Isola Homes
Isola Homes is a Seattle-based home builder under The Isola Group, LLC that designs and sells 4-Star Built Green certified modern townhomes and single-family homes across Seattle and Kirkland, serving urban and Eastside homebuyers in the $400K-$850K+ price range.
- Company typePrivate
- Founded2013
- HeadquartersBellevue, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Isola Homes does
Isola Homes is a privately held Seattle-based home builder operating under The Isola Group, LLC, with Isola Real Estate II, LLC as the website operating entity. The company specializes in Built Green certified modern townhomes and single-family homes, delivering each project as a named community (e.g., Grandview, Aldrich 15, Vida, Seven, Chelsea, Five | Lakeview, Stella, Avani, Isla) across urban Seattle neighborhoods (Capitol Hill, Central District, Beacon Hill, Madison Valley, West Seattle, Greenwood, Crown Hill, Roosevelt, Leschi, Licton Springs, Queen Anne) and a luxury extension into Kirkland, Washington. Homes that began construction after June 2015 are uniformly built to 4 Star Built Green certification, and the portfolio incorporates standardized green-building components including AeroBarrier air sealing, rain screen siding systems, low-VOC paints, Green Label Plus carpeting, Energy Star appliances, WaterSense fixtures, mini-split or 95%-efficient Trane furnaces, Bosch tankless water heaters, and Ply Gem windows. The technology platform is delivered through repeatable design specifications rather than proprietary AI systems, with the AeroBarrier partnership and James Hardie / Bosch / Trane OEM integrations serving as the principal technical differentiators.
The business model is direct-to-consumer home sales with channel support from independent real estate brokerages. Pricing is publicly disclosed per community with four tiers ($400-$550K, $550-$650K, $650-$750K, $850+), and the company operates an Isola Experience Center showroom in SoDo for immersive property tours, a self-serve website with tiered pricing and presale registration forms, and a $2,500 Friends and Family referral program. Customer segments include urban Seattle homebuyers seeking modern sustainable housing, luxury Eastside single-family buyers in Kirkland, real estate brokers as channel partners, and land sellers targeted through the We Buy Land acquisition program. The company has accumulated six Built Green Hammer Awards (2013, 2014, plus four consecutive Large Production category wins through 2021) and holds memberships in the Master Builders Association of King and Snohomish Counties, NAHB, the Northwest EcoBuilding Guild, and the EPA ENERGY STAR partner program. Revenue, headcount growth, funding, and ownership composition are not disclosed in the source data.
Isola Homes firmographics
Firmographics- Name
- Isola Homes
- Legal name
- The Isola Group, LLC
- Website
- https://isolahomes.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Isola Homes is a Seattle-based home builder under The Isola Group, LLC that designs and sells 4-Star Built Green certified modern townhomes and single-family homes across Seattle and Kirkland, serving urban and Eastside homebuyers in the $400K-$850K+ price range.
- Ownership category
- akta.pro rank
Isola Homes industry classification
Industry- Product category
- Residential Home Construction
- akta.pro primary industry
- Single-Family Home Construction (Detached Homes) (IMAFABAA)
Keywords
Where Isola Homes is headquartered
LocationHeadquarters
- HQ city
- Bellevue
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Isola Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- New construction home sales: Primary revenue stream from selling newly built modern townhomes and single-family homes across multiple Seattle-area communities. Sales prices typically range from the mid-$500Ks to over $850K depending on community and size, with price tiers spanning $400–550k, $550–650k, $650–750k, and $850+. One-time transaction per home sale.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Entry-level tier — studio to 3 bedroom homes |
| Unit Pricing | One time/ perpetual license | Mid tier — 2 to 3 bedroom townhomes |
| Unit Pricing | One time/ perpetual license | Upper-mid tier — 2 bedroom / 2+den townhomes |
| Unit Pricing | One time/ perpetual license | Premium tier — 3+ bedroom homes, larger floor plans, Kirkland/lakefront |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
Isola Homes product offering
Product offeringCore offering
Isola Homes is a Seattle-based home builder that designs, constructs, and sells modern, Built Green certified townhomes and single-family homes across multiple Seattle-area neighborhoods. All homes that began construction after June 2015 are built to 4 Star Built Green certification, with standard features including AeroBarrier air sealing, rain screen siding, low-VOC paints, Green Label+ carpeting, tankless water heaters, and Energy Star appliances. Revenue is generated primarily through one-time sales of newly built homes, with prices typically ranging from the mid-$500Ks to over $850K.
Product overview
Isola Homes is a Seattle-based home builder (operating under The Isola Group, LLC / Isola Real Estate II, LLC) that specializes in Built Green modern homes — delivered as a portfolio of named townhome and single-family home communities rather than a single unified product. The portfolio of community products includes Grandview Townhomes, Aldrich 15, Vida, Seven (Madison Valley), Five | Lakeview, Stella Townhomes, Chelsea Townhomes, Avani Townhomes, Isla Townhomes, Flora Collection (Hyacinth, Jasmine, Zinnia), Central 22, Brea, Sopris on 70th, Verve, Aristo, Whittier Townhomes, 13th + Howell, The District, City 26, Blanc, Moda, Eden, Morgan 5.1/Morgan 5.2, Spruce Park, Licton Springs, 4400 Alaska, and Mezzo 2 — each sharing the same architectural and green-building platform: modern design, low-VOC finishes, Energy Star appliances, water- and energy-efficient systems, and (for homes that started construction after June 2015) mandatory 4-Star Built Green certification across the entire portfolio. Two facility/auxiliary offerings extend the platform: the Isola Experience Center (interactive showroom in SoDo for virtual community tours and pricing) and a We Buy Land acquisition program. The company also operates an after-hours homeowner care hotline (206.413.9121) and a vendor zone (vendor.isolahomes.com) for trade partners. Driving principles stated by the company: Integrity. Function. Design.
Differentiator
Problem solved
Functional benefit
Products and services
- Grandview Townhomes Four-Star Built Green townhome community of seven units at 1538-1544 15th Ave E and 1539-1543 Grandview Pl E in Capitol Hill, Seattle, comprising approximately 1,242-1,352 sq ft homes. Features include AeroBarrier air sealing, mini-split heating/cooling, James Hardie siding, Ring Pro video doorbells, Ply Gem Pro Series windows, Bosch stainless steel appliances, tankless water heaters, slab quartz kitchen counters, and roof decks with BBQ gas stub. Built by Greencity Development as Preferred Builder.
- Aldrich 15 Row of 15+ townhomes at 1417-1445 E Howell St in Capitol Hill, Seattle, with floor plans ranging from approximately 1,049 to 1,230 sq ft in 2 bed + 1.75 bath configurations. Constructed with AeroBarrier technology, Bosch stainless steel kitchen appliance suite, slab quartz counters, Ply Gem Pro Series windows with upgraded STC glazing, Evoke flooring, generously sized roof decks with composite decking, and Niagara Stealth 0.8 gpf toilets.
- Seven (Madison Valley) Community of four townhomes and three standalone homes at 118 27th Ave E, Seattle, WA 98112, in Madison Valley. Four-Star Built Green certified, 2-3 bedrooms, 1.75-2.25 baths, 1,724-1,902 sq ft. Features 95% efficient forced air gas furnace, low-VOC paint, prefinished hardwood flooring, Bosch stainless steel gourmet appliance suite, slab quartz kitchen counters, European-inspired cabinetry, slab quartz master bath counters, porcelain tile shower surrounds, WaterSense plumbing fixtures, Niagara Conservation 0.8 gpf toilets, and entertaining rooftop decks. Starting in the mid $700Ks.
- Five | Lakeview Community of five single-family homes at 6202 Lakeview Dr, Kirkland, WA 98033, in the Houghton neighborhood. Four bedrooms + den + bonus/media + three baths + two-car garage + rooftop deck, 2,836-2,956 sq ft. Features Trane 95% efficient furnace with HEPA filter, Bosch tankless hot water heater, Bertazzoni Range stainless steel gourmet appliance suite, wide plank White Oak or Hickory hardwood flooring, European-inspired cabinetry with Blum soft-close technology, slab quartz counters, Kohler undermount sink, Duravit above-counter vessel sink in powder rooms, James Hardie siding with cedar accents, Ply Gem Pro Series windows, and 2-car garages with conduit for future car charging capability.
- Vida (Central District) Courtyard community of 15 homes at 120 20th Ave, Seattle, WA 98122, in the Central District. Marketed as Seattle's first EMF-reduced homes with a health and wellness design focus. 2 Bedroom + Den/Optional 3rd Bedroom, 1,200-1,531 sq ft, starting in the mid $500Ks. Four-Star Built Green, blown-in insulation, low-VOC paints, mini-split heating/cooling, tankless water heater, Green Label+ certified carpeting with bromine-free pad, shielded wiring, WaterSense fixtures including Niagara Conservation 0.8 gpf toilets, Energy Star appliances, Abodian European-inspired cabinetry with Blum soft-close, slab quartz counters, and entertaining roof decks. NWMLS #829948.
- Stella Townhomes Community of seven townhomes at 2401 14th Ave S, Seattle, WA 98144, in North Beacon Hill. 1,531-1,638 sq ft, starting in the mid $500Ks. Features wide plank White Oak or Hickory hardwood flooring, 95% efficient gas furnace (A/C ready), Bosch tankless hot water heater, low-VOC paint, formaldehyde-free millwork where possible, energy-efficient lighting, walk-in closet in master, solid core interior doors, generously sized roof decks, and conduit for future car charging capability at select parking spaces. MLS #956546, 956544, 956548, 960504.
- Avani Townhomes Isola Homes townhome community in Capitol Hill, Seattle, featuring rooftop decks. Sold via open houses, the website's Register Your Interest form, and broker partners.
- Isla Townhomes Isola Homes townhome community located at 3062 SW Avalon Way in West Seattle (98126). Sold via open houses, the website's Register Your Interest form, and broker partners.
- Chelsea Townhomes Community of eight townhomes at 117 17th Ave E in Capitol Hill, Seattle. 4-Star Built Green, 2-3 bedrooms, 1.75-2.25 baths, 1,444-1,568 sq ft, starting in the low $800Ks. Includes mini-split heating/cooling, tankless hot water heater, low-VOC paints, Green Label+ certified carpeting, WaterSense fixtures, Energy Star fixtures, and large rooftop decks.
- Flora Collection (Hyacinth, Jasmine, Zinnia) Isola Homes community in Greenwood, Seattle (10447 Alderbrook Pl NW), comprising three named sub-communities: Hyacinth, Jasmine, and Zinnia. Listed among active 'Register Your Interest' communities on the Isola Homes homepage and open house schedule.
- Central 22 Isola Homes community at 1641 22nd Ave in the Central District of Seattle. Originally sold via open houses and broker partner Dustin Van Wyck of Van Wyck & Porter.
- Brea Isola Homes community at 2400 13th Ave S in Beacon Hill, Seattle. Sold via open houses and the website's Register Your Interest form.
- Sopris on 70th Isola Homes community at 1028 NE 70th St in Roosevelt, Seattle. Sold via open houses and the website's Register Your Interest form.
- Isola Experience Center Interactive experience center located at 1521 1st Avenue S, Suite 102, Seattle, WA 98134, offering virtual tours of Isola Communities and information on floor plans and pricing. Open Tuesday-Friday 11am-6pm, Saturday-Sunday 10am-5pm. Phone: 206.792.3988. Grand Opening held November 2015 with VIP party attended by 200 guests.
Quantifiable outcome
- All new Isola Homes that started construction after June 2015 are 4 Star Built Green certified.
- +2 more outcomes
Companies that use Isola Homes
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Isola Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Isola Homes partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered flagship, minor and core.
- Built Green (Master Builders Association of King and Snohomish Counties)flagshipIsola Homes is a Built Green Member and a six-time Built Green Hammer Award winner (2013, 2014, 2020, 2021 documented). All new Isola Homes that started construction after June 2015 are built to 4 Star Built Green certification. Built Green is a voluntary program of set building standards designed to create environmentally friendly residential buildings. Isola hires a third-party verifier to track all the green features in its homes.
- Northwest EcoBuilding GuildminorIsola Homes is a member of the Northwest EcoBuilding Guild, a regional green building industry organization listed as a 'Proud Affiliation' on the Isola website.
- ENERGY STAR (U.S. EPA)coreIsola Homes is an ENERGY STAR Partner. ENERGY STAR appliances and fixtures are standard in Isola Homes (e.g., ductless mini-splits, efficient lighting). ENERGY STAR appliances are listed as a key Built Green feature.
- Master Builders Association of King and Snohomish CountiescoreIsola Homes is a member of the Master Builders Association of King and Snohomish Counties, the regional home builders trade association. Built Green is a non-profit program of this association.
- NAHB (National Association of Home Builders)minorIsola Homes is a member of the NAHB, the national home builders trade association. Listed as a 'Proud Affiliation' on the Isola website.
- AeroBarrierflagshipIsola Homes uses AeroBarrier air sealing technology across its home portfolio. AeroBarrier is an air sealing technology that finds and removes leaks from the building envelope, increasing energy efficiency and lowering utility bills. Featured prominently in Isola's marketing as a key Built Green feature.
- Amodian (Amodian Cabinetry)coreLocally made, European-inspired custom cabinetry by Abodian with Blum soft close technology is installed in Isola Homes (e.g., Vida community). Abodian is specified as a standard kitchen cabinetry supplier across multiple communities.
- Bosch (appliances)coreBosch stainless steel kitchen appliance suite and Bosch tankless hot water heaters are standard across Isola Homes (e.g., Aldrich 15, Seven, Stella Townhomes, Chelsea).
- BertazzoniminorBertazzoni ranges are included in the gourmet kitchen appliance suite in Isola's Five | Lakeview community in Kirkland.
- Ply Gem (Pro Series windows)minorPly Gem Pro Series window package with upgraded STC glazing is standard in Isola Homes (Grandview, Aldrich 15, Five | Lakeview).
- James Hardie (siding)minorEco-conscious James Hardie siding with warm cedar accents is installed on Isola Homes (Grandview, Five | Lakeview).
- TraneminorTrane 95% efficient furnace with HEPA filter is installed in Isola's Five | Lakeview community in Kirkland. 95% efficient forced air gas furnace is also standard in Seven and Stella Townhomes.
- KohlerminorKohler undermount sinks are used in Isola master bathrooms (Five | Lakeview community).
- DuravitminorDuravit above counter vessel sinks are used in powder rooms of Isola's Five | Lakeview community in Kirkland.
- Niagara Conservation (0.8 gpf toilets)minorNiagara Stealth 0.8 gpf ultra-low consumption toilets and WaterSense plumbing fixtures are installed across Isola Homes (Vida, Aldrich 15, Seven, Grandview).
- SWECKER (Swecker Creative)minorSeattle web design and Seattle Drupal development for isolahomes.com provided by SWECKER. Listed as Isola's web design partner in the site footer.
- Van Wyck & Porter (Dustin Van Wyck)coreReal estate brokerage representing Isola Homes listings at open houses and presales. Dustin Van Wyck is the listing contact for Central 22 and other Isola communities.
- Tim Sunny & CominorReal estate brokerage representing Isola Homes' Flora Collection in Greenwood at open houses.
- Tom SkeptarisminorReal estate agent representing Isola Homes' Aldrich-15 and Grandview communities at open houses and presales.
- Seattle Land Broker (J. Misic)minorReal estate brokerage and broker (J. Misic) representing Seattle land sellers and providing referral/buyer leads to Isola Homes. Provided public testimonial endorsing Isola as 'the best new construction builder in Seattle.'
- Windermere Real Estate (C. Fulton)minorWindermere RE buyer's agent who has referred and represented clients purchasing Isola Homes. Provided testimonial on construction quality.
- Keller Williams (Kelley Meister)minorReal estate agent Kelley Meister representing Isola Homes' Spruce Park community in the Central District for presales.
- Alchemy Real Estate ([email protected])minorReal estate brokerage contact for Vida Behind the Walls tours, supporting Isola's open house and tour events.
- Isola Real Estate II, LLCflagshipPer the website Terms of Use: isolahomes.com is owned and operated by Isola Real Estate II, LLC, a corporate affiliate that operates the website and related services. The Isola Group, LLC holds the Isola Homes trademark and Washington trade name.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Isola Homes competitors and assessment
Company assessmentDirect peers
- Dwell Development: Seattle-based modern home builder focused on sustainable, design-forward single-family and townhome projects. Directly comparable to Isola in target buyer (urban Seattle infill), green-building positioning, and project-by-project development model.
- Cascade Built: Seattle builder specializing in modern, green townhomes and small single-family homes in urban neighborhoods. Closely comparable to Isola in product type (modern townhomes), customer (urban Seattle infill buyers), and sustainability positioning.
- TC Legend Homes: Seattle/Puget Sound net-zero and high-performance home builder. Directly comparable to Isola on sustainability differentiation, modern architecture, and custom urban infill townhome/single-family delivery.
- Bespoke Build: Seattle-area modern home builder delivering design-forward, energy-conscious townhomes and single-family homes in walkable neighborhoods. Comparable to Isola on customer profile, modern architecture, and Seattle infill focus.
- Green Canopy Homes: Seattle sustainable home builder delivering modern, energy-efficient townhomes and single-family homes in urban infill neighborhoods. Closely overlaps Isola on Built Green-equivalent sustainability standards, customer segment, and Seattle geographic footprint.
Regional players
- JayMarc Homes: Pacific Northwest production home builder delivering single-family homes and townhomes across suburban Seattle/Tacoma markets. Comparable on product type and regional PNW footprint, though more suburban-oriented and less focused on green building than Isola.
Broad incumbents
- Toll Brothers: Large national luxury for-sale homebuilder with operations in the Pacific Northwest. Comparable on premium-tier for-sale residential product and urban-infill strategy, but with materially greater scale, geographic diversification, and brand reach than Isola.
- Lennar: One of the largest U.S. for-sale homebuilders with active Seattle/Puget Sound operations. Comparable as a residential builder in the same metro, though targeting broader price tiers with standardized production rather than Isola's project-by-project green-infill model.
- Tri Pointe Homes: National for-sale homebuilder with a Pacific Northwest operating presence (formerly including Quadrant/Winchester Homes). Comparable as a for-sale residential builder serving similar move-up buyer segments, though with national scale and broader geographic diversification than Isola.
Emerging players
- Greencity Development: Seattle-area sustainable builder noted as the 'Preferred Builder Property' developer for Isola's Grandview Townhomes. Directly comparable on product type (Built Green townhomes) and Seattle infill focus, though operating at a smaller scale than Isola.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Isola Homes social profiles
Digital presenceIsola Homes compliance and trust
Trust signalCompliance8 records
Isola Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Isola Homes leadership team
Management profileNumber of profiles
Isola Homes subsidiaries and ownership
Company hierarchySubsidiaries1 record
Isola Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Isola Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Isola Homes
What does Isola Homes do?
Isola Homes is a Seattle-based home builder that designs, constructs, and sells modern, Built Green certified townhomes and single-family homes across multiple Seattle-area neighborhoods. All homes that began construction after June 2015 are built to 4 Star Built Green certification, with standard features including AeroBarrier air sealing, rain screen siding, low-VOC paints, Green Label+ carpeting, tankless water heaters, and Energy Star appliances. Revenue is generated primarily through one-time sales of newly built homes, with prices typically ranging from the mid-$500Ks to over $850K.
Is Isola Homes a public or private company?
Isola Homes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Isola Homes founded?
Isola Homes was founded in 2013. It employs 11 to 50 people.
Where is Isola Homes based?
Isola Homes is headquartered in Bellevue, United States, in the North America region.
How does Isola Homes make money?
One revenue line is on record: new construction home sales.
Who are Isola Homes's main competitors?
Direct peers on record are Dwell Development, Cascade Built, TC Legend Homes, Bespoke Build and Green Canopy Homes. JayMarc Homes is listed as a regional player. Broad incumbents are Toll Brothers, Lennar and Tri Pointe Homes. Greencity Development is listed as an emerging player.
Does Isola Homes have an API?
No public API is recorded for Isola Homes.
What industry is Isola Homes in?
Isola Homes's product category is Residential Home Construction. Its primary akta.pro industry code is IMAFABAA, Single-Family Home Construction (Detached Homes).