Legalify

What Legalify does

Legalify (Legalify SAS) is an Argentina-based digital legal services marketplace, founded in 2020 and headquartered in Buenos Aires with a contractual domicile in Delaware, USA. The platform connects individual clients seeking legal advice with a network of 1,000+ registered lawyers across specialties including family law, civil and commercial law, tax law, consumer protection, gender violence, and immigration. Clients can search for lawyers through an optimized matching algorithm, then engage via email, video call, or emergency phone consultation; lawyers maintain profiles with user ratings to support transparency in selection. The mobile app is available on both Google Play and App Store, and the platform supports Spanish, English, and Italian interfaces.

The company's product portfolio has expanded beyond its core consumer marketplace to include two subscription tiers for lawyers (Premium with 3 specialties and 2 jurisdictions; Corporativo with unlimited specialties and jurisdictions), the Asesor360 corporate advisory program bundling legal, financial, and psychological counseling for enterprise employees, and Startup Legal Advisory Packs for early-stage companies. Strategic distribution partnerships include the Colegio Público de Abogados de la Capital Federal for bar association member acquisition and iAlex for cross-promotion.

The revenue model is primarily subscription-based: lawyers pay recurring fees for Premium or Corporativo access, while client-to-lawyer consultation fees are negotiated directly between parties with the platform facilitating the connection rather than extracting a transactional percentage. Asesor360 and Startup Packs provide additional subscription and bundled service revenue streams. The company is privately held with no disclosed institutional investors, funding rounds, acquisitions, or executive team information in the available source material.

Name

Legalify

Legal name

Legalify SAS

Website

https://legalify.app

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Legalify is an Argentina-based digital marketplace that connects individual clients with 1,000+ registered lawyers through web and mobile apps, offering subscriptions for legal professionals, a corporate wellness program (Asesor360), and startup legal advisory packs.

Ownership category

akta.pro rank

Product category

Legal Services Marketplace

NAICS

Legal Services (5411), Offices of Lawyers (541110), Software Publishers (5132)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Legal Practice Management & Case Management (BPAEAPAC)

Keywords

• Legal services marketplace
• Lawyer matching platform
• Online legal consultation
• Corporate legal advisory
• Legaltech platform

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Lawyer Subscription Plans: Lawyers pay monthly or annual subscription fees (Premium and Corporate tiers) to access the platform and offer services. Premium includes 3 specialties and 2 jurisdictions; Corporate offers unlimited specialties and jurisdictions.
2. Client Consultation Fees: Professional fees for legal consultations are agreed directly between client and lawyer. The platform facilitates the connection but fees are set by individual lawyers.
3. Asesor360 Corporate Program: Corporate legal advisory services for employee wellness programs, sold to companies as a benefit package.
4. Startup Legal Packs: Specialized legal solutions packages for startups, offering discounted legal services bundles.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Legalify operates a digital marketplace platform that connects individual clients with qualified, specialized lawyers through an optimized search algorithm, supporting email, video call, and emergency phone consultations. The company monetizes primarily through Premium and Corporativo subscription plans for lawyers, while also offering the Asesor360 corporate wellness program (legal, financial, and psychological advisory) and specialized Startup Legal Advisory Packs.

Product overview

Legalify is a digital legal services platform that operates as a unified marketplace connecting clients with legal professionals. The core platform enables users to find and consult with lawyers through optimized search algorithms, offering multiple contact methods including email, video calls, and emergency phone consultations. The product portfolio includes Premium and Corporativo subscription plans for lawyers, the Asesor360 corporate advisory program offering integrated legal, financial, and psychological services, and specialized startup legal advisory packs. The platform also provides a mobile application for iOS and Android devices.

Differentiator

Problem solved

Functional benefit

Brands

• Asesor360: Corporate advisory program providing legal, financial, and psychological consultation services to enterprise teams and organizations.

Quantifiable outcome

• Over 1,000 lawyers and 20,000+ resolved consultations demonstrate platform scale and reliability

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor and core.

• iAlexminorGTM or Marketing PartnerCross-promotional partnership where Legalify Premium subscribers receive 3 months of iAlex Premium for free. iAlex appears to be a complementary professional platform.
• Colegio Público de Abogados de la Capital FederalcoreGTM or Marketing PartnerSpecial promotional offer for matriculated lawyers of the bar association, providing exclusive pricing on Legalify Premium plans to help members digitize their practice.
• Specialized Psychological Counseling PlatformscoreStrategic or Co-development PartnerPartnership for the Asesor360 corporate program providing integrated psychological counseling services to employees of corporate clients, covering issues like stress, depression, family conflicts, and life balance.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• LegalZoom: LegalZoom is the largest US online legal services marketplace connecting consumers and SMBs with attorneys and standardized legal documents. It is the most direct analog to Legalify's marketplace model, with a similar subscription + transactional revenue mix and multi-jurisdiction reach, making it the primary comparable for product and business model.
• Avvo: Avvo is a lawyer directory and rating platform (now owned by Internet Brands) that helps consumers find and review attorneys by specialty and location. Like Legalify, it focuses on lawyer-client matching with a rating system, and operates on a lawyer subscription model with profile and lead-generation tiers.
• Rocket Lawyer: Rocket Lawyer offers online legal documents, on-demand attorney consultations, and subscription plans for individuals and SMBs. Comparable to Legalify in combining a subscription model with virtual consultations and integrated document/services delivery through a digital platform.
• LegalMatch: LegalMatch is a US legal marketplace matching clients with pre-screened attorneys across practice areas. The matching algorithm and consumer-to-lawyer flow are structurally analogous to Legalify's core platform, though LegalMatch primarily uses case-posting while Legalify combines matching with video and emergency call features.
• UpCounsel: UpCounsel is a marketplace for SMBs to find and hire vetted attorneys for projects and consultations. It shares Legalify's two-sided marketplace DNA and targets similar SMB/startup segments (overlapping with Legalify's Startup Legal Packs offering).
• LawDepot: LawDepot provides legal documents, templates, and attorney access through subscription plans. Comparable to Legalify in serving consumers and small businesses seeking affordable legal solutions, though LawDepot skews more toward self-service documents while Legalify emphasizes live lawyer consultations.

Broad incumbents

• Clio: Clio is the leading cloud-based legal practice management platform for law firms, with case management, billing, and client communication tools. While Clio primarily serves the lawyer-side (B2B SaaS), its client intake and communication features overlap with Legalify's marketplace and consultation tooling, making it an incumbent comp for the broader legal-tech stack.
• FindLaw: FindLaw (a Thomson Reuters business) is a long-established legal directory and marketing platform for attorneys in the US. Comparable to Legalify's lawyer-profile and discovery features, but operates as a broader incumbent serving law firm marketing rather than a transactional marketplace.

Emerging players

• JustAnswer: JustAnswer is an online platform connecting users with verified professionals across legal, medical, and other domains via paid Q&A. Comparable to Legalify in offering on-demand expert consultations, though JustAnswer spans multiple professions (legal is one category) rather than specializing exclusively in legal services.

Regional players

• Abacus (or another LATAM legal-tech player): Abacus and similar Latin American legal-tech startups (e.g., Jot Legal, Legalio) operate regional legal services marketplaces or document automation platforms with comparable business models to Legalify in Argentina. They serve as the most direct regional comparables for geographic and regulatory fit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLPcJgVIaFR40H38ttI3QDVHGP7HB-moe-
• Facebookfacebook.com/legalify.ok

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legalify