What Tract Consultants does

Tract Consultants is a privately held Australian multidisciplinary design consultancy that delivers landscape architecture, town planning, urban design, and media services to government and private-sector clients across Australia. The firm operates from six offices in Melbourne, Brisbane, Sydney, Geelong, Adelaide, and the Sunshine Coast, and serves twelve use-case sectors including new communities, sport and recreation, tourism, public realm, urban residential, health and wellness, senior's living, education, transport, renewable energy, industrial and resource management, and strategy and spatial analysis. Engagement is primarily project-based, with revenue derived from tender submissions and direct commissions; pricing is quote-driven and not publicly disclosed.

The firm's underlying technology stack centres on proprietary urban resilience assessment frameworks. Its most notable asset is the Climate Resilience Index (CRI), an interactive mapping tool co-developed with OneMap that evaluates Melbourne neighbourhoods across four indicators — Amenities, Transport & Movement, Environment & Biodiversity, and Hazard Resilience — at varying geographic scales. Tract has also developed a Co-benefit Framework integrating biodiversity and placemaking, supported by a PhD research partnership with Deakin University, and operates an annual internship program with the University of Melbourne. The firm has achieved Carbon Neutral certification (December 2025 via Trace) and maintains an endorsed Innovate Reconciliation Action Plan 2025-2027.

Tract's go-to-market is sales-led and relies on direct client engagement, tender submissions, and brand-building through content marketing (website insights, newsletter) and professional networks (LinkedIn, Instagram, industry events). Its customer base spans local councils, universities, and private developers, with named engagements including Penrith City Council, University of Melbourne, and Deakin University. The firm makes money entirely through professional services fees on a project-by-project basis, with no software-as-a-service, licensing, or productised revenue streams disclosed beyond the CRI tool.

Name

Tract Consultants

Legal name

Tract

Website

https://tract.com.au

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

101–250 employees

Short description

Tract Consultants is a privately held Australian multidisciplinary design consultancy delivering landscape architecture, town planning, urban design, and media services to government and private-sector clients across six offices nationally.

Ownership category

akta.pro rank

Product category

Urban Design & Town Planning Consultancy

NAICS

Landscape Architectural Services (54132), Management Consulting Services (54161), Professional, Scientific, and Technical Services (541)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)

Keywords

• Landscape architecture services
• Town planning consulting
• Urban design services
• Climate resilience planning
• Public realm design

Headquarters

HQ city

Southbank

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Consulting Services: Project-based consulting fees for landscape architecture, town planning, and urban design services to government and private sector clients across various sectors including new communities, health, education, transport, and public realm.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Tract Consultants is an Australian multidisciplinary design consultancy that provides landscape architecture, town planning, urban design, and media services to government and private sector clients. The firm delivers project-based consulting across twelve sectors including new communities, sport and recreation, tourism, public realm, urban residential, health and wellness, senior's living, education, transport, renewable energy, and industrial and resource management. The firm also develops proprietary planning tools, including the Climate Resilience Index, to support evidence-based project delivery.

Product overview

Tract Consultants is a multidisciplinary design firm offering Landscape Architecture, Town Planning, Urban Design, and Media services across Australia. Their portfolio spans multiple sectors including New Communities, Sport and Recreation, Tourism, Public Realm, Urban Residential, Health and Wellness, Senior's Living, Education, Transport, Renewable Energy, and Industrial and Resource Management. The firm has developed proprietary tools including the Climate Resilience Index (co-created with OneMap), which serves as an interactive mapping platform for evaluating urban climate resilience at various geographic scales. They also conduct research initiatives including the Co-benefits PhD partnership with Deakin University.

Differentiator

Problem solved

Functional benefit

Products and services

• Climate Resilience Index An innovative interactive mapping tool developed by Tract and OneMap that evaluates Melbourne neighbourhoods for climate resilience, measuring Amenities, Transport & Movement, Environment & Biodiversity, and Hazard Resilience indicators at varying geographic scales from street blocks to suburbs.
• Landscape Architecture Landscape architecture services for creating sustainable, diverse, and memorable places across Australia, supporting new communities, public realm, sport and recreation, tourism, education, health, and other sectors.
• Town Planning Town planning services supporting new communities, urban development, strategic land use planning, and statutory planning across Australian jurisdictions.
• Urban Design Urban design services shaping public spaces, streetscapes, neighbourhood environments, and mixed-use developments across Australia.
• Media Media services supporting visual communication, project documentation, and storytelling for planning and design projects.

Quantifiable outcome

• Carbon Neutral certification achieved December 2025
• +1 more outcomes

Named customers3 records

Segments12 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• OneMapcoreTechnology or IntegrationPartnership with OneMap to develop the Climate Resilience Index, an innovative interactive mapping tool that evaluates Melbourne's neighbourhoods' capacity to address climate change. The tool is hosted at climateresilienceindex.onemap.com.au and enables analysis across four key indicators at multiple geographic scales.
• University of MelbournecoreStrategic or Co-development PartnerAnnual internship program for University of Melbourne master students in Landscape Architecture, Town Planning, and Urban Design. Students participate in a three-week intensive vocational placement (MSD Vocational Placement subject ABPL90307) undertaking joint research assignments mentored by Tract professionals.
• Deakin UniversitycoreStrategic or Co-development PartnerPhD partnership with Deakin University conducted in partnership with Penrith City Council. Dr. Georgina de Beaujieu's research on 'Co-benefits for Urban Nature and Humans' advanced urban design policy by integrating biodiversity and placemaking research.
• Penrith City CouncilcoreStrategic or Co-development PartnerCase study partner for PhD research on co-benefits for urban nature and humans. Penrith LGA was selected due to its strategic position in Western Sydney for exploring co-benefit creation in urban design.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Architectus: Australian architecture and urban design practice with offices across Australia and New Zealand. Direct peer in urban design, master planning, and public realm projects.
• Roberts Day: Australian town planning and urban design firm. Directly competes with Tract on new communities, urban residential, and master planning commissions.
• Hassell: Australian architecture and design firm with significant urban design and landscape practices. Directly competes with Tract in town planning, urban design, and large-scale public projects across Australia.
• ASPECT Studios: Australia-headquartered landscape architecture practice with offices across Australia and Asia. Direct competitor in landscape architecture, urban design, and public realm projects against Tract.
• Ethos Urban: Australian planning and urban design consultancy with offices across the eastern seaboard. Direct peer in town planning, urban design, and development advisory for new communities and urban renewal.
• Urbis: Australian urban planning, economics, and design consultancy. Overlaps with Tract on town planning, urban design, and strategy/spatial analysis engagements for government and developers.

Broad incumbents

• AECOM: Global design, engineering, and planning firm with significant landscape architecture and urban design capability in Australia. Competes for the largest infrastructure-adjacent planning commissions.
• Arup: Global engineering and design consultancy with urban planning and landscape capability. Competes with Tract on transport-oriented development, urban resilience, and large public-realm projects.
• JLL (Jones Lang LaSalle): Global real estate services firm with planning and urban design capability in Australia. Overlaps with Tract on master planning for new communities and large mixed-use developments.

Others

• BirdLife Australia: Australian conservation organisation focused on biodiversity. Thematically related to Tract's Climate and Biodiversity Positive Design initiative and co-benefit research, but not a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tract-consultants
• Instagraminstagram.com/tractconsultants

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tract Consultants