C G Jung Institue Of Chicago

What C G Jung Institue Of Chicago does

The C. G. Jung Institute of Chicago is a private, non-profit educational organization founded in 1976 and headquartered at 53 W. Jackson Blvd., Suite 438, in Chicago, Illinois. It functions as a training and continuing-education institute for analytical psychology, operating three core professional programs: the Analyst Training Program (ATP), the Jungian Psychotherapy Program, and the Jungian Studies Program. The Institute is certified by the International Association for Analytical Psychology (IAAP) to train Jungian analysts, accredited by the American Board for Accreditation in Psychoanalysis (ABAP), and approved by the Illinois Department of Professional Regulation as a CE sponsor for psychologists, social workers, marriage and family therapists, and professional counselors. It serves mental health professionals seeking certification, licensed practitioners needing continuing-education credits, individuals interested in Jungian psychology and personal development, and people searching for Jungian analysts through its directory.

The Institute's product portfolio spans long-cycle training, transactional public programming, on-demand CE, and content/media. Live courses and events are delivered online via Zoom or in person; self-study CE courses, audio and video downloads (225+ recordings), and curated compilations are sold through a WordPress/WooCommerce online store with Dropbox-backed delivery. The Jung Chicago Radio (Jungianthology) podcast exceeds 2 million downloads across 100+ episodes in branded series such as Jung in the World, Healing Cinema, and Jungian Ever After. A library catalog holds 3,000+ books and journals, the ARAS archive provides archetypal-symbolism research material, and a Google Maps-powered Find an Analyst directory supports therapist referrals. The technology stack is commodity (WordPress/WooCommerce, Zoom, Dropbox, Google Maps), with no proprietary platform, no AI/ML capabilities, and no public API.

The revenue model is a hybrid of training-program tuition, transactional course and download fees, annual membership dues, and donations. Live courses are priced $40-$325, self-study CE courses $19.99-$99.99, audio downloads $4.99-$124.99 (compilations up to $124.99), alongside annual memberships and donor-supported giving. Distribution is primarily direct-to-consumer through jungchicago.org, with global reach via digital delivery and Chicago-concentrated in-person training. With 1-10 employees, the Institute is a small, organizationally lean non-profit dependent on faculty, board governance, and volunteer/affiliated analyst networks.

Name

C G Jung Institue Of Chicago

Legal name

C. G. Jung Institute of Chicago

Website

https://WWW.JUNGCHICAGO.ORG

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

1–10 employees

Short description

The C. G. Jung Institute of Chicago, founded in 1976, is a private non-profit that trains and certifies Jungian analysts, delivers continuing education for mental health professionals, and sells Jungian-psychology courses, audio/video content, and memberships through its website and Jung Chicago Radio podcast.

Ownership category

akta.pro rank

Product category

Analytical Psychology Education and Training

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Corporate Learning & Training Content Development (EDAGAKAC)

Keywords

• Jungian analyst training
• Analytical psychology education
• Continuing education courses
• Psychoanalytic training programs
• Mental health professional development

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Training Program Fees: Revenue from analyst training programs, Jungian psychotherapy programs, and Jungian studies programs for professionals seeking certification and training in analytical psychology.
2. Live Courses and Events: Registration fees for live online and in-person courses and events offering continuing education credits. Prices range from $40 to $325 per course.
3. Self-Study CE Courses: Pre-recorded video and audio courses available for purchase for continuing education credits. Prices range from $19.99 to $99.99.
4. Audio and Video Downloads: MP3 audio downloads and video courses available for individual purchase from the online store. Individual items range from $4.99 to $124.99.
5. Membership Dues: Annual membership fees for access to member resources, community, and benefits.
6. Donations: Charitable donations from supporters of the Institute's mission and work.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The C. G. Jung Institute of Chicago is a non-profit educational and training institute that delivers certification-track training programs in Jungian/analytical psychology (Analyst Training Program, Jungian Psychotherapy Program, Jungian Studies Program), continuing education courses for licensed mental health professionals, live and recorded courses and events on Jungian topics, a digital store of audio and video lecture downloads, an annual membership community, and the Jung Chicago Radio podcast.

Product overview

The C. G. Jung Institute of Chicago operates as an educational and training institution offering a multi-tiered portfolio of programs and products. At its core are three professional training programs: the Analyst Training Program (ATP), the Jungian Psychotherapy Program, and the Jungian Studies Program, which provide structured education in analytical psychology. These training programs are complemented by public educational offerings including Live Courses and Events (delivered via Zoom) and Self-Study CE Courses for continuing education credits. The institute also maintains Jung Chicago Radio (the Jungianthology Podcast), which has exceeded 2 million downloads, alongside an extensive digital store offering over 225 audio downloads and video content organized into compilations. Additional services include a Find an Analyst geographic search tool, a library catalog with 3,000+ resources, the ARAS archetypal symbolism archive, and an annual membership program providing member benefits. The portfolio functions as an integrated educational ecosystem where formal training, continuing education, self-paced learning, and community resources support individuals ranging from aspiring analysts to general audiences interested in Jungian psychology.

Differentiator

Problem solved

Functional benefit

Products and services

• Analyst Training Program (ATP) A multi-year comprehensive training program for individuals seeking to become certified Jungian analysts, including clinical supervision, didactic coursework, and IAAP-aligned certification preparation.
• Jungian Psychotherapy Program A professional training program focused on Jungian approaches to psychotherapy, covering analytical psychology theory and clinical practice for mental health professionals.
• Jungian Studies Program An academic program exploring Jungian psychology, mythology, archetypal symbolism, and analytical psychology for professionals and interested learners.
• Live Courses and Events Real-time educational lectures, workshops, and seminars delivered online via Zoom or in-person on topics related to Jungian psychology, mythology, and personal development, with CE credits available.
• Self-Study CE Courses Pre-recorded educational courses available for on-demand viewing, offering continuing education (CE) credits for licensed psychologists, social workers, marriage and family therapists, and professional counselors.
• Audio Downloads Digital library of over 225 MP3 audio recordings from lectures, seminars, and courses by Jungian analysts covering archetypes, dreams, mythology, religion, and analytical psychology, delivered via Dropbox.
• Video Downloads Digital collection of video recordings from workshops and presentations on Jungian topics, including demonstrations and educational content.
• Compilations Curated bundles of related lectures and course series, such as the King, Warrior, Magician, Lover compilation, offered at discounted rates compared to individual purchases.
• Annual Membership Annual membership program providing access to a members-only area, member discounts on courses and downloads, and participation in the Jungian professional community.

Quantifiable outcome

• 2 million+ podcast downloads demonstrating broad reach and impact in Jungian education
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered core.

• International Association for Analytical Psychology (IAAP)coreOthersThe Chicago Society of Jungian Analysts, affiliated with the Institute, holds IAAP certification granting it the authority to train Jungian analysts. This is the primary international body governing analytical psychology training standards.
• American Board for Accreditation in Psychoanalysis (ABAP)coreOthersThe C.G. Jung Institute of Chicago is accredited as a psychoanalytic training institute by ABAP, providing accreditation recognition for graduates.
• Illinois Department of Professional RegulationcoreOthersThe Institute is an approved CE sponsor in Illinois for Psychologists, Social Workers, Marriage and Family Therapists, and Professional Counselors, enabling professionals to maintain licensure through Institute courses.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• C.G. Jung Institute of Los Angeles: Another IAAP-certified U.S. Jungian training institute, offering analyst training, public programs, and a public lecture series. It is a direct competitor in the U.S. market for trainee candidates and continuing education among West Coast mental health professionals.
• International School of Analytical Psychology Zürich (ISAPZ): An internationally recognized Zürich-based Jungian training school offering analyst training programs in English. It is a direct competitor for English-speaking candidates globally and is comparable in training program structure and international reach.
• Inter-Regional Society of Jungian Analysts (IRSJA): A U.S.-based society of Jungian analysts offering training through affiliated study groups. It is a direct peer in Jungian analyst training and continuing education, with overlapping target audience of mental health professionals seeking certification.
• Pacific Northwest Institute of Analytical Psychology: A smaller U.S. Jungian training institute offering certification programs. It is a comparable peer in analyst training, though at a smaller scale, and competes for trainee candidates in the western U.S.
• C.G. Jung Institute of Zürich: The original founding institute of Jungian training, based in Switzerland. It is the global reference standard for Jungian analyst certification and a direct peer in training program design, accreditation standing, and educational content offerings.
• C.G. Jung Institute of New York: The New York-based counterpart to the Chicago Institute, offering IAAP-certified analyst training, Jungian psychotherapy programs, and continuing education. It is one of the most clinically and academically comparable U.S. Jungian training institutes in scale and programmatic structure.

Emerging players

• Depth Psychology Alliance: An online community and content platform for depth psychology practitioners and enthusiasts. It is an emerging adjacent player that intersects with the Institute's audience and offers some overlapping continuing education and content, though without formal analyst training certification.

Broad incumbents

• New York Psychoanalytic Society & Institute: A leading psychoanalytic training institute offering certification and continuing education in psychoanalysis. It is a broader incumbent in the psychoanalytic training space and competes for mental health professionals seeking advanced certification, though it is not Jungian-specific.
• Pacifica Graduate Institute: A graduate school offering degrees with Jungian and depth psychology concentrations. It is a broader education provider competing for the same pool of students interested in Jungian-oriented graduate training, though it operates as a degree-granting institution rather than a specialized analyst training institute.
• National Psychological Association for Psychoanalysis (NPAP): A New York-based psychoanalytic training institute offering certificate programs and continuing education. It is a broader incumbent in the psychoanalytic training market and overlaps with the Chicago Institute's audience of practicing mental health professionals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/JungChicago

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about C G Jung Institue Of Chicago