Team Elements

What Team Elements does

Team Elements is a Bothell, Washington-based, founder-led team coaching consultancy founded by Bennett Bratt in 2016. The firm helps leadership teams, executive teams, and intact workgroups improve team effectiveness through a proprietary "Team Elements Framework" composed of four lenses and sixteen elements, paired with a dialogic organization development (OD) approach and the SNOW methodology. The company serves a heterogeneous client base spanning Fortune 100 enterprises (Microsoft, Visa, T-Mobile, Deloitte, Cigna, Vertex, Booking Holdings), healthcare systems (Seattle Children's, Agilent), higher education (UCLA), and nonprofit and government organizations, with cumulative engagement volume described as "hundreds of teams and leaders."

The product surface includes: (1) custom Team Coaching engagements delivered via quote-based retainers, (2) Guided Path, a structured 10-week virtual cohort offering priced at $6,950 per team launched as a more accessible productized tier, (3) 1:1 Executive Coaching, (4) Practitioner Mentoring to train other coaches in the Team Elements methodology, (5) keynote speaking, and (6) the book "The Team Discovered," published as part of the Bushe-Marshak Institute series. The "Team Elements" name is a registered trademark, and the framework itself functions as the firm's core intellectual property, having been developed and refined over more than 20 years of practice.

The business model is a premium, services-led professional services firm with no outside funding (bootstrapped LLC). Go-to-market is largely founder-driven through referrals, thought leadership content (blog, podcast, book), and speaking engagements. Revenue mechanics combine high-margin custom enterprise retainers with a smaller but more scalable productized offering (Guided Path). Pricing is quote-based for core engagements and fixed for the Guided Path tier, indicating a hybrid premium-plus-productized model attempting to balance bespoke enterprise work with scalable mid-market reach.

Name

Team Elements

Legal name

The Team Effectiveness Project, LLC

Website

https://teamelements.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Team Elements is a founder-led team coaching consultancy that helps leadership and executive teams improve effectiveness through a proprietary four-lens, sixteen-element framework and dialogic OD approach, serving Fortune 100 enterprises, healthcare, higher education, nonprofit, and government clients.

Ownership category

akta.pro rank

Product category

Team Effectiveness and Leadership Development Consulting

akta.pro primary industry

Team & Group Executive Coaching (Leadership Teams) (EDABANAF)

akta.pro secondary industries

Team Leadership & High-Performance Teams (EDABAAAH), Organizational Culture & Values-Based Leadership (EDABAAAE), Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Team effectiveness coaching
• Leadership development services
• Organization development consulting
• Executive coaching advisory
• Dialogic team transformation

Headquarters

HQ city

Bothell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Team Elements Coaching: Premium bespoke coaching service for leadership teams, executive teams, and business-critical team problems. Delivered as a hands-on, deeply thorough, intimate approach examining team dynamics, long-term goals, and obstacles. Includes separate private coaching hours for the team leader. Positioned as a premium investment reflecting the high-impact, transformative nature of the engagement.
2. The Guided Path: Scalable 90-day team development program using the same foundations as coaching, repackaged at a lower price point ($6,950 per team). Includes 5 stages, a certified Guide, an online collaborative workspace, a voting/survey app, videos, and tools. Designed to scale across one or hundreds of teams within an organization.
3. Executive Coaching and Advisory: Coaching and advisory services for C-suite leaders and executives delivered over nine months with twelve 50-minute virtual sessions. Includes stakeholder feedback gathering to support leadership development within the organizational context.
4. Practitioner Mentoring: One-on-one mentoring for coaches, practitioners, and consultants seeking to refine coaching techniques and enhance their practice. Delivered as six 50-minute sessions over up to six months, focused on actionable strategies and professional growth.
5. Speaking Engagements: Keynote and workshop speaking engagements for conferences and organizational events. Available as standalone engagements or bundled with other services (Team Elements Bundles) for organization-wide deployment.
6. The Team Discovered (Book): Published book by Bennett Bratt on dialogic team development, available for purchase on Amazon. Published as part of the Bushe-Marshak Institute's Series in Dialogic Organization Development.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels10 records

Core offering

Team Elements provides premium team coaching, executive coaching, practitioner mentoring, speaking engagements, and a scalable 90-day team development program (The Guided Path) for leadership teams and C-suite executives, all built on its proprietary Team Elements Framework and dialogic OD approach. The firm also publishes "The Team Discovered" book as a thought leadership asset.

Product overview

Team Elements is a team effectiveness consulting firm that offers a portfolio of coaching and professional development services centered on its proprietary Team Elements Framework. The core offering includes Team Elements Coaching (a premium, bespoke coaching experience), The Guided Path (a scalable 90-day structured program), Executive Coaching and Advisory, Practitioner Mentoring, and Speaking engagements. The company also publishes a book titled 'The Team Discovered.' The services are designed for leadership teams, executive teams, and organizations seeking to improve team dynamics through dialogic, human-centered approaches rather than diagnostic methods.

Differentiator

Problem solved

Functional benefit

Brands

• The Team Discovered: A book by Bennett Bratt on Dialogic Organization Development, published as part of the Bushe-Marshak Institute series.
• Guided Path
• Team Elements Framework

Products and services

• Team Elements Coaching Premium, hands-on, deeply thorough team coaching service that examines team dynamics, long-term goals, and obstacles using a dialogic approach customized to each team's unique challenges. Includes private coaching hours for the team leader. Designed for C-suite, executive, and leadership teams.
• The Guided Path Structured 90-day team development program with five stages, a certified Guide, an online collaborative workspace, a voting/survey app, videos, tools, and meeting agendas. Priced at $6,950 per team and designed to scale across one or hundreds of teams within an organization.
• Executive Coaching and Advisory Coaching and advisory services for C-suite leaders, executives, and entrepreneurs delivered as twelve 50-minute virtual sessions over nine months, including stakeholder feedback gathering to support leadership development within the organizational context.
• Practitioner Mentoring One-on-one mentoring for OD practitioners, coaches, and consultants seeking to refine coaching techniques and enhance their practice. Delivered as six 50-minute sessions over up to six months, focused on actionable strategies and professional growth.
• Speaking Engagements Keynote speeches and workshops at conferences and organizational events covering team effectiveness, teamwork nuances, and actionable tools for team collaboration. Available as standalone engagements or bundled with other Team Elements services.
• The Team Discovered (Book) Book by Bennett Bratt on dialogic team development, published as part of the Bushe-Marshak Institute's Series in Dialogic Organization Development and available for purchase on Amazon. Offers a modern, narrative-based approach to team development.
• Team Elements Framework Proprietary framework for understanding team experiences, comprising four lenses (colored circles) and sixteen elements (words inside the circles). Provides teams with a shared language to define their unique team experience and quickly identify and focus on the most important topics needing change.

Quantifiable outcome

• Productivity gains are real and measurable (VP-level client testimonial)
• +4 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Bushe-Marshak InstitutecoreStrategic or Co-development PartnerBennett Bratt's book 'The Team Discovered' is published as part of the Bushe-Marshak Institute's Series in Dialogic Organization Development. This represents a co-publishing/strategic partnership that establishes thought leadership credibility and positions the methodology within the broader OD academic and practitioner community.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• BetterUp: Tech-enabled coaching platform that sells individual and team coaching subscriptions to enterprises. Comparable to Team Elements in serving enterprise coaching buyers, but differentiated by a technology platform and a much larger scale.

Direct peers

• The Table Group (Patrick Lencioni): Consulting firm that sells team effectiveness services built around a proprietary framework (The Five Dysfunctions of a Team) and content assets. Directly comparable to Team Elements' framework-led, premium team coaching offering.
• Marshall Goldsmith: Executive and leadership coaching firm built around a recognized personal brand, selling premium coaching and mentoring to senior leaders globally. Closely comparable to Team Elements' model of high-touch coaching anchored on a single named expert.
• Center for Creative Leadership (CCL): Research-driven leadership development provider offering executive coaching, team coaching, and leadership programs. Comparable to Team Elements in focus on team effectiveness and executive-level development, with stronger academic research credentials.
• Development Dimensions International (DDI): Large-scale leadership and team development firm offering assessment, coaching, and training to enterprises. Comparable to Team Elements as a leadership development specialist, though operating at much larger scale and serving a similar enterprise buyer.
• GiANT Worldwide: Leadership development company that sells team coaching, leadership workshops, and a network of certified consultants. Highly comparable to Team Elements' practitioner mentoring and certified-Guide model.
• Wiley (Everything DiSC / The Five Behaviors): Publisher and provider of team and leadership assessment-based development programs (Everything DiSC, The Five Behaviors). Comparable to Team Elements' data-centric, framework-driven approach to team development, with a more assessment-heavy methodology.

Broad incumbents

• Heidrick & Struggles: Executive search and leadership advisory firm with a coaching and leadership development practice. Comparable to Team Elements' executive coaching and advisory line, but delivered as part of a much broader talent advisory portfolio.
• FranklinCovey: Global training and consulting company that sells leadership, team effectiveness, and organizational development programs (including The 7 Habits and The 4 Disciplines of Execution). Comparable in focus on team and leadership effectiveness at scale.
• Korn Ferry: Global organizational consulting firm with a substantial leadership development, executive coaching, and team effectiveness practice. Broader incumbent that overlaps with Team Elements' executive coaching and advisory offerings as part of a wider portfolio.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/teamelements16
• Facebookfacebook.com/teamelements16
• LinkedInlinkedin.com/company/team-elements-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Team Elements