LaserBlast
LaserBlast (Advanced Avionics, Inc.) is a Plymouth, Michigan-based manufacturer of commercial-grade laser tag equipment founded in 1997, selling CyberBlast Pro and Mobile systems to family entertainment centers, bowling centers, and mobile party operators across 35+ countries.
- Company typePrivate
- Founded1997
- HeadquartersPlymouth, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What LaserBlast does
LaserBlast (legal entity Advanced Avionics, Inc.) is a Plymouth, Michigan-based manufacturer of commercial-grade laser tag equipment systems, founded in 1997 by Tim Ewald. The company designs, manufactures, and sells laser tag systems to family entertainment centers (FECs), bowling entertainment centers, cinema operators, mobile party rental businesses, and schools/corporate/religious group venues. Its product portfolio centers on two flagship systems: CyberBlast Pro (vested systems priced $62,000-$125,000 supporting up to 60 players per session) and CyberBlast Mobile (vestless systems priced $11,400-$28,900 for portable applications), with entry-level refurbished CyberBlast FEC systems available from $36,500-$49,500.
The company's core technology is an infrared (IR) laser tag system using Class IIA low-power laser diodes, compliant with FDA CDRH and IEC 60825-1 standards. Differentiation comes from proprietary innovations including an award-winning wireless charging system (IAAPA Brass Ring 2011), AI Projector Targets displaying animated virtual opponents, a dual laser system with discrete red aiming and wide-angle green Aurora tagging lasers, 16 angled hit sensors eliminating dead zones, selfie cameras integrated into phasers, 45-degree angled touchscreen LCDs, DMX arena effects integration, and LFP battery technology providing 1000+ cycle life. The CyberWeb frequent players program uses RFID badge-in for membership tracking across 30+ game formats.
The business model is one-time hardware sales with perpetual software licensing and lifetime free updates, supported by interest-free in-house financing and trade-in credits. Distribution combines direct enterprise field sales led by the Ewald family with exclusive regional distributors (Zone Laser Diffusion for French-speaking markets) and theming partners (Art Attack FX, Creative Works). The company has deployed 500+ systems across 35+ countries, maintains a small ~12-person core team, and operates as a private, founder/family-controlled business with no external funding.
LaserBlast firmographics
Firmographics- Name
- LaserBlast
- Legal name
- Advanced Avionics, Inc.
- Website
- https://laserblast.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LaserBlast (Advanced Avionics, Inc.) is a Plymouth, Michigan-based manufacturer of commercial-grade laser tag equipment founded in 1997, selling CyberBlast Pro and Mobile systems to family entertainment centers, bowling centers, and mobile party operators across 35+ countries.
- Ownership category
- akta.pro rank
LaserBlast industry classification
Industry- Product category
- Laser Tag Equipment
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)
- SIC
- Optical Instruments & Lenses (3827), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes) (THAJAEAK)
- akta.pro secondary industries
- Party Games, Activities & Interactive Entertainment (HSACACAJ), Optoelectronic Emitters (LED/Laser/VCSEL) (HDAHALAL)
Keywords
Where LaserBlast is headquartered
LocationHeadquarters
- HQ city
- Plymouth
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
LaserBlast business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Laser Tag Equipment Sales (Vested - CyberBlast Pro): One-time sale of CyberBlast Pro vested laser tag systems. Systems are sold in tiers based on vest count (20, 24, or 36 vests) with prices ranging from $62,000 to $125,000. Includes computer system, software, wireless charging racks, installation, training, spare parts kit, 30-month warranty, and lifetime software updates. No recurring licensing, support, or update fees.
- Laser Tag Equipment Sales (Mobile Vestless - CyberBlast Mobile): One-time sale of CyberBlast Mobile vestless laser tag systems. Sold in tiers based on phaser count (8, 12, or 20 phasers) with prices ranging from $11,400 to $28,900. Includes touchscreen LCD, chargers, radio, backup starter, 12-month warranty, and carrying case.
- Refurbished / Used Equipment Sales: Sale of fully refurbished previously-owned CyberBlast FEC systems. Includes 12-player refurbished systems at $36,500 and 20-player systems at $49,500. Comes with 30-month warranty, lifetime software license, and service for life.
- Interest-Free Financing: LaserBlast offers in-house interest-free financing on 50% of the equipment price (50% paid prior to delivery, remaining balance over 12 months). Also works with third-party FEC financing companies for larger financing needs. Trade-in credits of $5,000-$20,000 available for existing systems.
- CyberWeb Membership Fees (Optional): Most operators charge a small upfront fee for CyberWeb player membership cards. Members badge-in at games to earn achievements and unlock powerups. The membership program opens opportunities for member events and upselling, though the fee is set by the operator, not LaserBlast.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | CyberBlast Pro - 20 Vests (PRO) |
| One time/ perpetual license | Pay-as-you-go | CyberBlast Pro - 24 Vests |
| One time/ perpetual license | Pay-as-you-go | CyberBlast Pro - 36 Vests (Most Popular) |
| One time/ perpetual license | Pay-as-you-go | CyberBlast Mobile - 8 Phasers (Pro Vestless) |
| One time/ perpetual license | Pay-as-you-go | CyberBlast Mobile - 12 Phasers |
| One time/ perpetual license | Pay-as-you-go | CyberBlast Mobile - 20 Phasers |
| One time/ perpetual license | Pay-as-you-go | CyberBlast FEC - 12-Player Refurbished Vested |
| One time/ perpetual license | Pay-as-you-go | CyberBlast FEC - 20-Player Refurbished Vested |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels11 records
LaserBlast product offering
Product offeringCore offering
LaserBlast designs, manufactures, and sells commercial-grade laser tag systems for family entertainment centers, bowling centers, cinemas, and mobile party rental operators. The company produces three core systems—CyberBlast Pro (vested flagship), CyberBlast Mobile (vestless lightweight), and CyberBlast FEC (refurbished entry-level)—together with proprietary arena modules such as wireless charging, AI projector targets, dual-laser phasers, and the CyberWeb frequent-player software platform. Each system is customized to the operator's arena specifications and includes installation, training, a 30-month warranty, and lifetime free software updates.
Product overview
LaserBlast offers a comprehensive laser tag equipment portfolio centered around two main systems: CyberBlast Pro (vested) and CyberBlast Mobile (vestless). CyberBlast Pro is the premium flagship featuring dual lasers, selfie cameras, touchscreen LCD, and 16 hit sensors, available from $62,000-$125,000. CyberBlast Mobile provides a lightweight vestless alternative at $11,400-$28,900. An entry-level CyberBlast FEC option is available refurbished from $36,500-$49,500. The systems are complemented by interactive arena modules including AI Projector Targets (animated virtual opponents), CyberWeb (loyalty program), Smart Mission Briefing (automated game instruction), Trivia Laser Tag, Wireless Charging, DMX Controls, Cyber Gates, Base Stations, Cyber Elements, and Targets. All systems are manufactured in Plymouth, Michigan with no recurring fees and include lifetime software updates.
Differentiator
Problem solved
Functional benefit
Brands
- CyberBlast Pro: Flagship vested laser tag system featuring advanced technology including selfie cameras, dual lasers, touchscreen LCD, wireless charging, and 30-month warranty. Prices range from $62,000-$125,000+.
- CyberBlast Mobile
- CyberBlast FEC
- CyberWeb
- Aurora Laser
- Putt Mania
Products and services
- CyberBlast Pro Flagship vested laser tag system with dual aiming/tagging lasers, built-in selfie cameras, 45-degree angled touchscreen LCD, 16 angled hit sensors, wireless charging, DMX control, base stations, and optional AI projector targets. Sold by vest count (20, 24, or 36 vests) for fixed FEC, bowling-center, and cinema arenas; includes computer system, software, wireless charging racks, installation, training, spare parts kit, 30-month warranty, and lifetime software updates. Targets up to 60 players per session.
- CyberBlast Mobile Vestless laser tag system weighing 2 pounds per phaser with touchscreen LCD, chargers, radio, backup starter, and carrying case. Designed for mobile operators, party rentals, schools, corporate team building, and community events. Compatible with CyberBlast Pro for mixed games that include young children and individuals with disabilities. Sold by phaser count (8, 12, or 20 phasers) with 12-month warranty and lifetime free software updates.
- CyberBlast FEC (Refurbished) Fully refurbished previously-owned vested laser tag system available in 12-player and 20-player configurations. Includes vests and phasers, 20 wireless charging racks, gaming computer and touchscreen monitor, battery backup, access points, cabling, elements/mines, targets, installation, 30-month warranty, lifetime software license, and service for life. Text display screen in place of touchscreen LCD and no selfie camera, distinguishing it from the Pro tier.
Quantifiable outcome
- Most laser tag operators see positive ROI in the first year of operation
- +9 more outcomes
Companies that use LaserBlast
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles4 records
LaserBlast technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature17 records
LaserBlast partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- Zone Laser DiffusionflagshipExclusive French-speaking distributor for LaserBlast equipment. Provides consultation services for operators in France, Switzerland, and Africa. Offers French language support for sales, service, and ongoing operator relationships in these markets. Website: zonelaserdiffusion.com.
- Art Attack FXcoreProfessional theming company that specializes in laser tag arena design and construction. Works with LaserBlast to provide turnkey arena solutions including arena layout, construction, and custom theming. Featured in LaserBlast arena design examples.
- Creative WorkscoreProfessional theming and construction company specializing in FEC design. Provides turnkey arena solutions in partnership with LaserBlast equipment. Featured as a recommended turnkey partner for operators seeking full-service arena build-out.
- SemnoxcoreRedemption system provider. LaserBlast systems are integrated for redemption with Semnox POS systems. Integration allows laser tag to function as a redemption game at FECs. LaserBlast has the ability to integrate with other redemption providers upon request.
Scale indicators14 records
Recent moves6 records
Expansion highlights5 records
LaserBlast competitors and assessment
Company assessmentDirect peers
- Laserforce: Canadian-based laser tag equipment manufacturer and one of the largest direct competitors in the global laser tag industry. Sells vested laser tag systems to FECs with a licensing/subscription model that contrasts with LaserBlast's no-recurring-fee positioning.
- Zone Laser Tag: Well-established laser tag equipment brand focused on FEC and attraction customers. Competes directly with LaserBlast in the multi-attraction entertainment venue market for vested laser tag system installations.
- Delta Strike (Avante International): US-based competitor manufacturing laser tag equipment for FECs, family entertainment centers, and mobile operators. Direct overlap in customer segments (bowling centers, arcades, mobile parties) with LaserBlast's CyberBlast Pro and Mobile product lines.
- Battle Company (Battle Sports): Smaller US-based laser tag equipment manufacturer serving FECs and mobile operators. Competes in the same price tiers as CyberBlast Mobile and FEC lines with comparable vested and vestless product offerings.
Others
- Creative Works: Indiana-based FEC design/build firm and one of LaserBlast's named turnkey theming partners. Provides full arena construction and theming services that complement LaserBlast's equipment, and also resells laser tag equipment as part of integrated FEC builds.
- Semnox Solutions: Global FEC technology provider (POS, RFID, cashless, redemption) that integrates with LaserBlast's CyberBlast Pro system for redemption gameplay. Listed as a core technology integration partner rather than a direct equipment competitor.
- IAAPA (International Association of Amusement Parks and Attractions): Global industry association for the attractions industry that hosts the IAAPA Expo where LaserBlast exhibits (Booth #3669) and where they won the 2011 Brass Ring Best New Product Award. Industry connective tissue rather than a commercial competitor.
- Art Attack FX: Theming and arena design firm that partners with LaserBlast on turnkey laser tag arena installations. Provides complementary theming services rather than competing equipment.
Broad incumbents
- Embed (Embed Group): Broad FEC management software and cashless card system provider serving FECs, bowling centers, and family entertainment venues. Adjacent to LaserBlast as a complementary technology vendor in the same customer base rather than a direct laser tag competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
LaserBlast social profiles
Digital presenceLaserBlast financial estimates
Financial estimateRevenue estimate
Valuation estimate
LaserBlast leadership team
Management profileNumber of profiles
Profiles3 records
LaserBlast funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LaserBlast M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LaserBlast
What does LaserBlast do?
LaserBlast designs, manufactures, and sells commercial-grade laser tag systems for family entertainment centers, bowling centers, cinemas, and mobile party rental operators. The company produces three core systems—CyberBlast Pro (vested flagship), CyberBlast Mobile (vestless lightweight), and CyberBlast FEC (refurbished entry-level)—together with proprietary arena modules such as wireless charging, AI projector targets, dual-laser phasers, and the CyberWeb frequent-player software platform. Each system is customized to the operator's arena specifications and includes installation, training, a 30-month warranty, and lifetime free software updates.
Is LaserBlast a public or private company?
LaserBlast is a private company. It is classified as family owned and is currently operating.
When was LaserBlast founded?
LaserBlast was founded in 1997. It employs 11 to 50 people.
Where is LaserBlast based?
LaserBlast is headquartered in Plymouth, United States, in the North America region.
How does LaserBlast make money?
Five revenue lines are on record. Laser Tag Equipment Sales (Vested - CyberBlast Pro) is the primary driver. The others are laser Tag Equipment Sales (Mobile Vestless - CyberBlast Mobile), refurbished / Used Equipment Sales, interest-Free Financing and cyberWeb Membership Fees (Optional).
Who are LaserBlast's main competitors?
Direct peers on record are Laserforce, Zone Laser Tag, Delta Strike (Avante International) and Battle Company (Battle Sports). Others are Creative Works, Semnox Solutions, IAAPA (International Association of Amusement Parks and Attractions) and Art Attack FX. Embed (Embed Group) is listed as a broad incumbent.
Does LaserBlast have an API?
No public API is recorded for LaserBlast.
What industry is LaserBlast in?
LaserBlast's product category is Laser Tag Equipment. Its primary akta.pro industry code is THAJAEAK, Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes), with a secondary code of HSACACAJ, Party Games, Activities & Interactive Entertainment. Its NAICS code is 335132 and its SIC code is 3827.