What General Pacific does

General Pacific, Inc. (GenPac) is a privately held wholesale stocking distributor founded in 1965 and headquartered in Fairview, Oregon, with a secondary facility in Anchorage, Alaska. The company serves electrical utilities, water utilities, contractors, and telecommunications providers across the Pacific Northwest through eight integrated service lines: Electric Utility, Contractors, Telecommunications, Water Utility, Metering (AMR/AMI), Conservation, Drones (UAV services), and Apparel. Core operations revolve around maintaining $26M in local inventory and accessing an additional $775M in emergency stock through the Electric Utility Distributors Association (EUDA) national partnership, enabling just-in-time and jobsite delivery to public power co-ops, public utility districts, and municipalities.

The technology stack is primarily a distribution and logistics platform rather than a software product. It includes integrated inventory management systems, the proprietary QuickShip e-commerce portal for registered B2B customers, AMR/AMI metering solutions (RF transmission, power line communication, RF mesh), a zip-code-gated utility rebate platform, an apparel management portal with credit limits and embroidery, and UAV program development tooling. The company runs dedicated inside and outside sales representatives assigned to each account, supported by a 24-hour emergency hotline, multiple warehouses, and a fleet of delivery vehicles plus third-party logistics carriers. Compliance footprint includes Section 508, WCAG 2.0 accessibility, and CCPA.

General Pacific's business model is B2B wholesale distribution with hardware-sales revenue mechanics and quote-based, negotiated pricing through assigned account representatives. Primary customer segments are public power utilities (cooperatives, PUDs, municipalities) and utility contractors, with secondary exposure to telecom contractors and water utility districts. The company monetizes through product resale at distribution margins, supplemented by professional services revenue from drone training/certification, managed apparel programs, and conservation-kit customization. Marketing is sales-led, leveraging the company website, QuickShip e-commerce, LinkedIn/Facebook, and direct account management rather than broad-based demand generation.

Name

General Pacific

Legal name

General Pacific, Inc.

Website

https://generalpacific.com

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

11–50 employees

Short description

General Pacific (GenPac) is a privately held wholesale stocking distributor, founded in 1965 and based in Oregon, serving electrical utilities, water utilities, contractors, and telecom providers across the Pacific Northwest with material supply, AMR/AMI metering, conservation, drone, and apparel programs.

Ownership category

akta.pro rank

Headquarters

HQ city

Fairview

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Distribution: General Pacific generates revenue as a wholesale stocking distributor supplying electrical utility, water utility, contractor, and telecommunication markets with materials, equipment, and related products. Revenue comes from product sales with value-added services including stock management, delivery, and job site support.
2. Utility Apparel Programs: Managed apparel programs for utility companies providing employee workwear with credit limits, online portal management, logo embroidery, and competitive pricing on FR (flame resistant) brands.
3. Drone Services and Training: UAV services including program development, on-site services, FAA Part 107 certification classes, and NIST training courses for organizations developing drone capabilities.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

General Pacific is a wholesale stocking distributor selling electrical distribution materials, waterworks supplies, AMR/AMI metering systems, telecommunications hardware, conservation/rebate program materials, FR utility apparel, and UAV/drone products and services to public utilities, utility contractors, and telecommunications contractors. The company complements product distribution with value-added services such as personalized stock management, material kitting, jobsite delivery, takeoff creation, emergency 24-hour response, drone program development, FAA Part 107 training, and managed apparel programs, all transacted through assigned account representatives and the proprietary QuickShip e-commerce platform.

Product overview

General Pacific (GenPac) is a wholesale stocking distributor serving electrical, water utility, and contractor markets since 1965. The company operates as a single integrated distribution platform offering eight core service lines: Electric Utility (material supply for power generation, transmission, distribution), Contractors (warehouse, delivery, kitting), Telecommunications (fiber, hardware), Water Utility (meters, hydrants, valves), Metering (AMR/AMI solutions), Conservation (rebate programs, kits), Drones (UAV services, training), and Apparel (FR clothing programs). The portfolio is unified by local inventory ($26M) and national partnership access ($775M through EUDA), with complementary e-commerce through QuickShip. Services range from material supply and distribution to training, consulting, and managed programs.

Differentiator

Problem solved

Functional benefit

Brands

• GenPac Apparel: Online utility programs for crew allowances, apparel management, and embroidery services featuring FR brands like Ariat, Carhartt, and Bulwark.
• GenPac Drones

Products and services

• Electric Utility Distribution Material supply for power generation, transmission, distribution, and telecommunications applications, offering alliance/contract material, product assembly, emergency services with 24-hour hotline, and access to nationwide stock through EUDA, targeted at electric cooperatives, public utility districts, municipalities, and utility contractors.
• Contractor Supply Services Warehouse and delivery services for utility construction and maintenance contractors, including multiple warehousing locations, same-day will call, jobsite delivery, product kitting, takeoff creation from drawings and staking sheets, and project support.
• Telecommunications Distribution Local stock of HDPE, fiber and fiber accessories, aerial and pole line hardware, aerial and underground tools, and underground vaults and accessories, with comprehensive takeoffs, calculated deliveries, and jobsite delivery for telecom contractors.
• Water Utility Distribution Waterworks materials including water meters, fire hydrants, gate valves, locking devices, waterworks brass, and AMI-friendly boxes and lids, with AMR/AMI deployment management and onsite training for water utility districts.
• Metering Solutions (AMR/AMI) Automatic Meter Reading (AMR) and Advanced Metering Infrastructure (AMI) solutions including RF transmission, power line communication, RF mesh, and specialty metering, plus metering accessories such as security devices, instrument transformers, bases and adapters, connectors, test switches, enclosures, tools, and meter measurement/test devices.
• Conservation Programs and Kits Online utility rebate programs enabled by shipping zip code with automatic budget shutoff and customer verification options, plus customized packaging kits covering water heaters, LED lighting, smart thermostats, EV charging, and other efficiency products for utilities.
• UAV/Drone Services and Training UAV program development for utility, first responder, and other organizations, including powerline inspection, search and rescue, firefighting support, law enforcement assistance, environmental protection services, plus FAA Part 107 certification classes and NIST training courses.
• Utility Apparel Programs Online managed apparel programs for utility crew allowances with catalog access controls, employee grouping for credit limits, online portal management, logo embroidery, and detailed reporting, featuring FR (flame resistant) brands including Ariat, Bulwark, Carhartt, Dragon Wear, and Wrangler.
• QuickShip E-commerce Platform E-commerce ordering portal for registered utility and contractor customers, providing account login, online ordering, order tracking, invoice viewing, and custom stocking part-number loading.

Quantifiable outcome

• Reduce customer overhead through Just-in-time and jobsite deliveries
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Electric Utility Distributors Association (EUDA)coreStrategic or Co-development PartnerNational partnership through EUDA organization providing access to over $775 million in emergency inventory. This partnership enhances General Pacific's ability to serve utility customers with unmatched emergency response capabilities and supply chain scale.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Border States Electric: Employee-owned regional electrical distributor serving investor-owned utilities, electric cooperatives, and contractors across the northern and western U.S. Highly comparable in customer mix, stocking-distributor model, and value-added services like kitting and jobsite delivery.
• Irby (Sonepar): Utility-focused electrical distributor operating across the southern and central U.S., serving electric cooperatives, municipals, and contractors. Closely mirrors General Pacific's vertical customer mix, material kitting, and emergency response capabilities within the same EUDA-affiliated network.
• Crescent Electric Supply: Regional electrical distributor serving utilities, contractors, and industrials across the Midwest and Mountain West with branches and warehouses similar in footprint to General Pacific. Comparable stocking model and value-added project support.

Broad incumbents

• Consolidated Electrical Distributors (CED): One of the largest electrical distribution networks in North America with hundreds of branches serving contractors, industrials, and utilities. Overlaps with GenPac on contractor and utility material supply but at much greater scale and breadth.
• Wesco International: Global Fortune 500 electrical, communications, and utility distributor with a large utility vertical team. Competes with General Pacific on larger utility and contractor accounts but operates a vastly broader catalog and global supply chain.
• Rexel: Global electrical distribution group with significant North American utility and contractor presence. Competes for utility material supply contracts and offers overlapping services including energy efficiency and AMI deployment support.
• Sonepar: World's largest privately held electrical distributor operating across 40+ countries, with deep U.S. utility exposure through subsidiaries including Irby and Cooper Electric. Direct strategic competitor for utility stocking contracts and emergency response.

Regional players

• 4/Cam Utility Supply: Regional electrical utility stocking distributor serving rural electric cooperatives and contractors in the Mountain West and Plains states. Direct overlap in cooperative utility customer base and stocking distribution model.

Others

• Mueller Water Products: Public manufacturer of water infrastructure products including hydrants, valves, and pipe fittings that General Pacific distributes into water utilities. Comparable as a channel-side counterparty rather than a direct distributor competitor.
• Badger Meter: Public manufacturer of flow measurement and AMR/AMI metering solutions for water utilities. General Pacific sells and deploys Badger Meter-equivalent AMR/AMI systems, making it a vendor-counterparty and adjacent service comparable.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/General-Pacific-112708252085002
• LinkedInlinkedin.com/company/general-pacific-inc-

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about General Pacific