What Dunmar Moving Systems does

Dunmar Moving Systems is a Virginia-based, privately held transportation and storage services company operating since 1970 under the legal entity Centre Carriers Corp. From its Richmond, VA headquarters and additional branches in Roanoke, Norfolk, and Blacksburg, the company delivers residential and commercial moving services — local, long-distance (via its Allied Van Lines agency), corporate relocation, office and commercial moves, and specialty item handling (pianos, artwork, vehicles) — alongside freight and last-mile logistics. A significant portion of the business is the SMARTBOX sub-brand, which rents weatherproof 8'x7'x5' portable storage containers under a pay-as-you-go and monthly subscription model, with program variants for on-site, long-term climate-controlled, holiday, student, event, and commercial storage.

The company monetizes through five distinct revenue streams: professional-services fees for residential and commercial moves (with published local ranges of $750-$2,900 depending on home size), long-distance moving fees routed through the Allied network, subscription SMARTBOX storage ($79/month plus $79-$109 delivery), freight and last-mile transaction fees, and corporate relocation contracts. Distribution is direct-to-customer via phone, online quote calculators, Calendly-scheduled in-home estimates, and AI-powered chat and voice agents that handle initial inquiries, scheduling, and quote capture with human escalation on request. Marketing relies on a 370+ article blog for organic SEO, location-specific landing pages for each Virginia metro, community sponsorships (Richmond Strikers, Cap2Cap, Innsbrook After Hours, NAPO Richmond), and review-site presence rather than paid acquisition.

Technology footprint is light but targeted: the proprietary or vendor-provided AI assistant and voice agent provide NLP- and speech-driven customer service automation, while SMARTBOX containers themselves represent a differentiated physical product (ground-level, ventilated, wooden-frame construction). No public APIs, SDKs, mobile app, or proprietary fleet/logistics software are disclosed. The company operates as a horizontal-segmentation business serving a distributed SMB and residential long-tail customer base, with only one named enterprise logo (Children's Museum of Richmond) appearing in the available data.

Name

Dunmar Moving Systems

Legal name

Centre Carriers Corp

Website

https://dunmar.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

51–100 employees

Short description

Dunmar Moving Systems is a privately held Richmond, VA-based moving and storage company, founded in 1970 and operating as an Allied Van Lines agent. It serves residential and commercial customers across Virginia with local, long-distance, corporate relocation, freight, and SMARTBOX portable storage services.

Ownership category

akta.pro rank

Product category

Moving and Storage Services

NAICS

Used Household and Office Goods Moving (484210), Specialized Freight Trucking (4842), Warehousing and Storage (493), General Warehousing and Storage (49311)

SIC

Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220), Arrangement Of Transportation Of Freight & Cargo (4731), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Local Loading/Unloading with Company Truck (In-Town Transport) (HSAKAAAJ)

akta.pro secondary industries

Residential Portable Storage Container Rental & Moving (HSAKAIAA), Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE), Loading/Unloading Labor (Truck/Trailer) (HSAKAMAA), Portable Storage Container Packing/Loading & Unloading Labor Services (HSAKAIAF), Portable Storage Container Delivery, Pickup & Repositioning Services (HSAKAIAE), Portable Storage Container Long-Distance & Interstate Moves (HSAKAIAG)

Keywords

• Residential moving services
• Commercial moving
• Portable storage containers
• Long-distance moving
• Freight and logistics

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Residential Moving Services: Full-service and partial moving services for individuals and families, including packing, loading, transportation, and unpacking. Revenue generated through hourly or job-based pricing depending on move scope and distance.
2. Commercial and Corporate Relocation: Office and business moving services handling machinery, equipment, and furniture with specialized care for commercial clients.
3. SMARTBOX Portable Storage Rental: Rental of portable storage containers delivered to customer locations with pay-as-you-go monthly billing. Containers can be stored on-site or at company facilities. Revenue from delivery, pickup, and monthly storage fees.
4. Long-Distance Moving: Interstate and cross-country moving services through Allied Van Lines network partnership.
5. Freight and Logistics Services: Freight delivery and last-mile logistics services including transfer and storage capabilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Dunmar Moving Systems is a Virginia-based full-service moving and storage company offering local, long-distance, corporate relocation, and commercial moving services for households and businesses. Through its SMARTBOX sub-brand, it delivers DIY portable storage containers (8'x7'x5') for self-packing and on-site, long-term, or specialized storage. The company also provides freight delivery, last-mile logistics, packing services, and vehicle/specialty item transport as a licensed Allied Van Lines agent.

Product overview

Dunmar Moving Systems operates as a full-service moving company offering a comprehensive portfolio of residential and commercial moving services, storage solutions, and logistics capabilities. The core offering includes local and long-distance moves, corporate relocation, commercial moving, and freight services. A significant sub-brand is SMARTBOX, a DIY portable storage container service (8'x7'x5' containers) that provides flexible moving and storage options including on-site storage, long-term climate-controlled storage, and specialized programs for holiday, student, and event storage. The company also offers packing services, vehicle transport, and last-mile delivery as add-on services. Operating since 1970 as an Allied Van Lines agent, the company serves Richmond, Norfolk, Roanoke, and Blacksburg, VA.

Differentiator

Problem solved

Functional benefit

Brands

• SMARTBOX: Portable storage container service offering DIY moving and storage solutions. Containers measure 8'x7'x5' with 2,500 lb weight capacity. Provides on-site storage, long-term storage, and moving services for residential, commercial, and student use.

Products and services

• Local Moving Residential moving services within Richmond, VA and surrounding areas, covering apartments, houses, and local relocations. Targeted at individuals and families moving within the Richmond metro area.
• Long Distance Moving Interstate and cross-country moving services from Richmond, VA to out-of-state destinations, leveraging the Allied Van Lines network. Targeted at customers relocating beyond the Richmond metro, including from Short Pump and across Virginia.
• Corporate Relocation Business and employee relocation services including employee moves where homes are not yet ready, with flexible storage solutions. Targeted at businesses and HR/facilities teams coordinating employee relocations.
• Commercial Movers Office and commercial moving services with experienced movers handling office machinery, equipment, and furniture with care. Targeted at Richmond-area businesses needing office relocations.
• Residential Storage Secure storage services for household goods during moves, with flexible short-term and long-term options including climate-controlled facilities. Targeted at homeowners between moves or needing temporary storage.
• SMARTBOX Portable Storage Containers DIY moving and storage container service featuring 8'x7'x5' portable containers (2,500 lb capacity) delivered to homes or businesses; containers are weatherproof, ventilated, and can be stored on-site or at climate-controlled facilities. Targeted at budget-conscious movers seeking portable self-packing solutions.
• SMARTBOX Holiday Storage Seasonal storage program for holiday decorations, including delivery, annual storage, and re-delivery in November/December. Pricing: $109 initial delivery plus $79.99/month with minimum 9-month commitment. Used by customers such as Children's Museum of Richmond for Legendary Santa's holiday decorations.
• SMARTBOX Student Storage Temporary storage solution for college students during summer break; containers delivered to residence halls and stored in climate-controlled facilities. Targeted at Virginia college students needing affordable temporary storage between semesters.
• Logistics and Last Mile Delivery Premier transfer and storage services including last-mile delivery for packages from warehouses to final destinations. Targeted at shippers and businesses needing last-mile delivery in the Richmond area.
• Freight Delivery and Storage Freight delivery and storage services for goods and cargo, including unloading assistance to next destinations. Targeted at shippers needing regional freight handling in Virginia.
• Full Service Moving Comprehensive moving services including packing, unpacking, loading, transportation, and storage as an all-in-one solution. Targeted at customers who want end-to-end handling of their relocation.
• Special Item Moving Specialty moving services for pianos, artwork, grandfather clocks, pool tables, and vehicle transport. Targeted at customers with delicate, oversized, or high-value items requiring specialized handling.
• SMARTBOX Commercial Storage Business storage solutions including seasonal merchandise storage, construction container services, and mobile workshop options for contractors. Targeted at businesses needing flexible, mobile storage for inventory, events, or job sites.
• SMARTBOX Special Event Storage Short-term storage for events, trade shows, and charitable contributions; flexible container quantities from single containers to multiple units. Targeted at event organizers, trade show exhibitors, and nonprofits.
• SMARTBOX Deck & Patio Winter Storage Seasonal outdoor item storage for Richmond, Roanoke, Norfolk, and Blacksburg areas; containers delivered to store patio furniture, pool toys, and seasonal items through winter months. Targeted at homeowners needing winter storage of outdoor items.

Quantifiable outcome

• Over 50 years of moving and storage experience serving Virginia
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Richmond Community ToolBankminorGTM or Marketing Partner · 1 January 2015Nonprofit organization operating a 10,000 sq ft warehouse housing over 200 types of equipment and tools for volunteer access. Dunmar supports this organization as part of community outreach.
• Richmond StrikersminorGTM or Marketing Partner · 1 January 1975Nonprofit soccer organization committed to providing the Greater Richmond area with quality youth soccer programs since 1975. Dunmar supports this organization as community outreach.
• Allied Van LinescoreChannel Partner/ Reseller/ DistributorDunmar Moving Systems operates as an authorized Allied Van Lines agent, enabling them to provide nationwide moving services through the Allied network. This partnership provides access to established moving processes, nationwide coverage, and brand credibility for long-distance and interstate relocations. Allied Van Lines MC 15735, U.S. DOT No. 076235.
• SMARTBOXcoreStrategic or Co-development PartnerSMARTBOX is a portable storage container solution offered through Dunmar Moving Systems. SMARTBOX provides mobile storage containers (8'x7'x5') that Dunmar delivers, picks up, and stores at their facilities. This partnership allows Dunmar to offer DIY moving and storage solutions alongside traditional full-service offerings. SMARTBOX contact: [email protected].
• Cap2CapminorGTM or Marketing PartnerNonprofit organization developing the Virginia Capital Trail, a 50+ mile trail connecting Williamsburg to Richmond. Dunmar sponsors and supports this community initiative as part of their corporate social responsibility efforts.
• NAPO RichmondminorGTM or Marketing PartnerNational Association of Professional Organizers Richmond chapter - a community providing resources for productivity, organization, and life balance. Strategic alignment with SMARTBOX storage and decluttering services.
• Innsbrook After HoursminorGTM or Marketing PartnerPremier outdoor concert series serving Central Virginia. Dunmar sponsors this community entertainment event as part of local brand building.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• North American Van Lines: Sister brand within the same parent as Allied and United operating a similar agent-based interstate moving model. Comparable across long-distance household goods moving and agent economics.
• Bekins Moving Solutions: National household goods moving carrier with agency footprint analogous to Allied, competing for the same long-distance customer. Comparable logistics and storage capabilities.
• Atlas Van Lines: Interstate moving carrier with an agent network competing head-to-head with Allied, United, and North American for Dunmar's long-distance business. Comparable agent model and household goods scope.
• United Van Lines: Direct national competitor to Allied Van Lines and competing agent networks. Comparable across interstate moving, household goods transportation, and van-line agency partnerships.
• Allied Van Lines: National van line operator of which Dunmar is a local agent. Comparable across long-distance household goods moving, agent network economics, and customer acquisition funnels. Broad incumbent providing interstate services that Dunmar resells.

Emerging players

• 1-800-GOT-JUNK?: National hauling and junk removal franchise overlapping with Dunmar's bulk-item and outdoor hauling-adjacent services. Comparable franchise economics and residential customer base.

Direct peers

• JK Moving Services: Mid-Atlantic full-service mover and storage provider with technology-forward customer experience comparable to Dunmar's AI-powered intake and online quoting. Overlaps heavily in corporate relocation and storage.
• Gentle Giant Moving & Storage: Regional full-service moving and storage operator serving multiple U.S. metro areas with integrated storage, very similar to Dunmar's service mix. Closest direct competitor by business model and service breadth.
• PODS Enterprise: National portable storage container rental and moving company and the most direct competitor to Dunmar's SMARTBOX offering. Same DIY container model, comparable subscription pricing, and target customer overlap.
• Two Men and a Truck: Large multi-state residential and commercial moving franchise with local-agent model very similar to Dunmar's Allied Van Lines agency. Comparable size, customer mix, and service breadth including packing and storage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dunmarmoving
• Facebookfacebook.com/dunmarmoving
• LinkedInlinkedin.com/company/dunmar-moving

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dunmar Moving Systems