Titletown Brewing Co.
Titletown Brewing Co. is a privately held Green Bay, Wisconsin craft brewery and brewpub founded in 1996, operating a taproom, rooftop Sky Lounge, food program, and B2B contract brewing (10,000 bbl capacity), serving local consumers and external beverage brands.
- Company typePrivate
- Founded1996
- HeadquartersGreen Bay, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Titletown Brewing Co. does
Titletown Brewing Co. is a privately held craft brewery and hospitality company founded in 1996 by Brent Weycker and headquartered in Green Bay, Wisconsin. The company operates from a restored historic train depot at 320 N. Broadway and produces a core lineup of year-round and seasonal craft beers including Green 19 IPA, Johnny Blood Red, OG Honey Ale, Tundra Tropics Hazy IPA, Boathouse Pilsner, and Bent Tuba Oktoberfest. It has earned national recognition through a Gold medal at the 2010 Great American Beer Festival (Boathouse Pilsner) and a Silver medal in 2015 (Johnny Blood Red). The company employs 101-250 people and positions its brand around Green Bay's "Titletown" identity and Packers fan culture, anchored by a distinctive "Beerbler" mascot.
The company is vertically integrated across brewing, on-premise hospitality, and contract manufacturing. On the consumer side, it operates a Tap Room, the Sky Lounge rooftop bar, brewery tours, private event rentals, a full food menu, craft cocktails, and a newer line of Delta-9 THC-infused cocktails. On the B2B side, it sells contract brewing capacity of up to 10,000 barrels annually to external beverage brands, with a 30-barrel minimum run, and runs a direct-to-consumer merchandise e-commerce channel.
The business model blends high-volume, low-ticket direct-to-consumer sales (taproom, rooftop, food, beverages, tours, events) with enterprise contract brewing revenue and online merchandise. Its primary customer segments are local Green Bay metro consumers and visiting regional tourists on the consumer side, and external beverage brands seeking Midwest production capacity on the contract side. The company is privately held and has not disclosed external funding, M&A activity, or financial results.
Titletown Brewing Co. firmographics
Firmographics- Name
- Titletown Brewing Co.
- Legal name
- Titletown Brewing Co.
- Website
- https://titletownbrewing.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Titletown Brewing Co. is a privately held Green Bay, Wisconsin craft brewery and brewpub founded in 1996, operating a taproom, rooftop Sky Lounge, food program, and B2B contract brewing (10,000 bbl capacity), serving local consumers and external beverage brands.
- Ownership category
- akta.pro rank
Titletown Brewing Co. industry classification
Industry- Product category
- Craft Brewery & Brewpub
- NAICS
- Breweries (31212), Breweries (312120), Drinking Places (Alcoholic Beverages) (722410), Drinking Places (Alcoholic Beverages) (72241)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer Brewing & Brands (CRADAIAA), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Craft Beer Bars & Taprooms (THAFAEAG), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)
Keywords
Where Titletown Brewing Co. is headquartered
LocationHeadquarters
- HQ city
- Green Bay
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Titletown Brewing Co. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- On-site Food and Beverage Sales: Direct sales of craft beers, cocktails, Delta-9 THC beverages, wine, and food through the Tap Room, Sky Lounge rooftop bar, and restaurant kitchen. Revenue generated through dine-in service.
- Contract Brewing Services: Brewing partnership services for external brands requiring production capacity. Batches starting at 30 barrels with 10,000 bbl annual capacity available. Revenue from brewing fees for startups, alternating proprietorships, and recipe-based partnerships.
- Private Event Rentals: Venue rentals for private and semi-private events in the Sky Lounge and Tap Room spaces. Includes customizable layouts and on-site event coordination.
- Brewery Tours: Guided tours with pricing based on group size ($20-$30 per person), includes flight tastings and souvenir pint glass.
- Merchandise Sales: Online and on-site retail sales of branded merchandise including apparel through the company's e-commerce store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Brewery Tour - Small Group (2-5 guests) |
| Unit Pricing | Pay-as-you-go | Brewery Tour - Medium Group (6-10 guests) |
| Unit Pricing | Pay-as-you-go | Brewery Tour - Large Group (11+ guests) |
| Unit Pricing | Pay-as-you-go | Brewery Tour - Designated Driver |
| Unit Pricing | Pay-as-you-go | Brewery Tour - Under 21 |
| Unit Pricing | Pay-as-you-go | Rooftop Yoga Event |
| Unit Pricing | Pay-as-you-go | Tequila Tasting Event |
| Unit Pricing | Pay-as-you-go | 4th of July Fireworks Viewing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Titletown Brewing Co. product offering
Product offeringCore offering
Titletown Brewing Co. is a craft brewery and brewpub operating in Green Bay, Wisconsin since 1996. It produces and serves award-winning handcrafted beers (core lineup including Green 19 IPA, Johnny Blood Red Ale, OG Honey Ale, Tundra Tropics Hazy IPA, Boathouse Pilsner, plus seasonal offerings), operates on-site hospitality venues (Tap Room and Sky Lounge rooftop bar), and provides brewery tours, private event rentals, contract brewing services for external brands, Wisconsin-inspired pub fare, craft cocktails, Delta-9 THC beverages, and branded merchandise through an online store.
Product overview
Titletown Brewing Co. is Green Bay's original craft brewery founded in 1996, operating as a multi-venue hospitality company. The core offering consists of handcrafted beers including flagship IPAs (Green 19), red ales (Johnny Blood Red), honey ales (The OG), hazy IPAs (Tundra Tropics), and Czech-style pilsners (Boathouse), plus seasonal releases. The company operates multiple venues: the historic Tap Room (first floor), the Sky Lounge rooftop bar (fourth floor), and offers private event rentals. Supporting services include brewery tours, contract brewing partnerships with 10,000 bbl annual capacity, and a food menu featuring Wisconsin-inspired pub fare. Additional beverage offerings include craft cocktails and Delta-9 THC-infused cannabis cocktails. The company also offers online merchandise through their e-commerce store.
Differentiator
Problem solved
Functional benefit
Products and services
- Core Craft Beer Line Flagship handcrafted beer lineup served on-site and packaged for retail. Includes American IPA, Irish-Style Red Ale, Honey Blonde Ale, New England IPA, and Bohemian-Style Pilsner varieties for craft beer consumers.
- Seasonal Craft Beer Line Limited-release seasonal craft beers such as German-style Märzen, released on a rotating basis throughout the year.
- Tap Room First-floor brewpub venue featuring a rotating selection of award-winning beers, pinball machines, big screens, and a family-friendly atmosphere for dine-in service.
- Sky Lounge Rooftop Bar Fourth-floor rooftop bar venue offering panoramic views of downtown Green Bay and the Fox River, serving craft cocktails, Delta-9 beverages, and live entertainment.
- Brewery Tours Guided behind-the-scenes tours of the brewery featuring flight of four 5 oz pours and a souvenir pint glass, available to individuals and groups of varying sizes.
- Contract Brewing Services B2B contract brewing partnerships for startup breweries, established brewers needing capacity relief, and regional brands expanding into the Midwest. Includes brewing, keg and can packaging, and full QC lab services.
- Private Event Rental Venue rental service for private and semi-private events including birthdays, corporate outings, rehearsal dinners, and receptions. Offers customizable layouts, full catering, beverage options, and on-site coordination.
- Delta-9 THC Cocktail Line Delta-9 THC-infused canned cocktails (Blackberry Mojito, Old Fashioned, Jungle Juice, Sex on the Beach) with 10mg THC per can, available on-site or to-go.
- Craft Cocktail Menu Handcrafted signature cocktails and seasonal specialties available in the Tap Room and Sky Lounge venues.
- Wisconsin-Inspired Food Menu Wisconsin-inspired pub fare including shareable appetizers, sandwiches, flatbreads, and weekend specials designed to pair with the craft beer lineup.
- Branded Merchandise Retail sales of branded apparel and accessories through the company's online e-commerce store at titletownbrewing.store.
Companies that use Titletown Brewing Co.
Customer profileSegments3 records
Ideal customer profiles3 records
Titletown Brewing Co. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Titletown Brewing Co. partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Titletown Brewing Co. competitors and assessment
Company assessmentDirect peers
- Lakefront Brewery: Milwaukee-based craft brewery operating a brewpub with restaurant, brewery tours, and event space. Directly comparable brewpub + tour + hospitality model with similar Wisconsin Midwest footprint.
- New Glarus Brewing Company: Iconic Wisconsin craft brewery founded in 1993, similarly rooted in Wisconsin brewing tradition. Comparable craft beer brand portfolio and regional Midwest identity, though larger distribution.
- Surly Brewing Co. Minneapolis craft brewery operating a destination brewpub, restaurant, and event venue. Directly comparable brewpub-plus-hospitality model with a strong regional identity.
- Central Waters Brewing Company: Amherst, WI craft brewery producing a comparable range of flagship and seasonal beers with Wisconsin ingredients. Similar craft positioning and regional Midwest footprint.
Regional players
- Hinterland Brewery: Green Bay-based craft brewery and restaurant. Operates in the same local market with overlapping craft beer and dining offerings, making it the closest geographic head-to-head competitor.
- Capital Brewery: Middleton, WI craft brewery with attached beer garden and event programming. Comparable Wisconsin craft brand with taproom, events, and contract-style services.
- Karben4 Brewing: Madison-based craft brewery with taproom and event space. Similar craft beer portfolio and Wisconsin regional positioning targeting local communities and visitors.
- Third Space Brewing: Milwaukee craft brewery with on-site taproom. Comparable in size and Wisconsin Midwest positioning, with similar core+seasonal beer strategy and taproom-driven revenue.
Broad incumbents
- Bell's Brewery: Established Upper Midwest craft brewer with the Eccentric Café brewpub and broad distribution. Comparable craft portfolio and tour/destination experience, though materially larger scale.
- Boston Beer Company: Large publicly-traded craft brewer (Samuel Adams, Dogfish Head, Truly). Overlapping craft beer portfolio and taproom/brewpub concepts, serving as a broader craft incumbent reference point.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Titletown Brewing Co. social profiles
Digital presenceTitletown Brewing Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Titletown Brewing Co. leadership team
Management profileNumber of profiles
Profiles1 record
Titletown Brewing Co. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Titletown Brewing Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Titletown Brewing Co.
What does Titletown Brewing Co. do?
Titletown Brewing Co. is a craft brewery and brewpub operating in Green Bay, Wisconsin since 1996. It produces and serves award-winning handcrafted beers (core lineup including Green 19 IPA, Johnny Blood Red Ale, OG Honey Ale, Tundra Tropics Hazy IPA, Boathouse Pilsner, plus seasonal offerings), operates on-site hospitality venues (Tap Room and Sky Lounge rooftop bar), and provides brewery tours, private event rentals, contract brewing services for external brands, Wisconsin-inspired pub fare, craft cocktails, Delta-9 THC beverages, and branded merchandise through an online store.
Is Titletown Brewing Co. a public or private company?
Titletown Brewing Co. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Titletown Brewing Co. founded?
Titletown Brewing Co. was founded in 1996. It employs 101 to 250 people.
Where is Titletown Brewing Co. based?
Titletown Brewing Co. is headquartered in Green Bay, United States, in the North America region.
How does Titletown Brewing Co. make money?
Five revenue lines are on record. On-site Food and Beverage Sales are the primary driver. The others are contract Brewing Services, private Event Rentals, brewery Tours and merchandise Sales.
Who are Titletown Brewing Co.'s main competitors?
Direct peers on record are Lakefront Brewery, New Glarus Brewing Company, Surly Brewing Co. and Central Waters Brewing Company. Regional players are Hinterland Brewery, Capital Brewery, Karben4 Brewing and Third Space Brewing. Broad incumbents are Bell's Brewery and Boston Beer Company.
Does Titletown Brewing Co. have an API?
No public API is recorded for Titletown Brewing Co..
What industry is Titletown Brewing Co. in?
Titletown Brewing Co.'s product category is Craft Brewery & Brewpub. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of CRADAIAA, Beer Brewing & Brands. Its NAICS code is 31212 and its SIC code is 2082.