Studio Nyx
Studio Nyx is a French immersive technology studio (founded 2013, Angoulême) that builds VR/AR training simulators, digital twins, and serious games for defense (DRACO), naval (Naval Group Ship Inside), agriculture (E-Cab, Ampelos with Hennessy), energy, and cultural-heritage clients.
- Company typePrivate
- Founded2013
- HeadquartersAngoulême, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Studio Nyx does
Studio Nyx is a privately-held French digital studio headquartered in Gond-Pontouvre (Angoulême), Charente, France, founded in 2013 and operating with 11–50 employees under President Romain Soulié. The company designs and develops immersive 3D applications — VR/AR simulators, digital twins, serious games, and cultural experiences — built on Unity 3D, Unreal Engine, and standalone VR hardware (Oculus Quest 2). Its product portfolio spans five verticals: Formation (digital training tools), Simulation (digital twins), Jeu Vidéo/Pédagogie (serious games for vocational discovery), Culture/Patrimoine (cultural mediation), and Outils Commerciaux (commercial visualization). Named core products include the DRACO collective drone/anti-drone training simulator for the French Army, the E-Cab agricultural machinery VR simulator, the Ampelos vine pruning VR simulator (developed via the VINUM consortium with Hennessy, CEA-List, Simonit&Sirch, and university partners), the Ship Inside naval simulators co-developed with Naval Group for the French Navy, and multiplayer serious games such as Salt'O and Subsunk.
The company's business model is a hybrid of one-time professional services for custom digital twin development (e.g., Martell, Schneider Electric, Alsolen Tech, Bouygues Construction), subscription licensing (Ampelos), hardware-inclusive service bundles (E-Cab), software licensing to educational and naval institutions (Salt'O, Subsunk, L'Hermione), and direct sales of hardened hardware kits with recurring software updates (DRACO). Go-to-market is sales-led and direct, anchored by industry trade shows (SITEVI, Vinitech), consortium-based co-marketing with regional and national partners (Pôle Image Magelis, Région Nouvelle-Aquitaine, Grand Angoulême, AID), and channel expansion via international resellers for E-Cab. Customer concentration is high, with Naval Group, the French Navy, and Hennessy acting as anchor accounts across defense and wine verticals. The studio has received recognition including the SITEVI Gold Medal (2023), SITEVI Innovation Award (2021), FILEX Trophy (2021), and the Grand Prix at the Venice Biennale (2020) for its co-produced VR experience The Hangman At Home. Public-sector and regional institutional funding (AID, Nouvelle-Aquitaine, ADI, Crédit Agricole Charente-Périgord) supplements commercial revenue and supports ongoing product development.
Studio Nyx firmographics
Firmographics- Name
- Studio Nyx
- Legal name
- Studio Nyx
- Website
- https://studio-nyx.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Studio Nyx is a French immersive technology studio (founded 2013, Angoulême) that builds VR/AR training simulators, digital twins, and serious games for defense (DRACO), naval (Naval Group Ship Inside), agriculture (E-Cab, Ampelos with Hennessy), energy, and cultural-heritage clients.
- Ownership category
- akta.pro rank
Studio Nyx industry classification
Industry- Product category
- Immersive VR Training Simulation Software
- NAICS
- Software Publishers (5132), Computer Training (611420)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ)
- akta.pro secondary industries
- Serious Games & Simulation Studios (Training, Defense, Enterprise) (MPAFAAAH), VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA), Simulation-Based Learning & Virtual Labs (EDAGAEAG)
Keywords
Where Studio Nyx is headquartered
LocationHeadquarters
- HQ city
- Angoulême
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Studio Nyx business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- VR Training Simulator Licensing and Subscriptions (Ampelos): Ampelos is commercialized as a subscription model with or without VR headset hardware. Includes trainer training, technical support, and after-sales service options. Intended for training organizations in the wine sector.
- VR Simulator Sales and Services (E-Cab): E-Cab is sold as a bundled service including hardware, site deployment, maintenance, and instructor training. The software is planned to be released as open source. Distribution through direct sales to French schools and international resellers.
- Naval Training Simulator Development (Ship Inside): Co-development of naval simulators with Naval Group for French Navy training schools. Revenue from custom development and ongoing simulator support.
- Commercial Visualization Tools and Video Production: Custom development of sales tools, promotional videos, and interactive content for industrial and commercial clients such as Alsolen Tech and Naval Group.
- Educational Game Licensing (Subsunk, Salt'O): Multiplayer educational games deployed in schools, naval campuses, and at events. Revenue from deployment at educational institutions and licensing to partners like CINAV.
- DRACO Military Training Simulator Sales: Sales of hardened portable simulator kits to military units (with two regiments having issued operational requirement sheets). Includes quarterly software updates and custom scenario development services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Ampelos subscription with optional hardware bundle |
| One time/ perpetual license | Multi-year contract | E-Cab full service including hardware, deployment, maintenance, and training |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Studio Nyx product offering
Product offeringCore offering
Studio Nyx designs and develops custom immersive VR/AR training simulators, digital twins, serious games, and 3D real-time visualization tools for clients across defense, agriculture, viticulture, naval, energy, cultural heritage, and industrial sectors. The company builds proprietary simulation products (DRACO, E-Cab, Ampelos, Ship Inside, Salt'O, Subsunk) and delivers bespoke client projects including commercial visualization tools, construction phasing videos, and digital training environments.
Product overview
Studio Nyx is a French digital production studio specializing in immersive technologies (VR/AR), 3D simulation, and interactive experiences. The company operates across five expertise areas: Training (digital tools and simulators), Simulation (digital twins and scientific simulations), Video Games/Pedagogy (game development and career discovery applications), Culture/Heritage (cultural digitization), and Commercial Tools (sales visualization). The product portfolio centers on custom VR/3D training simulators (DRACO for military, Ampelos for viticulture, E-Cab for agriculture, Ship Inside for naval), educational games (Salt'O, Subsunk, L'Hermione), cultural VR experiences (Universal War One VR, The Hangman At Home), and enterprise visualization tools. The company develops both proprietary standalone products and client-specific solutions for partners including Naval Group, Schneider Electric, Martell, Bouygues Construction, and various French regional governments.
Differentiator
Problem solved
Functional benefit
Brands
- DRACO: DRACO is a collective drone and anti-drone training simulator developed by Studio Nyx for military and defense forces.
- E-Cab
- Ampelos
- LiveExpo
- Pictovici
Products and services
- DRACO Collective drone and anti-drone training simulator enabling simultaneous FPV drone pilots and LAD (anti-drone) operators to train together in shared virtual tactical exercises. Features AI-piloted or human-piloted OPFOR, quarterly scenario updates, and portable hardened kits requiring no network infrastructure. Sold to military units and defense institutions.
- Ampelos VR vineyard pruning training simulator developed under the VINUM consortium program. Features a digital twin of grape vines, a TMS (musculoskeletal disorder) prevention avatar, and virtual secateur training. Targets agricultural schools and wine industry professionals. Commercialized as subscription with optional VR headset.
- E-Cab VR agricultural machinery training simulator covering grape harvesters, tractors, and farm equipment. Includes pedagogical modules for initial and continuing education. Co-developed with AgriCap Conduite for pedagogical design and deployed in French agricultural schools and training centers.
- Ship Inside High-fidelity naval simulators reproducing Naval Group vessels and equipment identically for combat procedure and maintenance training. Supports multi-user team training, 360-degree VR immersion, and integrated pedagogical tools. Deployed in French Navy training schools.
- Salt'O Asymmetric multiplayer VR/PC game about electricity trades featuring three roles: energy intervenor, control technician, and substation technician. Deployed in schools to introduce youth to lesser-known electrical professions through collective gameplay.
- Subsunk Multiplayer VR and desktop escape game simulating submarine rescue operations. Players take on roles including diver, NSRS submarine pilot, ROV drone pilot, and shipboard engineer to save a distressed submarine crew. Deployed at CINAV Brest.
- 2040 Critical Mistrust Retro-futuristic VR escape game for up to 4 players set in a space station. Features cooperative or competitive gameplay where players choose to save humanity or themselves within 60 minutes.
- Universal War One VR VR experience based on Denis Bajram's million-copy space-opera comic series. Immersive adaptation featuring spectacular 3D environments recreating the story's cosmic scale, produced for cultural exhibition contexts.
- LiveExpo Cultural tourism mobile application providing enriched visitor experiences with audioguides, videos, and photos. Deployed at Musée d'Angoulême; compatible with iOS and Android on smartphones and tablets, with content editable by museum staff.
- Pictovici Alternative communication application using pictograms for people with speech or motor difficulties. Personalizable, intuitive, and accessible across all ages. Published for iPad and Android tablets.
- Commercial Visualization Tools 3D visualization, promotional videos, and interactive sales tools using real-time technologies. Includes solar field immersion tools for Alsolen Tech and naval vessel visualization for Naval Group.
- Construction Phasing Videos Real-time 3D videos showing construction project progression over time for Bouygues Construction. Projects include Collège Marsas, Orléans La Source aquatic complex, and Chartres cultural/sports complex.
- Digital Training Tools Custom digital training tools and digital twins for immersive enterprise training. Includes Martell bottling plant digital twin for QSE rules and workstation training, and Schneider Electric production line VR training.
- SYD Racing Boat Simulator Sailboat simulator for prototyping and testing structural elements through simulation. Validates design before manufacturing. Developed in collaboration with Aurora Game Studio and VPLP Design for racing boat engineering.
- L'Hermione, La Traversée des Lumières Educational 3D video game about the 18th-century frigate L'Hermione and Lafayette's voyage. Features puzzle-solving on Enlightenment chronology, geography, and philosophy. Released on PC, iPad, and Android.
- Legions of Steel Tactical strategy game adapted from a tabletop game, published by Matrix Slitherine (UK) on Steam, iPad, and Android tablets. Cross-platform multiplayer sci-fi title.
Quantifiable outcome
- Over 6,000 people have tested E-Cab across professional, educational, and public events in France
- +4 more outcomes
Companies that use Studio Nyx
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles5 records
Studio Nyx technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature8 records
Studio Nyx partnerships and signals
Strategic signalPartnerships
53 partnerships are on record, tiered core and supporting.
- Unit (Université de Poitiers - Laboratoire Techné)coreUnit (Université de Poitiers - Laboratoire Techné) is part of the VINUM consortium developing Ampelos. The university provides research expertise for the digital twin of vine plants and training methodology.
- Maison HennessycoreHennessy is a partner in the VINUM consortium for Ampelos. The first commercial deployment of Ampelos was planned for the Hennessy vineyard in winter 2024.
- CEA - ListcoreCEA - List (French Alternative Energies and Atomic Energy Commission) is a technical partner in the VINUM consortium, contributing technological expertise to the Ampelos vine pruning simulator.
- Simonit&SirchcoreSimonit&Sirch, vine pruning experts, contribute domain expertise to Ampelos, ensuring the simulator teaches correct pruning techniques and postures.
- EPLEFPA de Besançon and EPLEFPA de Mâcon - DavayésupportingAgricultural education institutions participating in the VINUM consortium to test and validate Ampelos for use in viticultural training programs.
- Institut de RichemontsupportingPart of the VINUM consortium for Ampelos development, contributing to the training content validation for viticultural education.
- Université de Bourgogne - IUVVsupportingUniversity of Burgundy's viticulture institute (IUVV) is a consortium partner providing academic research support for the Ampelos vine training simulator.
- GrégoirecoreGrégoire, agricultural machinery manufacturer, provides the GL 8.6 grape harvester machine integrated into the E-Cab simulator. Grégoire's Director of Communication participated in a table ronde on E-Cab development.
- Agri Cap ConduitecoreAgri Cap Conduite designed the pedagogical approach for E-Cab and hosts the simulator for training students. Thierry Meyre, responsible for AgriCap Conduite, co-designed E-Cab's immersive pedagogy.
- ShinypixsupportingShinypix is a technology partner in the E-Cab agricultural simulator development.
- Naval GroupcoreStudio Nyx co-develops Ship Inside naval simulators with Naval Group as part of Naval Group's digital competitiveness strategy. The simulators are used in French Navy training schools and were recognized by the French Ministry of Armed Forces on Twitter as an Innovation Defense success.
- Campus des Industries Navales (CINAV)coreCINAV (Brest) hosts the full 5-player version of Subsunk for discovering naval trades. Studio Nyx developed the game specifically for CINAV's naval industry outreach mission.
- ECA GroupsupportingECA Group, a naval defense company, is a project partner for the Subsunk maritime career discovery game.
- Chantier Naval de l'AtlantiquesupportingChantier Naval de l'Atlantique (French shipyard) is a partner in the Subsunk maritime career discovery project.
- CMNsupportingCMN (Constructions Mécaniques de Normandie) is a maritime industry partner in the Subsunk project.
- PiriousupportingPiriou, a French shipbuilding company, is a partner in the Subsunk project for maritime trade awareness.
- GICANsupportingGICAN (Groupement des Industries de Construction et Activities Navales) supports the Subsunk project for promoting naval sector careers.
- IUMMsupportingIUMM (Institut Universitaire de la Mer) is an academic maritime research partner in the Subsunk project.
- OPCO2isupportingOPCO2i (Professional Development Operator for the industries sector) supports training deployment of Subsunk in professional education contexts.
- SRD EnergiecoreSRD Energie, electricity distribution network manager, provided real-world data (images, videos, documentation) for Salt'O. Their expert teams validated the game as respectful of their trades.
- Académie de Poitiers - CARDIEsupportingCARDIE (pedagogical innovation center) at Académie de Poitiers trained teachers to autonomously run Salt'O sessions in schools and career events.
- PETR de CognacsupportingPETR de Cognac initiated the Cyclostreet Art project. Studio Nyx produced the digital content for this cycling tourism experience combining street art and Charentais heritage.
- Association EprouvettesupportingAssociation Eprouvette collaborated on the Cyclostreet Art heritage cycling project alongside Studio Nyx and Lux Lingua.
- Lux LinguasupportingLux Lingua partnered on the Cyclostreet Art project for heritage digitization around Cognac.
- Le Miroir (Ville de Poitiers)coreLe Miroir (Poitiers cultural center) organized the 'C'est Arrivé Demain' comic exhibition featuring Universal War One VR. Studio Nyx created the UW1 VR experience for this exhibition.
- Denis BajramcoreDenis Bajram, creator of Universal War One, partnered with Studio Nyx to create the UW1 VR experience. He publicly praised the result as honoring the aesthetics and scale of his comic.
- La Flottille NumériquesupportingLa Flottille Numérique consortium partnered on L'Hermione, La Traversée des Lumières educational video game about the historic frigate.
- Matrix SlitherinesupportingMatrix Slitherine (UK) published Legions of Steel in 2015 on Steam, iPad, and Android tablets as a cross-platform multiplayer tactical strategy game.
- Pôle Image MagelissupportingPôle Image Magelis supports Studio Nyx as an image industry cluster in the Angoulême region, supporting digital content creation projects.
- Région Nouvelle-AquitainesupportingRégion Nouvelle-Aquitaine is a recurring funder and supporter of Studio Nyx projects including Ampelos, E-Cab, Salt'O, and Universal War One VR.
- Grand AngoulêmesupportingGrand Angoulême supports Studio Nyx as a local development agency for the digital and creative industries in the Angoulême metropolitan area.
- IngeliancesupportingIngeliance is listed as a partner on the Studio Nyx website, providing engineering and technical expertise for projects.
- InoVrsupportingInoVr is a partner providing VR expertise for Studio Nyx projects.
- Smart4dsupportingSmart4d is listed as a partner on Studio Nyx's website, operating in the digital/VR space.
- ADI (Aquitaine Développement Innovation)supportingADI supports Studio Nyx as an economic development and innovation agency in Nouvelle-Aquitaine.
- PacificasupportingPacifica is listed as a partner on Studio Nyx's website.
- Vinum (Programme)coreVINUM is the consortium program coordinating the Ampelos vine pruning training simulator development, involving Studio Nyx, Unit, Maison Hennessy, CEA-List, Simonit&Sirch, and multiple agricultural schools and research institutions.
- Crédit Agricole Charente-PérigordsupportingCrédit Agricole Charente-Périgord supports the Cyclostreet Art project and Studio Nyx's regional development.
- Crédit Agricole CharentesupportingCrédit Agricole Charente is listed as a partner supporting Studio Nyx's regional projects.
- Banque CICsupportingBanque CIC is listed as a partner on the Studio Nyx website.
- Bouygues ConstructionsupportingBouygues Construction commissioned Studio Nyx to produce construction phasing videos for the Nautical Complex of Orléans La Source (2018) and the Cultural and Sports Complex of Chartres (2019).
- Floréal FilmssupportingFloréal Films co-produced The Hangman At Home VR with Studio Nyx. The film won the Grand Prix at Venice Biennale 2020.
- Late Love ProductionsupportingLate Love Production co-produced The Hangman At Home VR alongside Floréal Films, Studio Nyx, Miyu Productions, and National Film Board of Canada.
- Miyu ProductionssupportingMiyu Productions co-produced The Hangman At Home VR, which won the Grand Prix at Venice Biennale 2020.
- National Film Board of CanadasupportingNFB (National Film Board of Canada) co-produced The Hangman At Home VR with Studio Nyx, providing Canadian public film production support.
- Michelle Kranot and Uri KranotcoreMichelle Kranot and Uri Kranot are the creators and directors of The Hangman At Home VR, created in collaboration with Studio Nyx for production and technical execution.
- Equilibre GamessupportingEquilibre Games partnered on L'Hermione, La Traversée des Lumières educational game about the historic frigate and Lafayette's voyage.
- Agence AndrogynessupportingAgence Androgynes is a creative agency partner on the L'Hermione educational video game project.
- TSUBOMI EditionsupportingTSUBOMI Edition published the Tsubomi digital manga reading application, with Studio Nyx creating the graphic charter. Unique features include storyboard version access and real-time language switching during reading.
- Vost StudiosupportingVost Studio created the graphic design for the Tsubomi digital manga application, in partnership with Studio Nyx.
- 2iLsupporting2iL partnered with Studio Nyx on the Martell bottling plant digital twin and the Schneider Electric virtual production line training projects.
- Aurora Game StudiosupportingAurora Game Studio collaborated with Studio Nyx on SYD, a racing sailboat design simulation tool.
- VPLP DesignsupportingVPLP Design collaborated with Studio Nyx on the SYD sailing simulator for structural prototyping and testing of racing boats.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Studio Nyx competitors and assessment
Company assessmentBroad incumbents
- CAE: Canadian-headquartered global leader in aviation and defense simulation/training systems. Comparable on defense and naval training simulation, but operates at far greater scale and breadth than Studio Nyx's niche Studio Nyx serves.
- ESI Group: French listed software company providing industrial simulation and digital twin solutions across automotive, aerospace, and heavy industry. Comparable on digital twin expertise and French base, but serves a much broader industrial customer base.
- Bohemia Interactive Simulations: Serious-games-focused simulation company supplying VBS training products to militaries worldwide. Comparable to Studio Nyx's DRACO on military collective training and serious-game architecture, with a far more established global defense footprint.
Emerging players
- Re'Flekt: Germany-based enterprise AR/VR solutions provider for training, maintenance, and sales use cases. Comparable on enterprise VR training delivery model and on building reusable digital twin content pipelines.
Direct peers
- HoloForge Interactive: French independent VR/AR development studio specializing in serious games, simulation, and immersive training experiences for industry and defense. Directly comparable to Studio Nyx on company size, French base, Unity/Unreal stack, and serious-game focus.
- MASA Group: French software company developing AI-based constructive military simulation and training systems used by armed forces worldwide. Closest direct comparable to Studio Nyx's DRACO military training offering, with overlap in French defense procurement channels.
- InoVr: French VR/AR solutions studio and listed Studio Nyx partner. Comparable on size, French base, and immersive enterprise service offering, sometimes competing for similar regional innovation grants.
- Immersive Factory: French VR studio producing enterprise safety and training simulators using real-time 3D for industrial clients. Comparable to Studio Nyx on B2B VR training delivery model and French industrial customer base (energy, manufacturing).
- Smart4d: French immersive technology integrator and listed Studio Nyx partner. Comparable on VR/digital twin delivery to enterprise clients in southwestern France and similar Nouvelle-Aquitaine regional ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Studio Nyx social profiles
Digital presenceStudio Nyx financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio Nyx leadership team
Management profileNumber of profiles
Profiles2 records
Studio Nyx funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio Nyx M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio Nyx
What does Studio Nyx do?
Studio Nyx designs and develops custom immersive VR/AR training simulators, digital twins, serious games, and 3D real-time visualization tools for clients across defense, agriculture, viticulture, naval, energy, cultural heritage, and industrial sectors. The company builds proprietary simulation products (DRACO, E-Cab, Ampelos, Ship Inside, Salt'O, Subsunk) and delivers bespoke client projects including commercial visualization tools, construction phasing videos, and digital training environments.
Is Studio Nyx a public or private company?
Studio Nyx is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio Nyx founded?
Studio Nyx was founded in 2013. It employs 11 to 50 people.
Where is Studio Nyx based?
Studio Nyx is headquartered in Angoulême, France, in the Europe region.
How does Studio Nyx make money?
Six revenue lines are on record. VR Training Simulator Licensing and Subscriptions (Ampelos) is the primary driver. The others are VR Simulator Sales and Services (E-Cab), naval Training Simulator Development (Ship Inside), commercial Visualization Tools and Video Production, educational Game Licensing (Subsunk, Salt'O) and DRACO Military Training Simulator Sales.
Who are Studio Nyx's main competitors?
Broad incumbents on record are CAE, ESI Group and Bohemia Interactive Simulations. Re'Flekt is listed as an emerging player. Direct peers are HoloForge Interactive, MASA Group, InoVr, Immersive Factory and Smart4d.
Does Studio Nyx have an API?
No public API is recorded for Studio Nyx.
What industry is Studio Nyx in?
Studio Nyx's product category is Immersive VR Training Simulation Software. Its primary akta.pro industry code is EDAFAJAJ, Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators), with a secondary code of MPAFAAAH, Serious Games & Simulation Studios (Training, Defense, Enterprise). Its NAICS code is 5132 and its SIC code is 7371.