Heart of Florida Health Center

What Heart of Florida Health Center does

Heart of Florida Health Center (HFHC) is a private, nonprofit 501c3 charitable organization operating as a Federally-Qualified Health Center (FQHC) in Marion and Sumter Counties, Florida. Founded in 2007 out of the former Community Health Services of Marion County, the organization became a federally qualified health center in 2009 and today runs six clinic locations across Ocala, The Villages, Belleview, Dunnellon, and Reddick, supplemented by telehealth and, more recently, jail-based health services. Its core offering is an integrated primary-care delivery model organized around the Patient-Centered Medical Home (PCMH) framework, spanning family medicine, internal medicine, pediatrics, maternity, gynecology, adult and pediatric dentistry, on-site pharmacy, behavioral health, case management, optometry, and telehealth.

Revenue is generated through a hybrid of patient visit fees, insurance reimbursements (Medicare, Medicaid, and commercial), HRSA Health Center Program grants under 42 U.S.C. § 254b, and community funding from the Marion County Hospital District, United Way of Marion County, and state/local government sources. Pricing is structured around a sliding fee scale for uninsured and underinsured patients, with visit fees set at 66.3% below the national clinic average — a position enabled by FQHC subsidies, 340B drug pricing through the in-house pharmacy, and ongoing grant support.

The underlying technology stack is conventional community-health-center infrastructure: an EHR-backed Patient-Centered Medical Home operating on healthcare IT systems (e.g., healow-based patient portal and Paycom HR), with no disclosed AI/ML, proprietary platform, or developer-facing API. Growth has been volume-led — patient visits expanded from roughly 15,000 in 2008 to over 110,000 in 2022 — supported by geographic expansion into Sumter County (The Villages), a new optometry service line in 2025, school-based clinic partnerships with Marion County Public Schools, and a UCF/HCA Family Medicine Residency Program that doubles as a workforce pipeline. HFHC carries NCQA and HRSA Patient-Centered Medical Home recognition, FTCA deemed status, and a stack of HRSA, American Heart Association, and Healthcare Leadership Council quality awards.

Name

Heart of Florida Health Center

Legal name

Heart of Florida Health Center

Website

https://myhfhc.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

Heart of Florida Health Center is a Federally-Qualified, nonprofit 501c3 health center operating six clinics across Marion and Sumter Counties, Florida. It delivers integrated medical, dental, behavioral health, pharmacy, optometry, and telehealth services on a sliding-fee basis to all residents regardless of insurance status.

Ownership category

akta.pro rank

Product category

Community Health Center Services

NAICS

Ambulatory Health Care Services (621), Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Community Health Centers (FQHCs & Look-Alikes) (HLAFAGAB)

Keywords

• Community health services
• Primary medical care
• Federally qualified health center
• Behavioral health services
• Family dental care

Headquarters

HQ city

Ocala

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Patient Visit Fees: Revenue generated from patient visit fees for medical, dental, and behavioral health services. Affordable patient visit fees are offered at 66.3% less than the national clinic average, enabled by FQHC status and grant funding.
2. Insurance Reimbursements: Revenue from Medicare, Medicaid, and private health insurance programs. The organization accepts all major health insurance programs.
3. HRSA Health Center Program Grant Funding: Federal grant funding under 42 U.S.C. § 254b as a Federally-Qualified Health Center. HFHC received HHS funding and has Federal Public Health Service (PHS) deemed status.
4. State/Local Government and Community Funding: Grant dollars from state and local governments, community dollars from the Marion County Hospital District and United Way of Marion County.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Heart of Florida Health Center is a Federally-Qualified Health Center (FQHC) delivering integrated primary medical, dental, behavioral health, pharmacy, optometry, and telehealth services across multiple clinic locations in Marion and Sumter Counties, Florida. It operates a Patient-Centered Medical Home model serving all residents regardless of insurance status, with a sliding fee scale for uninsured and underinsured patients.

Product overview

Heart of Florida Health Center is a Federally-Qualified Health Center (FQHC) offering a comprehensive, integrated healthcare delivery system across Marion and Sumter Counties in Florida. The organization provides primary care services through multiple specialties including Family Medicine, Internal Medicine, Pediatrics, Maternity, Gynecology, Dentistry, Pharmacy, Behavioral Health, Case Management, Optometry, and Telehealth. The center operates as a patient-centered medical home model, integrating medical, dental, and behavioral health services to provide whole-person care. Additional services include jail-based health services and a sliding fee scale program for uninsured patients. The organization also offers a Patient Portal for digital access to health records and appointments.

Differentiator

Problem solved

Functional benefit

Products and services

• Family Medicine

Quantifiable outcome

• Over 110,000 patient visits in 2022
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Marion County Public SchoolscoreStrategic or Co-development PartnerCollaborative partnership with local public school system to partner in school-based clinics for better overall health of the children of the community. This partnership extends the treating the whole person care model past just healthcare.
• Taylor CollegeminorStrategic or Co-development PartnerCollaboration with local college providing internships and shadowing opportunities for Health Sciences students, supporting workforce development in healthcare.
• College of Central FloridaminorStrategic or Co-development PartnerCollaboration with local college providing internships and shadowing opportunities for Health Sciences students, supporting workforce development in healthcare.
• Head StartcoreStrategic or Co-development PartnerPartnership providing early childhood development services alongside healthcare services, recognized with the Sargent Shriver Excellence in Community Service Award.
• Interfaith Emergency ServicesminorStrategic or Co-development PartnerNon-profit partner providing emergency services support, sharing the mission of serving the community and treating the whole person.
• Munroe Regional Medical CentercoreStrategic or Co-development PartnerOriginal financial supporter from 2007, collaborated with HFHC from inception. Area hospital partner supporting community healthcare mission.
• Ocala Regional Medical CentercoreStrategic or Co-development PartnerOriginal financial supporter from 2007, collaborated with HFHC from inception. Area hospital partner supporting community healthcare mission.
• Florida Department of Health Marion CountycoreStrategic or Co-development PartnerOriginal supporter from 2007 and ongoing collaborator. The original building at 1025 SW 1st Avenue was previously housed by the Florida Department of Health Marion County.
• UCF/HCA Family Medicine Residency ProgramcoreStrategic or Co-development PartnerPartnership for medical education and residency training. Dr. Nick Dorsey serves as Program Director of UCF/HCA's Family Medicine Residency Program with HFHC.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Tampa Family Health Centers: Federally-Qualified Health Center operating multiple clinics across Hillsborough County, Florida, delivering integrated primary medical, dental, and behavioral health services on a sliding fee scale. Directly comparable to HFHC in FQHC status, multi-site Florida footprint, and safety-net mission.
• Community Health Centers of Pinellas: Florida-based FQHC serving Pinellas County with comprehensive primary care, dental, behavioral health, and pharmacy services on a sliding fee scale. Closely comparable to HFHC in geography, FQHC funding model, and integrated care delivery.
• Sun River Health: Large multi-site FQHC operating across New York's Hudson Valley, Long Island, and New York City, providing primary medical, dental, and behavioral health care. Comparable to HFHC as a high-volume FQHC with multiple specialties and value-based care contracts.
• East Boston Neighborhood Health Center: Massachusetts FQHC operating one of the largest community health center footprints in New England, with integrated primary care, dental, behavioral health, and pharmacy. Comparable in scale, integrated service model, and PCMH recognition.
• Cherry Health: Michigan's largest FQHC, operating multiple clinics with integrated primary medical, dental, behavioral health, and pharmacy services. Comparable to HFHC in multi-county FQHC delivery model and integrated specialty mix.
• La Maestra Community Health Centers: California-based FQHC providing primary care, dental, behavioral health, and social services with a sliding fee scale and HRSA PCMH recognition. Comparable as a multi-site safety-net provider serving diverse, under-insured populations.
• Clinica Sierra Vista: Federally-Qualified Health Center serving Kern and Fresno Counties in California's Central Valley with primary care, dental, behavioral health, and pharmacy services. Comparable multi-county FQHC delivery model with similar patient mix.
• Mountain Family Health Centers: Colorado FQHC operating integrated primary medical, dental, behavioral health, and pharmacy services across multiple rural counties in western Colorado. Comparable to HFHC in rural/regional multi-site FQHC structure and integrated services.
• Lone Star Circle of Care: Texas FQHC providing primary care, dental, behavioral health, and pharmacy across Central Texas, with a family medicine residency program. Comparable to HFHC in residency training partnership and integrated FQHC service delivery.
• HealthLinc: Indiana FQHC operating multiple clinics with integrated primary medical, dental, behavioral health, optometry, and pharmacy services. Comparable to HFHC as a multi-site community health center with the same integrated specialty mix (including optometry) and sliding fee scale model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCJoKdG6Zhkhdm7t6kQGHW-w
• Facebookfacebook.com/HeartOfFloridaHealthCenter
• LinkedInlinkedin.com/company/hfhc
• Instagraminstagram.com/heartoffloridahealthcenter

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heart of Florida Health Center