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Shagbark Seed & Mill

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Namestring
Shagbark Seed & Mill
Legal namestring
Shagbark Seed & Mill
Company typeenum
Private
Founded yearint
2009
Descriptiontext

Shagbark Seed & Mill is an Athens, Ohio-based organic specialty food company founded in 2009 to decommodify staple grains and beans and rebuild regional food systems in Appalachia. The company sources heirloom crop varieties — including Wapsie Valley corn, Red Fife wheat, Oberkülmer spelt, Einkorn, Emmer, and popcorn — from a curated network of roughly ten certified-organic family farms across Ohio and, more recently, Michigan (e.g., Tom & Mary Klein & Sons, Clinehens Organic Farm, Hershberger Family Farms, Nourishing Meadows Farms, Findlays Organics). It stone-mills grains in small batches and uses traditional Mayan nixtamalization (water-and-lime treatment) for corn-based products, then either packages them as dry staples (corn meal, grits, polenta, spelt flour, Red Fife flour and cereal, spelt pasta) or co-manufactures value-added snack items such as corn tortilla chips, black bean chips, and cornbread cracker minis through Toledo-based Laperla Tortilla Factory.

The product portfolio is distributed through a multi-channel go-to-market: direct-to-consumer e-commerce on its own website with mill pickup at 88 Columbus Circle in Athens, weekly Saturday presence at the Athens Farmers Market, wholesale to independent and natural grocers (including Whole Foods), and food-service distribution to restaurants, bakeries, schools, breweries, and cinemas. Named accounts include Casa Nueva, Village Bakery, Crumbs Bakery, Athena Cinema, and Whole Foods. Pricing is unit-based at $4-$12 per SKU for food items and ~$20 for branded apparel. Marketing relies on a recipe/content website, organic social (Facebook, LinkedIn, Instagram), and earned regional and national media coverage in Modern Farmer, Grist, Civil Eats, Food Tank, Cleveland.com, and Edible Columbus. The company received SARE grants in 2010 and 2016 through the Appalachian Staple Foods Collaborative and operates with 11-50 employees as a privately held for-profit entity with no disclosed institutional funding.

Short descriptiontext

Shagbark Seed & Mill is an Athens, Ohio-based organic food company that stone-mills heirloom grains and packages organic dry beans sourced from a network of Ohio and Michigan family farms, selling through e-commerce, farmers markets, wholesale grocers including Whole Foods, and food-service accounts across the region.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersAthens, United States
HQ citystring
Athens
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
organic heirloom grains, stone-milled flour, organic dry beans, nixtamalized corn products, local food sourcing
Industry1 code
1Gluten-Free & Specialty Grain-Based Foods Manufacturing (GF pasta/cereals, ancient grains)
CodeAFAKABAKPrimaryYes
NAICS code2 codes
  • Grain and Oilseed Milling3112
  • Breakfast Cereal Manufacturing31123
SIC code1 code
  • Grain Mill Products2040
Product category
Organic Heirloom Grain & Specialty Foods
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Direct E-commerce Sales
TypeOne Time License
Description

Consumer direct purchases through the company website shop with pickup at the mill or shipping within Ohio region.

shagbarkmill.com
2Wholesale to Grocers
TypeOne Time License
Description

Bulk and retail pack sales to independent grocers, Whole Foods, and retail outlets throughout Ohio and the region.

shagbarkmill.com
3Food Service Sales
TypeOne Time License
Description

Sales to restaurants, schools, breweries, and cafes including bulk food service packs in 15lb and 25lb sizes.

shagbarkmill.com
4Farmers Market Sales
TypeOne Time License
Description

Direct sales at Athens Farmers Market every Saturday and at various retail locations throughout Ohio.

shagbarkmill.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Pricing details1 tier
1Retail consumer pricing for individual products
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Corn Tortilla Chips: $5.00 (12oz), $1.25 (2oz); Black Bean Tortilla Chips: $5.00 (8oz); Cornbread Minis: $5.00 (12oz); Heirloom Popcorn: $4.00 (1lb); Organic Black Beans: $10.00 (2lb); Organic Pinto Beans: $8.00 (2lb); Oberkülmer Spelt Cereal: $12.00 (2lb); Oberkülmer Spelt Flour: $7.00 (2lb); Organic Corn Grits: $7.00 (2lb); Organic Corn Meal: $5.00 (2lb); Organic Corn Polenta: $8.00 (2lb); Whole Wheat Cereal: $11.00 (2lb); Whole Wheat Flour: $8.00 (2lb); Shagbark apparel: $20.00

shagbarkmill.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Shagbark Seed & Mill produces and sells organic, single-farm-traceable heirloom grains, dry beans, and corn-based products. Offerings include stone-milled cornmeal, grits, polenta, and tortilla chips; organic black and pinto beans; and heirloom wheat/spelt flours, cereals, and pasta. All crops are sourced from certified-organic Ohio and Michigan family farms and processed through stone milling and traditional nixtamalization. Products are sold direct-to-consumer via the company website and Athens Farmers Market and wholesale to grocers, restaurants, schools, and food-service operators.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Number one selling grocery item at Upper Arlington Whole Foods opening week
+1 more record
Product overview1 text field

Shagbark Seed & Mill is an Ohio-based organic grain and bean company offering a focused portfolio of staple food products. The core offerings include stone-milled organic heirloom corn products (tortilla chips, corn meal, grits, polenta), organic dry beans (black beans, pinto beans), and organic heirloom wheat/spelt products (flour, cereal, pasta). The company also sells branded apparel merchandise. All products emphasize organic certification, heirloom varieties, and traceable sourcing to regional Ohio family farms. Products are available for retail purchase through the online shop and at local farmers markets, as well as wholesale/food service distribution.

Product and service16 records
1Corn Tortilla Chips (12oz)
CategoryTortilla Chips
Description

Organic corn tortilla chips made using traditional nixtamalization, offering rich corn flavor and strong dipping durability. Manufactured through the Laperla Tortilla Factory partnership.

2Corn Tortilla Chips (2oz)
CategoryTortilla Chips
Description

Small (2oz) single-serving organic corn tortilla chips sold for sampling or individual consumption.

3Black Bean Tortilla Chips (8oz)
CategoryTortilla Chips
Description

Organic tortilla chips blending black bean and corn for combined flavor and added nutrition, made with nixtamalized corn and organic black beans.

4Cornbread Cracker Minis (12oz)
CategoryCrackers
Description

Corn-based crackers with the flavor of sweet cornbread crust, suited for soups, chili, and snacking. Produced by Laperla Tortilla Factory from organic hybrid corn grown at Clinehens Organic Farm.

5Heirloom Popcorn (1lb)
CategoryPopcorn
Description

Heirloom popcorn grown by Hershberger Family Farms using horse-drawn equipment without chemical inputs; pops large and fluffy with hearty flavor and serves as the signature popcorn for Athena Cinema (since 2011).

6Organic Black Beans (2lb)
CategoryDry Beans
Description

Organic Black Turtle Beans fresh from the current year's harvest, high in protein, fiber, magnesium, and antioxidants. Sourced from Nourishing Meadows Farms (Darke County) and Findlays Organics (Michigan).

7Organic Pinto Beans (2lb)
CategoryDry Beans
Description

Organic pinto beans with a buttery, sweet flavor used in soups, salads, burritos, and refried beans. Sourced from Findlays Organics.

8Organic Corn Grits (2lb)
CategoryStone-Milled Corn Products
Description

Stone-milled organic heirloom Wapsie Valley corn grits suited for Southern-style breakfast, shrimp and grits, or rustic polenta.

9Organic Corn Meal (2lb)
CategoryStone-Milled Corn Products
Description

Stone-milled organic heirloom Wapsie Valley corn meal used in cornbread, johnnycakes, and a wide range of baking recipes.

10Organic Corn Polenta (2lb)
CategoryStone-Milled Corn Products
Description

Stone-milled organic Wapsie Valley corn polenta, available in medium or fine grind, for Italian-style dishes.

11Oberkülmer Spelt Cereal (2lb)
CategoryHeirloom Wheat & Spelt
Description

Stone-milled organic Oberkülmer spelt hot cereal with a sweet, buttery flavor that cooks in less than one minute.

12Oberkülmer Spelt Flour (2lb)
CategoryHeirloom Wheat & Spelt
Description

Organic Oberkülmer spelt flour with sweet, nutty flavor and lower gluten than commercial wheat, suited for quick breads, cookies, pasta, and sourdough.

13Oberkülmer Spelt Pasta (8oz)
CategoryHeirloom Wheat & Spelt
Description

Small-batch spelt pasta with smooth texture and nutty flavor and less gluten than wheat pasta; cooks in about three minutes. Co-developed with Crumbs Bakery.

14Red Fife Whole Wheat Cereal (2lb)
CategoryHeirloom Wheat & Spelt
Description

Hot cereal made from heirloom Red Fife wheat, the first wheat variety added to the Slow Food Ark of Taste; positioned as a quick, nutritious breakfast.

15Red Fife Whole Wheat Flour (2lb)
CategoryHeirloom Wheat & Spelt
Description

Stone-milled organic Red Fife wheat flour, the preferred bread wheat of the 19th century and a popular choice for artisan sourdough baking.

16Bulk Food-Service Packs (15lb / 25lb)
CategoryFood-Service / Wholesale
Description

Bulk wholesale packs in 15lb and 25lb sizes sold to restaurants, schools, breweries, and cafes through food-service distribution, providing the same organic heirloom products in larger formats for commercial kitchen use.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2011-01-01
Description

Historic movie theater (opened 1915, among the oldest in the nation) serving as the primary venue for Shagbark's Heirloom Popcorn since 2011. Popcorn is a staple at the Athena Cinema and Athens International Film & Video Festival.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Worker-owned cooperative bakery two doors down from Shagbark mill, partnered to create the Oberkülmer Spelt Pasta recipe and product. Well known for breads, pastries, and cookies throughout the region.

3Tom and Mary Klein & Sons Organic Farm
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Wyandot County farm growing Wapsie Valley Heirloom Corn, Red Fife Wheat, Einkorn, Spelt, and Emmer for Shagbark. Fourth-generation farmers who have been growing grains and beans organically for 20+ years.

shagbarkmill.com
4Clinehens Organic Farm
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Shelby County farm (Chris Clinehens and family) growing all organic corn for Shagbark's tortilla chips and cornbread minis. Third-generation farmer who started transitioning to organic in 1994.

shagbarkmill.com
5Hershberger Family Farms
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Morgan County farm (father and three sons) growing Shagbark's Heirloom Popcorn using horse-drawn equipment without chemical inputs since 2011.

shagbarkmill.com
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Darke County farm growing Shagbark's Organic Black Beans since 2017. Fifth-generation farm certified organic since 1998.

7Findlays Organics
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Michigan farm (Jon Findlay) growing organic Black Beans and Pinto Beans for Shagbark since 2023-2024. Seventh generation farm certified organic in the 1990s.

shagbarkmill.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Large-scale specialty grain and flour mill offering organic and heritage varieties nationally. Comparable to Shagbark in product category (stone-milled grains, flours, cereals) but operates at vastly greater scale across mainstream grocery, making it the dominant incumbent Shagbark competes against in natural foods channels.

TypeDirect peer
Description

Heritage grain mill specializing in single-varietal, single-farm, organic and heirloom grains milled in small batches. Closely aligned with Shagbark's heirloom corn and grain positioning, stone milling approach, and farm-direct traceability, though Anson Mills operates with a chef/restaurant focus rather than retail consumer emphasis.

TypeBroad incumbent
Description

Established national baking flour and grain brand with strong retail presence. Comparable to Shagbark in milled grain product category but at mainstream scale, with broader SKU breadth and grocery distribution that dwarfs Shagbark's regional footprint.

TypeDirect peer
Description

Arizona-based heritage grain mill sourcing heritage and ancient wheat varieties from regional farmers and stone milling in small batches. Highly comparable to Shagbark in business model (single-farm heritage grains, stone milling, regional farmer partnerships, farm-to-table positioning) and serves as a useful comparable for the heritage grain mill category.

TypeDirect peer
Description

Pacific Northwest stone-milled flour company sourcing heritage grains from regional farmers with full traceability. Comparable to Shagbark in stone milling approach, regional farmer network, and traceability story, though serving the West Coast foodservice and retail market.

TypeDirect peer
Description

North Carolina-based regional flour mill stone-milling locally-grown organic grains from a farmer-owned cooperative. Closely comparable to Shagbark in regional mill positioning, farmer cooperative supply model, organic heritage grain focus, and food service plus direct retail distribution.

7Farmer Ground Flour
TypeDirect peer
Description

New York State regional stone-ground flour mill sourcing from organic grain farmers and selling to bakers, restaurants, and home consumers. Highly comparable business model — small-batch stone milling, regional organic farm sourcing, food service plus direct channels — at similar scale to Shagbark.

TypeDirect peer
Description

Pennsylvania heritage mill operating water-powered stone milling of heritage grains including Red Fife and other heirloom varieties. Comparable to Shagbark in heritage grain positioning, stone milling technique, and small-batch regional production, though with a longer history (1710-era mill).

TypeEmerging player
Description

Better-for-you tortilla chip and grain-free snack brand with strong natural foods retail presence. Comparable to Shagbark in the corn/wheat tortilla chip category and natural foods distribution, though Siete operates at significantly larger scale with venture-backed growth and a broader product portfolio.

TypeEmerging player
Description

Heritage grain brand specializing in einkorn and ancient wheat products including flours, pasta, and cookies. Comparable to Shagbark in ancient grain positioning (Shagbark also offers Einkorn) and direct-to-consumer plus natural foods retail distribution, though Jovial has broader national distribution.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Shagbark Seed & Mill

Organic Heirloom Grain & Specialty Foodsshagbarkmill.com

Shagbark Seed & Mill is an Athens, Ohio-based organic food company that stone-mills heirloom grains and packages organic dry beans sourced from a network of Ohio and Michigan family farms, selling through e-commerce, farmers markets, wholesale grocers including Whole Foods, and food-service accounts across the region.

What Shagbark Seed & Mill does

Shagbark Seed & Mill is an Athens, Ohio-based organic specialty food company founded in 2009 to decommodify staple grains and beans and rebuild regional food systems in Appalachia. The company sources heirloom crop varieties — including Wapsie Valley corn, Red Fife wheat, Oberkülmer spelt, Einkorn, Emmer, and popcorn — from a curated network of roughly ten certified-organic family farms across Ohio and, more recently, Michigan (e.g., Tom & Mary Klein & Sons, Clinehens Organic Farm, Hershberger Family Farms, Nourishing Meadows Farms, Findlays Organics). It stone-mills grains in small batches and uses traditional Mayan nixtamalization (water-and-lime treatment) for corn-based products, then either packages them as dry staples (corn meal, grits, polenta, spelt flour, Red Fife flour and cereal, spelt pasta) or co-manufactures value-added snack items such as corn tortilla chips, black bean chips, and cornbread cracker minis through Toledo-based Laperla Tortilla Factory.

The product portfolio is distributed through a multi-channel go-to-market: direct-to-consumer e-commerce on its own website with mill pickup at 88 Columbus Circle in Athens, weekly Saturday presence at the Athens Farmers Market, wholesale to independent and natural grocers (including Whole Foods), and food-service distribution to restaurants, bakeries, schools, breweries, and cinemas. Named accounts include Casa Nueva, Village Bakery, Crumbs Bakery, Athena Cinema, and Whole Foods. Pricing is unit-based at $4-$12 per SKU for food items and ~$20 for branded apparel. Marketing relies on a recipe/content website, organic social (Facebook, LinkedIn, Instagram), and earned regional and national media coverage in Modern Farmer, Grist, Civil Eats, Food Tank, Cleveland.com, and Edible Columbus. The company received SARE grants in 2010 and 2016 through the Appalachian Staple Foods Collaborative and operates with 11-50 employees as a privately held for-profit entity with no disclosed institutional funding.

Shagbark Seed & Mill firmographics

Firmographics
Name
Shagbark Seed & Mill
Legal name
Shagbark Seed & Mill
Website
https://shagbarkmill.com
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
11–50 employees
Short description
Shagbark Seed & Mill is an Athens, Ohio-based organic food company that stone-mills heirloom grains and packages organic dry beans sourced from a network of Ohio and Michigan family farms, selling through e-commerce, farmers markets, wholesale grocers including Whole Foods, and food-service accounts across the region.
Ownership category
akta.pro rank

Shagbark Seed & Mill industry classification

Industry
Product category
Organic Heirloom Grain & Specialty Foods
NAICS
Grain and Oilseed Milling (3112), Breakfast Cereal Manufacturing (31123)
SIC
Grain Mill Products (2040)
akta.pro primary industry
Gluten-Free & Specialty Grain-Based Foods Manufacturing (GF pasta/cereals, ancient grains) (AFAKABAK)

Keywords

  • Organic heirloom grains
  • Stone-milled flour
  • Organic dry beans
  • Nixtamalized corn products
  • Local food sourcing

Where Shagbark Seed & Mill is headquartered

Location

Headquarters

HQ city
Athens
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Shagbark Seed & Mill business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

  1. Direct E-commerce Sales: Consumer direct purchases through the company website shop with pickup at the mill or shipping within Ohio region.
  2. Wholesale to Grocers: Bulk and retail pack sales to independent grocers, Whole Foods, and retail outlets throughout Ohio and the region.
  3. Food Service Sales: Sales to restaurants, schools, breweries, and cafes including bulk food service packs in 15lb and 25lb sizes.
  4. Farmers Market Sales: Direct sales at Athens Farmers Market every Saturday and at various retail locations throughout Ohio.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goRetail consumer pricing for individual products

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Shagbark Seed & Mill product offering

Product offering

Core offering

Shagbark Seed & Mill produces and sells organic, single-farm-traceable heirloom grains, dry beans, and corn-based products. Offerings include stone-milled cornmeal, grits, polenta, and tortilla chips; organic black and pinto beans; and heirloom wheat/spelt flours, cereals, and pasta. All crops are sourced from certified-organic Ohio and Michigan family farms and processed through stone milling and traditional nixtamalization. Products are sold direct-to-consumer via the company website and Athens Farmers Market and wholesale to grocers, restaurants, schools, and food-service operators.

Product overview

Shagbark Seed & Mill is an Ohio-based organic grain and bean company offering a focused portfolio of staple food products. The core offerings include stone-milled organic heirloom corn products (tortilla chips, corn meal, grits, polenta), organic dry beans (black beans, pinto beans), and organic heirloom wheat/spelt products (flour, cereal, pasta). The company also sells branded apparel merchandise. All products emphasize organic certification, heirloom varieties, and traceable sourcing to regional Ohio family farms. Products are available for retail purchase through the online shop and at local farmers markets, as well as wholesale/food service distribution.

Differentiator

Problem solved

Functional benefit

Products and services

  • Corn Tortilla Chips (12oz) Organic corn tortilla chips made using traditional nixtamalization, offering rich corn flavor and strong dipping durability. Manufactured through the Laperla Tortilla Factory partnership.
  • Corn Tortilla Chips (2oz) Small (2oz) single-serving organic corn tortilla chips sold for sampling or individual consumption.
  • Black Bean Tortilla Chips (8oz) Organic tortilla chips blending black bean and corn for combined flavor and added nutrition, made with nixtamalized corn and organic black beans.
  • Cornbread Cracker Minis (12oz) Corn-based crackers with the flavor of sweet cornbread crust, suited for soups, chili, and snacking. Produced by Laperla Tortilla Factory from organic hybrid corn grown at Clinehens Organic Farm.
  • Heirloom Popcorn (1lb) Heirloom popcorn grown by Hershberger Family Farms using horse-drawn equipment without chemical inputs; pops large and fluffy with hearty flavor and serves as the signature popcorn for Athena Cinema (since 2011).
  • Organic Black Beans (2lb) Organic Black Turtle Beans fresh from the current year's harvest, high in protein, fiber, magnesium, and antioxidants. Sourced from Nourishing Meadows Farms (Darke County) and Findlays Organics (Michigan).
  • Organic Pinto Beans (2lb) Organic pinto beans with a buttery, sweet flavor used in soups, salads, burritos, and refried beans. Sourced from Findlays Organics.
  • Organic Corn Grits (2lb) Stone-milled organic heirloom Wapsie Valley corn grits suited for Southern-style breakfast, shrimp and grits, or rustic polenta.
  • Organic Corn Meal (2lb) Stone-milled organic heirloom Wapsie Valley corn meal used in cornbread, johnnycakes, and a wide range of baking recipes.
  • Organic Corn Polenta (2lb) Stone-milled organic Wapsie Valley corn polenta, available in medium or fine grind, for Italian-style dishes.
  • Oberkülmer Spelt Cereal (2lb) Stone-milled organic Oberkülmer spelt hot cereal with a sweet, buttery flavor that cooks in less than one minute.
  • Oberkülmer Spelt Flour (2lb) Organic Oberkülmer spelt flour with sweet, nutty flavor and lower gluten than commercial wheat, suited for quick breads, cookies, pasta, and sourdough.
  • Oberkülmer Spelt Pasta (8oz) Small-batch spelt pasta with smooth texture and nutty flavor and less gluten than wheat pasta; cooks in about three minutes. Co-developed with Crumbs Bakery.
  • Red Fife Whole Wheat Cereal (2lb) Hot cereal made from heirloom Red Fife wheat, the first wheat variety added to the Slow Food Ark of Taste; positioned as a quick, nutritious breakfast.
  • Red Fife Whole Wheat Flour (2lb) Stone-milled organic Red Fife wheat flour, the preferred bread wheat of the 19th century and a popular choice for artisan sourdough baking.
  • Bulk Food-Service Packs (15lb / 25lb) Bulk wholesale packs in 15lb and 25lb sizes sold to restaurants, schools, breweries, and cafes through food-service distribution, providing the same organic heirloom products in larger formats for commercial kitchen use.

Quantifiable outcome

  • Number one selling grocery item at Upper Arlington Whole Foods opening week
  • +1 more outcomes

Companies that use Shagbark Seed & Mill

Customer profile

Named customers6 records

Segments6 records

Ideal customer profiles3 records

Shagbark Seed & Mill technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Shagbark Seed & Mill partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • Athena CinemacoreChannel Partner/ Reseller/ Distributor · 1 January 2011Historic movie theater (opened 1915, among the oldest in the nation) serving as the primary venue for Shagbark's Heirloom Popcorn since 2011. Popcorn is a staple at the Athena Cinema and Athens International Film & Video Festival.
  • Crumbs BakerycoreStrategic or Co-development PartnerWorker-owned cooperative bakery two doors down from Shagbark mill, partnered to create the Oberkülmer Spelt Pasta recipe and product. Well known for breads, pastries, and cookies throughout the region.
  • Tom and Mary Klein & Sons Organic FarmcoreStrategic or Co-development PartnerWyandot County farm growing Wapsie Valley Heirloom Corn, Red Fife Wheat, Einkorn, Spelt, and Emmer for Shagbark. Fourth-generation farmers who have been growing grains and beans organically for 20+ years.
  • Clinehens Organic FarmcoreStrategic or Co-development PartnerShelby County farm (Chris Clinehens and family) growing all organic corn for Shagbark's tortilla chips and cornbread minis. Third-generation farmer who started transitioning to organic in 1994.
  • Hershberger Family FarmscoreStrategic or Co-development PartnerMorgan County farm (father and three sons) growing Shagbark's Heirloom Popcorn using horse-drawn equipment without chemical inputs since 2011.
  • Nourishing Meadows FarmscoreStrategic or Co-development PartnerDarke County farm growing Shagbark's Organic Black Beans since 2017. Fifth-generation farm certified organic since 1998.
  • Findlays OrganicsminorStrategic or Co-development PartnerMichigan farm (Jon Findlay) growing organic Black Beans and Pinto Beans for Shagbark since 2023-2024. Seventh generation farm certified organic in the 1990s.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Shagbark Seed & Mill competitors and assessment

Company assessment

Broad incumbents

  • Bob's Red Mill: Large-scale specialty grain and flour mill offering organic and heritage varieties nationally. Comparable to Shagbark in product category (stone-milled grains, flours, cereals) but operates at vastly greater scale across mainstream grocery, making it the dominant incumbent Shagbark competes against in natural foods channels.
  • King Arthur Baking Company: Established national baking flour and grain brand with strong retail presence. Comparable to Shagbark in milled grain product category but at mainstream scale, with broader SKU breadth and grocery distribution that dwarfs Shagbark's regional footprint.

Direct peers

  • Anson Mills: Heritage grain mill specializing in single-varietal, single-farm, organic and heirloom grains milled in small batches. Closely aligned with Shagbark's heirloom corn and grain positioning, stone milling approach, and farm-direct traceability, though Anson Mills operates with a chef/restaurant focus rather than retail consumer emphasis.
  • Hayden Flour Mills: Arizona-based heritage grain mill sourcing heritage and ancient wheat varieties from regional farmers and stone milling in small batches. Highly comparable to Shagbark in business model (single-farm heritage grains, stone milling, regional farmer partnerships, farm-to-table positioning) and serves as a useful comparable for the heritage grain mill category.
  • Cairnspring Mills: Pacific Northwest stone-milled flour company sourcing heritage grains from regional farmers with full traceability. Comparable to Shagbark in stone milling approach, regional farmer network, and traceability story, though serving the West Coast foodservice and retail market.
  • Carolina Ground: North Carolina-based regional flour mill stone-milling locally-grown organic grains from a farmer-owned cooperative. Closely comparable to Shagbark in regional mill positioning, farmer cooperative supply model, organic heritage grain focus, and food service plus direct retail distribution.
  • Farmer Ground Flour: New York State regional stone-ground flour mill sourcing from organic grain farmers and selling to bakers, restaurants, and home consumers. Highly comparable business model — small-batch stone milling, regional organic farm sourcing, food service plus direct channels — at similar scale to Shagbark.
  • Castle Valley Mill: Pennsylvania heritage mill operating water-powered stone milling of heritage grains including Red Fife and other heirloom varieties. Comparable to Shagbark in heritage grain positioning, stone milling technique, and small-batch regional production, though with a longer history (1710-era mill).

Emerging players

  • Siete Foods: Better-for-you tortilla chip and grain-free snack brand with strong natural foods retail presence. Comparable to Shagbark in the corn/wheat tortilla chip category and natural foods distribution, though Siete operates at significantly larger scale with venture-backed growth and a broader product portfolio.
  • Jovial Foods: Heritage grain brand specializing in einkorn and ancient wheat products including flours, pasta, and cookies. Comparable to Shagbark in ancient grain positioning (Shagbark also offers Einkorn) and direct-to-consumer plus natural foods retail distribution, though Jovial has broader national distribution.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Shagbark Seed & Mill social profiles

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Shagbark Seed & Mill financial estimates

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Revenue estimate

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Shagbark Seed & Mill leadership team

Management profile

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Shagbark Seed & Mill funding detail

Funding detail

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Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Shagbark Seed & Mill M&A and investment

M&A and investment

M&A

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M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shagbark Seed & Mill

What does Shagbark Seed & Mill do?

Shagbark Seed & Mill produces and sells organic, single-farm-traceable heirloom grains, dry beans, and corn-based products. Offerings include stone-milled cornmeal, grits, polenta, and tortilla chips; organic black and pinto beans; and heirloom wheat/spelt flours, cereals, and pasta. All crops are sourced from certified-organic Ohio and Michigan family farms and processed through stone milling and traditional nixtamalization. Products are sold direct-to-consumer via the company website and Athens Farmers Market and wholesale to grocers, restaurants, schools, and food-service operators.

Is Shagbark Seed & Mill a public or private company?

Shagbark Seed & Mill is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Shagbark Seed & Mill founded?

Shagbark Seed & Mill was founded in 2009. It employs 11 to 50 people.

Where is Shagbark Seed & Mill based?

Shagbark Seed & Mill is headquartered in Athens, United States, in the North America region.

How does Shagbark Seed & Mill make money?

Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale to Grocers, food Service Sales and farmers Market Sales.

Who are Shagbark Seed & Mill's main competitors?

Broad incumbents on record are Bob's Red Mill and King Arthur Baking Company. Direct peers are Anson Mills, Hayden Flour Mills, Cairnspring Mills, Carolina Ground, Farmer Ground Flour and Castle Valley Mill. Emerging players are Siete Foods and Jovial Foods.

Does Shagbark Seed & Mill have an API?

No public API is recorded for Shagbark Seed & Mill.

What industry is Shagbark Seed & Mill in?

Shagbark Seed & Mill's product category is Organic Heirloom Grain & Specialty Foods. Its primary akta.pro industry code is AFAKABAK, Gluten-Free & Specialty Grain-Based Foods Manufacturing (GF pasta/cereals, ancient grains). Its NAICS code is 3112 and its SIC code is 2040.

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