Alberta Insurance Council
The Alberta Insurance Council is a provincial, industry-funded regulator established in 1989 under the Insurance Act, licensing and overseeing insurance agents, brokers, and independent adjusters in Alberta through its AIC Portal and exam centres in Calgary and Edmonton.
- Company typePrivate
- Founded1989
- HeadquartersCalgary, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Alberta Insurance Council does
The Alberta Insurance Council is a provincial industry-funded regulatory body established in 1989 under the Insurance Act, with delegated authority from the President of Treasury Board and Minister of Finance. It licenses, examines, and oversees general insurance agents, life insurance agents and agencies, accident and sickness insurance practitioners, and independent adjusters operating in Alberta, in addition to operating a public-facing Agent Lookup directory for consumer verification. The Council operates through four internal units — the General Insurance Council, Life Insurance Council, Insurance Adjusters' Council, and Appeal Board — and supported more than 46,000 licensees while issuing over 90,000 licenses in 2025.
The Council's primary technology asset is the AIC Portal, a web-based licensing and licensee-management platform that handles applications, annual renewals, continuing education course lookup and accreditation, E&O policy attestation, certificate generation, and consumer-facing Agent Lookup. Licensing examinations are administered in person at its Calgary (headquarters) and Edmonton offices, and CE accreditation is monetized via $100 single-course and $250 self-accredited provider annual fees. Revenue is generated principally from licensing fees, application and renewal charges, exam fees, CE accreditation, and assessment fees paid by insurance companies — the underlying fee schedule for licenses is not publicly disclosed.
Its enforcement function covers complaint intake, investigations, Council Decisions, Voluntary Undertaking Agreements, penalty proceedings, and appeals, and it coordinates with national regulators and industry associations including CISRO, CCIR, IBC, CLHIA, IBAC, and CAFII. In 2025 it issued IB-2025-01, extending regulation to three new Restricted Certificate of Authority categories for sales finance companies distributing Guaranteed Asset Protection and related warranty products.
Alberta Insurance Council firmographics
Firmographics- Name
- Alberta Insurance Council
- Legal name
- Alberta Insurance Council
- Website
- https://abcouncil.ab.ca
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Alberta Insurance Council is a provincial, industry-funded regulator established in 1989 under the Insurance Act, licensing and overseeing insurance agents, brokers, and independent adjusters in Alberta through its AIC Portal and exam centres in Calgary and Edmonton.
- Ownership category
- akta.pro rank
Alberta Insurance Council industry classification
Industry- Product category
- Insurance Regulatory Services
- NAICS
- Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (92615)
- akta.pro primary industry
- State/Provincial Licensing, Permitting & Regulatory Administration (Cross-sector) (BPAIABAO)
Keywords
Where Alberta Insurance Council is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Alberta Insurance Council business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Licensing fees: Annual license renewal fees for insurance agents, brokers, and adjusters. Application fees for new licenses. Certificate of authority renewals.
- Continuing education accreditation fees: Fees from course providers for single course accreditation ($100 per course) and self-accredited course provider annual fees ($250)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Single course accreditation |
| Subscription | Annual | Self-accredited course provider annual approval |
Distribution channels2 records
Marketing channels4 records
Alberta Insurance Council product offering
Product offeringCore offering
The Alberta Insurance Council regulates and licenses insurance professionals in Alberta, providing online licensing, annual renewals, licensing examinations, continuing education accreditation, complaints and enforcement investigations, and a public agent lookup directory. It is funded by industry fees and operates as a provincial regulator with statutory authority over general insurance agents, life insurance agents, accident and sickness insurance agents, and independent adjusters.
Product overview
The Alberta Insurance Council is a regulatory body (not a technology product company) that provides licensing and regulatory services for insurance professionals in Alberta. Its core offering is the AIC Portal, a licensing management platform that enables agents, brokers, and adjusters to apply for licenses, renewals, and track continuing education. Supporting services include insurance licensing examinations, CE accreditation programs, complaints and enforcement investigations, and a public agent lookup directory. The council oversees General Insurance, Life Insurance, Accident & Sickness Insurance, and Adjuster license categories.
Differentiator
Problem solved
Functional benefit
Products and services
- AIC Portal Online licensing portal that enables Alberta insurance agents, brokers, and adjusters to apply for licenses, renew annually, look up approved continuing education courses, manage Errors and Omissions insurance policies, and print license certificates. Built for insurance professionals operating in Alberta.
- Insurance Licensing Services Regulatory licensing services for insurance agents, brokers, and adjusters operating in Alberta, covering General Insurance, Life Insurance, Accident & Sickness Insurance, and Adjuster license categories. Includes agency, brokerage, sole proprietor, and employee of insurance company license types.
- Insurance Licensing Exams Provincial licensing examinations for the General Insurance, Life Insurance, and Accident & Sickness Insurance license categories. Administered through the AIC exam system at the Calgary and Edmonton offices, with published exam fees, schedules, and prerequisite education programs such as GLQP and LLQP.
- Continuing Education (CE) Accreditation and Tracking Continuing education accreditation services and course credit tracking for licensed Alberta insurance professionals. Includes single course accreditation for course providers ($100 per course), self-accredited course provider annual approval ($250), CE compliance audits, and an online CE course lookup for licensees to find accredited courses.
- Complaints and Enforcement Services Investigation and enforcement services for complaints against insurance agents, brokers, and independent adjusters in Alberta. Includes complaint intake, investigations, Council Decisions, Voluntary Undertaking Agreements, penalty proceedings, and a formal appeals process through the Appeal Board subsidiary.
- Agent Lookup Public-facing online directory service enabling Alberta consumers to verify that insurance agents, brokers, and independent adjusters hold valid, current licenses issued by the Alberta Insurance Council.
Companies that use Alberta Insurance Council
Customer profileSegments3 records
Ideal customer profiles3 records
Alberta Insurance Council technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Alberta Insurance Council partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, minor and regional.
- Advocis - The Financial Advisors Association of CanadacoreProvincial and national partner that helps advance and promote high standards across all areas of the insurance industry. Local chapters include Calgary, Edmonton, Lethbridge, Medicine Hat, and Northern Alberta.
- Canadian Association of Financial Institutions in Insurance (CAFII)coreNational partner organization that works to advance and promote high standards across the insurance industry.
- Canadian Independent Adjusters' Association (CIAA)coreProvincial licensing partner for independent adjusters in Alberta.
- Canadian Life and Health Insurance Association (CLHIA)coreNational partner that helps advance professional standards for life and health insurance.
- Insurance Brokers Association of Alberta (IBAA)coreProvincial partner representing and advancing broker interests in Alberta.
- Insurance Brokers Association of Canada (IBAC)coreNational partner representing insurance brokers across Canada.
- Insurance Bureau of Canada (IBC)coreNational industry partner that works to advance insurance standards and consumer awareness.
- Independent Financial Brokers of Canada (IFBC)minorNational partner organization for independent financial brokers.
- Insurance Institute of CanadacoreNational professional development and education partner for insurance professionals.
- Insurance Institute of Northern AlbertaregionalRegional professional development partner for insurance professionals in Northern Alberta.
- Insurance Institute of Southern AlbertaregionalRegional professional development partner for insurance professionals in Southern Alberta.
- Canadian Council of Insurance Regulators (CCIR)coreFederal coordination body for insurance regulators across Canada.
- Canadian Insurance Services Regulatory Organizations (CISRO)coreFederal regulatory organization that develops resources for public understanding of the insurance sector, including Consumer Awareness Working Group materials.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Alberta Insurance Council competitors and assessment
Company assessmentBroad incumbents
- New Brunswick Financial and Consumer Services Commission (FCNB): New Brunswick's integrated financial and consumer-services regulator with insurance-agent licensing among its mandates. Comparable to AIC on insurance-distribution oversight though operating within a broader consumer-protection and financial-services portfolio.
- Financial Services Regulatory Authority of Ontario (FSRA): Ontario's integrated financial-services regulator with jurisdiction over insurance agents and brokers alongside pensions, credit unions, and mortgage brokers. Larger scope than AIC but directly comparable on the insurance-licensing function, and a likely model for any future scope expansion or harmonization in Alberta.
- Autorité des marchés financiers (AMF): Quebec's integrated markets and financial-services regulator, overseeing insurance distribution alongside securities and derivatives. Comparable to AIC on the insurance-agent licensing, CE, and enforcement functions, though embedded in a much broader financial-regulatory mandate.
Others
- Canadian Insurance Services Regulatory Organizations (CISRO): Organization of Canadian insurance services regulators that develops resources for public understanding of the insurance sector. Adjacent to AIC's consumer-protection mission and a vehicle through which any national licensing platform could be built, making it a strategic ecosystem participant rather than a competitor.
- Canadian Council of Insurance Regulators (CCIR): Federal-provincial coordination body that brings together provincial insurance regulators including AIC. Not a direct competitor but a key partner that shapes harmonized national standards and could influence any move toward centralized licensing functions.
Direct peers
- Saskatchewan Insurance Council: Saskatchewan's provincial body responsible for licensing and regulating insurance agents and adjusters. Closest direct peer to AIC in mandate and scope, useful for comparing prairie-market licensee economics and renewal-cadence operations.
- Insurance Council of British Columbia: Provincial regulator that licenses and oversees insurance agents, brokers, and adjusters in British Columbia under a near-identical mandate to AIC. Same product set (licensing, exams, CE, enforcement, public agent lookup) and similar industry-funded structure, making it the most directly comparable peer.
- Insurance Council of Manitoba: Manitoba's provincial insurance regulator licensing agents, brokers, and adjusters - functionally identical to AIC but at smaller scale. Direct peer for benchmarking on licensee-base size, fee structure, and provincial enforcement practices.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks3 records
Key highlights7 records
Customer concentration
Alberta Insurance Council social profiles
Digital presenceAlberta Insurance Council financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alberta Insurance Council leadership team
Management profileNumber of profiles
Profiles2 records
Alberta Insurance Council subsidiaries and ownership
Company hierarchySubsidiaries4 records
Alberta Insurance Council funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alberta Insurance Council M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alberta Insurance Council
What does Alberta Insurance Council do?
The Alberta Insurance Council regulates and licenses insurance professionals in Alberta, providing online licensing, annual renewals, licensing examinations, continuing education accreditation, complaints and enforcement investigations, and a public agent lookup directory. It is funded by industry fees and operates as a provincial regulator with statutory authority over general insurance agents, life insurance agents, accident and sickness insurance agents, and independent adjusters.
Is Alberta Insurance Council a public or private company?
Alberta Insurance Council is a private company. It is classified as state government owned and is currently operating.
When was Alberta Insurance Council founded?
Alberta Insurance Council was founded in 1989. It employs 11 to 50 people.
Where is Alberta Insurance Council based?
Alberta Insurance Council is headquartered in Calgary, Canada, in the North America region.
How does Alberta Insurance Council make money?
Two revenue lines are on record. Licensing fees are the primary driver. The others are continuing education accreditation fees.
Who are Alberta Insurance Council's main competitors?
Broad incumbents on record are New Brunswick Financial and Consumer Services Commission (FCNB), Financial Services Regulatory Authority of Ontario (FSRA) and Autorité des marchés financiers (AMF). Others are Canadian Insurance Services Regulatory Organizations (CISRO) and Canadian Council of Insurance Regulators (CCIR). Direct peers are Saskatchewan Insurance Council, Insurance Council of British Columbia and Insurance Council of Manitoba.
Does Alberta Insurance Council have an API?
No public API is recorded for Alberta Insurance Council.
What industry is Alberta Insurance Council in?
Alberta Insurance Council's product category is Insurance Regulatory Services. Its primary akta.pro industry code is BPAIABAO, State/Provincial Licensing, Permitting & Regulatory Administration (Cross-sector). Its NAICS code is 92615.