IMAM

What IMAM does

IMAM Consultoria e Treinamento (legal entity: IMAM CONSULTORIA S/A) is a privately held Brazilian consulting and training company founded in 1979 by Reinaldo A. Moura in São Paulo. It specializes in operational excellence methodologies, including Lean, TOC (Theory of Constraints), Six Sigma, WCM (World Class Manufacturing), and Supply Chain management. IMAM positions itself as the pioneer in introducing Toyota Production System, JIT, and Lean practices to Brazil, a heritage it reinforces through an annual Missão Japão immersion program conducted since 1985 (with 48 documented visits to Toyota) and through 100 published titles with 300,000+ books sold. The company maintains a magazine, LOGÍSTICA & SUPPLY CHAIN, reaching 100,000+ qualified readers.

The company's product portfolio spans five consulting practice areas (Supply Chain, Logistics and Intralogistics, Operational Excellence, Production Engineering, and Corporate Education) alongside a multi-format training catalog: open enrollment courses delivered in-person in São Paulo or live online, in-company customized training, tailor-made advisory-style programs, corporate academy build-outs, and a self-paced EAD platform. Pricing for open enrollment ranges from approximately R$1,590 (online) to R$6,500 (in-person Lean Specialization) per participant, while in-company engagements are quote-based. The flagship product is the 10-module Lean Specialization certification program. Notable named clients include Coca-Cola, Pfizer, Bosch, Siemens, DHL, Vale, Shell, Braskem, Gerdau, and Natura, with 1,500+ cumulative clients served across 45+ years.

IMAM generates revenue primarily through professional services: per-participant training fees and project-based consulting fees, supplemented by book/magazine publishing and the Missão Japão program. Its go-to-market is sales-led, using direct contact (phone, email, WhatsApp, web forms), content marketing via its blog and magazine, and direct outreach for in-company engagements. Operating geographies are limited to Brazil, and the company has no disclosed external investors, parent company, or M&A activity.

Name

IMAM

Legal name

IMAM CONSULTORIA S/A

Website

https://imam.com.br

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

251–500 employees

Short description

IMAM is a Brazilian consulting and training firm, founded in 1979, specializing in Lean, TOC, Six Sigma, and Supply Chain operational excellence methodologies for enterprise manufacturers and logistics companies across multiple verticals.

Ownership category

akta.pro rank

Product category

Management Consulting and Professional Training

NAICS

Management Consulting Services (54161), Management, Scientific, and Technical Consulting Services (5416), Professional and Management Development Training (61143), Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742), Services-Educational Services (8200), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL) (EDANAIAE)

Keywords

• Operational excellence consulting
• Lean manufacturing training
• Supply chain consulting
• Logistics training programs
• Corporate education services

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Training Services: IMAM generates revenue through open enrollment training courses (both in-person and online), in-company customized training programs, tailor-made training solutions, and EAD (recorded courses). Course fees are charged per participant with different pricing for online vs in-person formats.
2. Consulting Services: Revenue from consulting engagements across their five practice areas: Supply Chain, Logistics and Intralogistics, Operational Excellence, Production Engineering, and Corporate Education. Projects are delivered by their team of experienced consultants.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

IMAM is a Brazilian consulting and training company that delivers professional education programs and advisory services in Supply Chain, Logistics and Intralogistics, Operational Excellence (Lean, TOC, Six Sigma, WCM), Production Engineering, and Corporate Education. The company offers open enrollment courses (in-person and live online), customized in-company training, tailor-made programs, asynchronous EAD recorded courses, corporate academy development, and the Missão Japão international immersion program. Consulting services are delivered by senior practitioners across five practice areas to industrial and corporate clients.

Product overview

IMAM is a consulting and training company offering professional development programs in supply chain, logistics, and operational excellence. The portfolio includes open enrollment courses (Cursos Abertos), customized in-company training (Cursos In Company), asynchronous online courses (EAD), and tailor-made programs. The flagship product is the Especialização em LEAN, a comprehensive 10-module certification program. IMAM also provides consulting services across five practice areas: Supply Chain, Logistics/Intralogistics, Operational Excellence (Lean, WCM, TOC, 6 Sigma), Production Engineering, and Corporate Education. Additional offerings include the Missão Japão international immersion program, the Blog IMAM technical publication, and the Revista LOGÍSTICA & SUPPLY CHAIN magazine. The company also offers specialized technology courses covering WMS, TMS, digital transformation, Industry 4.0, AI applications, blockchain, and Big Data in supply chain contexts.

Differentiator

Problem solved

Functional benefit

Products and services

• Cursos Abertos (Open Enrollment Courses) Open enrollment training courses delivered on pre-defined dates throughout the year, available both in-person and via live online synchronous format with instructor interaction. Designed for individual professionals across companies and industries.
• Cursos In Company Customized training programs delivered to groups within a single organization, available in-person or online formats, tailored to specific company needs. Targeted at corporate clients seeking private cohort-based learning.
• Especialização em LEAN Comprehensive 10-module LEAN certification program delivered in an intensive one-week format, covering tools such as 5S, VSM, TPM, SMED, Kanban, Kaizen, Cells, Standardized Work, and Hoshin. The flagship LEAN program of IMAM.
• EAD - Cursos Online Gravados Asynchronous online courses accessible at any time, featuring video lessons, practical exercises, and articles on an intuitive e-learning platform (ead.imam.com.br). Created by experienced practitioners for individual self-paced learners.
• Tailor Made Training Customized In Company training format adapted to specific company needs, resembling advisory services where instructors conduct prior analysis to tailor content. Targets organizations requiring bespoke curricula.
• Academias / Escolas Corporativas Corporate academies developing content for platforms, metaverses, and other learning environments, covering both technical and behavioral topics for organizational workforce development.
• Formação Lean 6 Sigma Training program for LEAN 6 Sigma specialists covering analysis and problem-solving methodologies across integrated lean and six sigma disciplines.
• Consultoria em Supply Chain Strategic planning and management consulting for the entire supply chain across short, medium, and long term horizons, focusing on supplier chain optimization for enterprise clients.
• Consultoria em Logística e Intralogística Logistics and intralogistics consulting implementing best practices in technology and processes, covering internal logistics from receiving to shipping for industrial and distribution clients.
• Consultoria em Excelência Operacional Operational excellence consulting focusing on results by eliminating waste and valuing people, implementing methodologies such as LEAN, WCM, TOC, and 6 Sigma for enterprise transformation.
• Consultoria em Engenharia de Produção e Operações Production and operations engineering consulting for optimized resource dimensioning using advanced techniques and methods for industrial clients.
• Consultoria em Educação Corporativa Corporate education developing supply chain and operations professionals through corporate academies and learning tracks for organizations building internal training capability.
• Missão Japão International immersion program conducted since 1985 that takes Brazilian executives to Japan to learn best practices from leading companies and absorb the Japanese management model, the origin of Lean, Kaizen, and Just-in-Time.

Quantifiable outcome

• 500,000+ professionals trained since 1979
• +3 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators10 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Bain & Company: Global management consultancy whose Operations Practice overlaps with IMAM's enterprise supply chain and operational transformation engagements — broad incumbent competing for the same enterprise wallet.
• McKinsey & Company: Global management consulting giant with a broad operations practice that competes for enterprise operational excellence mandates — a broad incumbent rather than specialist peer.

Direct peers

• Kaizen Institute: Global consulting and training firm specializing in Lean, Kaizen, and Japanese management methods — directly comparable to IMAM's operational excellence practice and methodology heritage.
• TBM Consulting Group: US-based Lean and operational excellence consulting firm offering training programs and transformation engagements — directly comparable to IMAM's Lean Six Sigma and operational excellence offerings.
• Falconi: Brazilian management consulting firm focused on results-driven operational excellence and lean transformations — the closest direct domestic peer in the Brazilian operational excellence market.
• Lean Institute Brasil: Brazilian affiliate of the Lean Enterprise Institute dedicated to Lean thinking dissemination, training, and events — directly comparable as a Brazilian Lean training and education organization.
• Gemba Consulting: Lean and operational excellence consultancy offering hands-on transformation services — directly comparable to IMAM's consulting engagements across manufacturing and supply chain.
• Strategos: Strategy and Lean consulting firm combining strategic planning with operational excellence — comparable in its integration of training and consulting around lean methodologies.
• GBMP: US-based operational excellence training and consulting provider offering Lean, Six Sigma, and continuous improvement programs — directly comparable peer in professional/management training.
• PDCA Consultoria: Brazilian consulting firm specializing in Lean manufacturing, Six Sigma, and continuous improvement training — directly comparable peer for IMAM's training and consulting practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/IMAM_LOGISTICA
• Facebookfacebook.com/GrupoIMAM
• LinkedInlinkedin.com/company/imam

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMAM