What Borussia Düsseldorf does

Borussia Düsseldorf e.V. is a privately held German table tennis club founded in 1988 and headquartered at Borussia-Düsseldorf-Straße 1, Düsseldorf. Operating as an eingetragener Verein (registered sports association), the club fields a professional team that competes in the Tischtennis Bundesliga (TTBL) and the European Champions League, with its home venue being the ARAG CenterCourt within the Deutsches Tischtennis-Zentrum (German Table Tennis Center). The club is Germany's self-described "Rekordmeister" (record champion) in table tennis, with ten German championship titles, a 2021 European Champions League win, and a roster featuring internationally elite players including Fan Zhendong, Timo Boll, Dang Qiu, Anton Källberg, Kanak Jha, Li Yongyin, and Borgar Haug, coached by Danny Heister under President Marcel Piwolinski.

Beyond the professional squad, the club operates a diversified sports and hospitality ecosystem that includes Europe's largest youth table tennis tournament (Kids Open), the TT-Schule (table tennis school), amateur and para-sport divisions, children's holiday camps (Feriencamps), corporate event services (TT on Demand, Ringelpietz), and an on-site Sporthotel offering rooms, event spaces, and a fitness facility (bookings managed via Guestline). It also hosts international WTT Feeder tournaments and community projects such as the DiaCup (in partnership with Deutsche Diabetes-Hilfe NRW), the Kids Care initiative with KinderSchutzBund Düsseldorf, and inclusion programs (Inklusion, Bunt gehts rund, SingPong).

The business is monetized across five primary revenue streams: (1) ticket sales for approximately seven ARAG CenterCourt home games plus Champions League matches, distributed via the Reservix network (reservix.de, adticket.de); (2) merchandise sales through the global Fanshop (shop.borussia-duesseldorf.com), including jerseys from €48, hoodies from €50–€70, and accessories from €1–€14.50, shipped worldwide via DHL GoGreen; (3) sponsorship and naming rights, anchored by ARAG as main naming sponsor (ARAG CenterCourt) and Butterfly as equipment partner; (4) Sporthotel accommodation and event hosting for business travelers and visiting teams; and (5) membership and program fees from youth training (TT-Schule), holiday camps, and corporate rentals. Customers include individual sports fans, youth and amateur players, para-sport athletes, corporate clients, and local community participants across the Düsseldorf metropolitan area and the broader German table tennis community.

Name

Borussia Düsseldorf

Legal name

Borussia Düsseldorf e.V.

Website

https://borussia-duesseldorf.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Borussia Düsseldorf e.V. is a German table tennis club founded in 1988 and Germany's record champion in the sport. It operates a professional team in the TTBL and Champions League alongside youth programs, Europe's largest youth tournament (Kids Open), an on-site Sporthotel, and a global licensed merchandise shop.

Ownership category

akta.pro rank

Product category

Professional Sports Club (Table Tennis)

NAICS

Sporting Goods Retailers (459110)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

Keywords

• Professional table tennis
• Table tennis club
• Sports event management
• Youth sports training
• Sports hospitality

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Ticket sales: Revenue from single-game tickets and season tickets (Dauerkarten) for professional team matches at the ARAG CenterCourt and other venues (Mitsubishi Electric Halle, CASTELLO Düsseldorf). Tickets sold via the club's own online shop and authorized partner Reservix. Season tickets for 2026/27 include both TTBL and Champions League home matches.
2. Merchandise and Fanshop: Sale of official club merchandise including jerseys (jerseys from €48, shirts, hoodies, accessories) through the club's online fanshop and likely at match venues. Also includes personalized items (jerseys with player names).
3. Sporthotel: The club operates an on-site Sporthotel (sports hotel) offering rooms, event spaces, and fitness facilities for business travelers, visiting teams, and tourists. Bookings handled via Guestline. This is a significant ancillary revenue stream.
4. Membership and sports programs: Revenue from youth training programs (TT-Schule), Kids Open tournament entries, Feriencamps (holiday camps for children), corporate events (TT on Demand — renting table tennis tables), and team events. The club participates in the competitive league system (TTBL, Champions League).
5. Sponsorship and partnerships: Revenue from corporate sponsors including ARAG (main sponsor, reflected in ARAG CenterCourt naming rights) and Butterfly (table tennis equipment sponsor). Sponsors receive branding on match tickets, website, venue, and team apparel.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Borussia Düsseldorf is a professional table tennis club that competes in the Tischtennis Bundesliga (TTBL) and Champions League, selling match tickets, official merchandise through an online Fanshop, and operating an on-site Sporthotel. The club also delivers ancillary services including a TT-Schule (table tennis school), the Kids Open youth tournament, table tennis rentals (TT on Demand), and children's Feriencamps, supported by corporate sponsorships.

Product overview

Borussia Düsseldorf operates a diversified sports and hospitality business centered around table tennis. The core offerings include an e-commerce fanshop (shop.borussia-duesseldorf.com) selling official merchandise such as jerseys, practice shirts, hoodies, and accessories; a ticketing platform for home games; a sports hotel; table tennis school; youth tournament (Kids Open); court rental (TT on Demand); and holiday camps for children. The product portfolio spans physical merchandise, event tickets, and sports services across the table tennis ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Fanshop (Online Merchandise Store)

Quantifiable outcome

• Europe's largest youth table tennis tournament (Kids Open)
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• ARAGcoreGTM or Marketing PartnerARAG is the primary naming sponsor of the club's home arena, the ARAG CenterCourt. As a major German insurance company (ARAG SE), the sponsor's branding appears prominently on the venue, website, and marketing materials. ARAG provides critical financial support and marketing visibility for the club.
• ButterflycoreGTM or Marketing PartnerButterfly is a leading Japanese table tennis equipment manufacturer and the official equipment sponsor of Borussia Düsseldorf. The club's official jerseys (2025/26 collection) feature Butterfly branding, and the fanshop sells Butterfly equipment. Butterfly also sponsors the club's official online shop sections and provides equipment for the professional team.
• ReservixcoreChannel Partner/ Reseller/ DistributorReservix GmbH is the official ticketing partner for Borussia Düsseldorf. All tickets (season tickets and single-game tickets) are sold through the Reservix platform (reservix.de, adticket.de). The fanshop is also powered by Reservix. Reservix handles ticket distribution, shipping, and processing, charging service fees on ticket sales.
• Deutsche Diabetes-Hilfe NRWminorStrategic or Co-development PartnerThe DiaCup 2026 table tennis event for people with diabetes and their companions is co-organized by Borussia Düsseldorf in partnership with Deutsche Diabetes-Hilfe NRW (German Diabetes Aid North Rhine-Westphalia), the Deutsches Diabetes-Zentrum (DDZ), and RIN Diabetes e.V. The event has been held at the club's venue for four consecutive years.
• Deutsches Diabetes-Zentrum (DDZ)minorStrategic or Co-development PartnerCo-organizer of the DiaCup 2026 event alongside Borussia Düsseldorf, Deutsche Diabetes-Hilfe NRW, and RIN Diabetes e.V. The DDZ contributes scientific expertise and organizational support to the event focused on diabetes awareness through sport.
• RIN Diabetes e.V.minorStrategic or Co-development PartnerCo-organizer of the DiaCup 2026, a table tennis event for people with diabetes, alongside Borussia Düsseldorf, Deutsche Diabetes-Hilfe NRW, and the Deutsches Diabetes-Zentrum (DDZ).
• KinderSchutzBund DüsseldorfminorStrategic or Co-development PartnerBorussia Düsseldorf partners with the KinderSchutzBund Düsseldorf (Child Protection Agency Düsseldorf) as part of the TTBL's 'Kids Care' initiative. This social responsibility program supports child welfare in the local community.
• DHL GoGreen (Shipping)minorOthersBorussia Düsseldorf ships merchandise climate-neutrally via DHL GoGreen, supporting environmental sustainability in logistics operations.
• World Table Tennis (WTT)coreStrategic or Co-development PartnerBorussia Düsseldorf hosts WTT Feeder tournaments (e.g., WTT Feeder Düsseldorf 2026 II from November 23–27, 2026) at the Deutsches Tischtennis-Zentrum, contributing to the international WTT circuit. The club's professional players compete in WTT events globally.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Halmstads BTK:
• SVS Niederösterreich: Austrian table tennis club that competes in the ETTU Champions League. Comparable as a Central European professional table tennis club but does not directly compete in TTBL, making it a regional/European peer rather than domestic rival.

Direct peers

• 1. FC Saarbrücken TT: Top-tier German TTBL club and Borussia's primary domestic rival for championships. Operates a professional team, junior academy, and competes in Champions League with a similar multi-vertical club structure.
• TTF Liebherr Ochsenhausen: German TTBL title contender with strong sponsorship (Liebherr naming) and a competitive professional roster. Closely comparable in scale, league participation, and reliance on corporate naming sponsors.
• TTC RhönSprudel Maberzell: Traditional German TTBL club with corporate sponsor (RhönSprudel mineral water) and competitive professional roster. Operates with a similar e.V./professional structure and competes for TTBL and Cup titles.
• ASV Grünwettersbach Tischtennis: German TTBL club based in Karlsruhe region; a long-standing Bundesliga participant with comparable team roster size and amateur/professional structure to Borussia Düsseldorf.
• TSV Bad Königshofen Tischtennis: German TTBL club that has played matches at the larger CASTELLO Düsseldorf venue against Borussia. Direct league competitor with similar professional team structure.
• SV Werder Bremen Tischtennis: TTBL club nested within the larger Werder Bremen multi-sport association, providing a useful comparison of how Borussia Düsseldorf's model compares to a table tennis division inside a major German football brand.
• Borussia Dortmund Tischtennis: TTBL team under the BVB multi-sport umbrella, sharing the 'Borussia' brand heritage. Direct TTBL competitor and benchmark for how Borussia Düsseldorf's independent club model compares to a sub-brand of a larger German sports brand.
• TTC Schwalbe Bergneustadt: German TTBL club based in North Rhine-Westphalia near Düsseldorf. Direct league competitor with comparable scale, professional roster structure, and German-speaking fan base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BorussiaDuesseldorf

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Borussia Düsseldorf