A Wilderness Way
- Company typePrivate
- Founded2006
- HeadquartersPenrith, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
A Wilderness Way firmographics
Firmographics- Name
- A Wilderness Way
- Legal name
- A Wilderness Way Ltd
- Website
- https://awwltd.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
A Wilderness Way industry classification
Industry- Product category
- Residential Childcare Services
- NAICS
- Child and Youth Services (62411), Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Adventure Therapy & Therapeutic Wilderness Programs (THAAAOAG)
Keywords
Where A Wilderness Way is headquartered
LocationHeadquarters
- HQ city
- Penrith
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
A Wilderness Way business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Residential Care Placements: Revenue generated through commissioned placements of children in Ofsted-registered therapeutic residential homes. Local authorities pay for care packages based on individual needs assessments.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
A Wilderness Way product offering
Product offeringCore offering
A Wilderness Way operates Ofsted-registered therapeutic residential children's homes across Cumbria, Northumberland, and southern Scotland, providing specialist care for children who have suffered trauma and exploitation. Its integrated service combines a Specialist Intervention Programme, family-style residential placements, trauma-responsive Health & Wellbeing support, bespoke Education Services, and Wilderness/Outdoor Experiences to assess, stabilise, and progress children in crisis.
Product overview
A Wilderness Way is a specialist residential childcare organization providing a holistic, child-centred care service for vulnerable children who have suffered trauma and exploitation and are in crisis. The organization operates as an integrated service model comprising five core offerings: Specialist Intervention Programme (assessment and safety services), Residential Children's Homes (spacious family homes across Cumbria, Northumberland and southern Scotland), Health & Wellbeing Support (trauma-responsive integrated support), Education Services (bespoke learning programmes by qualified tutors), and Wilderness Experiences (outdoor adventure activities). These services work collaboratively under a four-pillar approach of Nurturing Care, Education, Health and Wellbeing, and Outdoor Experiences to enable children to achieve outstanding outcomes.
Differentiator
Problem solved
Functional benefit
Products and services
- Specialist Intervention Programme
Quantifiable outcome
- Children make outstanding progress in a short amount of time and move on with confidence and optimism
Companies that use A Wilderness Way
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
A Wilderness Way technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
A Wilderness Way partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
A Wilderness Way competitors and assessment
Company assessmentDirect peers
- Keys Group: UK provider of specialist residential, fostering, and education services for children and young people with complex needs. Comparable in commissioning relationships with local authorities, Ofsted-registered homes, and trauma-responsive care positioning.
- Five Rivers Child Care: UK specialist residential and fostering services for children who have experienced trauma, abuse, or exploitation. Closely comparable specialist cohort, trauma-informed model, and local-authority commissioning dynamic.
- Outcomes First Group: UK specialist residential care and education provider for children and young people, including those with trauma and complex needs. Directly comparable to A Wilderness Way in terms of Ofsted-regulated residential settings, education integration, and local-authority commissioning model.
- Cambian Group: UK specialist provider of residential care, education, and mental health services for children and young people. Overlaps with A Wilderness Way across Ofsted-registered residential settings and integrated therapeutic care.
Broad incumbents
- Priory Group: Large UK provider of mental health, education, and residential care services including children's services. Comparable in regulated residential settings for vulnerable young people, but operates at much larger scale and a much broader service portfolio.
- CareTech: Large UK provider of residential and supported living services for adults and children, including children's residential placements. Comparable in B2G commissioning and Ofsted-regulated settings, but a much broader and more diversified platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
A Wilderness Way social profiles
Digital presenceA Wilderness Way compliance and trust
Trust signalCompliance1 record
A Wilderness Way financial estimates
Financial estimateRevenue estimate
Valuation estimate
A Wilderness Way leadership team
Management profileNumber of profiles
A Wilderness Way funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A Wilderness Way M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A Wilderness Way
What does A Wilderness Way do?
A Wilderness Way operates Ofsted-registered therapeutic residential children's homes across Cumbria, Northumberland, and southern Scotland, providing specialist care for children who have suffered trauma and exploitation. Its integrated service combines a Specialist Intervention Programme, family-style residential placements, trauma-responsive Health & Wellbeing support, bespoke Education Services, and Wilderness/Outdoor Experiences to assess, stabilise, and progress children in crisis.
Is A Wilderness Way a public or private company?
A Wilderness Way is a private company. It is classified as unknown and is currently operating.
When was A Wilderness Way founded?
A Wilderness Way was founded in 2006. It employs 101 to 250 people.
Where is A Wilderness Way based?
A Wilderness Way is headquartered in Penrith, United Kingdom, in the Europe region.
How does A Wilderness Way make money?
One revenue line is on record: residential Care Placements.
Who are A Wilderness Way's main competitors?
Direct peers on record are Keys Group, Five Rivers Child Care, Outcomes First Group and Cambian Group. Broad incumbents are Priory Group and CareTech.
Does A Wilderness Way have an API?
No public API is recorded for A Wilderness Way.
What industry is A Wilderness Way in?
A Wilderness Way's product category is Residential Childcare Services. Its primary akta.pro industry code is THAAAOAG, Adventure Therapy & Therapeutic Wilderness Programs. Its NAICS code is 62411 and its SIC code is 8300.