The Williamsport Home

What The Williamsport Home does

The Williamsport Home is a 501(c)(3) nonprofit Continuing Care Retirement Community (CCRC) operating on an 86.47-acre campus in Loyalsock Township, Lycoming County, Pennsylvania. Founded in 1872 as the Home for the Friendless and renamed in 1940, the organization has provided senior care services for over 150 years and currently operates a full continuum of care including three Independent Living apartment communities (Edgewood, Deerfield, Valley View), two licensed Personal Care programs, a 25-bed dedicated Memory Care unit (Garden Terrace), and a Skilled Nursing and Rehabilitation Center split between Ravine Ridge (short-term rehabilitation) and Whitetail Ridge (long-term/high-acuity care), plus Comfort Care hospice services and outpatient rehabilitation available to non-residents.

The technology footprint is modest and care-focused rather than AI-driven: electronic monitoring systems in the memory care unit for resident safety, the RightTrack™ patient outcomes tracking platform (in partnership with Functional Pathways) that gives residents, families, and physicians online visibility into rehabilitation progress, HIPAA-compliant data practices, and Clover-based online bill payment. The organization is Medicare- and Medicaid-certified, accepts most major insurance plans, and operates with what it describes as staff ratios surpassing state averages and a Five-Star facility designation.

Revenue derives primarily from monthly subscription-style residential care fees across the continuum of care levels, supplemented by Medicare/Medicaid and insurance reimbursements for skilled nursing and rehabilitation services, transaction fees from online bill payment (3% credit card convenience fee), and charitable donations. The go-to-market model is local and direct: an Admissions & Marketing Director handles inquiries, virtual tours, and on-campus admissions, supported by community content marketing (blog, email, social) and brand equity built over 150+ years of continuous operation. Leadership transitioned in 2019 to Executive Director Jen Cisneros following Don Pote's 23-year tenure, with operational expansion continuing through 2025 with the opening of the Williamsport Wellness on-site fitness center.

Name

The Williamsport Home

Legal name

The Williamsport Home

Website

https://thewilliamsporthome.com

Company type

Private

Founded year

1872

Operating status

Operating

Headcount range

251–500 employees

Short description

The Williamsport Home is a 501(c)(3) nonprofit Continuing Care Retirement Community in Loyalsock Township, Pennsylvania, serving seniors with a full continuum of independent living, personal care, memory care, skilled nursing, and rehabilitation services on an 86.47-acre campus founded in 1872.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community (Senior Living Services)

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Active Adult (55+) Independent Living Communities (HLADAAAD)

akta.pro secondary industry

Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE)

Keywords

• Continuing care retirement community
• Senior independent living
• Memory care services
• Skilled nursing care
• Rehabilitation therapy

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Residential Care Services: Continuing Care Retirement Community offering multiple levels of care including independent living, personal care, memory care, skilled nursing, and rehabilitation services on a monthly rental basis
2. Online Bill Payment: Online payment portal accepting credit/debit cards and ACH with a 3% convenience fee for credit card transactions
3. Donations: 501(c)(3) non-profit accepting charitable donations through various honor societies recognizing donors at different giving levels

Pricing tiers

Distribution channels3 records

Marketing channels5 records

Core offering

The Williamsport Home is a non-profit Continuing Care Retirement Community providing a full continuum of senior living and care services on a single 86.47-acre campus in Loyalsock Township, Pennsylvania. Its core offerings include independent living apartments, licensed personal care, a dedicated 25-bed memory care unit, skilled nursing and rehabilitation (short-term and long-term), comfort care/hospice, outpatient rehabilitation services, and on-site wellness programs for residents and surrounding communities.

Product overview

The Williamsport Home is a 501(c)(3) non-profit Continuing Care Retirement Community offering a full continuum of senior living services on an 86.47-acre campus in Loyalsock Township. The portfolio includes three Independent Living Apartment communities (Edgewood, Deerfield, and Valley View), two licensed Personal Care programs, a Skilled Nursing and Rehabilitation Center with two distinct units (Ravine Ridge for short-term rehabilitation and Whitetail Ridge for long-term/high-acuity care), a 25-bed Memory Care unit (Garden Terrace), and Comfort Care/Hospice services. Additional offerings include outpatient rehabilitation services available to non-residents, virtual tours, online bill payment, and a new wellness center (Williamsport Wellness). The organization has served the Lycoming County community since 1872.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Apartments Maintenance-free pet-friendly apartments ranging from 462-918 sq ft for active seniors aged 55+. Includes chef-prepared daily meals, full-time Wellness Coordinator, all utilities, housekeeping, maintenance, and social activities. Three buildings: Edgewood, Deerfield, and Valley View.
• Memory Care (Garden Terrace) 25-bed secure memory care unit (Garden Terrace) for individuals with Alzheimer's and dementia-related illnesses. Provides 24/7 specialized care with sophisticated electronic monitoring, individualized care plans that evolve with residents' needs, protected outdoor spaces, and family support groups.
• Personal Care Licensed personal care program offering 24/7 certified nursing staff, assistance with bathing, dressing, grooming, medication management, mobility, three nutritious meals daily, housekeeping, and social activities. Small rooms 462 sq ft and large rooms 557 sq ft.
• Ravine Ridge Short-Term Rehabilitation State-of-the-art transitional care rehabilitation unit providing intensive short-term physical, occupational, and speech therapy services 7 days a week after accident, surgery, or illness. Medicare and Medicaid-certified. Includes RightTrack™ online outcomes tracking.
• Whitetail Ridge Long-Term Care Recently-renovated high-acuity care unit for seniors transitioning between hospital and home or another care setting. Offers private and semi-private accommodations and RightTrack™ access to patient outcomes 24/7.
• Skilled Nursing Care 24/7 skilled nursing support with specialized wound and skin treatment, restorative therapy programs, daily physical, occupational, and speech therapy, and a secured memory care unit. Offers short-term rehabilitation, long-term care, and respite stays.
• Comfort Care (Hospice/End-of-Life) End-of-life care program available to both residents and non-residents, focusing on comfort, dignity, and peace of mind. Offered in Hawthorne & Dogwood Suites. Most medical insurance including Medicare and HMOs cover hospice benefits.
• Outpatient Rehabilitation Services Rehabilitation services available to non-residents including physical therapy (balance, fall prevention, Parkinson's, pain management, pelvic floor), speech therapy (swallowing disorders, speech difficulties), and occupational therapy (bathing, dressing, home safety). Requires physician order and insurance verification.
• Williamsport Wellness (on-site fitness center) On-campus health and fitness center providing weights, exercise machines selected for senior safety, and scheduled health and fitness classes and workshops. Available to residents of the Loyalsock Township CCRC campus.
• CNA Classes (Certified Nursing Assistant training) Certified Nursing Assistant classes offered periodically to the community. Candidates are offered part-time or full-time positions at The Williamsport Home upon completion of the program.

Quantifiable outcome

• Staff ratios surpass state averages
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• LeadingAgeminorOthersMembership organization for non-profit aging services providers. The Williamsport Home displays the LeadingAge logo indicating membership in this industry association representing continuing care retirement communities and senior living providers.
• Alzheimer's AssociationminorOthersSponsors a family support group for caregivers and family members of memory care residents to assist in navigating their loved one's care journey.
• Right Track™ to Functional PathwayscoreTechnology or IntegrationRehabilitation outcomes tracking system allowing residents, physicians, and families to monitor therapy progress online. Provides real-time access to patient outcomes 24/7.

Scale indicators5 records

Recent moves14 records

Expansion highlights5 records

Direct peers

• Acts Retirement-Life Communities: Nonprofit CCRC operator with multiple Pennsylvania campuses providing independent living, personal care, skilled nursing, and memory care—closely mirroring The Williamsport Home's continuum-of-care model in the same region.
• Asbury Communities: Nonprofit senior living organization headquartered in Maryland with CCRC campuses across the mid-Atlantic including Pennsylvania, offering a comparable IL-through-skilled-nursing continuum.
• Presbyterian Senior Living: Nonprofit faith-affiliated CCRC operator serving Pennsylvania and neighboring states with independent living, personal care, skilled nursing, and memory care—a comparable continuum-of-care nonprofit.
• National HealthCare Corporation: Operator of skilled nursing, assisted living, and home care services across the U.S.—comparable combination of skilled nursing and senior living service lines to Williamsport's continuum.
• The Evangelical Lutheran Good Samaritan Society: Nation's largest nonprofit senior care provider offering CCRC, skilled nursing, assisted living, and home-based services—a closely comparable nonprofit continuum-of-care operator at greater national scale.

Regional players

• Diakon Senior Living: Pennsylvania-based senior services organization providing CCRC, personal care, and skilled nursing across multiple PA communities—directly competing for residents in the central Pennsylvania market.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator offering independent living, assisted living, memory care, and skilled nursing across hundreds of communities—a broad incumbent benchmark for service mix, scale, and pricing.
• Atria Senior Living: Large for-profit operator of independent living, assisted living, and memory care communities nationwide—provides a benchmark for private-pay pricing, resident experience, and operational scale.
• Five Star Senior Living: Senior living management and operating company providing independent living, assisted living, and memory care services across the U.S.—a comparable multi-segment operating model at greater scale.
• Genesis Healthcare: Major skilled nursing and post-acute care operator with rehabilitation services—directly comparable to The Williamsport Home's Medicare-certified skilled nursing and short-term rehab offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCRDoktiyQ89YnFYi9HsRdDg
• Facebookfacebook.com/TheWilliamsportHome
• LinkedInlinkedin.com/company/the-williamsport-home

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles24 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Williamsport Home