What Cole-TAC does

Cole-TAC (legal name Cole-TAC Outdoor Gear) is a privately-held U.S. manufacturer of tactical outdoor gear founded in 2015 and operated out of a manufacturing facility in Rapid City, South Dakota. The company designs, cuts, and sews its products in-house from 500D Cordura nylon and other American materials, with a workforce of 11-50 employees. Its portfolio is anchored by custom suppressor covers (Corset, HTP, Python, Baby Python, Metal Python lines) using a proprietary BOA locking strap system, complemented by support bags for shooting stability, bags and pouches (Brain Bucket, Daypack, Can Caddy, Competition Rifle Case), ammo storage, hunting gear, holsters, and a growing line of GSA/government products. Cole-TAC also publishes a proprietary suppressor sizing chart covering 100+ suppressor models from brands such as AAC, Dead Air, Gemtech, HUXWRX, SilencerCo, and SureFire.

Cole-TAC monetizes through a direct-to-consumer e-commerce storefront at cole-tac.com with unit pricing ranging from $3 stickers to ~$180 premium rifle cases and custom-priced suppressor covers, supported by a dealer network across the U.S. and Canada and a wholly-owned distribution entity, Cole-TAC Europe, operating from Latvia. Custom design services are billed at $85/hour plus materials, and the company offers a lifetime warranty against material and workmanship defects. Customer segments include civilian precision rifle and hunting enthusiasts (primary), military and law enforcement operators, firearms dealers requiring FFL verification, and federal government buyers via the GSA Schedule.

The company is bootstrapped and founder-owned, with no disclosed venture capital or private equity investment. Leadership comprises Dustin Coleman (Founder, Owner & President) and Liene Coleman (CEO). Operating geographies cover North America and Europe, and all products sold in the U.S. are manufactured domestically, while European fulfillment is handled through the Latvia warehouse. Distribution combines direct e-commerce, dealer/reseller channels, GSA Schedule, and event sponsorship, with a brand emphasis on 'Signed by Hand' craftsmanship and U.S. manufacturing provenance.

Name

Cole-TAC

Legal name

Cole-TAC Outdoor Gear

Website

https://cole-tac.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Cole-TAC is a U.S.-based manufacturer in Rapid City, South Dakota that designs and sews custom tactical outdoor gear, primarily suppressor covers and shooting accessories, sold direct-to-consumer and through dealers to civilian shooters, hunters, military, and law enforcement customers.

Ownership category

akta.pro rank

Product category

Tactical Outdoor Gear and Shooting Accessories

akta.pro primary industry

Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras) (CRAMAKAE)

akta.pro secondary industry

Protective & Work Accessories Manufacturing (Safety Gloves/Hi-Vis Accessories) (IMAOAFAH)

Keywords

• Suppressor covers
• Tactical outdoor gear
• Shooting accessories
• Support bags
• Custom hunting gear

Headquarters

HQ city

Rapid City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Direct sales of tactical outdoor gear including custom suppressor covers, hunting gear, bags, pouches, shooting accessories, and branded merchandise. Products are custom-manufactured to order with 2-3 week production lead time.
2. Custom Design Services: Hourly shop rate of $85 per hour for custom gear design and prototyping, plus materials. Requires advance payment and accommodates specific customer requests for unique products.
3. Dealer/B2B Sales: Discount pricing offered to active dealers with business license and FFL verification. Volume-based B2B relationships through dealer network.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Cole-TAC designs and manufactures custom tactical outdoor gear and shooting accessories in Rapid City, South Dakota, using American materials and workforce. Its product line centers on custom suppressor covers (Corset, HTP, Python series), shooting support bags, protective bags/pouches for optics and night vision, ammunition storage, and hunting accessories. All products are made-to-order with a 2-3 week lead time and backed by a lifetime warranty.

Product overview

Cole-TAC is a U.S.-based manufacturer of tactical outdoor gear and shooting accessories. The product portfolio centers on suppressor covers (including Corset, HTP, and Python series), support bags for shooting stability (Bitty Bag, Cuddle Bag, Mega Bag, Tricorne Bag, and others), general-purpose bags and pouches (Brain Bucket Bag, Daypack, Can Caddy, Scout Rig, Night Vision Guardian), ammo storage solutions (Ammo Novel, Hunter Ammo Wallet, Brass Bag, Mag Bag), hunting gear (SERE Sack, Spartan Mat, Trekker Bag, Hand Hut), and shooting accessories (Go-To Shooting Mat, SD Handguard Wrap, Tripod Sling, Wind Flag, Varmint XL holster, Tripod Staking Strap). The company also offers GSA-scheduled products for government customers (Rapid Badge Holder, Tripod Jack Cover), branded swag (Nalgene water bottles, stickers, gift cards), and custom suppressor cover manufacturing. All products are designed and manufactured in Rapid City, South Dakota, using American materials, and backed by a lifetime warranty.

Differentiator

Problem solved

Functional benefit

Products and services

• Corset Suppressor Cover Highest temperature-rated suppressor cover in Cole-TAC's lineup, recommended for semi-autos, SBRs, and rapid-fire shooting scenarios.
• HTP Suppressor Cover High-temperature performance suppressor cover designed for bolt-action and hunting-style shooting, providing mirage mitigation.
• Python Suppressor Cover Suppressor cover designed for rimfire and smaller caliber suppressors.
• Baby Python Suppressor Cover Compact suppressor cover for smaller rimfire suppressors.
• Metal Python Suppressor Cover Metal-reinforced suppressor cover for rimfire applications.
• Cole-TAC Daypack Lightweight compact daypack weighing 10.4 ounces with 18L internal storage, made from 500D Cordura with padded mesh-backed shoulder straps and interior organization.
• Brain Bucket Bag Helmet and night vision protective bag with full-length top-loading compartment, padded interior, and hook-and-loop interior panel for strobes and IR patches.
• Can Caddy Suppressor transport tote with five dedicated slots accommodating suppressors up to 2 inches diameter and 9 inches length; 500D nylon construction with Velcro exterior for patches.
• Competition Rifle Case Zippered padded case engineered for precision shooters with bipods attached, featuring dual-layer foam, integrated MOLLE straps, and an open channel for cleaning rod.
• Scout Rig Versatile tactical bag designed for scouting and field use.
• Night Vision Guardian Protective case for night vision equipment with padded interior.
• Compact Dump Pouch Compact dump pouch for quick magazine or ammunition access.
• Ammo Novel Ammunition carrying case designed to fit various calibers including magnum rounds (.300 Win Mag, 300 Norma, 7mm Rem Mag, .338 Lapua).
• Magazine Pouch Pouch for magazine storage and quick access.
• Backbone Bag Frame ARCA-style bag frame for support bag systems.
• Bitty Bag Small support bag for stable rifle shooting.
• Cuddle Bag Medium-sized support bag for shooting stability.
• Mega Bag Large capacity support bag for extended shooting sessions.
• Tricorne Bag Three-corner support bag design for stability.
• SERE Sack Versatile fanny-pack style carrying system for hunting and field use.
• Spartan Mat Lightweight shooting mat for outdoor use.
• Varmint XL Suppressed Pistol Holster Chest holster built for carrying suppressed centerfire pistols with MOLLE-mounted spare magazine pouch; available in left and right hand configurations.
• SD Handguard Wrap Two-layer heat protection wrap for rifle handguards designed for semi-automatic rifles, providing grip enhancement and heat barrier; available in slotted and non-slotted versions.
• Shower Cap Water-resistant optics cover for protecting binoculars and spotting scopes from rain and debris; available in Small and Large sizes.
• Tripod Sling Shoulder sling for carrying tripods with large pull tab for cold-weather adjustments and leg wrap for storage.
• Tripod Staking Strap Kit with three laser-cut straps and reinforced grommets and a heavy-duty stake to anchor tripods to the ground, preventing wind damage.
• Wind Flag Lightweight wind indicator ribbon that attaches to tripods or trees to help read wind direction and magnitude.
• Mirage Band Two-inch wide adjustable band (16-30 inch barrel coverage) that attaches to suppressor cover straps to reduce barrel mirage in front of scope lens.
• Rapid Badge Holder Multi-attachment ID badge holder for military flightline badges; attaches via Velcro to uniforms, belt, or lanyard; features clear marine-grade vinyl window. Listed on GSA Schedule.
• Tripod Jack Cover Universal-fit protective cover for aircraft tripod jacks with tri-point anchoring system, built from heavy-duty waterproof vinyl rated -60°F to 150°F; materials selected per MIL-STD-810 environmental durability considerations.
• Cole-TAC Stickers Branded stickers featuring tactical and outdoor themes.
• Cole-TAC Digital Gift Card Digital gift card available in $25, $50, $100, and $150 denominations.
• Cole-TAC 32oz Nalgene Water Bottle 32oz BPA/BPS-free Tritan water bottle with high-visibility orange body and black lid, wide mouth design, leak-proof and impact-resistant construction.
• Custom Gear Design Services Custom gear design and prototyping services billed at an hourly shop rate of $85 per hour plus materials, with advance payment; accommodates specific customer requests for unique products.

Quantifiable outcome

• Lifetime warranty against material and workmanship defects on all products
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Cole-TAC EuropecoreChannel Partner/ Reseller/ DistributorCole-TAC Europe operates as a separate facility in Latvia, shipping directly from their own warehouse to European customers. Provides same quality and customer service as USA facility with faster delivery and lower shipping costs for European markets.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Midway USA: Midway USA is a large US retailer and distributor of shooting, hunting, and reloading gear. Comparable as a firearms-adjacent channel peer, though a retailer rather than a manufacturer.
• Safariland: Safariland is a large, established tactical and law-enforcement equipment manufacturer (holsters, body armor, gear) — broader portfolio than Cole-TAC but overlapping on tactical accessories for shooting and mil/le customers.

Direct peers

• Mystery Ranch: Mystery Ranch builds premium US-made backpacks and load-carrying gear for hunting, military, and tactical use, with comparable craftsmanship, lifetime-warranty positioning, and dealer-network distribution to Cole-TAC.
• Magpul Industries: Magpul is a leading manufacturer of firearms accessories, magazines, and tactical gear including slings, pouches, and storage solutions — directly overlapping Cole-TAC's bags/pouches, magazine, and ammo storage product lines for shooting and tactical customers.
• Badlands Gear: Badlands designs and manufactures hunting packs, packs, and outdoor gear with a similar premium, US-positioned, dealer-distributed go-to-market as Cole-TAC.
• Eberlestock: Eberlestock makes hunting and tactical packs, rifle cases, and shooting support systems. Highly comparable to Cole-TAC's hunting packs, rifle cases, and support bag categories for the precision rifle/hunting customer.
• Blue Force Gear: Blue Force Gear designs and manufactures US-made tactical slings, pouches, and load-bearing equipment. Comparable to Cole-TAC as a custom-textile tactical gear maker serving military, law enforcement, and shooting sports customers.
• Tactical Taylor: Tactical Taylor is a small US-based maker of suppressor covers and related shooting accessories — the closest direct competitor in Cole-TAC's signature suppressor-cover product category.
• Kestrel Ballistics (Nielsen-Kellerman): Kestrel makes weather meters and ballistic solvers that Cole-TAC specifically accessorizes (Kestrel Pouch V2). Both serve the precision rifle and long-range shooting market with complementary shooting accessories.

Others

• Silencer Shop: Silencer Shop is the leading NFA/suppressor dealer marketplace. Ecosystem-adjacent to Cole-TAC since suppressor ownership directly drives demand for Cole-TAC's suppressor covers and accessory ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/coletacgear
• YouTubeyoutube.com/channel/UC
• LinkedInlinkedin.com/company/cole-tac-llc
• Facebookfacebook.com/coletacllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cole-TAC