Broadcast Services International

What Broadcast Services International does

Broadcast Services International (BSI) is a privately held, family-controlled full-service live broadcast production company founded in 1987 by James Eady and headquartered in Burlington, Ontario. The company specializes in turnkey broadcast infrastructure and production services for major international sporting events, with documented participation in 20+ Olympic Games since 1988, multiple FIFA World Cups, and premier golf, basketball, football, and athletics championships. BSI's service portfolio spans six integrated lines: live production (planning, crewing, logistics), equipment rentals (one of North America's largest inventories featuring Sony, Ross, Calrec, and EVS products), purpose-built Air Pack mobile broadcast facilities, IP-based remote production (REMI) systems, Dante-enabled commentary services supporting up to 40 unique positions, and permanent/semi-permanent design & integration installations.

BSI's underlying technology is built around mobile broadcast airpacks incorporating Ross Carbonite switchers, Sony HDC4300 cameras, Calrec Brio audio consoles, RTS ODIN intercoms, and Ross ULTRIX routers, supplemented by a fully IP-based Dante commentary platform acquired through the 2022 purchase of Commentary Systems International. The company operates a hybrid direct sales and relationship-driven go-to-market, targeting international sports federations, host broadcasters (OBS, NBC Olympics, BBC Sports, CBC/Radio-Canada), and event organizers (FIFA, PGA Tour, NBA, NFL, Masters). Revenue is generated through project-based, quote-driven professional services contracts and equipment rentals, with no standard pricing or recurring subscription model. Customer relationships are characteristically long-tenured (NBC Olympics 30+ years, TBS Japan 25+ years), and BSI supplements its core staff with an extensive global freelancer network to deploy personnel across 25+ countries annually.

The business is family-operated, with James Eady (President/Founder), Brooke Eady (President and Partner), Shea Eady (VP of Operations), and Locke Eady (VP of Productions) forming the core leadership team. The company has accumulated 11 Emmy Awards for Outstanding Technical Team and operates with no disclosed external institutional investors, private equity, or venture capital involvement.

Name

Broadcast Services International

Legal name

Broadcast Services International Inc.

Website

https://bsi-tv.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Broadcast Services International is a family-owned, full-service live broadcast production company specializing in turnkey production, equipment rentals, airpack facilities, commentary systems, and design integration for major international sporting events including 20+ Olympic Games.

Ownership category

akta.pro rank

Product category

Live Sports Broadcast Production Services

NAICS

Other Spectator Sports (711219), Spectator Sports (7112)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Sports Production & Outside Broadcast (OB) for Live Events (MPABAJAI)

akta.pro secondary industries

Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed) (MPAGAMAI), Playout Infrastructure & Hardware (Servers, Storage, SDI/IP Gateways) (MPAHAKAJ)

Keywords

• Live sports broadcasting
• Broadcast equipment rentals
• Remote production services
• Commentary systems
• Broadcast design integration

Headquarters

HQ city

Burlington

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Live Production Services: Technical production, planning, crewing and logistics services for live sports and entertainment events. Provides turnkey solutions tailored to client needs.
2. Equipment Rentals: Full-service equipment supplier renting cameras (Sony HD 4300), switchers, audio consoles, and other broadcast equipment. BSI has one of North America's largest broadcast inventories.
3. Design & Integration Services: Develops broadcast systems and infrastructure including permanent installations for stadiums, networks, and semi-permanent setups for live sports. Covers RFP responses, consultation, installation, and commissioning.
4. Commentary Services: Host broadcast commentary solutions supporting up to 40 unique commentary positions. Includes fully staffed engineering, technical management, production, and logistics support along with robotic video and lighting support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

BSI is a full-service live sports broadcast production company providing turnkey technical production services, broadcast equipment rentals, design and integration of broadcast infrastructure, and host broadcast commentary solutions for major international sporting events. The company combines its own proprietary airpack and IP-based Dante commentary systems with one of North America's largest broadcast equipment inventories to deliver end-to-end production capabilities—from planning and crewing to equipment provision and on-site technical management—at venues worldwide including the Olympic Games, FIFA World Cup, NBA, NFL, and PGA Tour events.

Product overview

Broadcast Services International (BSI) offers a comprehensive suite of broadcast production services and equipment rentals for major sporting events globally. The company operates as a services provider with interconnected offerings including Live Production Services, Equipment Rentals (featuring major broadcast brands like Sony, Ross, Canon, Calrec, and EVS), Remote Production (REMI) systems, Air Pack mobile broadcast facilities, Commentary Services (including Commentary Systems International, acquired in 2022), and Design & Integration for permanent installations. The company specializes in sports broadcasting with over 35 years of experience supporting Olympic Games, FIFA World Cups, and other international sporting events.

Differentiator

Problem solved

Functional benefit

Brands

• Commentary Systems International (CSI): Host broadcast commentary solutions division acquired by BSI in 2022, delivering world-class commentary systems engineered for international broadcasters with IP-based platforms supporting 15+ simultaneous broadcasters.

Products and services

• Live Production Services End-to-end technical production services including planning, crewing, logistics, and on-site technical management for sports, entertainment, and corporate events. BSI delivers turnkey production execution for major broadcasters and sports organizations.
• Equipment Rentals Rental of broadcast equipment including Sony HDC4300 and HDC-1500 cameras, lenses, Ross Carbonite and Sony MVS 3000 switchers, Calrec Brio audio consoles, EVS replay systems, routers, monitors, and fiber/transport equipment for production clients.
• Remote Production (REMI) Systems Scalable remote production systems supporting 1-10 cameras with options for onsite audio/video management or complete end-to-end remote workflows, including hybrid configurations for larger productions. Built around Ross Ultrix 32x32 routers with internal multiviewer and frame sync capabilities.
• Air Pack Facility Custom broadcast airpack solutions purpose-built for Olympic IBC facilities and major international sporting events, featuring Ross Carbonite TD Switcher (24 inputs, 10 outputs, 2 ME), Sony HDC4300 cameras, Calrec Brio 36-fader audio console, RTS ODIN 64x64 intercom, and Ross ULTRIX-FR5 router (112x112 expandable to 144).
• Commentary Services IP-based commentary systems supporting 15+ simultaneous broadcasters with up to 40 unique commentary positions, featuring a Dante-based infrastructure, professional camera/lighting packages, and turnkey technical support. Includes Glensound Beatrice R8 MKII intercom, Divine 4 CH Dante speakers, and Bella 32CH Dante audio monitor with redundant network deployment and fiber integration.
• Commentary Systems International (CSI) Host broadcast commentary solutions delivering bespoke systems for up to 40 unique commentary positions with full engineering, technical management, production, and logistics support, along with robotic video and lighting support for international broadcasters.
• Design & Integration Services Broadcast systems design and infrastructure development for stadiums, networks, and semi-permanent event setups. Covers RFP responses, consultation, technical specifications, production workflows, detailed drawings, equipment specifications, installation, commissioning, and handover services.

Quantifiable outcome

• 20+ Olympic Games served since 1984
• +2 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Commentary Systems International (CSI)coreStrategic or Co-development Partner · 1 January 2022BSI purchased Commentary Systems International in 2022 to bolster its growing commentary services division. This acquisition expanded BSI's capability to provide comprehensive host broadcast commentary solutions with up to 40 unique commentary positions.
• R.F. Wireless SystemscoreStrategic or Co-development PartnerJames Eady serves as co-owner and consultant to R.F. Wireless Systems, an affiliate company providing RF wireless solutions for broadcast applications.
• Sure Connect InternationalcoreStrategic or Co-development PartnerJames Eady serves as co-owner and consultant to Sure Connect International, an affiliate company providing connectivity solutions for broadcast operations.
• DBDPminorChannel Partner/ Reseller/ DistributorBSI partnered with DBDP to provide Host Broadcaster services for the FIS Cross Country World Cup in Canmore, Alberta.
• North American Equipment PartnersminorChannel Partner/ Reseller/ DistributorBSI has top-tier North American and European partners who help source additional broadcast equipment when needed, ensuring client needs are met.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• NEP Group: World's largest outside broadcast and live events production services provider. Directly comparable to BSI in providing mobile broadcast facilities, REMI, equipment rental, and host-broadcaster services for major sports and entertainment events; significantly larger and more globally diversified.

Direct peers

• EMG (European Media Group) / EMG Connectivity: Major European-based broadcast facilities and outside broadcast services provider serving live sports, entertainment, and corporate events. Comparable to BSI in offering OB vans, fixed facilities, and crew services, particularly for UEFA, FIFA, and major European sports rights-holders.
• Gravity Media: Global broadcast services and production company offering outside broadcast, equipment rental, and post-production. Closely comparable to BSI's full-service model across sports (Premier League, FIFA, Tour de France) and live entertainment events.
• Timeline Television: UK-based broadcast services provider specializing in outside broadcast and post-production for live sports (Premier League, Rugby World Cup, Wimbledon) and entertainment. Closely comparable to BSI in serving host-broadcaster and rights-holder workflows.
• Gearhouse Broadcast: UK-based provider of broadcast systems, equipment rental, and outside broadcast services for major live sports (Formula 1, Wimbledon, BBC). Comparable to BSI's turnkey airpack and host-broadcaster service model.
• Mobile TV Group: US-based leading provider of mobile broadcast units for live sports, including NBA, NHL, and MLB. Comparable regional direct peer serving North American sports broadcasters with OB trucks and crew, similar to BSI's North American sports portfolio.
• Fletcher Group / CP Communications: Provider of live event broadcast production, RF wireless, and audio/video systems for major sports (NFL, MLB, NYC Marathon). Comparable to BSI in providing integrated production services and RF/wireless broadcast solutions for live events.
• Presteigne Broadcast Hire: UK-based broadcast equipment rental and production services company serving live sports and entertainment. Comparable to BSI's equipment rental and integrated production offerings, particularly for rights-holder clients.

Regional players

• Telegenic / TPC (TeleProducciones Chile): Latin American broadcast services provider offering OB trucks and production for major sports (FIFA, CONMEBOL). Comparable to BSI's international sports production work but focused primarily on South American event coverage.

Others

• Olympic Broadcasting Services (OBS): Host broadcaster for all Olympic Games, created by the IOC. While a customer/partner of BSI rather than a direct competitor, OBS sets the technical standards and provides core broadcast facilities at the Olympics that BSI's airpack and integration services support.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/broadcastservices
• LinkedInlinkedin.com/company/broadcast-services-international-inc
• Xx.com/BrdcstSrvcsInt

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broadcast Services International