What Catapult does

Catapult CX Ltd is a UK-based, founder-led software engineering consultancy headquartered in London that delivers fixed-price, outcomes-based digital transformation services to regulated and mission-critical organisations. The firm serves clients across UK central government (HM Land Registry, Maritime and Coastguard Agency, Cabinet Office), tier-one financial services (HSBC, Aldermore Bank, Prudential, M&G), telecommunications (Vodafone, BT), and enterprise technology (Zoopla, Rocket Software, OAG Flights). Services span DevOps uplift and CI/CD optimisation, legacy modernisation and migration, identity and access management, Atlassian tooling consolidation, and security transformation, delivered under a structured Build. Operate. Transfer. engagement model that emphasises fixed-price commitments and clean client takeover of platforms and code.

Catapult's technology stack is intentionally vendor-agnostic, spanning front-end (React, Angular, Vue, Node.js, .NET), back-end (Python, Go, Java, Ruby, Rust, C#), major cloud providers (AWS, Azure, GCP, Kubernetes, Terraform), and observability tooling (Datadog, Dynatrace, Grafana, Splunk, Prometheus). Proprietary IP is concentrated in delivery frameworks — the Build. Operate. Transfer. model, Fixed Price Guarantee, and an AI service line that includes KnowledgeAgent (a private, RAG-based knowledge retrieval system with zero-hallucination design for regulated environments), AI Diagnostic (AI readiness assessment), Private AI deployments, Custom Agent and RAG Development, and an MLOps practice that optimises model training and infrastructure cost. The firm holds ISO 27001, Cyber Essentials Plus, and Crown Commercial Service Supplier status, supporting its regulated-buyer focus.

Revenue is generated exclusively through direct enterprise field sales of multi-year fixed-price professional services engagements, with no external venture capital or private equity backing disclosed. Catapult reports 400+ clients served over its operating history and claims to have enabled 2,000+ DevOps teams across client organisations. Distribution is fully direct, with no reseller, marketplace, or self-serve product channel; sales and marketing operate through content-led inbound (case studies, blog, expert guides), LinkedIn thought leadership, and earned media in UK technology publications, with consultation requests as the bottom-of-funnel conversion.

Name

Catapult

Legal name

Catapult CX Ltd

Website

https://catapult.cx

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Catapult is a UK-based, founder-led software engineering consultancy that delivers fixed-price, outcomes-based DevOps, legacy modernisation, and private AI services to regulated and mission-critical clients, including UK central government, tier-one banks, global telecoms operators, and enterprise technology firms.

Ownership category

akta.pro rank

Product category

IT & Digital Transformation Consulting

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371)

akta.pro primary industry

Developer Experience (DevEx) Tooling & Productivity Engineering (BPAEAKAM)

Keywords

• DevOps consultancy services
• Digital transformation consulting
• Agile engineering services
• Legacy modernisation services
• Private AI deployment services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services (Consultancy & Delivery): Catapult generates revenue through outcome-based, fixed-price professional services engagements. Services include DevOps uplift, legacy modernisation, CI/CD pipeline optimisation, private AI deployment, Agile transformation, security transformation, and Atlassian consulting. Engagements are scoped, priced, and delivered against agreed outcomes with no surprise billing. The Build. Operate. Transfer. model structures delivery from build through to operational handover.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Catapult CX is a UK-based agile and DevOps consultancy that delivers fixed-price, outcomes-based software engineering and digital transformation services to enterprises and government bodies. Its core offering centres on the proprietary Build. Operate. Transfer. engagement model, which combines collaborative build, managed operations, and clean client handover across DevOps uplift, CI/CD pipeline optimisation, legacy system modernisation, Atlassian tooling consolidation, MLOps, and private AI deployment (including its proprietary KnowledgeAgent RAG product). Engagements are scoped against agreed business outcomes rather than hours, with the team embedded directly into client engineering organisations.

Product overview

Catapult is an IT consultancy firm offering a portfolio of consulting services and AI-powered solutions. The core AI product is KnowledgeAgent, a RAG-based knowledge retrieval system delivering real-time, verifiable answers from organizational documents. The offering is organized into AI services (AI Advisory, AI Diagnostic, FAIR Data Assessment, Private AI, KnowledgeAgent, Custom Agent & RAG Development, MLOps), engineering practices (DevOps, CI/CD, Monitoring, Performance & Scaling), modernization services (Legacy Systems, Migrations, Insource Your Outsource), delivery services (Rapid Prototyping, Scale my MVP, Operational Digitalisation), and specialized practices for Atlassian, Government, and Identity & Access Management. The company operates a 'Build. Operate. Transfer.' delivery model with fixed-price guarantees.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Advisory Strategic advisory service providing guidance on AI adoption, governance, and implementation roadmaps for enterprise and government organisations.
• AI Diagnostic Readiness assessment evaluating organisational AI maturity across strategy, data quality, governance, and delivery capabilities, surfacing gaps and prioritising next steps for AI adoption.
• FAIR Data Assessment Evaluation of organisational data readiness for AI implementation against Findable, Accessible, Interoperable, Reusable (FAIR) principles.
• Private AI Secure deployment of AI capabilities within the client's own environment (on-premises or private cloud), ensuring no data leaves the client's boundary and aligning with FCA, GDPR and NHS compliance regimes.
• KnowledgeAgent Proprietary, context-aware AI knowledge retrieval system using RAG architecture to turn scattered organisational documents and legacy content into a trusted, searchable interface with zero hallucination and full audit traceability, designed for regulated environments.
• Custom Agent & RAG Development Custom development of autonomous AI agents and retrieval-augmented generation systems for complex enterprise workflows.
• MLOps (Experimentation to Dependable Production) End-to-end machine-learning operations service covering automated data pipelines, right-sized compute, image classification for training data, real-time feedback loops, and production model monitoring.
• DevOps Health Check & Uplift Evaluation and improvement of DevOps practices, pipeline efficiency, and delivery reliability to accelerate enterprise engineering output.
• CI/CD Pipeline Optimisation Streamlining of CI/CD pipelines to cut delays, reduce costs, and boost developer productivity across enterprise engineering organisations.
• Monitoring, Analytics & Alerting Observability-driven platforms and tooling to detect issues faster, reduce downtime, and improve user experience for enterprise engineering systems.
• Performance & Scaling Resilient architecture and SRE-led operations to boost stability, performance, and cost control for enterprise systems.
• Modernisation Readiness Review Assessment of readiness for modernising complex legacy systems, providing clarity and confidence on approach and risk.
• Legacy Systems Modernisation Modernisation of core legacy platforms to unlock flexibility, innovation capability, and faster movement for enterprise and government clients.
• Migrations Safe, structured migration of platforms, systems, or data with reduced cost and disruption, including rescue of failed prior migrations.
• Insource Your Outsource Transition programme taking clients from vendor dependency to autonomous in-house capability without service disruption or hidden costs.
• Identity & Access Management Review Review simplifying identity, reducing cost, and strengthening security through scalable IAM solutions across Auth0, Okta, and Entra ID.
• Trust & Verify Advisory Delivery insight replacing guesswork, providing decisive action on delivery issues through independent advisory.
• Rapid Prototyping & PoC Quick validation of ideas through prototypes and proof-of-concepts to win buy-in and reduce delivery risk.
• Scale my MVP Scaling of minimum viable products from traction to growth with robust architecture, faster delivery, and growth-ready infrastructure.
• Operational Digitalisation Transformation of fragmented, manual operational processes into smart, digital services supporting organisational growth.
• Atlassian Services Simplification of Jira, Confluence, and Bitbucket environments through secure migrations, clear licensing, and ongoing support across enterprise and government clients.
• Atlassian Excellence Review Review transforming the Atlassian tool stack into a driver of governance, growth, and confidence across the organisation.
• Licensing (Auth0, Okta, Atlassian) Licence optimisation and cost control across Auth0, Okta, and Atlassian platforms, including consolidation of duplicated seats and instances.
• Government Digital Services Modernisation of legacy systems and delivery of citizen-facing digital services that are compliant, resilient, and built to last under GDS-aligned standards.
• Alpha Stage Prototyping for Government Rapid exploration of complex service ideas at Alpha stage with evidence-backed prototypes following GDS service-standard practices.

Quantifiable outcome

• 91 hours saved per month through process improvements
• +39 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability9 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and supporting.

• AtlassiancoreChannel Partner/ Reseller/ DistributorCatapult is a Premier Atlassian Partner and Top Atlassian Partner (2020). They deliver Atlassian Excellence Reviews, Jira and Confluence migrations (Cloud and Server), licensing optimisation, and tool consolidation. Catapult has completed multiple large-scale Atlassian migrations including for Zoopla (consolidating acquired teams), a UK insurer (Jira Cloud to Server), and Aldermore Bank (Auth0 identity integration with Atlassian toolset).
• OktacoreTechnology or IntegrationCatapult provides identity and access management services across Auth0, Okta, and Entra ID. They have delivered multiple IAM reviews, migrations, and implementations involving Okta for enterprise clients in regulated industries. Okta licensing optimisation is listed as a core service offering.
• Auth0coreTechnology or IntegrationCatapult is an expert in Auth0 implementation and migration. Their most notable Auth0 engagement was the migration of 59,400 Aldermore Bank customers and 83,500 user profiles to Auth0, developing a first-of-its-kind custom solution to handle duplicate email addresses. Auth0 licensing optimisation is listed as a core service offering.
• SonatypesupportingTechnology or IntegrationSonatype is listed as a technology partner. Catapult's DevOps and security transformation engagements have incorporated Sonatype Nexus and Black Duck tooling for dependency management and vulnerability scanning, including at a Global Banking Institution (15,000+ engineers).
• GlobalSign by GMOsupportingTechnology or IntegrationGlobalSign is listed as a technology partner. Catapult leverages GlobalSign digital certificates for identity and security implementations, particularly in government and financial services environments where PKI and digital signing are required.
• TemposupportingTechnology or IntegrationTempo (Atlassian-ecosystem reporting and time-tracking tool) is listed as a technology partner. Catapult deploys Tempo as part of Atlassian stack implementations for enhanced planning visibility and reporting.
• DevOps InstitutesupportingOthersCatapult is a DevOps Institute Partner, delivering DevOps assessments and promoting DevOps Institute accreditations. Louise Cermak, Principal Consultant, is a DevOps Institute Ambassador. Catapult has partnered with DevOps Institute to deliver new DevOps assessment tools (SKILup DevOps Assessment).

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Valtech: Global digital transformation consultancy delivering agile engineering, platform modernisation, and AI services. Direct competitor on enterprise digital engineering engagements with comparable boutique-to-mid-market positioning.
• BJSS: UK-headquartered IT and engineering consultancy serving enterprise and government clients across financial services and the public sector. Overlaps on DevOps, cloud, and digital engineering delivery models with similar UK-regulatory specialisation.
• Kainos: UK-listed digital services firm with strong government, healthcare, and financial-services practices and significant DevOps/automation capabilities. Operates in the same regulated enterprise and public-sector niches as Catapult.
• AND Digital: UK-headquartered digital engineering consultancy of comparable size and culture, focused on agile software delivery and enterprise digital transformation. Closely matches Catapult's boutique positioning, engineering-led model, and UK-regulated client mix.
• Thoughtworks: Global technology consultancy renowned for DevOps, CI/CD, and modern engineering practices. Directly comparable on DevOps uplift, legacy modernisation, and AI-assisted delivery offerings, though at materially larger scale.

Broad incumbents

• Deloitte Digital: Big Four advisory and consulting arm with significant DevOps, cloud engineering, and AI implementation practices. Operates as a scale incumbent competing on enterprise transformation mandates in regulated sectors.
• Slalom: Global management and technology consulting firm with deep DevOps, cloud, and AI practices. Competes with Catapult for enterprise transformation mandates but operates at much greater scale with a broader service portfolio.
• Cognizant: Global IT services firm with large enterprise DevOps, cloud, and AI practices serving regulated banks, insurers, and governments. Competes on scaled transformation mandates where Catapult is typically subcontracted or out-benched.
• Accenture: Global systems integrator with extensive DevOps, cloud, and AI transformation practices serving the same tier-1 bank and FTSE enterprise buyers. Regularly competes with Catapult for large-scale transformation deals and offers broader consulting capabilities.
• Capgemini Engineering: Global digital and engineering services arm of Capgemini, with strong DevOps, cloud, and AI delivery capabilities. Overlaps with Catapult across regulated industries and large-scale transformation programmes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/catapult-cx
• Xx.com/catapultcx
• Facebookfacebook.com/catapultcx

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catapult