Madison School District #321
Madison School District #321 is a public K-12 school district in Rexburg, Idaho, operating 12 schools — six elementary, two middle-level, one high school, one alternative high, and one online program — funded by state, local, and federal education sources and serving district-resident students and families at no tuition.
- Company typePrivate
- Founded1955
- HeadquartersRexburg, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Madison School District #321 does
Madison School District #321 is a public K-12 school district headquartered at 2190 Bobcat Drive in Rexburg, Idaho, serving students from kindergarten through 12th grade within a defined district catchment. The district operates 12 schools: six elementary schools (Adams, Burton, Hibbard, Kennedy, Lincoln, South Fork), two middle-level schools (Madison Middle School grades 5-6 and Madison Junior High grades 7-8), Madison High School (grades 9-12, built 2009-2010), Central Alternative High School for at-risk youth, and Madison Online, an online/hybrid learning program consolidated into the high school in 2023-24. The district also runs central support functions including Food Services, Transportation, Special Services, Madison Cares (student support), and the Bobcat Fieldhouse athletic facility, with fundraising coordinated through the Madison Education Foundation (MEF).
The district is funded as a standard U.S. public school system through local property taxes, Idaho State Department of Education allocations, and federal education grants and programs; no tuition is charged to in-district residents. Its go-to-market is direct-to-family: parents enroll students through the district's registration portal and via individual school admissions processes, and the district maintains community engagement programs such as 'Celebrate Youth' to support enrollment and retention. The underlying technology stack is conventional K-12 SaaS — PowerSchool for student information, ClassLink for SSO, Schoology as the LMS, MySchoolBucks for meal payments, and Apptegy powering the district's web properties — with marketing and parent communication handled through the district website, Facebook, and Instagram.
As a government state entity governed by a Board of Trustees, Madison School District #321 has no private shareholders, no equity funding, and no commercial revenue model. The business is a regulated public utility for education, with revenue determined by formula-based state funding tied to enrollment, supplemental local levies, and federal program allocations rather than market pricing. Strategic positioning emphasizes the 'Caring Community Schools' brand identity, the Bobcats mascot, and a portfolio of schooling formats (traditional, alternative, online) to retain students who might otherwise exit the public system.
Madison School District #321 firmographics
Firmographics- Name
- Madison School District #321
- Legal name
- Madison School District #321
- Website
- https://msd321.com
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Madison School District #321 is a public K-12 school district in Rexburg, Idaho, operating 12 schools — six elementary, two middle-level, one high school, one alternative high, and one online program — funded by state, local, and federal education sources and serving district-resident students and families at no tuition.
- Ownership category
- akta.pro rank
Madison School District #321 industry classification
Industry- Product category
- K-12 Public Education
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public School Districts (K–12) (EDADABAA)
- akta.pro secondary industries
- Public K–12 Combined Schools (EDAJAAAE), Specialized Programs & Classrooms (Autism, Emotional/Behavioral, Intellectual/Developmental, Multi-Disability) (EDAJAKAH), Public Elementary Schools (EDAJAAAB)
Keywords
Where Madison School District #321 is headquartered
LocationHeadquarters
- HQ city
- Rexburg
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Madison School District #321 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- Public Education Funding: As a public school district in Idaho, Madison School District #321 is primarily funded through local property taxes, state education funding from the Idaho State Department of Education, and federal education grants and programs. This is standard public school district funding in the United States.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Madison School District #321 product offering
Product offeringCore offering
Madison School District #321 provides free K-12 public education to students in Rexburg, Idaho, through a network of 12 schools: 6 elementary schools, 1 middle school, 1 junior high, 1 traditional high school, 1 alternative high school for at-risk youth, and 1 online learning program. The district also delivers centralized support services including food services, student transportation, special education, and the Madison Cares student support program.
Product overview
Madison School District #321 operates as a unified platform of K-12 educational programs and services for the Rexburg, Idaho area. The district comprises 12 distinct schools: 6 elementary schools (Adams, Burton, Hibbard, Kennedy, Lincoln, South Fork), 2 middle schools (Madison Middle School for grades 5-6, Madison Junior High for grades 7-8), Madison High School (grades 9-12), Central Alternative High (alternative education), and Madison Online (online/hybrid learning). The district also provides central support services including Food Services, Transportation, Special Services, Madison Cares, and manages the Bobcat Fieldhouse athletic facility. The schools share common infrastructure including PowerSchool for student information, ClassLink for single sign-on access, and Schoology for learning management, unified under the district's 'Caring Community Schools' mission.
Differentiator
Problem solved
Functional benefit
Products and services
- Madison Online An online/hybrid learning program housed at Madison High School, serving students who need flexible or remote learning options. Chromebooks can be rented for registered online students.
Companies that use Madison School District #321
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
Madison School District #321 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Madison School District #321 partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- PowerSchoolcorePowerSchool provides the student information system (SIS) for Madison School District #321. Parents and students access grades, attendance, and other academic information through PowerSchool portals. Links provided on district and school websites for PowerSchool logins.
- ClassLinkcoreClassLink provides single sign-on (SSO) access for students and staff to district digital resources. Available through launchpad.classlink.com/msd321.
- SchoologycoreSchoology serves as the learning management system (LMS) for Madison School District schools. Parents can access Schoology through district links for monitoring student coursework.
- Parent GuidanceminorParent Guidance is a resource partner providing parenting guidance and support resources linked on school websites to support families in the district.
- See Tell NowminorSee Tell Now is a communication and safety reporting platform linked on school websites for district and school communication.
- ApptegycoreApptegy provides the website platform (CMSv2) powering all Madison School District #321 websites. Copyright notice indicates 'Powered By Apptegy' on all district and school pages.
Scale indicators1 record
Recent moves5 records
Expansion highlights3 records
Madison School District #321 competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
Madison School District #321 social profiles
Digital presenceMadison School District #321 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Madison School District #321 leadership team
Management profileNumber of profiles
Profiles1 record
Madison School District #321 subsidiaries and ownership
Company hierarchySubsidiaries11 records
Madison School District #321 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Madison School District #321 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Madison School District #321
What does Madison School District #321 do?
Madison School District #321 provides free K-12 public education to students in Rexburg, Idaho, through a network of 12 schools: 6 elementary schools, 1 middle school, 1 junior high, 1 traditional high school, 1 alternative high school for at-risk youth, and 1 online learning program. The district also delivers centralized support services including food services, student transportation, special education, and the Madison Cares student support program.
Is Madison School District #321 a public or private company?
Madison School District #321 is a private company. It is classified as state government owned and is currently operating.
When was Madison School District #321 founded?
Madison School District #321 was founded in 1955. It employs 501 to 1,000 people.
Where is Madison School District #321 based?
Madison School District #321 is headquartered in Rexburg, United States, in the North America region.
How does Madison School District #321 make money?
One revenue line is on record: public Education Funding.
Does Madison School District #321 have an API?
No public API is recorded for Madison School District #321.
What industry is Madison School District #321 in?
Madison School District #321's product category is K-12 Public Education. Its primary akta.pro industry code is EDADABAA, Public School Districts (K–12), with a secondary code of EDAJAAAE, Public K–12 Combined Schools. Its NAICS code is 6111 and its SIC code is 8200.