Snagr
SnagR is a UK-based vertical SaaS platform that digitizes field data capture, inspections, and progress reporting for construction, infrastructure, shipbuilding, manufacturing, and facility management projects, serving enterprise customers globally.
- Company typePrivate
- Founded2008
- HeadquartersStafford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Snagr does
SnagR (legal entity: SnagR Software LTD) is a UK-based vertical SaaS company founded in October 2008 by architect Graham Henderson to digitize field data capture on complex construction and infrastructure projects. The platform is a cloud-based field data collection and project management system, delivered with native iOS and Android apps, offline capability, drawing-linked inspections, QR/RFID location indexing, and APIs for integration with document management and enterprise systems. Product modules span Progress Monitoring, Quality and Safety, Inspections and Permits, Site Journal, Automated Custom Reports, Business Intelligence (KPI dashboards), Document Management Integration, and Resident/Tenant Handover, with the SnagR Home app extending the workflow to property owners and tenants.
The company sells on a subscription basis via two tiers, Project License (per project, unlimited users and drawings, with a 1-year extension after practical completion) and Enterprise License (unlimited projects with cross-project and company-level analytics). Pricing is quote-based with no public rates. Go-to-market is enterprise field sales through direct regional offices (UK, Hong Kong, Singapore, Netherlands, UAE, Australia) complemented by channel partners in Brazil, Italy, Malaysia, South Africa, and Thailand; the website is localized into 8+ languages and free demo requests are the primary lead capture mechanism. SnagR claims 5,000-6,000 projects across 50+ countries, with named enterprise customers including Damen Shipyards, Gammon Construction, BAM, Park24, Morgan Sindall, Swire Beverages, Ganellen, and Gamuda Land. The company is privately held, founder-led, bootstrapped with no disclosed external funding, and currently developing Version 5.0 of the platform.
Snagr firmographics
Firmographics- Name
- Snagr
- Legal name
- SnagR Software LTD
- Website
- https://snagr.co.uk
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SnagR is a UK-based vertical SaaS platform that digitizes field data capture, inspections, and progress reporting for construction, infrastructure, shipbuilding, manufacturing, and facility management projects, serving enterprise customers globally.
- Ownership category
- akta.pro rank
Where Snagr is headquartered
LocationHeadquarters
- HQ city
- Stafford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices9 records
Markets served
Snagr business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Project License: Licensing model for individual projects with unlimited users and drawings, including 1-year free extension after practical completion. Includes custom workflow setup, location/drawing-based inspection tools, instant notification service, project summary and analysis, secure cloud storage, API integration, and global support.
- Enterprise License: Unlimited projects within the company with cross-project summary and company-level data analysis. Includes everything in Project License plus multi-project corporate analytics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Project License - For individual projects with unlimited users and drawings |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Snagr product offering
Product offeringCore offering
SnagR is a cloud-based field data collection and project management SaaS platform that enables construction, infrastructure, shipbuilding, manufacturing, and facility management companies to capture field data via mobile apps, automate reporting, and visualize real-time analytics for complex projects. It includes drawing-based inspection tools, offline data capture, automated KPI dashboards, and API integration, delivered through per-project or enterprise-wide subscriptions.
Product overview
SnagR is a unified field data collection and project management platform designed for complex projects across construction, infrastructure, manufacturing, facility management, and shipbuilding industries. The platform consists of the core SnagR Platform with integrated solution modules including Progress Monitoring, Quality & Safety, Inspections & Permits, Site Journal, Automated Custom Reports, Business Intelligence (with KPI dashboards), Document Management Integration, and Resident/Tenant Handover. The ecosystem includes the SnagR Home mobile app for end-users (tenants/owners) and the SnagR Mobile App for field workers available on iOS and Android. The company offers two licensing tiers: Project License (for individual projects) and Enterprise License (for unlimited corporate-wide projects). SnagR was founded in October 2008 and has grown from a single programmer to supporting over 5,000 projects across 50 countries.
Differentiator
Problem solved
Functional benefit
Products and services
- SnagR Platform Cloud-based field data collection and project management platform for enterprises in construction, infrastructure, shipbuilding, manufacturing, and facility management. Captures field data, automates reporting, and visualizes analytics for complex projects. Sold as Project License or Enterprise License subscriptions.
- SnagR Mobile App
Quantifiable outcome
- Setup and operational within one week from implementation
- +4 more outcomes
Companies that use Snagr
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
Snagr technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Snagr partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered regional and flagship.
- Solstice Digital SolutionsregionalRegional partner for Italy. Based in Italy. Provides localized sales and support for Italian market.
- Asia Headlands (M) Sdn BhdregionalRegional partner for Malaysia. Located in Kuala Lumpur, Malaysia. Provides localized sales and support for Malaysian market.
- VDB DynamicregionalRegional partner for South Africa. Based in South Africa. Provides localized sales and support for African market.
- IndataregionalRegional partner for Brazil and South America. Located in Sao Paulo, Brazil. Provides localized sales and support for Portuguese-speaking markets.
- Preston Asset ManagementregionalRegional partner for Thailand. Based in Bangkok, Thailand. Provides localized sales and support for Thai market.
- UK Department for International Trade (formerly UKTI)flagshipGovernment trade body that supported SnagR's international expansion. Vision was to bring new technology to where it is needed. Helped facilitate first overseas projects and establish international presence.
- Gammon ConstructionflagshipFirst overseas project in 2010 for the Tamar government building project in Hong Kong. This was the catalyst for SnagR's international expansion.
Scale indicators5 records
Recent moves10 records
Expansion highlights5 records
Snagr competitors and assessment
Company assessmentBroad incumbents
- Oracle Aconex / Primavera: Enterprise-grade project controls and collaboration platform for large infrastructure and engineering projects. Directly competes for complex, multi-party project documentation, inspection, and handover workflows.
- Autodesk Construction Cloud: Suite of construction management tools (including BIM 360 and PlanGrid) that overlaps with SnagR's quality, safety, inspections, and field-data capture use cases across enterprise construction projects.
- Trimble Viewpoint / e-Builder: ERP and project controls suite for construction, including acquired e-Builder for owner-side project management. Competes with SnagR's owner/developer and facility management modules.
Emerging players
- CoConstruct: Construction project management software for custom home builders and remodelers. Overlaps with SnagR's quality assurance, handover, and progress monitoring for residential construction.
Direct peers
- Newforma: Project information management platform for architecture, engineering, and construction firms. Overlaps with SnagR's document management, project handover, and team coordination use cases.
- Fieldwire: Mobile-first field management SaaS for trade contractors and facility managers. Closely comparable to SnagR's task, inspection, and drawing-based workflow capabilities on construction sites.
- Buildertrend: Construction project management platform for residential builders and remodelers. Adjacent to SnagR's construction and developer/owner workflows, particularly around handover and customer communication.
- Procore Technologies: Leading cloud-based construction project management SaaS. Competes with SnagR for contractor-led quality, safety, and field-data workflows on complex projects across construction and infrastructure verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Snagr social profiles
Digital presenceSnagr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Snagr leadership team
Management profileNumber of profiles
Profiles3 records
Snagr funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Snagr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Snagr
What does Snagr do?
SnagR is a cloud-based field data collection and project management SaaS platform that enables construction, infrastructure, shipbuilding, manufacturing, and facility management companies to capture field data via mobile apps, automate reporting, and visualize real-time analytics for complex projects. It includes drawing-based inspection tools, offline data capture, automated KPI dashboards, and API integration, delivered through per-project or enterprise-wide subscriptions.
Is Snagr a public or private company?
Snagr is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Snagr founded?
Snagr was founded in 2008. It employs 11 to 50 people.
Where is Snagr based?
Snagr is headquartered in Stafford, United Kingdom, in the Europe region.
How does Snagr make money?
Two revenue lines are on record. Project License is the primary driver. The others are enterprise License.
Who are Snagr's main competitors?
Broad incumbents on record are Oracle Aconex / Primavera, Autodesk Construction Cloud and Trimble Viewpoint / e-Builder. CoConstruct is listed as an emerging player. Direct peers are Newforma, Fieldwire, Buildertrend and Procore Technologies.
Does Snagr have an API?
Yes. SnagR provides API integration capabilities as part of its platform. Users can integrate with SnagR's system via its API. The API enables data synchronization, workflow automation, and integration with enterprise systems. Specific API documentation URL, authentication method, rate limits, and versioning details are not specified in the available source material.