IQ Medical
iQ Medical is an independent UK-based manufacturer of pressure care mattress and cushion systems, serving NHS Trusts and private healthcare providers across the United Kingdom with direct hardware sales, equipment rental, and in-house decontamination and maintenance services.
- Company typePrivate
- Founded2005
- HeadquartersRugby, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What IQ Medical does
iQ Medical is an independent UK-based medical device manufacturer specializing in therapeutic support surfaces for the prevention and treatment of pressure ulcers. Founded in 2005 and headquartered in Rugby with operations across the West Midlands (Coventry and Rugby depots, plus a high-specification decontamination facility), the company serves primarily NHS Trusts and private healthcare providers across the United Kingdom. Its product portfolio spans three mattress families — Dynamic II (Star II, Comet II) offering alternating and continuous low pressure therapy, Hybrid II (Stellar II, Stellar Eco, Core II) combining proprietary Foam-in-Cell and Foam Over Cell architectures with dynamic air cells, and Bariatric variants (Stellar II Bariatric, Core II Bariatric, Star II Plus) supporting patients up to 380kg — complemented by the Cursa II dynamic seating cushion for 24-hour care continuity. Core technologies include Intelligent Pressure Management (IPM) sensor-driven pressure redistribution, the pumpless one-way-valve air distribution in the 2024-launched Stellar Eco, and modular component design for in-field serviceability.
The business operates a multi-revenue-stream model: direct hardware sales backed by a 3-year warranty, flexible short- and long-term equipment rental with electronically tagged asset management, in-house thermo-chemical decontamination services (including ATP quality testing), independent equipment audits, and contracted or ad-hoc servicing and maintenance. Go-to-market is a direct enterprise field-sales motion supported by a Clinical Advisor team that delivers national training, ward walks, and free educational programming for tissue viability specialists. The company invests heavily in clinical credibility — evidenced by product evaluations across 14 major hospitals, 100% client satisfaction in the latest feedback cycle, multi-year NHS rental relationships, and active participation in 'Stop the Pressure' campaigns at major Birmingham teaching hospitals. There is no disclosed external institutional investment, M&A activity, or geographic expansion beyond the UK market.
IQ Medical firmographics
Firmographics- Name
- IQ Medical
- Legal name
- iQ Medical Ltd
- Website
- https://iqmedical.co.uk
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- iQ Medical is an independent UK-based manufacturer of pressure care mattress and cushion systems, serving NHS Trusts and private healthcare providers across the United Kingdom with direct hardware sales, equipment rental, and in-house decontamination and maintenance services.
- Ownership category
- akta.pro rank
Where IQ Medical is headquartered
LocationHeadquarters
- HQ city
- Rugby
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
IQ Medical business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Medical Equipment Sales: Sale of pressure care mattress systems and cushions including Dynamic II, Hybrid II, Bariatric, and Seating product lines. Products backed by 3-year warranty.
- Equipment Rental: Flexible rental contracts for adhoc, short-term or long-term pressure care equipment needs. Includes decontamination at laundries and maintenance options. Uses electronically tagged assets for billing.
- Decontamination Services: Complete in-house thermo-chemical decontamination service for NHS Trusts and Private Healthcare sectors. Includes cleaning, disinfection, drying, and rapid equipment turnaround.
- Servicing and Maintenance: Service and maintenance of entire product range with experienced technicians offering adhoc and contract options. Includes on or off-site technical training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke pricing based on customer requirements and contract type |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
IQ Medical product offering
Product offeringCore offering
IQ Medical is a UK-based independent manufacturer of pressure care medical equipment, producing mattress replacement systems and dynamic cushions used in hospitals and care facilities for the prevention and treatment of pressure ulcers. The company also delivers complementary decontamination, equipment audit, rental and maintenance services that cover the full equipment lifecycle for its healthcare customers.
Product overview
iQ Medical is an independent UK-based manufacturer of therapeutic support systems for preventing and treating pressure ulcers. The product portfolio includes three main categories: Dynamic II Mattress Systems (Star II, Comet II) with alternating and continuous low pressure therapies; Hybrid II Systems (Stellar II, Stellar Eco, Core II) combining foam technology with dynamic air cells; and Bariatric Systems (Stellar II Bariatric, Core II Bariatric, Star II Plus) designed for plus-size patients up to 380kg. The Cursa II Cushion provides 24-hour seating care. Supporting services include decontamination, equipment rental, audit services, and servicing/maintenance. All products are backed by a 3-year warranty and comprehensive training and clinical evidence support.
Differentiator
Problem solved
Functional benefit
Products and services
- Star II
Quantifiable outcome
- 100% client satisfaction reported in latest feedback cycle
- +3 more outcomes
Companies that use IQ Medical
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles2 records
IQ Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
IQ Medical partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Medi-Plinth Equipment LtdcoreiQ Medical showcased products alongside Medi-Plinth Equipment Ltd at Care Show 2024 at NEC Birmingham. Partnership enables joint market presence at major healthcare industry events to engage with care providers and showcase innovative pressure care products.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
IQ Medical competitors and assessment
Company assessmentBroad incumbents
- Hillrom (Baxter): Major medtech incumbent (now part of Baxter) with the P500 and other pressure care surfaces widely deployed in UK hospitals. Competes with iQ Medical on framework agreements but operates a much broader smart-bed and monitoring portfolio.
- Stryker (Medical): Global medtech giant whose medical division includes support surfaces and integrated bed systems sold to UK hospitals. Larger-scale competitor that can bundle pressure care with broader capital purchases.
- Invacare Corporation: Established manufacturer of durable medical equipment including therapeutic support surfaces (e.g. Softform, microAIR). Overlaps with iQ Medical in pressure care but has a much wider mobility and respiratory product range.
- Linet Group SE: European manufacturer of hospital beds and therapeutic surfaces (Virtuoso, Eleganza Smart) supplying NHS and private hospitals. Competes in the alternating pressure and hybrid mattress segments.
- Arjo (Huntleigh): Global medical device company with a comprehensive pressure injury prevention portfolio (e.g. AtmosAir, Auralis). Competes head-on in UK NHS tenders but as part of a broader patient handling and DVT portfolio.
Emerging players
- Apex Medical Corp: Asia-based manufacturer of pressure care mattresses and patient support surfaces distributing in the UK. Competes on price in entry-level therapeutic surface tenders.
Direct peers
- Rober Limited: UK-based manufacturer of pressure redistribution mattresses and patient support surfaces for the NHS. Comparable UK specialist in the same therapeutic surface category.
- Talley Group Ltd: UK-based manufacturer of pressure area care equipment including alternating and hybrid mattress systems, sold into NHS and private hospitals. Closest head-to-head competitor to iQ Medical in the UK therapeutic support surface market.
- Direct Healthcare Group: UK manufacturer of pressure care mattresses, cushions and decontamination services (DGT, Nightingale brands) serving NHS and care home markets. Direct overlap with iQ Medical's pressure care and rental/decontamination offering.
Regional players
- Medicare Systems Ltd: UK distributor/specialist in pressure care equipment and decontamination services. Comparable operating model in rental and decontamination, though more distribution-led than manufacturing.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
IQ Medical social profiles
Digital presenceIQ Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
IQ Medical leadership team
Management profileNumber of profiles
Profiles3 records
IQ Medical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IQ Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IQ Medical
What does IQ Medical do?
IQ Medical is a UK-based independent manufacturer of pressure care medical equipment, producing mattress replacement systems and dynamic cushions used in hospitals and care facilities for the prevention and treatment of pressure ulcers. The company also delivers complementary decontamination, equipment audit, rental and maintenance services that cover the full equipment lifecycle for its healthcare customers.
Is IQ Medical a public or private company?
IQ Medical is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was IQ Medical founded?
IQ Medical was founded in 2005. It employs 11 to 50 people.
Where is IQ Medical based?
IQ Medical is headquartered in Rugby, United Kingdom, in the Europe region.
How does IQ Medical make money?
Four revenue lines are on record. Medical Equipment Sales are the primary driver. The others are equipment Rental, decontamination Services and servicing and Maintenance.
Who are IQ Medical's main competitors?
Broad incumbents on record are Hillrom (Baxter), Stryker (Medical), Invacare Corporation, Linet Group SE and Arjo (Huntleigh). Apex Medical Corp is listed as an emerging player. Direct peers are Rober Limited, Talley Group Ltd and Direct Healthcare Group. Medicare Systems Ltd is listed as a regional player.
Does IQ Medical have an API?
No public API is recorded for IQ Medical.