L+R
- Company typePrivate
- Founded1987
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
L+R firmographics
Firmographics- Name
- L+R
- Legal name
- London & Regional Properties Limited
- Website
- https://lrgroup.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
L+R industry classification
Industry- Product category
- Real Estate Investment
- NAICS
- Lessors of Other Real Estate Property (53119), Other Financial Vehicles (52599), Portfolio Management and Investment Advice (523940)
- SIC
- Real Estate Dealers (For Their Own Account) (6532), Lessors Of Real Property, Nec (6519), Investment Advice (6282)
- akta.pro primary industry
- Corporate Strategic Real Assets & Infrastructure Venture Investing (FSANAHAN)
- akta.pro secondary industries
- Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships) (BPAJANAF), Late-Stage Venture Capital (Series C+) (FSANAAAC)
Keywords
Where L+R is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
L+R business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Investment Management and Capital Partnerships: L+R generates returns through investment in real estate, hotels, private credit, and venture investments. The firm invests its own capital alongside capital partners and operates assets through its integrated platforms.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
L+R product offering
Product offeringCore offering
L+R is a privately held global investment firm that deploys its own capital alongside capital partners across four verticals: Hotels, Commercial Real Estate, Private Credit, and Ventures. The firm operates a vertically integrated platform spanning acquisition, development, and operations, with a dedicated in-house hotel operating platform (Iconic Hotels & Resorts) that delivers owner-aligned performance across luxury and lifestyle properties.
Product overview
L+R is a privately held global investment company operating as a single unified investment platform across four distinct verticals: Hotels (featuring Iconic Hotels & Resorts as the operating platform), Commercial Real Estate, Private Credit, and Ventures. The company does not offer a modular software product but rather provides investment management and capital solutions across these four asset classes, with a vertically integrated model that encompasses acquisition, development, and operations. Founded by brothers Ian and Richard Livingstone, L+R has a 30-year track record with a £10bn+ wholly owned real estate portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotels Investment Vertical Acquisition, development, and operations across the global hospitality landscape. Delivered through L+R's dedicated in-house operating platform, Iconic Hotels & Resorts, which provides owner-aligned performance and elevated guest experiences across luxury and lifestyle properties for institutional and private capital partners.
- Commercial Real Estate Investment Vertical Value-add and opportunistic commercial real estate investments across multiple property types and geographies, with a 30+ year track record as one of Europe's most successful private investors in commercial real estate. Targets institutional and private capital partners seeking aligned co-investment opportunities.
- Private Credit Investment Vertical Flexible capital solutions for real estate owners and operators, offering bespoke financing across the capital stack. Targets real estate borrowers and operators needing bespoke senior or structured debt capital alongside L+R's balance-sheet commitment.
- Ventures Investment Vertical Investments in innovative businesses and technologies that enhance L+R's core real estate and hospitality platforms, including distressed assets, listed stocks, and alternative investments. Targets operators of businesses and assets adjacent to L+R's core platforms.
- Iconic Hotels & Resorts Fully integrated operating platform within the L+R Hotels vertical that delivers owner-aligned performance and elevated guest experiences across luxury and lifestyle properties globally. Operates hotels owned by L+R and its capital partners.
Quantifiable outcome
- £10bn+ wholly owned real estate portfolio
- +1 more outcomes
Companies that use L+R
Customer profileSegments1 record
Ideal customer profiles1 record
L+R technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
L+R partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
L+R competitors and assessment
Company assessmentDirect peers
- Starwood Capital Group: Privately held global investment firm focused on real estate and hospitality, with vertically integrated operations across hotels, CRE, and real estate credit — a direct structural analogue to L+R's four-vertical platform.
- KSL Capital Partners: Specialist private equity firm focused on hospitality, leisure, and recreational real estate with operating expertise; directly comparable to L+R's Hotels vertical and Iconic operating platform.
- Highgate Hotels: Owner-operator of luxury and lifestyle hotels with vertically integrated real estate investment; mirrors L+R's combination of hotel operations and principal real estate investment.
- Round Hill Capital: European-headquartered real estate private equity and hospitality investor with operating platforms; competes directly with L+R across UK and European hotel and CRE deals.
- Westbrook Partners: Global real estate private equity firm investing across hospitality, office, and mixed-use assets with operating capability — closely comparable to L+R's investment verticals.
- Ashkenazy Acquisition Corp: Privately held real estate investment firm focused on retail, hospitality, and office assets with owner-operator approach; similar profile to L+R in vertically integrated principal investing.
Broad incumbents
- Brookfield Asset Management: Global alternative asset manager with major real estate, hospitality, private credit, and venture exposure; competes for similar institutional capital but at far greater scale.
- Blackstone Real Estate: Largest global real estate private equity platform with hotel, CRE, and credit strategies; competes with L+R for prime assets and institutional capital partners at a much larger scale.
Regional players
- Henderson Park: UK-based real estate private equity firm investing in European hospitality, residential, and commercial assets; competes in the same UK/European hotel and CRE deal universe as L+R.
- Patron Capital Partners: Pan-European real estate private equity specialist focused on opportunistic and value-add investments, including hospitality; comparable UK/European competitor to L+R's CRE and Hotels verticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
L+R social profiles
Digital presenceL+R financial estimates
Financial estimateRevenue estimate
Valuation estimate
L+R leadership team
Management profileNumber of profiles
Profiles2 records
L+R funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
L+R M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about L+R
What does L+R do?
L+R is a privately held global investment firm that deploys its own capital alongside capital partners across four verticals: Hotels, Commercial Real Estate, Private Credit, and Ventures. The firm operates a vertically integrated platform spanning acquisition, development, and operations, with a dedicated in-house hotel operating platform (Iconic Hotels & Resorts) that delivers owner-aligned performance across luxury and lifestyle properties.
Is L+R a public or private company?
L+R is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was L+R founded?
L+R was founded in 1987. It employs 101 to 250 people.
Where is L+R based?
L+R is headquartered in London, United Kingdom, in the Europe region.
How does L+R make money?
One revenue line is on record: investment Management and Capital Partnerships.
Who are L+R's main competitors?
Direct peers on record are Starwood Capital Group, KSL Capital Partners, Highgate Hotels, Round Hill Capital, Westbrook Partners and Ashkenazy Acquisition Corp. Broad incumbents are Brookfield Asset Management and Blackstone Real Estate. Regional players are Henderson Park and Patron Capital Partners.
Does L+R have an API?
No public API is recorded for L+R.
What industry is L+R in?
L+R's product category is Real Estate Investment. Its primary akta.pro industry code is FSANAHAN, Corporate Strategic Real Assets & Infrastructure Venture Investing, with a secondary code of BPAJANAF, Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships). Its NAICS code is 53119 and its SIC code is 6532.