A Touch of Love Home Care

What A Touch of Love Home Care does

A Touch of Love Home Care, LLC is a privately held, Connecticut-licensed non-medical home care agency founded in 2018 by Sean and Bridget Smith and headquartered at 386 Main Street, Middletown, Connecticut. The company delivers in-home caregiving services to seniors and families across Hartford, Middlesex, New Haven, and Upper Fairfield counties, with offerings that include personal care, companionship, medication reminders, meal preparation, transportation, light housekeeping, hygiene assistance, pet care, and round-the-clock care options ranging from four-hour visits to live-in and 24-hour coverage. Its service mix is purpose-built around three priority segments: seniors needing help with daily activities, individuals recovering from hospital stays, and people living with memory issues or cognitive changes — the last leveraging the founders' Certified Dementia Care Trainer credentials through the Alzheimer's Association.

The company's service delivery is augmented by a 24/7 virtual monitoring technology layer, deployed in partnership with Electronic Caregiver, that provides medication reminders, fall detection, emergency alerts, daily check-ins, GPS/cellular-based location tracking (Premier Series), and an interactive conversational virtual caregiver interface (Addison Care). This technology is positioned as a safety net between caregiver visits and is offered to all clients. The company also operates a structured caregiver recognition program (Caregiver of the Quarter, annual Caregiver of the Year) and produces the 'Aging Graciously and Hilariously' podcast, now in its second season with over 50 episodes, as a content marketing and thought leadership asset.

A Touch of Love generates revenue through professional services billed on a quote-based, pay-as-you-go model with personalized care plans, free no-commitment consultations, and free trial offers. Go-to-market is sales-led and direct-to-consumer: families reach the company via 24/7 phone (203-927-7543), website contact form, or referral networks within Connecticut communities. The company holds Connecticut DCP home care agency registration (HCA.0001432), is privately funded with no disclosed institutional investment or M&A activity, and operates as an owner-operated LLC with 101–250 employees.

Name

A Touch of Love Home Care

Legal name

A Touch of Love Home Care, LLC

Website

https://atouchoflovehomecare.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

A Touch of Love Home Care is a Connecticut-licensed, privately held non-medical home care agency founded in 2018 by Sean and Bridget Smith, serving seniors and families across four CT counties with in-home caregiving, dementia-specialized support, and 24/7 virtual monitoring via an Electronic Caregiver partnership.

Ownership category

akta.pro rank

Headquarters

HQ city

Middletown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. In-Home Non-Medical Care Services: Hourly or per-visit based non-medical home care services ranging from 4-hour to 24-hour visits. Services include personal care, companionship, medication reminders, meal preparation, transportation, and hygiene assistance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels11 records

Core offering

No substantive content was provided in the input to describe the company's core offering.

Product overview

A Touch of Love Home Care operates as a non-medical home care agency offering a unified service portfolio centered on in-home caregiving for seniors in Connecticut. The core offering consists of personalized care services spanning companionship, medication management, meal preparation, housekeeping, transportation, hygiene assistance, and round-the-clock care options ranging from 4-hour visits to live-in arrangements. The company differentiates through its Electronic Caregiver technology platform, which includes the Pro Health Series (24/7 emergency response and health monitoring), Addison Care (conversational virtual assistant), and Premier Series (GPS and cellular location tracking). This technology suite supplements human caregivers with 24/7 virtual monitoring, fall detection, and emergency alert capabilities. Services are available 7 days a week with visit durations from 4 hours to 24-hour care, primarily serving Hartford, Middlesex, New Haven, and Upper Fairfield counties in Connecticut.

Differentiator

Problem solved

Functional benefit

Brands

• Aging Graciously and Hilariously: Podcast co-hosted by Sean and Bridget Smith covering topics about aging, senior care, and living well

Named customers5 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Alzheimer's AssociationcoreStrategic or Co-development PartnerCompany owners Sean and Bridget Smith are Certified Dementia Care Trainers through the Alzheimer's Association, providing caregivers and families access to specialized training and resources for dementia care
• Connecticut ADRD CoalitioncoreStrategic or Co-development PartnerOwners Sean and Bridget Smith are active members of Connecticut's Alzheimer's Disease and Related Dementias (ADRD) Coalition, connected to latest research and best practices in dementia care
• Electronic CaregivercoreTechnology or IntegrationPartnership to provide Pro Health Series, Addison Care, and Premier Series virtual monitoring and emergency response technology for clients, including 24/7 emergency response, medication reminders, GPS tracking, and health vitals monitoring
• Aging Graciously and Hilariously PodcastminorOthersCo-hosted podcast in second season with over 50 episodes produced, providing thought leadership content on aging and caregiving topics

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Visiting Angels: National franchise providing non-medical in-home care for seniors including personal care, companionship, meal prep, and respite. Directly competes with A Touch of Love in the same category serving similar private-pay families in Connecticut and other U.S. markets.
• Home Instead (HomeWell): Large franchise network offering personal care, companionship, dementia care, and hospital-to-home transition services. Closely comparable business model with focus on senior memory support and family caregiver relief, overlapping A Touch of Love's specialty positioning.
• Comfort Keepers: Franchised in-home care agency providing personal care, companionship, transportation, and specialized dementia and transition care. Competes for the same private-pay senior market with overlapping service modules.
• BrightStar Care: Franchise offering both medical and non-medical home care including 24/7 support, dementia care, and personal care services. Directly comparable on service breadth and senior population served.
• Senior Helpers: National home care franchise specializing in Alzheimer's and dementia care, Parkinson's care, and personal senior care. Strongly comparable given A Touch of Love's dementia specialization and similar service portfolio.

Broad incumbents

• Bayada Home Health Care: Large multi-state home health and personal care services provider offering adult and pediatric home health, hospice, and personal care. Overlaps with A Touch of Love on personal care and senior services but operates at much greater scale across a wider portfolio.
• Amedisys: Public company providing home health, hospice, and high-acuity care across the U.S. Overlaps on home-based senior services including transitions of care, but operates as a large incumbent across a broader clinical portfolio.
• CareCentrix (formerly part of Centene): National manager of home-based care services including post-acute and personal care, working with health plans and providers. Adjacent to A Touch of Love's hospital-to-home transition offering but operates as a large B2B care manager rather than a direct caregiver agency.

Emerging players

• Honor Technology: Tech-enabled home care company combining software with local care provider networks to deliver in-home senior care. Comparable on the technology-augmented care model A Touch of Love pursues via Electronic Caregiver, but operates at venture-backed scale.

Regional players

• Connecticut Department of Public Health Licensed Home Care Agencies: Local Connecticut home care agencies licensed under the same DCP registration framework (e.g., HCA.0001432) that A Touch of Love operates within. These agencies compete directly for the same CT private-pay families, county-by-county referrals, and senior living community partnerships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/touchoflovellc
• Facebookfacebook.com/atouchoflovehomecare
• LinkedInlinkedin.com/company/a-touch-of-love-home-care-agency
• Instagraminstagram.com/atouchoflovehomecare
• TikToktiktok.com/@atouchoflovehomecare?lang=en
• Pinterestpinterest.ph/atouchoflovehomecarect

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A Touch of Love Home Care