dewin.tech
dewin.tech is a Wales-based IoT company selling LoRaWAN hardware sensors (£39.99 + VAT) and AI-driven livestock analytics (dewin moo), primarily serving Welsh agricultural and rural-business customers through direct and Farming Connect channels.
- Company typePrivate
- Founded2021
- HeadquartersGaerwen, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What dewin.tech does
dewin.tech is a privately held IoT technology company headquartered at the M-SParc innovation centre in Gaerwen, Anglesey, Wales. Founded by Meinir Lloyd Jones and Geraint Hughes, the firm sells LoRaWAN-based hardware sensors and a connected software platform, targeting agricultural and rural-business users in Wales with publicly disclosed pricing of £39.99 + VAT per hardware unit (backed by a three-year guarantee) and £4.99 + VAT per sensor per month for platform access and alerts. The product portfolio comprises two SKUs: dewin open:close, a long-range wireless sensor with pre-programmed time delay logic to suppress false alerts and weather-/rodent-resistant construction for monitoring doors, gates, cabinets, and windows; and dewin moo, an AI-based image processing system that runs on existing CCTV to perform behavioural classifications for calving, heat, and lameness in cattle and notifies farmers via smartphone.
The business operates primarily through direct, consultative sales (phone, email, website contact forms, social media) and leverages the Farming Connect Welsh Government programme and M-SParc as channel and ecosystem partners. Distribution is concentrated in Wales, where 200+ LoRaWAN gateways are reported active (55 across Anglesey and Gwynedd alone), and the company has been featured at the M-SParc-hosted Welsh Government Agri-Hack in March 2021. Capital to date consists of an undisclosed Welsh Government grant via Agri-Hack directed at developing Dewin Moo, with no disclosed institutional equity investment, no patent portfolio, and revenue and headcount figures undisclosed (firm is reported at 1–10 employees). Two co-founders retain operational control; one references the separate Lafan Consulting Group and Madryn Foods through shared founders, but no formal parent-subsidiary relationship is disclosed.
dewin.tech firmographics
Firmographics- Name
- dewin.tech
- Legal name
- dewin.tech
- Website
- https://dewin.tech
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- dewin.tech is a Wales-based IoT company selling LoRaWAN hardware sensors (£39.99 + VAT) and AI-driven livestock analytics (dewin moo), primarily serving Welsh agricultural and rural-business customers through direct and Farming Connect channels.
- Ownership category
- akta.pro rank
dewin.tech industry classification
Industry- Product category
- Agricultural IoT Sensors
- NAICS
- Farm Machinery and Equipment Manufacturing (333111), Other Measuring and Controlling Device Manufacturing (334519)
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- IoT Farm Sensors & Edge Devices (Soil, Weather, Crop, Water) (AFAAAFAC)
- akta.pro secondary industries
- Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB), Light exposure / door-open / tamper event sensors (TLAEALAE)
Keywords
Where dewin.tech is headquartered
LocationHeadquarters
- HQ city
- Gaerwen
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
dewin.tech business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Hardware Sales: One-time hardware sales of dewin open:close sensors at £39.99 + VAT per unit. Hardware includes a 3-year guarantee.
- Software Subscription: Monthly software subscription at £4.99 + VAT per sensor for platform access, alerts, and ongoing data management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Hardware: £39.99 + VAT per sensor |
| Subscription | Monthly | Software: £4.99 + VAT per month per sensor |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
dewin.tech product offering
Product offeringCore offering
dewin.tech designs, builds and sells LoRaWAN-based IoT hardware sensors and accompanying cloud software for rural and agricultural applications. Its commercial products are the dewin open:close wireless door/window/gate sensor (sold at £39.99+VAT per unit with a £4.99+VAT per month per sensor subscription) and dewin moo, an AI-based computer vision system that uses existing CCTV cameras to detect calving, heat and lameness in cattle. The offering targets farmers, rural businesses and public-sector organisations primarily in Wales and the UK.
Product overview
dewin.tech is an IoT technology company providing LoRaWAN solutions, comprising two main products: dewin open:close and Dewin Moo. dewin open:close is a long-range wireless sensor for monitoring doors, gates, windows, and similar objects, sending real-time notifications to smartphones via LoRaWAN gateways. Dewin Moo is an AI-powered CCTV-based livestock monitoring system for detecting calving behaviour, heat, and lameness in cattle. Both products operate within the LoRaWAN ecosystem and are targeted at the agricultural sector and public sector.
Differentiator
Problem solved
Functional benefit
Brands
- dewin open:close: Long range wireless sensor for opened/closed applications providing information on the status of doors, windows, cabinets, gates etc. Compatible with LoRaWAN technology.
- dewin moo
Products and services
- dewin open:close A long-range wireless open/close sensor compatible with LoRaWAN technology that monitors the status of doors, windows, cabinets and gates. It sends real-time smartphone notifications when objects move from their desired positions, with a pre-programmed time delay to reduce false alerts and weather-resistant metal-cabled hardware. Sold to farmers, rural businesses and public-sector organisations at £39.99+VAT per unit with a £4.99+VAT per month per sensor subscription.
- dewin moo An automatic AI-powered detection system that monitors calving behaviour in cows using existing on-farm CCTV systems and AI-based image processing, sending real-time smartphone notifications to farmers when behavioural thresholds are met. Designed to detect calving, heat behaviour and lameness through behavioural classification of video footage, reducing manual checks and improving cow and calf welfare.
Quantifiable outcome
- Battery life up to 10 years for LoRaWAN devices
- +2 more outcomes
Companies that use dewin.tech
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
dewin.tech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature2 records
dewin.tech partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Farming ConnectcoreFarming Connect is a Welsh Government-funded programme supporting farmers. They helped deploy LoRaWAN gateways on farms and facilitated dewin.tech's trial programs with agricultural customers like Moelogan Fawr Farm. Farming Connect enables dewin.tech to reach their primary agricultural customer segment.
- M-SParccoreM-SParc is the innovation centre in Anglesey where dewin.tech is headquartered. They hosted the Welsh Government Agri-Hack in March 2021 which provided funding for dewin moo development. M-SParc provides a collaborative environment for technology development in Wales.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
dewin.tech competitors and assessment
Company assessmentDirect peers
- Dairymaster (MooMonitor+): Irish dairy tech company with MooMonitor+ cow health/fertility/calving collar/sensor system. Direct overlap with dewin moo on AI-based calving detection targeting dairy/livestock farms, although at a more global scale and enterprise tier.
- CowManager: Netherlands-based sensor and analytics platform for dairy cow monitoring (heat, health, calving, location). Comparable functionality to dewin moo with ear-tag-based IoT hardware competing in livestock behavioural monitoring.
- Afimilk: Global dairy farm management and cow monitoring solutions including AfiAct calving detection and behavioural analytics. Established incumbent competitor to dewin moo in the dairy cattle monitoring space.
- Moovement: Australia-based livestock GPS/IoT monitoring startup tracking cattle location and behaviour using solar-powered LoRaWAN ear tags. Directly comparable technology stack (LoRaWAN, livestock) and direct competitor on long-range cattle monitoring.
- Smartbell: UK-based early-stage startup building IoT/AI cattle monitoring solutions. Closely comparable geography (UK), stage, and product overlap with dewin moo; both target the UK livestock farmer with smart sensing.
Others
- The Things Industries: LoRaWAN network/server provider that underpins dewin's connectivity (the Welsh gateway network). Enabling infrastructure player relevant because network coverage expansion directly determines dewin's addressable geography.
- Everynet: Global LoRaWAN network operator providing carrier-grade IoT connectivity across countries. Adjacent infrastructure provider; expansion of Everynet-style rollouts in new geographies would shape dewin's cross-border growth optionality.
Emerging players
- Sensoterra: LoRaWAN-based soil moisture and irrigation monitoring sensors for agriculture. Emerging player in agricultural IoT using the same LoRaWAN stack, with broader focus on irrigation rather than livestock behaviour.
- CropX: Israel/US precision agriculture sensor and analytics platform covering soil, weather, and crop monitoring. Comparable agricultural IoT sensor business with global ambitions; complementary rather than head-to-head with dewin's livestock-centric offering.
- Agrinium (agriculture-targeted smart sensors): A precision-agriculture IoT platform broadly comparable in function (sensor-to-cloud ag monitoring). Selected as a representative emerging player in the agricultural sensor space although smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
dewin.tech social profiles
Digital presencedewin.tech financial estimates
Financial estimateRevenue estimate
Valuation estimate
dewin.tech leadership team
Management profileNumber of profiles
Profiles2 records
dewin.tech funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dewin.tech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dewin.tech
What does dewin.tech do?
dewin.tech designs, builds and sells LoRaWAN-based IoT hardware sensors and accompanying cloud software for rural and agricultural applications. Its commercial products are the dewin open:close wireless door/window/gate sensor (sold at £39.99+VAT per unit with a £4.99+VAT per month per sensor subscription) and dewin moo, an AI-based computer vision system that uses existing CCTV cameras to detect calving, heat and lameness in cattle. The offering targets farmers, rural businesses and public-sector organisations primarily in Wales and the UK.
Is dewin.tech a public or private company?
dewin.tech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was dewin.tech founded?
dewin.tech was founded in 2021. It employs 1 to 10 people.
Where is dewin.tech based?
dewin.tech is headquartered in Gaerwen, United Kingdom, in the Europe region.
How does dewin.tech make money?
Two revenue lines are on record. Hardware Sales are the primary driver. The others are software Subscription.
Who are dewin.tech's main competitors?
Direct peers on record are Dairymaster (MooMonitor+), CowManager, Afimilk, Moovement and Smartbell. Others are The Things Industries and Everynet. Emerging players are Sensoterra, CropX and Agrinium (agriculture-targeted smart sensors).
Does dewin.tech have an API?
No public API is recorded for dewin.tech.
What industry is dewin.tech in?
dewin.tech's product category is Agricultural IoT Sensors. Its primary akta.pro industry code is AFAAAFAC, IoT Farm Sensors & Edge Devices (Soil, Weather, Crop, Water), with a secondary code of AFAGALAB, Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT). Its NAICS code is 333111 and its SIC code is 3523.