Coordinate Advertising & Marketing

Name

Coordinate Advertising & Marketing

Legal name

Coordinate Advertising & Marketing

Website

https://coordinate.ae

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Indoor and Outdoor Display Advertising (54185), Advertising, Public Relations, and Related Services (5418), Advertising Material Distribution Services (54187), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industries

Performance Creative & Ad Production (Dynamic/Iterative) (BPAFACAI), Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA), Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards) (BPAFALAG), Street Furniture Advertising (Bus Shelters, Kiosks, Benches, Phone Booths) (BPAFALAD), Promotional Product Distribution & Fulfillment (BPAFAMAB), Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG)

Keywords

• Advertising agency services
• Digital marketing services
• Outdoor advertising media
• Social media marketing
• Brand design services

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Full-Service Advertising Services: Coordinate generates revenue through a comprehensive suite of advertising and marketing services including digital marketing, social media advertising, outdoor/indoor advertising, graphic design, website design, printing and production, corporate gifts, events coordination, SEO, and business setup services. Revenue is project-based and service-contract driven, with no publicly disclosed pricing tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels11 records

Core offering

Coordinate Advertising & Marketing is a full-service advertising and marketing agency based in Abu Dhabi, UAE, operating under the brand "i Media by Coordinate." It delivers end-to-end advertising solutions across four divisions: iDigital (digital marketing and social media), iMedia (indoor and outdoor media campaigns), iProduction (printing, publishing, and production), and iCreative (graphic design, web development, and business management). The agency serves government entities, SMEs, and large enterprises across the UAE with services spanning creative design, digital advertising, SEO, events, outdoor media, and corporate gifts.

Product overview

Coordinate Advertising & Marketing is a full-service advertising agency based in Abu Dhabi, UAE, offering a comprehensive portfolio of marketing and advertising services under four main divisions: iDigital (digital marketing and social media), iMedia (indoor and outdoor media campaigns), iProduction (printing and production services), and iCreative (graphic design and web development). The company provides end-to-end marketing solutions including social media management across Facebook, Instagram, Snapchat, Twitter and YouTube, search engine optimization, Google Ads campaigns, content creation, video production, mobile app development, event coordination, business setup services, and corporate gifts. Their outdoor advertising offerings include digital LED screens, outdoor hoarding, mobile vehicle advertising, and location-specific advertising on Al Reem Island and ADNOC properties. The agency serves both government and private sector clients across all UAE emirates with a team of experts having over 12 years of experience.

Differentiator

Problem solved

Functional benefit

Brands

• iDigital: Digital marketing, social media marketing, and ads campaigns management services
• iMedia
• iProduction
• iCreative

Products and services

• iDigital Digital marketing service division covering social media marketing, ads campaign management, SEO, Google Ads, and SMS/email/WhatsApp marketing for businesses across UAE.
• iMedia Indoor and outdoor media campaigns, advertising and designing services including LED digital screens, hoardings, mobile car/truck ads, ADNOC sliding doors, and location-based outdoor placements in Abu Dhabi.
• iProduction Designing, printing, publishing, production, installation and removal services including digital printing, signboards, exhibition stands, and 3D interior/exterior design.
• iCreative Creative services from codes to graphics and business management, including graphic design, web design and development, corporate video and photography, mobile app development, and 2D animation.
• Website Design and Development Website design and development service creating responsive websites for desktop, laptop, tablet and smartphone devices for businesses across UAE.
• Social Media Advertising Campaigns Social media advertising campaign management across Facebook, Instagram, Twitter, YouTube, and Snapchat, offered as both bespoke campaigns and a structured 30-day package.
• Google Ads Management Google Ads campaign management including search ads, display ads, video ads, remarketing, and landing page optimization for businesses seeking paid search visibility.
• Search Engine Optimization (SEO) SEO services to increase organic search rankings and website visibility for UAE businesses across search engines.
• Digital LED Screen Advertising Outdoor digital LED screens advertising at prime locations in Abu Dhabi, including screens near Al Maqtaa Bridge, claiming 630,000+ cars reached per day across 3 screens.
• Events Coordination Event coordination services including conception, logistics, pre-publicity marketing, planning, production, on-site coordination, and press coverage for corporate events and brand activations.
• Business Setup and Development Business formation and company registration services in UAE, assisting new and existing businesses with setup and licensing.
• Logo Registration Logo trademark registration services with UAE Ministry of Economy and Gulf countries for protecting brand identity.
• Influencer Marketing Influencer marketing services utilizing a database of UAE-based influencers on Instagram, Snapchat, Facebook and Twitter to run campaigns for brands.
• Corporate Gifts Items Corporate gifts, shield design, and personalized gifts from various brands supplied for promotional campaigns and corporate events.

Quantifiable outcome

• 630,000 cars reached per day across 3 LED digital screens in Abu Dhabi
• +4 more outcomes

Named customers24 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Crowd: UAE-based independent creative and digital agency offering advertising, branding, social media, and web services to enterprise and government clients across the Emirates. Highly comparable full-service positioning and geography to Coordinate.

Broad incumbents

• FP7 McCann (McCann Worldgroup MENA): Long-established MENA creative agency network within McCann Worldgroup, operating across UAE and the broader region with full-service advertising, digital, and brand strategy capabilities. Comparable service breadth but with global network scale and infrastructure Coordinate lacks.
• TBWA\Raad: Regional creative agency network in the Middle East under TBWA\Worldwide, offering integrated advertising, digital, and brand strategy to major regional and global clients. Direct overlap on creative + digital services and UAE/MENA geography.
• Ogilvy MENA: Global advertising and PR network with significant Middle East presence delivering creative, digital, social, and brand strategy to multinational and regional clients. Competes for the same UAE enterprise and government marketing budgets as Coordinate.
• Wunderman Thompson (MENA): Global creative, data, and technology agency with established Dubai/MENA offices offering integrated advertising, digital transformation, and commerce services. Competes for the same UAE enterprise digital and brand mandates.
• Leo Burnett MENA: Global creative network with MENA operations (including Leo Burnett Dubai) providing full-service advertising, digital, and content services to major regional brands. Direct overlap on full-service agency offering and UAE/MENA market.
• Serviceplan Group (Middle East): Largest independent agency network in Europe with growing Middle East presence, offering integrated advertising, digital, and media services. Comparable independent-agency positioning with stronger international footprint.
• BBDO / Impact BBDO MENA: Global advertising network with regional presence across MENA (Impact BBDO), offering creative, digital, and media services to multinational clients in the region. Competes for major UAE brand accounts.
• Grey Group (MENA): Global advertising network with offices in the Middle East providing creative, digital, and integrated communications services. Comparable full-service agency model targeting UAE and regional enterprise clients.
• MullenLowe MENA: Global creative network with regional operations in the Middle East offering integrated advertising, digital, and brand strategy services. Direct competitor for UAE enterprise and government communications mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/coordinateAM
• Facebookfacebook.com/coordinateam
• Instagraminstagram.com/coordinateam

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coordinate Advertising & Marketing