XLR Industries
XLR Industries LLC is a privately held US manufacturer founded in 2010 in Grand Junction, Colorado, producing precision-machined modular rifle chassis systems (aluminum and magnesium) and accessories sold direct-to-consumer to hunters, competitive shooters, and military/law enforcement buyers.
- Company typePrivate
- Founded2010
- HeadquartersGrand Junction, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What XLR Industries does
XLR Industries LLC is a US-based, privately held manufacturer of precision-machined rifle chassis systems, founded in 2010 and headquartered in Grand Junction, Colorado. The company designs and produces modular drop-in chassis for bolt-action rifles in three primary families — the ATOM, Element 4.0, and Envy Pro 2 — machined from aerospace-grade 6061 T-6 billet aluminum or AZ61A magnesium, with standalone chassis blocks weighing as little as 14 ounces and fully configured magnesium systems under 2 lbs. Proprietary features include a Multi-Point Radial Cut Inlet that eliminates the need for gunsmith bedding, integrated 1.5" RRS Arca-Swiss dovetail rails, built-in bubble levels, M-LOK forend slots, and AICS-compatible detachable box magazine systems.
The business operates as a direct-to-consumer e-commerce retailer through xlrindustries.com supplemented by phone sales (970-241-1807), with no disclosed dealer or distributor channel. Chassis are priced $384–$799 and accessories $8–$410, all one-time hardware purchases with publicly disclosed pricing. Revenue is generated across four streams: chassis systems, buttstocks and accessories, magazines and consumables, and branded apparel. XLR serves a diversified buyer base spanning backcountry and mountain hunters, professional and amateur competitive precision rifle shooters (PRS, NRL, NRL Hunter), military and law enforcement, and professional hunting guides and outfitters. The company markets through a multi-channel approach including a precision rifle blog, six social media platforms, an email newsletter, event participation (Western Hunt Expo, CompExpo, NRL Hunter), the Team XLR pro shooter program, and a contingency program awarding $50–$1,000 in store credits to competitive shooters using XLR chassis. Operations remain US-only, with international orders routed through a US export agent, and the company carries no disclosed institutional investment or funding rounds.
XLR Industries firmographics
Firmographics- Name
- XLR Industries
- Legal name
- XLR Industries LLC
- Website
- https://xlrindustries.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- XLR Industries LLC is a privately held US manufacturer founded in 2010 in Grand Junction, Colorado, producing precision-machined modular rifle chassis systems (aluminum and magnesium) and accessories sold direct-to-consumer to hunters, competitive shooters, and military/law enforcement buyers.
- Ownership category
- akta.pro rank
XLR Industries industry classification
Industry- Product category
- Precision Rifle Chassis Systems
- NAICS
- Small Arms, Ordnance, and Ordnance Accessories Manufacturing (332994)
- SIC
- Sporting & Athletic Goods, Nec (3949), Ordnance & Accessories, (No Vehicles/Guided Missiles) (3480)
- akta.pro primary industry
- Hunting & Shooting Specialty Knife/Tool Retail (CRAMAKAH)
Keywords
Where XLR Industries is headquartered
LocationHeadquarters
- HQ city
- Grand Junction
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
XLR Industries business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Chassis Systems: Primary revenue stream from precision rifle chassis systems including ATOM, Element 4.0, and Envy Pro 2 models. One-time hardware sales ranging from $384 to $799 per chassis.
- Buttstocks and Accessories: Aftermarket components including adjustable buttstocks (C-6, TR-2), carbon fiber options, grips, bag riders, scope rings, and M-LOK accessories. Prices range from $25 to $410 per item.
- Magazines and Consumables: Detachable box magazines (AICS compatible), cleaning brushes, replacement swabs, and other consumable/small accessories.
- Apparel and Merchandise: Branded apparel including hoodies, t-shirts, and hats sold through the e-commerce platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | ATOM Chassis - Entry-level compact chassis for SBR applications |
| One time/ perpetual license | Pay-as-you-go | Element 4.0 Chassis - Versatile hunting chassis with full-size forend |
| One time/ perpetual license | Pay-as-you-go | Envy Pro 2 Chassis - Competition-grade precision chassis |
| Unit Pricing | Pay-as-you-go | Buttstocks - AR-style adjustable stocks |
| Unit Pricing | Pay-as-you-go | Accessories - Range of precision rifle accessories |
| Unit Pricing | Pay-as-you-go | Apparel - Branded merchandise |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
XLR Industries product offering
Product offeringCore offering
XLR Industries designs, machines, and sells precision rifle chassis systems and accessories for bolt-action rifles. Core products are the ATOM, Element 4.0, and Envy Pro 2 chassis families (plus Envy Pro 2 and magnesium variants), built from 6061 T-6 billet aluminum and AZ61A magnesium with integrated Arca-Swiss rails, bubble levels, M-LOK slots, and Hunter DBM magazine systems. The company also sells a full ecosystem of standalone accessories including C-6, TR-2, and Smoke carbon fiber buttstocks, scope rings, grips, weight kits, magazines, night vision mounts, and branded apparel through its DTC e-commerce site.
Product overview
XLR Industries is a U.S.-based manufacturer of precision rifle chassis systems and accessories. The product portfolio is organized around four main chassis families — ATOM, ATOM Magnesium, Element 4.0, Element 4.0 Magnesium, and Envy Pro 2 — each available in multiple materials (aluminum or magnesium) and inlet configurations for specific rifle actions (Remington 700, Savage, Tikka, Howa/Weatherby, CZ 457, and custom clone actions). These chassis serve as modular drop-in rifle stocks machined from 6061 T-6 billet aluminum or AZ61A magnesium, featuring integrated Arca-Swiss rails, built-in bubble levels, M-LOK forend slots, and AICS DBM magazine systems. Supporting the chassis line is a comprehensive ecosystem of accessories including C-6 and TR-2 adjustable buttstocks, Smoke Ultralight Carbon Fiber buttstocks, folding adapters, adjustable DBM upgrades, precision scope rings, bag riders, grips (carbon fiber and titanium), M-LOK accessories (Picatinny rails, sling adapters, bipod adapters, barricade stops, weight sets), night vision mounts, and internal forend weight kits. XLR partners with Hawkins Precision for chassis-compatible lightweight AICS magazines and utilizes the Magpul M-LOK mounting standard for accessory compatibility.
Differentiator
Problem solved
Functional benefit
Products and services
- ATOM Chassis Compact, lightweight modular rifle chassis machined from solid 6061 T-6 billet aluminum with ambidextrous design, integrated AICS DBM system, built-in bubble level, and machined RRS 1.5" Arca-Swiss dovetail. Chassis block weighs 19-21 oz. Designed for everyday shooters, hobbyists, and bolt-action pistols.
- ATOM Magnesium Chassis Ultralight modular rifle chassis machined from solid AZ61A magnesium. Standalone chassis block weighs 14 oz (short action) to 15.5 oz (long action); fully configured system with carbon fiber buttstock and grip is 27 oz total. Features built-in bubble level, integrated RRS 1.5" Arca-Swiss dovetail, and M-LOK slots.
- Element 4.0 Chassis Billet aluminum hunting rifle chassis featuring built-in bubble level, integral 1.5" RRS Arca-Swiss dovetail rail, multi-point radial cut inlet, and Hunter DBM trigger guard with adjustable magazine latch. Compatible with Remington 700 SA/LA, Savage, Tikka T3, Howa 1500, Weatherby Vanguard, CZ 457, and custom actions. Chassis block weighs ~22 oz.
- Element 4.0 Magnesium Chassis Ultra-lightweight modular hunting rifle chassis machined from solid AZ61A magnesium. Standalone chassis block as light as 16 oz; fully configured system reaches 28 oz. Features built-in bubble level, machined RRS 1.5" Arca-Swiss dovetail, multi-point radial cut inlet. Compatible with Tikka, Savage, Howa, Weatherby, CZ 457, and custom actions.
- Envy Pro 2 Chassis Competition-level precision rifle chassis with refined ergonomics and a robust modular platform built for repeatability and accuracy. Compatible with Remington 700 short-action and long-action. Priced at $799.
- C-6 Buttstock Tactical adjustable rifle buttstock with the largest adjustment range in its class — 12-15" length of pull, 1.25" cheek riser height adjustment, dual recoil plate system for recoil pad height and cant adjustability, and quick-detach sling mounts on both sides. Compatible with all XLR chassis systems. Priced at $410.
- TR-2 Tactical Buttstock Tactical adjustable buttstock delivering 12"-15" length of pull, 1.2" cheek rest height adjustment, and 1.575" recoil pad height with +/-10 degrees cant. Dual recoil plate system, ambidextrous cheek rest with soft-touch foam, bag rider provision, monopod adapter provision, and QD sling mounts on both sides. Weighs 20.5-24 oz with buffer tube and castle nut.
- Smoke Ultralight Carbon Fiber Buttstock Ultralight carbon fiber rifle buttstock with adjustable cheek comb for consistent eye relief. Compatible with all XLR chassis systems. Can be combined with the Smoke Carbon Bag Rider for additional surface area.
- XLR Push Button Folding Adapter Push button folding stock adapter allowing rifles to be carried on a pack with a lower barrel height. Compatible with all XLR chassis and buttstocks. Enables compact storage and transport of hunting rifles. Priced at $170.
- XLR Adjustable DBM Upgrade (Hunter DBM) Trigger guard assembly upgrade for Element and ATOM chassis featuring flush-trimmed or tactical magazine latch options. Includes integrated adjustable magazine latch for micro-adjusting magazine height to tune feeding and reduce rattle. Priced at $74. Also compatible with Element 3.0.
- Precision Scope Rings Precision-machined scope rings in 6061-T6 aluminum with 4605 steel side plates. Available in 1" Medium/High, 30mm Medium/High, and 34mm Medium/High profiles. Progressive machining for seamless scope-to-ring interface, integral recoil stop, and dual spring-loaded guide rods for consistent torque. Attaches via Mil-Spec 1913 Picatinny rail scope base.
- M-LOK Accessories Line (Picatinny Rails, Sling Adapters, Bipod Adapters, Barricade Stops, Bench Rest Guide Plates, Weight Sets) Full line of M-LOK-compatible accessories including Picatinny rails, quick-detach sling adapters, bipod/sling adapters, barricade stops, bench rest guide plates, brass weight sets, and M-LOK to Arca-Swiss dovetail adapters. Designed to attach to XLR chassis M-LOK forend slots without removing the barreled action. Pricing starts at $25.
- Smoke Carbon Fiber AR Grip Ultralight carbon fiber AR-style pistol grip weighing 1.14 oz. Accepts standard AR grip templates and is compatible with all XLR chassis systems for customizing the shooting grip.
- Scoute Titanium Pistol Grip 3D-printed titanium ultralight AR grip weighing approximately 26 grams (less than 1 oz). Positioned as the pinnacle of ultralightweight performance for ounce-counting shooters.
- ATOM & Element 3 / Element 4 Night Vision Mount Night vision hood designed for ATOM, Element 3.0, and Element 4.0 chassis systems. Adds night vision functionality to the rifle setup.
- ENVY Pro / Pro 2 Night Vision Mount Night vision hood for Envy Pro and Envy Pro 2 chassis systems. Available in short and long (14 inch) full-length versions.
- ENVY Pro / Pro 2 Brass Side Weights Brass side weight kit for ENVY Pro and Envy Pro 2 chassis systems. Adds weight to the chassis sides for improved balance and recoil management in competition applications.
- Envy Pro / Pro 2 Internal Forend Brass Weight Kit Internal brass weight kit installed inside the ENVY Pro and Envy Pro 2 chassis forend for balancing the rifle's center of gravity.
- Element 3 / 4 Forend Brass Weight Kit Internal brass weight kit for Element 3.0 and Element 4.0 chassis forends to help balance the rifle.
- Tactical Bag Rider Versatile rear bag riding accessory compatible with multiple XLR buttstocks. Provides a flat surface for the rifle to recoil into during supported shooting, aiding recoil management and shot spotting. Weighs 5 oz. Suitable for hunting, PRS/NRL competitions, and benchrest shooting.
- Smoke Carbon Buttstock Bag Rider Lightweight, minimalist carbon fiber bag rider exclusively designed for the Smoke Carbon Buttstock. Adds 3.25" of surface area for improved shot spotting. Features machined-in flush cup QD sockets and easy M-LOK slot installation.
- Magazines (AICS Short Action and Long Action) Detachable box magazines compatible with XLR chassis DBM systems, including Hawkins Precision lightweight AICS chassis magazines designed specifically for XLR chassis. Available in short action and long action sizes.
- XLR Apparel (USA Hoodie, Icon Hoodie, T-Shirts, Snapback Hat) Branded XLR apparel including USA Hoodie ($49.99), Icon Hoodie, 4.0 Table T-Shirt ($22.00), Established 2010 T-Shirt, and Mountain Range Snapback Hat ($19.99).
- XLR Gift Cards XLR Industries gift cards available for purchase and redemption on xlrindustries.com.
Quantifiable outcome
- 30% weight reduction with magnesium chassis vs aluminum
- +4 more outcomes
Companies that use XLR Industries
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
XLR Industries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
XLR Industries partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Hawkins PrecisioncoreXLR collaborated with Hawkins Precision to develop chassis-compatible lightweight AICS magazines. Hawkins Precision is a manufacturer of precision rifle magazines. This partnership provides XLR customers with optimized magazine solutions specifically designed for XLR chassis systems.
- Cole-TACminorCo-branded Ammo Novel accessory sold through XLR's e-commerce platform. XLR / Cole-TAC Ammo Novel priced at $100.00.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
XLR Industries competitors and assessment
Company assessmentDirect peers
- Kinetic Research Group (KRG): KRG manufactures aluminum precision rifle chassis (M-LOK compatible, AICS DBM) and stocks for Remington 700, Tikka and Savage actions, directly overlapping XLR's Element/ATOM line in target customer, fitment and price band.
- Seekins Precision: Seekins Precision builds precision bolt-action rifles plus chassis and accessories (Scope Base, rings), sharing the precision rifle aftermarket with XLR and overlapping on Remington 700, Tikka and Savage customers.
- Modular Driven Technologies (MDT): MDT is the leading direct competitor in aluminum/magnesium precision rifle chassis and chassis accessories (stocks, grips, magazines), serving the same PRS/NRL and backcountry hunting segments as XLR with overlapping SKUs and pricing.
- Cadex Defense: Cadex Defense produces precision rifle chassis and folding-stock chassis systems (CDX-40, CDX-30, etc.) for tactical/competition use, overlapping XLR's Envy Pro 2 category with similar action fitments and pricing tier.
- McMillan Fiberglass Stocks: McMillan manufactures fiberglass and carbon-fiber rifle stocks and chassis for hunting and tactical precision shooting, a legacy direct competitor to XLR across bolt-action rifle platforms.
- Manners Composite Stocks: Manners produces composite stocks and chassis systems primarily for the hunting segment, including ultralight configurations, overlapping directly with XLR's Element 4.0 MG hunting-chassis positioning.
- AG Composites: AG Composites builds carbon-fiber and composite rifle stocks/chassis for precision shooting and hunting, with comparable action-fitment breadth and ultralight positioning targeting the same XLR customer base.
Emerging players
- Hawkins Precision: Hawkins Precision is both an XLR integration partner (lightweight AICS magazines) and a neighboring chassis/action/magazine manufacturer; comparable precision-rifle component maker with overlap on chassis-magazine fitment and target customer.
Broad incumbents
- Accuracy International: Accuracy International is an established global chassis-rifle maker (AX, AT, AT-X) with overlapping M-LOK/AICS-style chassis; broader product portfolio and international presence than XLR but directly relevant chassis-rifle comparability.
- Defiance Machine: Defiance Machine manufactures precision rifle actions, complete rifles and chassis in collaboration with third parties, sharing the XLR chassis-customer ecosystem with comparable Remington 700-class fitments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
XLR Industries social profiles
Digital presenceXLR Industries financial estimates
Financial estimateRevenue estimate
Valuation estimate
XLR Industries leadership team
Management profileNumber of profiles
XLR Industries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
XLR Industries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about XLR Industries
What does XLR Industries do?
XLR Industries designs, machines, and sells precision rifle chassis systems and accessories for bolt-action rifles. Core products are the ATOM, Element 4.0, and Envy Pro 2 chassis families (plus Envy Pro 2 and magnesium variants), built from 6061 T-6 billet aluminum and AZ61A magnesium with integrated Arca-Swiss rails, bubble levels, M-LOK slots, and Hunter DBM magazine systems. The company also sells a full ecosystem of standalone accessories including C-6, TR-2, and Smoke carbon fiber buttstocks, scope rings, grips, weight kits, magazines, night vision mounts, and branded apparel through its DTC e-commerce site.
Is XLR Industries a public or private company?
XLR Industries is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was XLR Industries founded?
XLR Industries was founded in 2010. It employs 1 to 10 people.
Where is XLR Industries based?
XLR Industries is headquartered in Grand Junction, United States, in the North America region.
How does XLR Industries make money?
Four revenue lines are on record. Chassis Systems are the primary driver. The others are buttstocks and Accessories, magazines and Consumables and apparel and Merchandise.
Who are XLR Industries's main competitors?
Direct peers on record are Kinetic Research Group (KRG), Seekins Precision, Modular Driven Technologies (MDT), Cadex Defense, McMillan Fiberglass Stocks, Manners Composite Stocks and AG Composites. Hawkins Precision is listed as an emerging player. Broad incumbents are Accuracy International and Defiance Machine.
Does XLR Industries have an API?
No public API is recorded for XLR Industries.
What industry is XLR Industries in?
XLR Industries's product category is Precision Rifle Chassis Systems. Its primary akta.pro industry code is CRAMAKAH, Hunting & Shooting Specialty Knife/Tool Retail. Its NAICS code is 332994 and its SIC code is 3949.