dutch retail and hospitality venues.

Product overview

Amsterdam Republic is an Amsterdam-based spirits brand producing vodka and gin products. The portfolio centers on three core product lines: Premium Vodka (1L bottle and 5L jerrycan), Premium Dutch Gin (1L bottle and 5L jerrycan), and flavored spirits including Vanilla Vodka, Watermelon Vodka, and Dutch Stroopwafel Liqueur. Products are distilled and bottled locally in Amsterdam using organic grain and natural botanicals. The iconic Amsterdammertje (Amsterdam street pole-inspired) bottle shape serves as the primary brand identity across all products. Combo/bundle packs combining multiple products are offered as limited editions or special releases. The brand targets both individual consumers and hospitality businesses (bars, restaurants, events) through retail and wholesale channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Premium Amsterdam Vodka Flagship vodka distilled and bottled in Amsterdam from organic grain and crystal-clear water, twice distilled for smoothness. Bottled in the iconic Amsterdammertje-shaped bottle at 40% ABV in 1L format with luxury gift box. Targeted at consumers and gifting occasions.
• Vodka Jerrycan 5L Five liters of pure Amsterdam vodka made from organic grain and crystal-clear water at 40% ABV. Designed for bars, restaurants, events, and hospitality businesses requiring bulk format. Smooth, clean, and ideal for mixing in cocktails.
• Premium Dutch Gin Amsterdam gin distilled from natural botanicals including juniper, citrus, coriander, cardamom, lavender, pepper, and cinnamon. 40% ABV in 1L matte frosted bottle. Balanced with characteristic Amsterdam sobriety. Designed for gin & tonic or cocktails.
• Gin Jerrycan 5L Five liters of fresh, spicy gin with smooth balance of juniper, citrus, and subtle herbs at 40% ABV. Designed for bartenders, events, and hospitality businesses. Easy to pour and efficient to stack.
• Vanilla Vodka Flavored vodka with soft and sweet vanilla taste combined with a slightly spicy Premium Vodka base. 40% ABV in 1L bottle. Warm, sweet scent reminiscent of baking.
• Watermelon Vodka Flavored vodka combining juicy, refreshing watermelon with Premium Vodka base. 40% ABV in 1L bottle. Creates summery interplay of sweet and strong flavors.
• Dutch Stroopwafel Liqueur Liqueur combining authentic Dutch stroopwafel (syrup waffle) with vodka. 14.5% ABV in 0.5L bottle. Can be enjoyed neat, with ice, in cocktails, or as dessert topping.
• Vodka & Stroopwafel Duo Pack Combo pack containing Premium Amsterdam Vodka (1L, 40%) and Dutch Stroopwafel Liqueur (0.5L, 14.5%). Both bottled in iconic Amsterdam-shaped bottle. Includes free cocktail booklet.
• Vanilla & Watermelon Duo Pack Limited edition combo pack combining Vanilla Vodka and Watermelon Vodka (2L total, 40% ABV). Special release discounted from €79.00 to €60.00.

Quantifiable outcome

• 4.91 out of 5 average rating from over 2,000 customer reviews
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• ANKORSTOREcoreChannel Partner/ Reseller/ DistributorWholesale marketplace partner enabling Amsterdam Republic products to reach retail stores and hospitality venues across the Netherlands. Offers €100 discount for qualifying horeca, retail, and business customers.
• FAIREcoreChannel Partner/ Reseller/ DistributorWholesale marketplace connecting independent brands with retailers. Provides €100 discount for horeca, retail, and business customers purchasing Amsterdam Republic products.
• Café BrechtminorChannel Partner/ Reseller/ DistributorLocal Amsterdam café featuring Amsterdam Republic spirits on their cocktail menu. Located on Weteringschans, known for vintage decor and homemade cocktails.
• The WaterholeminorChannel Partner/ Reseller/ DistributorVerified customer and bar venue purchasing Amsterdam Republic products.
• Slijterij Wijnhandel TiemessenminorChannel Partner/ Reseller/ DistributorWine and spirit retailer carrying Amsterdam Republic Premium Dutch Gin, verified customer review.
• Slijterij Wijnhandel TiemessenminorChannel Partner/ Reseller/ DistributorWine and spirit retailer carrying Amsterdam Republic Premium Dutch Gin, verified customer review.
• FairecoreChannel Partner/ Reseller/ DistributorWholesale marketplace connecting independent brands with retailers. Provides €100 discount for horeca, retail, and business customers purchasing Amsterdam Republic products.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bobby's Gin: Dutch craft gin brand with strong local-heritage positioning and premium on-premise presence. Closely comparable to Amsterdam Republic as a similarly sized Netherlands-based craft spirits brand targeting bars, restaurants, and consumers with a distinct national identity.
• Zuidam Distillers: Dutch family-owned distillery producing premium gin, vodka, and liqueurs. Directly comparable on craft production, premium positioning, multi-SKU portfolio (gin, vodka, liqueurs), and Netherlands-based heritage branding.
• Rutte Distillery: Historic Dutch distillery (est. 1872) producing genever, gin, and vodka with strong on-premise and specialty retail distribution. Closely comparable on product overlap (gin, vodka), B2B/hospitality focus, and Dutch craft heritage positioning.
• Herman Jansen: Dutch distillery producing liqueurs, bitters, and spirits with established B2B and export channels. Comparable on multi-category spirits portfolio (liqueurs alongside vodka/gin) and Dutch production base.
• Filliers: Belgian family distillery producing jenever, gin, and liqueurs. Comparable as a Benelux craft distillery with similar product mix (gin, liqueur, vodka-adjacent), B2B hospitality presence, and local heritage branding.
• Copperhead Gin: Belgian craft gin with strong on-premise and cocktail-led positioning. Comparable as a small-batch craft gin brand targeting bartenders and cocktail programs via differentiated branding, similar to Amsterdam Republic's Premium Dutch Gin and cocktail-recipe-driven marketing.

Broad incumbents

• Bols: Largest Dutch distillery with broad portfolio of liqueurs, genever, and gin. A broader incumbent in the same Dutch spirits ecosystem; not a head-to-head competitor on premium craft positioning but competes for the same on-premise listings and retail shelf space.
• De Kuyper: Established Dutch distillery with deep B2B bartender and hospitality relationships across liqueurs and mixed-drink bases. Competes with Amsterdam Republic for on-premise mindshare and cocktail-program placements at scale.
• Diageo: Global spirits giant owning Smirnoff (vodka) and Tanqueray (gin). Represents the scale of competition in Amsterdam Republic's core categories, dominating distribution, marketing spend, and on-premise visibility that a 1-10 employee craft brand must compete against.
• Pernod Ricard: Global spirits group owning Absolut (vodka) and Beefeater (gin). Sets the competitive ceiling in vodka and gin that Amsterdam Republic must differentiate against via local provenance, design, and B2B formats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/amsterdamrepublicvodka

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amsterdam Republic