RobMac

What RobMac does

Robson Macintosh, trading as RobMac, is a UK-based wealth management and financial planning firm founded in 1992 and headquartered at 13 Melville Street, Edinburgh. Its primary function is providing financial wealth management services to private wealth management clients, with a horizontal segmentation approach addressing clients of the wealth management firm. The core business is relationship-led advisory wealth management, and the firm has historically operated on a client-services model typical of UK independent financial advisors, with no disclosed proprietary technology platform, product IP, or digital tooling based on the source material.

Following a recent transaction, RobMac has been acquired by Thorntons Wealth Management Limited and now operates as a subsidiary within the Thorntons group. The acquisition was framed by the firm as a continuity mechanism for clients, ensuring ongoing service under the larger organisation's servicing framework. Existing clients have been directed to communicate through the same principal contact channels, while new general enquiries route through Thorntons Wealth Management's shared Edinburgh office contact details ([email protected], 0131 322 6764). The firm's own website has been converted to a redirect-style announcement pointing clients and counterparties to Thorntons Wealth.

No pricing, revenue, AUM, fee structure, or product catalogue data is available in the source material. The firm had between 51 and 100 employees at the time of the input snapshot, consistent with a mid-sized UK IFA/private wealth practice. There is no funding history, institutional investor, prior M&A, regulatory action, or leadership roster disclosed in the input.

Name

RobMac

Legal name

Robson Macintosh

Website

https://robmac.co.uk

Company type

Private

Founded year

1992

Operating status

Acquired

Headcount range

51–100 employees

Short description

RobMac (Robson Macintosh) is a UK private wealth management and financial planning firm based in Edinburgh, founded in 1992, serving wealth management clients. The firm has been acquired by Thorntons Wealth Management Limited and now operates within the Thorntons group.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF)

Keywords

• Wealth management services
• Financial planning advisory
• Investment management
• Portfolio management
• Private wealth advisory

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Core offering

RobMac (Robson Macintosh) was an Edinburgh-based wealth management firm providing financial planning, investment advisory, and portfolio management services to individual clients. Following its acquisition by Thorntons Wealth Management Limited, the firm's clients continue to be serviced within the larger organization's framework, with RobMac's website functioning as a transition announcement directing clients to Thorntons Wealth.

Product overview

RobMac (Robson Macintosh) was a wealth management firm that has been acquired by Thorntons Wealth Management Limited. The source material does not provide specific details about product offerings, modules, or service architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Wealth Management Services Ongoing wealth management and financial planning services for individual clients, including investment advisory and portfolio management support. Clients are serviced through personalized relationships with a designated principal point of contact at the firm. Following RobMac's acquisition by Thorntons Wealth Management Limited, these services continue to be delivered within the larger organization's framework.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Thorntons Wealth Management LimitedcoreStrategic or Co-development PartnerRobMac (Robson Macintosh) has been acquired by Thorntons Wealth Management Limited. This acquisition is part of RobMac's plan to ensure clients continue to be serviced for many years to come. Existing clients should receive further information from RobMac, and can contact their principal point of contact in the usual way. Thorntons Wealth Management is located at 13 Melville Street, Edinburgh.

Recent moves3 records

Broad incumbents

• Thorntons Wealth Management: Edinburgh-based wealth management firm and RobMac's acquirer. Operates in the same Scottish private wealth market with overlapping HNW/mass-affluent advisory services, and now absorbs RobMac's client book and team.
• Rathbones Group: Large UK wealth manager providing investment management, financial planning, and advisory services. Comparable in core advisory offering, but operating at materially larger scale and with broader geographic reach than RobMac.
• Evelyn Partners: UK wealth management and professional services group offering financial planning, investment management, and tax advice. Directly comparable client segment and service mix to RobMac's traditional advisory practice.
• Quilter Cheviot: UK discretionary investment manager and wealth advisor serving HNW clients. Comparable target market and traditional portfolio management approach, though operating at significantly greater scale than RobMac.

Direct peers

• Brooks Macdonald: UK-listed wealth manager offering discretionary portfolio management and financial planning to HNW clients across the UK. Closely comparable to RobMac in target client, advisory model, and traditional (non-robo) wealth management approach.
• Charles Stanley: UK wealth manager and stockbroker providing investment management and financial planning to private clients. Closely comparable in business model — traditional discretionary and advisory wealth management for individuals and families.
• Killik & Co: London-headquartered UK wealth advisory firm offering financial planning and investment management to private clients. Comparable traditional, advisor-led wealth management model with a similar mass-affluent and HNW focus.
• Tilney (now Evelyn Partners): UK wealth manager and financial planner providing investment management and advice to private clients and intermediaries. Directly comparable in scope of financial planning and wealth advisory services.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RobMac