Cupcakes

What Cupcakes does

Cupcakes is a privately held, for-profit bakery headquartered in Surrey, Canada, founded in 2002. According to available firmographic data, the company operates with a workforce in the 11-50 employee range and is categorized as a small business. Its stated business is the production and sale of cupcakes, and its registered web property is originalcupcakes.com. There is no disclosed information on product portfolio breadth (flavors, seasonal lines, complementary baked goods), pricing structure, store count, wholesale relationships, franchise arrangements, or distribution channels in the source data. The firm's own website, as captured during data aggregation, returned only a loading/verification page rather than substantive content, indicating either minimal investment in digital channels, a defunct or placeholder web presence, or a site protected behind a verification layer; this also limits any inference about e-commerce capability, online ordering, delivery partnerships, or digital marketing footprint. There is no disclosed ownership structure, parent company, investor base, or management team, and no regulatory, licensing, or compliance disclosures beyond standard small-business operation in British Columbia.

Name

Cupcakes

Website

https://originalcupcakes.com

Company type

Private

Founded year

2002

Headcount range

11–50 employees

Short description

Cupcakes is a Canadian bakery based in Surrey, Canada, founded in 2002, that produces and sells cupcakes. It operates as a private, for-profit small business with 11-50 employees and no disclosed digital storefront or customer base.

Ownership category

akta.pro rank

Product category

Specialty Bakery / Cupcakes

NAICS

Retail Bakeries (311811)

SIC

Bakery Products (2050), Retail-Eating Places (5812)

akta.pro primary industry

Cupcake Shops (THAFAGAG)

akta.pro secondary industries

Cake Shops & Custom Celebration Cakes (THAFAFAC), Dessert-First Bakeries (Cupcakes, Cookies, Brownies) (THAFAFAH)

Keywords

• Cupcake bakery
• Baked goods retail
• Specialty desserts
• Cupcake products
• Artisan bakery

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations

Core offering

Cupcakes is a bakery that makes and sells cupcakes. Founded in 2002, it operates a small-scale production and retail operation based in Surrey, Canada, with 11–50 employees. The company focuses on producing cupcakes as its core, single-line offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Cupcakes Baked cupcakes produced and sold directly to individual consumers from the company's Surrey, Canada bakery location. Available for retail purchase by walk-in customers.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Magnolia Bakery: Iconic New York-origin bakery famous for its cupcakes and classic American desserts, with multiple U.S. and international locations. Directly comparable to Cupcakes as a multi-unit specialty cupcake and dessert retailer.
• Sprinkles Cupcakes: Pioneering cupcake-focused chain and inventor of the cupcake ATM; comparable to Cupcakes as a premium, single-category cupcake retailer with a strong national brand.
• Georgetown Cupcake: Washington D.C.-based specialty cupcake chain with multiple East Coast locations and a strong TV-driven brand. Directly comparable as a multi-unit cupcake-only retailer.
• Sweet Tooth Cupcake Co. Canadian small-chain cupcake retailer with storefront and e-commerce channels. Comparable specialty cupcake positioning, scale, and product mix to Cupcakes.
• Carlo's Bake Shop: Celebrity-branded American bakery famous for cakes and cupcakes, with retail and shipping channels. Comparable as a premium specialty dessert retailer with strong brand and celebration-occasion positioning.
• Charm City Cakes: Duff Goldman-founded custom cake and cupcake shop with TV-driven brand recognition. Comparable as a specialty cupcake/cake retailer focused on custom celebration desserts and brand-led marketing.

Regional players

• Crave Cupcakes: Western Canadian specialty cupcake chain with locations across BC and Alberta. Most direct Canadian competitor to Cupcakes given overlapping Lower Mainland footprint.
• COBS Bread: Large Canadian bakery chain with hundreds of franchise locations across BC and Canada. Comparable as a Canadian multi-unit retail bakery competitor operating in the same Surrey/BC geography as Cupcakes.

Emerging players

• Milk Bar: Christina Tosi-founded dessert brand specializing in cakes, cookies, and signature soft-serve treats. Comparable as a modern, single-category specialty dessert retailer with brand-led national expansion.

Broad incumbents

• Tim Hortons: Dominant Canadian quick-service restaurant chain that sells baked goods, donuts, and desserts at massive scale across Canada. Comparable as a baked-goods retail competitor in Cupcakes' core Lower Mainland market, though with a much broader menu and footprint.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat1 record

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/originalcupcake
• Facebookfacebook.com/theoriginalcupcakes

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cupcakes