Radio Woodstock

What Radio Woodstock does

Radio Woodstock (WDST 100.1 FM) is an independent, locally-owned radio broadcaster founded in 1980 in Woodstock, New York, and currently headquartered in West Hurley, NY. The company operates a single FM radio station targeting an audience of educated, affluent consumers ages 30–65 in the Hudson Valley and Catskills regions, with global internet streaming distributed via the iHeart Media Player since 1995. Its programming is supported by long-tenured on-air personalities, member-driven playlist curation through monthly music surveys, and on-demand extensions including Woodstock TV® (video) and Woodstock Radio® (audio). The station has won three Billboard Station of the Year awards and was cited by the New York Times as "the favorite thing about driving around the Hudson Valley."

The company operates a diversified revenue stack across six streams: on-air and streaming radio advertising, a digital advertising services business (SEO, SEM, geo-targeting, display, retargeting, social, and video ads) sold directly to local businesses, a tiered listener membership program priced from $10/month to $365 one-time, branded merchandise via a Shopify storefront, and live event production through Chet-5 Productions — which produces Mountain Jam Festival, Taste of Country Music Festival, Speed of Sound, Craft Brew Boogaloo, Hangout on the Hudson, Hudson Valley Rodeo, and hundreds of concerts annually across Hudson Valley venues. A fifth product line, Steeple Sessions, is an intimate live music series recorded in the company's 2021-renovated former Methodist church with a five-camera studio and 100-seat audience capacity, broadcast globally in real time through a partnership with Flymachine. The sixth stream is Radio Woodstock Cares, a 501(c)(3) foundation established in 1998 that has raised over $1 million for Hudson Valley nonprofits.

Customer segments are diversified: primary advertising clients are local Hudson Valley SMBs, supplemented by regional digital advertising clients, listener/members, artists and live event partners, and 25+ Hudson Valley nonprofit organizations. The station maintains a small team (11–50 employees) led by principal owner/President Gary Chetkof (since 1995), General Manager Assa Sacko-Zarcone (promoted 2026), and General Sales Manager Marisa Perez-Rogers (since 2013, ex-Clear Channel). The company is privately held with no outside funding, no parent company, and no disclosed revenue.

Name

Radio Woodstock

Legal name

Radio Woodstock

Website

https://radiowoodstock.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Radio Woodstock (WDST 100.1 FM) is an independent, locally-owned radio broadcaster serving affluent Hudson Valley/Catskills listeners aged 30–65 since 1980, generating revenue from advertising, digital marketing services, listener memberships, live events including Mountain Jam Festival, and on-demand video/audio content.

Ownership category

akta.pro rank

Product category

Independent Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Musical Groups and Artists (711130), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Radio Broadcasting Stations (4832), Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industries

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Concerts & Music Festivals (THAJAFAA), Live Music Venues & Concert Bars (THAFAEAD)

Keywords

• Independent radio broadcasting
• Music festival production
• Digital advertising agency
• Live event promotion
• Community radio membership

Headquarters

HQ city

West Hurley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others, Technology or R&D, Infrastructure

Revenue model

1. Radio Advertising (On-Air & Streaming): Radio Woodstock sells integrated marketing and sponsorship campaigns to local Hudson Valley businesses and regional advertisers, including on-air commercials and streaming ad placements. Target audience is primarily ages 30–65, educated, well-traveled homeowners with high disposable incomes.
2. Digital Advertising Services: Radio Woodstock Digital Services provides targeted marketing programs including SEO, SEM, geo-targeting, display ads, retargeting, social media marketing on Facebook/Instagram, and video ads on YouTube and streaming TV. These services are sold directly by the sales team to local and regional businesses.
3. Membership Program: Radio Woodstock offers monthly, annual, and one-time membership contributions. Members receive benefits including monthly music surveys, invites to Steeple Sessions and member parties, concert pre-sale access, and member-only contests.
4. Live Events & Festival Production: Chet-5 Productions/Festivals produces Mountain Jam Festival, Taste of Country Music Festival, Speed of Sound Festival, Craft Brew Boogaloo, Hangout on the Hudson, Hudson Valley Rodeo, and hundreds of concerts in Hudson Valley venues. Revenue comes from ticket sales, sponsorships, and associated merchandise.
5. Merchandise Sales: Radio Woodstock operates an online merchandise store (radio-woodstock-shop.myshopify.com) selling branded merchandise including the Bulldog Collection.
6. Radio Woodstock Cares Donations: Radio Woodstock Cares is a registered 501(c)(3) that raises funds through the BE A DJ program, Rockin' The Green Golf Outing, auctions, and event donations. Proceeds support nonprofit organizations throughout the Hudson Valley.

Pricing tiers

Go-to-market motion3 records

Distribution channels8 records

Marketing channels15 records

Core offering

Radio Woodstock operates WDST 100.1 FM, an independent locally owned radio station broadcasting from West Hurley, NY, to the Hudson Valley and Catskills region. Its offering extends globally through internet streaming on the iHeart Media Player (since 1995) and through on-demand video (Woodstock TV®) and audio (Woodstock Radio®) platforms. The company also sells integrated advertising and sponsorship packages to local and regional businesses, produces live music events and large festivals (Mountain Jam, Taste of Country) through Chet-5 Productions, runs a listener membership program, and operates a 501(c)(3) charitable foundation (Radio Woodstock Cares).

Product overview

Radio Woodstock operates as a multimedia entertainment company with Radio Woodstock 100.1 FM as its flagship broadcast product supplemented by global internet streaming. The company offers three interconnected on-demand platforms: Woodstock TV® for video content, Woodstock Radio® for audio on-demand, and Steeple Sessions for live intimate performances distributed via Flymachine. Supporting services include digital advertising solutions, live events production through Chet-5 Productions (home of Mountain Jam and Taste of Country festivals), the Radio Woodstock Cares charitable foundation, and a listener membership program. The station serves an audience aged 25-65 with household income and disposable income characteristics, leveraging both traditional radio and digital platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Radio Woodstock 100.1 FM (WDST) Locally owned and operated FM radio station broadcasting at 100.1 MHz in the Hudson Valley/Catskills region, featuring an eclectic mix of music, news, culture, and entertainment programming with on-air personalities and live concert broadcasts.
• Radio Woodstock Internet Streaming Internet audio streaming service that delivers Radio Woodstock's live broadcast globally via the iHeart Media Player and the station's website, extending reach beyond the Hudson Valley FM broadcast footprint to a worldwide audience.
• Woodstock TV® On-demand video platform (registered trademark Woodstock TV®) featuring in-studio performances, Steeple Sessions, concert footage, and roundtable discussions, available globally through the Radio Woodstock website.
• Woodstock Radio® (Audio On-Demand) On-demand audio streaming platform (registered trademark Woodstock Radio®) providing recorded radio shows and special programming for playback via the Radio Woodstock website.
• Steeple Sessions Intimate live music performance series held in Radio Woodstock's state-of-the-art studio located in a converted 19th-century Methodist church, with up to 100 in-person audience capacity, a five-camera shoot, nationally acclaimed audio engineering, and real-time virtual distribution to a global audience via the Flymachine platform.
• Radio Woodstock Digital Advertising Services Integrated digital marketing and advertising services for local and regional businesses including SEO, SEM, geo-targeting, geofencing, display ads, retargeting, social media marketing on Facebook/Instagram, and video ads on YouTube and streaming TV. Sold directly by the sales team.
• Chet-5 Productions / Festivals (Live Events) Large-scale live event production company led by Gary Chetkof that produces music festivals including Mountain Jam Festival, Taste of Country Music Festival, Speed of Sound Festival, Craft Brew Boogaloo, Hangout on the Hudson, and Hudson Valley Rodeo, plus hundreds of concerts at Hudson Valley venues. Revenue derived from ticket sales, sponsorships, and associated merchandise.
• Radio Woodstock Membership Program Listener membership program offered as monthly subscriptions ($10/$15/$25), annual subscriptions ($120/$150/$250), and one-time gift memberships ($120/$150/$250 or $365 Spring Special). Members receive monthly music surveys influencing programming, Steeple Sessions invites, member parties, concert pre-sale access, and member-only contests.
• Branded Merchandise Store Online merchandise store (radio-woodstock-shop.myshopify.com) selling branded Radio Woodstock merchandise including the Bulldog Collection and other station-branded items.
• Radio Woodstock Cares Charitable Foundation Registered 501(c)(3) charitable organization that raises funds through the BE A DJ program, Rockin' The Green Golf Outing, auctions, and event donations to support over 25 Hudson Valley nonprofit organizations. Has raised over $1 million for breast cancer research and other local nonprofits since 1998.
• Radio Woodstock Media Planning and Consulting Customized integrated marketing and sponsorship campaign development service for local businesses, combining on-air and streaming commercials with live event sponsorships and digital components.

Quantifiable outcome

• Radio Woodstock Cares has raised over $1 million for breast cancer research and other local nonprofits since 1998.
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

17 partnerships are on record, tiered core and minor.

• FlymachinecoreTechnology or IntegrationFlymachine is a global live music distribution platform that pairs with Radio Woodstock to virtually expand the reach of Steeple Sessions performances. Through Flymachine, Radio Woodstock's intimate in-studio performances are broadcast in real-time to fans, performers, and friends around the world, expanding the concert experience beyond the physical 100-person audience capacity.
• Ulster Savings BankcoreGTM or Marketing PartnerUlster Savings Bank is the title sponsor of the America 250 programming series on Radio Woodstock, which features 30 episodes celebrating 250 years of American history with Hudson Valley/Ulster County narratives. The sponsorship enables the station to produce special historical content with regional partners.
• Hudson River CruisesminorGTM or Marketing PartnerHudson River Cruises is a supporting sponsor of the America 250 programming series, contributing to Radio Woodstock's special historical content production.
• Woodstock Harley-DavidsonminorGTM or Marketing PartnerWoodstock Harley-Davidson is a supporting sponsor of the America 250 programming series on Radio Woodstock.
• iHeart MediacoreTechnology or IntegrationRadio Woodstock's internet streaming is available through the iHeart Media Player platform, enabling global distribution of the station's programming beyond the FM broadcast footprint.
• TixrcoreChannel Partner/ Reseller/ DistributorTixr is the ticketing platform used by Radio Woodstock for event ticket sales, including Steeple Sessions, Future Soul Bus trips, and other live event tickets.
• Tuff Gong Collective / UMe / Ghetto Youths InternationalminorGTM or Marketing PartnerLabels associated with Stephen Marley, featured in a Radio Woodstock contest and on-air content. The station promotes their music releases as part of its programming and contest activities.
• Bethel Woods Center for the ArtsminorGTM or Marketing PartnerBethel Woods Center for the Arts is a venue partner for Radio Woodstock events and contests, including the Tedeschi Trucks Band and Stephen Marley + Buju Banton concerts. The station promotes Bethel Woods events and sells tickets through its platforms.
• Hudson Valley Nonprofit OrganizationscoreOthersRadio Woodstock Cares, the station's 501(c)(3) foundation, partners with over 25 Hudson Valley nonprofit organizations including Health Alliance Foundation, Nuvance Health, Mental Health America of Dutchess County, Breast Cancer Options, Family of Woodstock, Grace Smith House, Food Bank of the Hudson Valley, and others, distributing grants annually.
• Bardavon 1869 Opera HouseminorGTM or Marketing PartnerChet-5 Productions has produced hundreds of concerts at Bardavon 1869 Opera House and other Hudson Valley venues as part of its live event production business.
• UPAC (Ulster Performing Arts Center)minorGTM or Marketing PartnerChet-5 Productions has produced concerts at UPAC and other venues throughout the Hudson Valley.
• The Chance TheaterminorGTM or Marketing PartnerChet-5 Productions has produced events at The Chance Theater as part of its Hudson Valley concert promotion activities.
• Bearsville TheaterminorGTM or Marketing PartnerChet-5 Productions has produced concerts at Bearsville Theater and other Woodstock-area venues.
• Joyous LakeminorGTM or Marketing PartnerChet-5 Productions has produced concerts at Joyous Lake as part of its live event promotion business in the Hudson Valley.
• Colony CafeminorGTM or Marketing PartnerChet-5 Productions has produced events at Colony Cafe as part of its Hudson Valley concert and live event promotion activities.
• Mid Hudson Civic CenterminorGTM or Marketing PartnerChet-5 Productions has produced events at Mid Hudson Civic Center as part of its Hudson Valley live event production business.
• Freeflight ProductionsminorImplementation/ SI/ Consulting PartnerFreeflight Productions designed and maintains the Radio Woodstock website and branding, and is credited as the maker of the station's digital properties.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• KEXP: Seattle-based listener-supported independent music radio station with global streaming, on-demand audio/video archives, and live in-studio sessions — closely analogous to Radio Woodstock's curatorial, community-supported model and on-demand content approach.
• KCRW: Santa Monica College-based public radio station with eclectic music programming, global streaming, on-demand archives, and signature live performance sessions — a strong peer on independent curatorial radio, streaming reach, and branded live music content.
• WFMU: Jersey City-based freeform, listener-supported independent radio station with global streaming — a direct analog as a non-corporate, community-funded station offering eclectic programming and member-driven governance.
• WXPN: University of Pennsylvania's listener-supported adult album alternative station with global streaming and the World Cafe live sessions — comparable in curatorial mission, membership model, and live session content format to Radio Woodstock.
• The Current (Minnesota Public Radio): Minnesota Public Radio's music discovery station with curated programming, live in-studio sessions, and festivals — analogous to Radio Woodstock's blend of independent curatorial radio with live event production.

Others

• Live Nation Entertainment: Largest global live music promoter and festival producer (Bonnaroo, Lollapalooza, etc.) — adjacent peer to Chet-5 Productions' Mountain Jam and Taste of Country festival business, representing the scale ceiling of the live event opportunity.

Broad incumbents

• SiriusXM: Satellite and streaming audio subscription service with curated music channels — competes for the same advertiser and listener attention as Radio Woodstock's streaming product, and represents the larger digital audio alternative.
• Townsquare Media: Multi-platform local media company operating radio stations, digital, and live events across regional U.S. markets — comparable to Radio Woodstock's local broadcast + digital advertising + live events mix, but at significantly larger scale.
• Cumulus Media: Major U.S. radio broadcasting company with AM/FM stations and digital platforms — a broad incumbent representative of the consolidated corporate radio model that Radio Woodstock competes against as an independent.
• iHeartMedia: Largest U.S. radio broadcaster and owner of the iHeart Media Player through which Radio Woodstock streams — a broad incumbent whose scale, advertiser relationships, and digital platforms represent both a partner and the dominant competitive force in commercial radio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/radiowoodstock
• YouTubeyoutube.com/user/RadioWoodstock
• Facebookfacebook.com/RadioWoodstock
• Instagraminstagram.com/radiowoodstock
• TikToktiktok.com/@radiowoodstock

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Radio Woodstock