DDM Marketing & Consulting

What DDM Marketing & Consulting does

DDM Marketing & Consulting is a privately held, founder-owned full-service advertising agency founded in 2001 by Don DeMartino and headquartered in Austin and Beaumont, Texas. The firm operates with a team of 1–10 employees (three named: President Don DeMartino, Marketing Manager Nick Riseman, and Creative Assistant Goose) and serves SMB and mid-market clients primarily across Texas with selected national engagements. Service offerings span six integrated lines: Comprehensive Planning, Digital Advertising (social, PPC, geofencing, YouTube/LinkedIn, Google My Business), Traditional Advertising (TV, radio, outdoor, print, direct mail), Video Production, Content Creation, and Branding. The agency has executed over $50 million in cumulative traditional media purchases across its 25-year history.

DDM's commercial model departs from the standard agency-commission structure. Clients engage on multi-year fixed retainers that grant DDM exclusivity within the client's product category and trade area, paired with a performance component — either a small percentage of gross sales or a percentage of growth. Media-buying commissions are passed through to clients as cost savings rather than retained as agency margin. Distribution is direct: no-cost consultations lead to bespoke planning engagements, with no reseller or marketplace channels. Customer segments are organized by vertical (SMB, multi-location restaurants, professional services, retail/auto), and the agency's value proposition centers on long-duration client relationships — multiple case studies document 12–22+ year engagements.

The technology stack is conventional for a traditional-meets-digital agency: third-party ad platforms (Google, YouTube, LinkedIn, Meta), production tooling for video/content, and CRM-style account management. No proprietary platform, API, or AI/ML assets are disclosed; data-driven targeting relies on platform-native capabilities. There is no app, no documented AI capability, and no disclosed headcount beyond the founder-led core team, indicating a lifestyle-agency scale rather than a tech-enabled services platform.

Name

DDM Marketing & Consulting

Legal name

DDM Marketing & Consulting

Website

https://ddmmarketingllc.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

DDM Marketing & Consulting is a founder-owned, 25-year-old full-service advertising agency based in Austin and Beaumont, Texas, serving SMB and mid-market clients across verticals via retainer plus performance-fee engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Lumberton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Marketing Consulting Retainers: DDM typically works on minimum fixed retainers that provide clients exclusive services in their product category and trade area. This is complemented by either a small percentage of clients' gross sales or a percentage of their growth.
2. Media Buying Services: Traditional advertising media buying including television, radio, outdoor/billboards, print, and direct mail. The company passes on media commissions to clients as savings rather than keeping them.
3. Video Production: Full-service video production including television commercials, pre-roll videos, training videos, long-format videos, and social media video content.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels12 records

Core offering

DDM Marketing & Consulting is a full-service advertising agency founded in 2001 and headquartered in Austin, Texas with a second office in Beaumont, Texas, serving clients nationally. The firm offers comprehensive marketing services spanning digital and traditional advertising, video production, content creation, branding, and strategic marketing planning. Revenue is generated primarily through fixed monthly retainers supplemented by a percentage of the client's gross sales or growth metrics.

Product overview

DDM Marketing & Consulting is a full-service advertising agency (celebrating 25 years) headquartered in Austin and Beaumont, Texas. Rather than a unified software product, the company offers a portfolio of integrated marketing services: Comprehensive Planning (strategic budget and goal setting), Digital Advertising (social media, PPC, geofencing, targeted video across Google, YouTube, LinkedIn), Traditional Advertising (TV, radio, print, outdoor media buying), Video Production (commercials, pre-roll, social content), Content Creation (photography, videography, articles, infographics), and Branding (logo design, graphic design, brand development). These services work together as a unified marketing solution where the agency creates customized plans that combine traditional and digital strategies to maximize ROI for clients across various industries including restaurants, jewelry, automotive, legal, financial, and medical spas.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Marketing Planning End-to-end marketing strategy and planning service that covers campaign design, channel selection, audience targeting, and performance measurement for businesses that need an integrated marketing roadmap.
• Digital Advertising Paid digital media campaign management service covering online ad placements to reach targeted audiences for client businesses across retail, restaurant, financial, legal, and other verticals.
• Traditional Advertising Conventional offline advertising services including print, broadcast, and out-of-home media buying and placement to support legacy media strategies for established client brands.
• Video Production Professional video production service for commercials, branded content, and campaign assets used across digital and traditional media channels.
• Content Creation Creative content development service producing copy, imagery, and editorial assets that support client marketing campaigns across channels.
• Branding Brand identity and brand development service that helps businesses define, refine, and express their brand through visual and messaging systems.

Quantifiable outcome

• Reduced advertising to gross sales ratio to less than 1% for restaurant client
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Variable: The Variable is an independent, full-service advertising agency based in North Carolina delivering advertising, digital, content, and media strategy for regional and national brands. Comparable independent mid-size agency profile with similar integrated service offering.
• Tombras: Tombras is an independent, full-service advertising agency headquartered in Knoxville, TN, offering advertising, digital, video production, and media buying services to national brands. Like DDM, it positions itself as an integrated agency with strong creative, media, and digital capabilities under one roof, serving as a comparable mid-sized independent agency model.
• TM Advertising: TM Advertising is a Dallas, Texas-based full-service advertising agency with capabilities across traditional, digital, and creative. Geographic and capability overlap with DDM in Texas makes it a strong regional peer.
• Lewis Communications: Lewis Communications is a Mobile, Alabama-based full-service marketing agency offering advertising, digital, public relations, and media services. Its regional, mid-size independent profile mirrors DDM's structure.
• T3 (Time Tillburg Three): T3 is an Austin, Texas-based integrated advertising and digital agency serving enterprise clients with creative, media, and technology services. Geographic overlap with DDM (Austin) and shared full-service model across digital and traditional channels make it a strong regional direct peer.
• Archer Malmo: Archer Malmo is a Memphis-based independent advertising agency providing branding, advertising, digital, and media services. Its Mid-South regional focus and integrated agency model closely mirror DDM's regional full-service positioning.

Broad incumbents

• The Richards Group: The Richards Group was a Dallas, Texas-based independent advertising agency with deep capabilities across creative, media, digital, and production. As a substantially larger and more established Texas-based full-service agency, it represents a broader incumbent competitor for DDM in the Texas market.
• 72andSunny: 72andSunny is a global creative advertising agency with offices in Los Angeles, New York, and Amsterdam. While larger and global, it competes in the same full-service creative + media category and represents an incumbent tier against which regional agencies like DDM must position.

Emerging players

• Bonehook: Bonehook is a mid-size integrated advertising agency based in Orlando, FL serving regional and national brands with creative, media, and digital capabilities. Comparable independent agency profile with similar service scope.
• Matchstic: Matchstic is an Atlanta-based brand identity and creative agency specializing in branding, naming, and design for purpose-driven brands. While more specialized in branding, it overlaps with DDM's branding and creative services for SMB clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/126024047450831

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DDM Marketing & Consulting