Bienes & Bienes

What Bienes & Bienes does

Bienes & Bienes Constructores S.A. is a privately held Colombian real estate developer and constructor headquartered in Medellín, founded approximately in 1986 and operating for 39 years. The company executes an integrated development model spanning land acquisition, design, construction, marketing, sales, and post-sale service, delivering residential apartments, commercial spaces, medical consultorios, and mixed-use projects across the Aburrá Valley and Antioquia region. Its portfolio comprises named sub-brands including Terrah, Ecoh, Alcázar Living, Bantué, Solana, Ensenada, Distrito Plaza, and Zentral for residential; Vitha for medical and commercial; and the LEED Gold-certified Rivana Business Park developed in joint venture with QBO Constructores. The company has delivered more than 30,000 homes, 500+ commercial spaces, 250+ hotel rooms, and 128 medical offices over its operating history.

The revenue model is one-time unit sales at price points ranging from approximately 130 million to 546 million COP for residential units and up to 835 million COP for commercial units, supplemented by the B&B Plus financing program which offers up to 100% financing, rent-to-own arrangements, personalized payment plans, trade-in options, and customer referral commissions. Sustainable construction is a meaningful differentiator: the Terrah and Ecoh projects carry EDGE certification from the International Finance Corporation, while Rivana Business Park achieved LEED Gold Core & Shell certification, providing buyers with utility savings and access to preferential mortgage rates. The company maintains 9 international sales representatives across Miami, New York, New Jersey, Atlanta, Barcelona, Madrid, London, and Australia, plus dedicated phone lines in six countries, serving Colombian diaspora investors who have been a core customer segment for 17 years. Distribution combines project-site sales offices across the Medellín metropolitan area with a global diaspora channel, supported by a website portal, blog, social media presence, WhatsApp contact lines, and participation in international real estate fairs.

Name

Bienes & Bienes

Legal name

Bienes & Bienes Constructores S.A.

Website

https://bienesybienes.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

251–500 employees

Short description

Bienes & Bienes Constructores S.A. is a Medellín-based Colombian real estate developer and constructor with 39 years of operation, delivering residential apartments, commercial spaces, and medical facilities across the Aburrá Valley and serving Colombian diaspora investors through a 9-country international sales network.

Ownership category

akta.pro rank

Headquarters

HQ city

Medellín

HQ country

Colombia

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Others

Revenue model

1. Residential Property Sales: Sale of apartments and houses across various projects in the Medellín metropolitan area. Revenue generated from new construction projects with prices ranging from approximately 130 million to 546 million COP.
2. Commercial Property Sales: Sale of commercial spaces including retail stores (locales comerciales) and offices. Projects include Alcázar Bulevar commercial corridor and Vitha with 67 commercial units.
3. Medical Office Sales: Sale of medical consulting rooms (consultorios) in mixed-use health and commercial complexes such as Vitha with 128 consultorios.
4. B&B Plus Financing Program: Home financing assistance program offering up to 100% financing, rent-to-own schemes, payment plans, and referral commissions for customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Bienes & Bienes is a vertically integrated real estate developer and constructor that builds, markets, and sells new residential apartments, commercial spaces, and medical offices across the Medellín metropolitan area and Antioquia region. It supplements its development business with the B&B Plus home financing program, a used-properties resale service, and an international investment advisory channel serving Colombian diaspora buyers through nine representatives abroad.

Product overview

Bienes & Bienes Constructores S.A. is a Colombian real estate developer and constructor with over 39 years of experience in Medellín and surrounding Antioquia regions. The company operates as a single unified real estate development platform offering residential apartments, commercial spaces, medical consultories, and mixed-use projects. The portfolio includes multiple residential sub-brands (Terrah, Ecoh, Alcázar Living, Bantué, Solana, Ensenada, Distrito Plaza, Zentral), a medical/commercial project (Vitha), and an internationally-recognized commercial development (Rivana Business Park). The company enhances its core development business with supplementary services including B&B Plus financing assistance, used property sales, and international investment advisory services for Colombians living abroad. With over 30,000 homes built and significant presence in Medellín's metropolitan area, the company positions itself as a full-service real estate developer integrating land acquisition, design, construction, marketing, sales, and post-sale service.

Differentiator

Problem solved

Functional benefit

Brands

• Bienes & Bienes Plus: A buyer benefit program that offers financing assistance, payment plans, and referrer rewards for purchasing new housing. The program includes benefits such as 100% home financing assistance, rent-to-own options, personalized payment plans, trade-in programs for used apartments, referral commissions, and discounts on new housing purchases.

Products and services

• Terrah Residential Apartments New-construction EDGE-certified residential apartment project in Sabaneta, sector San José, offering 2-3 bedroom units of 72-88 m² across three towers, with sustainable building features that yield utility savings and eligibility for better mortgage rates.
• Ecoh Residential Apartments New-construction EDGE-certified sustainable residential apartment project in Sabaneta, offering 2-3 bedroom units of 55-71 m² across two towers with multiple common areas. Price includes parking.
• Alcázar Living Residential Apartments New-construction residential apartment project in Sabaneta, sector Aliadas, offering 2-bedroom units of 64-67 m² with modern amenities and common areas.
• Bantué Residential Apartments New-construction residential apartment project in La Estrella, sector La Aldea, offering 2-3 bedroom units of 54-75 m² with more than 22 social/common areas.
• Solana VIS Residential Apartments VIS (Vivienda de Interés Social / Social Interest Housing) residential apartment project in Bello, sector Búcaros, offering 2-bedroom units of 50 m² with common areas including pool, gym, and coworking space. Priced at 150 minimum wages (SMMLV) and eligible for government housing subsidies.
• Ensenada Residential Apartments New-construction residential apartment project in Bello, sector Las Cabañas Amazonía, offering 1-3 bedroom units of 56-71 m² across four 25-floor towers.
• Distrito Plaza Residential Apartments New-construction residential apartment project in Bello, Plaza Fabricato sector, offering 2-3 bedroom units of 56-76 m² with urban-lifestyle amenities adjacent to Parque Fabricato shopping center.
• Zentral Residential Apartments Pre-sale (sobre planos) residential apartment project in Bello, Plaza Fabricato sector, offering 2-3 bedroom units of 57-77 m² with urban-lifestyle features and proximity to the metro.
• Vitha Mixed-Use Medical and Commercial Project Mixed-use project in Medellín at Avenida San Juan with Carrera 80, comprising 128 medical consulting rooms (from 460 million COP, 29.75 m²+), 67 commercial units (from 835 million COP, 31 m²+), and a 20,000 m² IPS clinic. Sold to medical professionals and commercial buyers.
• Rivana Business Park Commercial Development Commercial business park co-developed with QBO Constructores that achieved LEED Gold Core & Shell certification, contributing to Medellín's positioning as a Latin American business hub with US$402 million in 2025 investment attraction.
• Used Properties Resale (Inmuebles Usados) Secondary-market residential and commercial properties listed for sale through the company's real estate brokerage service in Medellín.
• B&B Plus Home Financing Program In-house home financing and buyer benefit program offering up to 100% home financing, rent-to-own schemes, personalized payment plans, trade-in options for used apartments, referral commissions, and discounts on new housing purchases.
• Inversión desde el Exterior (International Property Investment Service) International property investment advisory service for Colombians residing abroad, providing dedicated local representation in Colombia, financing assistance, and legal formalization. Backed by 9 sales representatives in Miami, New York, New Jersey, Atlanta, Barcelona, Madrid, London, and Australia, plus country-specific phone lines for the US, Switzerland, Canada, England, Australia, and Spain.

Quantifiable outcome

• More than 30,000 homes, 500 commercial spaces, 250+ hotel rooms, and 128 medical offices delivered
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• QBO ConstructorescoreStrategic or Co-development PartnerJoint development of Rivana Business Park, a major commercial development in Medellín. This partnership achieved LEED Gold Core & Shell certification and contributed to Medellín's positioning as Latin America's business hub with US$402 million in 2025 investment attraction.
• Lonja de Propiedad Raíz de MedellínminorOthersProfessional affiliation as a real estate company (inmobiliaria) with the Medellín Real Estate Exchange organization that backs its solidity, quality, and commitment.
• Camacol AntioquiaminorOthersProfessional affiliation as a construction company (constructora) with the Colombian Chamber of Construction, Antioquia section, validating solidity, quality, and commitment.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Others

• CBRE Group: Global commercial real estate services firm with significant Latin America presence. Comparable as a real estate services provider serving institutional investors in markets where Bienes & Bienes develops commercial product.
• JLL (Jones Lang LaSalle): Global real estate services and investment firm with Latin America operations. Relevant as real estate advisor and capital markets intermediary serving similar investor clients in Colombia.

Direct peers

• Prodesa: Colombian residential developer with VIS and middle-income focus, comparable in offering financing assistance programs and project diversification across multiple municipalities.
• Constructora Bolívar: One of Colombia's largest residential developers, with significant presence in Medellín and Antioquia offering apartments across VIS, middle-income, and premium segments. Most directly comparable peer in scale and integrated business model.
• Constructora Marval: Medellín-based residential developer operating across Colombia, including the Aburrá Valley. Direct regional competitor with similar apartment product lines.
• Amarilo: Major Colombian residential developer with nationwide presence including Medellín metro. Comparable in offering VIS to premium housing projects with integrated financing programs.
• Constructora Cusezar: Bogotá-based Colombian residential developer with national footprint, focused on middle-income housing. Comparable peer for integrated residential development and VIS exposure.
• QBO Constructores: Antioquia-based construction and real estate developer that co-developed Rivana Business Park with Bienes & Bienes. Direct partner and competitor in commercial and residential real estate.

Emerging players

• Constructora Capital: Colombian residential developer focused on VIS and lower-middle-income housing. Comparable in serving similar customer segments in Antioquia and other regions.

Broad incumbents

• Conconcreto: One of Colombia's largest construction and engineering firms with real estate operations. Broader incumbent offering construction services, infrastructure, and real estate development across Colombia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCyNPL_YyXFzOjT0HqVAQ_Cw/videos
• Facebookfacebook.com/BienesYBienesConstructores
• Instagraminstagram.com/bienesybienesconstructora
• LinkedInlinkedin.com/company/bienes-y-bienes

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bienes & Bienes