Geoplace
GeoPlace LLP, jointly owned by the Local Government Association and Ordnance Survey, is the authoritative UK custodian of the National Address Gazetteer and National Street Gazetteer, assigning UPRNs to 42.8 million addresses and USRNs to 1.3 million streets across Great Britain for use by local authorities, central government, utilities, and the property sector.
- Company typePrivate
- Founded2011
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Geoplace does
GeoPlace LLP is a UK private limited liability partnership jointly and equally owned by the Local Government Association (LGA) and Ordnance Survey, established through the Data Co-operation Agreement effective 1 April 2012. The company is the sole authoritative custodian of the National Address Gazetteer (NAG) and the National Street Gazetteer (NSG), maintaining unique, persistent identifiers — the Unique Property Reference Number (UPRN) and Unique Street Reference Number (USRN) — for every addressable location and street in Great Britain. Its infrastructure currently covers 42.8 million addresses and 1.3 million streets, with 127,846 changes synchronised every six weeks across 538 contributing organisations, validated against 364 address checks and 550 street checks per record.
The company's core technology stack is GeoHub, a unified data platform that ingests feeds from local authorities, central government, Ordnance Survey, Royal Mail and the devolved administrations, alongside the DataVia API (WFS/WMS) and public-facing FindMyAddress and FindMyStreet services. Operating products include the National Address Gazetteer, National Street Gazetteer, DataVia API, the UPRN Integration Assessment Tool, Custodians' Helpdesk, Knowledge Hub, training programmes, and a Procurement Criteria Generation Tool. Strategic services include Streets Consultancy and Return-on-Investment Consultancy. Outputs flow to Ordnance Survey's AddressBase Premium and AddressBase Core commercial products and to OS Open UPRNs/USRNs under the Open Government Licence.
GeoPlace's go-to-market is structured through the Data Co-operation Agreement (DCA) with all 339 district, county and unitary councils in England and Wales and 175 local highway authorities. Revenue is generated through a mix of paid subscriptions (DataVia API access, NSG Direct Access for Contractors at £3,200+VAT per year, ABICS re-supply at £155+VAT per order beyond one free refresh per financial year), and consultancy services, with the bulk of demand anchored in the public sector under the Public Sector Geospatial Agreement (April 2020 to March 2030). The firm employs 101-250 people and is headquartered in London.
Geoplace firmographics
Firmographics- Name
- Geoplace
- Legal name
- GeoPlace LLP
- Website
- https://geoplace.co.uk
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- GeoPlace LLP, jointly owned by the Local Government Association and Ordnance Survey, is the authoritative UK custodian of the National Address Gazetteer and National Street Gazetteer, assigning UPRNs to 42.8 million addresses and USRNs to 1.3 million streets across Great Britain for use by local authorities, central government, utilities, and the property sector.
- Ownership category
- akta.pro rank
Geoplace industry classification
Industry- Product category
- Geospatial Address & Street Data Infrastructure
- NAICS
- Web Search Portals and All Other Information Services (51929)
- akta.pro primary industry
- Geocoding, Search & Place Data Platforms (BPAMANAC)
Keywords
Where Geoplace is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Geoplace business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Data licensing via Ordnance Survey: GeoPlace manages the authoritative address and street data that Ordnance Survey publishes through the AddressBase range of products (AddressBase Premium, AddressBase Core) and OS OpenData products including OS Open UPRNs and OS Open USRNs. AddressBase products are sold and licensed by Ordnance Survey. Under the Public Sector Geospatial Agreement (PSGA), public sector organisations access address data royalty-free. OS OpenData products are available free under Open Government Licence (OGL) for any purpose.
- DataVia API subscription: DataVia API provides paid WFS and WMS access to the full National Street Gazetteer specification. Pricing is quote-based; organisations must contact GeoPlace to discuss access and onboarding options.
- NSG Direct Access (Contractor) annual fee: Contractor Direct Access to the National Street Gazetteer carries an annual fee of £3,200 plus VAT. This service is available to organisations undertaking street works, highways maintenance, and traffic management on behalf of statutory undertakers or highways authorities.
- AddressBase Incremental Change Supply (ABICS) re-supply: Public sector bodies licensed to receive daily, weekly, or monthly AddressBase updates can request one free data refresh per financial year. Additional re-supplies within the same financial year cost £155 plus VAT.
- Consultancy services: GeoPlace offers streets consultancy services to local authorities and government bodies, providing expertise in transport and highways data use to deliver more efficient and cost-effective traffic schemes. Engagement is through direct contact with the GeoPlace team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | DataVia API paid access |
| Subscription | Annual | NSG Direct Access for contractors |
| Unit Pricing | Pay-as-you-go | AddressBase Incremental Change Supply (ABICS) re-supply |
| Freemium | Annual | Public sector free access via PSGA |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels10 records
Geoplace product offering
Product offeringCore offering
GeoPlace manages the UK's authoritative National Address Gazetteer (42.8 million UPRNs) and National Street Gazetteer (1.3 million USRNs), collating address and street data from 339 local authorities, 175 highway authorities, Ordnance Survey, Royal Mail, and devolved administrations. Its proprietary Unique Property Reference Numbers and Unique Street Reference Numbers provide permanent, stable identifiers that serve as the UK Government's mandated open standard for referencing property and street information. Data is distributed through Ordnance Survey's AddressBase product family, the DataVia WFS/WMS API, and free public-facing FindMyAddress and FindMyStreet services, supplemented by consultancy engagements with local authorities.
Product overview
GeoPlace is a Limited Liability Partnership jointly owned by the Local Government Association (LGA) and Ordnance Survey, responsible for collating, managing, and maintaining the primary UK authoritative geospatial address and street data on a national scale. The product portfolio centres on two core national gazetteer databases — the National Address Gazetteer (managing over 42 million UPRNs for addresses across the UK) and the National Street Gazetteer (NSG, holding USRNs for over 1.3 million streets in England and Wales). These datasets are made available through Ordnance Survey's AddressBase product family (AddressBase Premium and AddressBase Core), via the public-facing FindMyAddress and FindMyStreet search tools, and via the DataVia API (WFS/WMS format) for GIS integration. GeoPlace also provides supplementary services for local authorities including a Custodians' Helpdesk, Knowledge Hub, training programmes, and a Procurement Criteria Generation Tool. For local authorities, GeoPlace offers Streets Consultancy Services and ROI Consultancy Services. Address and street data synchronisation is maintained every 6 weeks from 538 contributing organisations. Additionally, GeoPlace hosts the annual GeoPlace Conference and Exemplar Awards programme.
Differentiator
Problem solved
Functional benefit
Products and services
- National Address Gazetteer The central authoritative database of all UK addresses, collated and maintained by GeoPlace from local authority, central government, Ordnance Survey, and Royal Mail data feeds. Defines 42.8 million addresses with UPRNs and underpins Ordnance Survey's AddressBase product family.
- National Street Gazetteer (NSG) The authoritative database of all streets in England and Wales, compiled from 175 local highway authorities' Local Street Gazetteers. Holds 1.3 million USRNs and supports coordination of street works across utilities and highway authorities.
- FindMyAddress A free public-facing online search tool allowing users to find the official address or Unique Property Reference Number (UPRN) for every property in Great Britain.
- FindMyStreet A free public-facing online search tool for England and Wales showing every street in the National Street Gazetteer, its official name, location, and maintenance responsibility.
- DataVia API A paid API service providing street data via Web Feature Service (WFS) and Web Mapping Service (WMS), giving access to the National Street Gazetteer specification including core street attribution and additional street data.
- AddressBase Premium Ordnance Survey's flagship addressing product providing a UPRN for every addressable location, authoritative local authority geospatial addresses, Royal Mail postcodes, cross-references to VOA data and OS MasterMap Topography and Highways Network, coordinates, and address classification. Jointly created by GeoPlace and Ordnance Survey and commercially distributed by Ordnance Survey.
- AddressBase Core A simplified, easy-to-use address data product providing all live addresses with weekly update frequency, single-line address structure, and cross-references to PAF and OS MasterMap, distributed by Ordnance Survey.
- Highways Network Street and road network data including USRNs, maintained in partnership with Ordnance Survey and distributed as part of OS MasterMap Highways Network products.
- UPRN Integration Assessment Tool An online self-assessment tool allowing local authority service managers to evaluate how well their service area and software are integrated with the UPRN, with graded outputs (1 to 4) and recommendations.
- Streets Consultancy Services Expert consultancy services focused on transport and highways data use, helping clients deliver more efficient and cost-effective traffic schemes and streetworks planning for local authorities and government bodies.
- Return on Investment Consultancy Services Consultancy services that demonstrate the return on investment of address and street data for local authorities, including ROI analysis reports and advisory engagements.
- Procurement Criteria Generation Tool A tool that generates tailored criteria statements for local authorities to use in defining tender requirements and evaluating supplier solutions for address-handling systems.
Quantifiable outcome
- £4 return on every £1 spent on address and street data (ROI analysis 2022)
- +6 more outcomes
Companies that use Geoplace
Customer profileNamed customers22 records
Segments6 records
Ideal customer profiles6 records
Geoplace technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Geoplace partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered founding/ownership, core, supporting, key ecosystem and strategic.
- Local Government Association (LGA)founding/ownershipGeoPlace LLP is jointly owned equally by the Local Government Association (LGA) and Ordnance Survey. The LGA represents councils in England and Wales and provides governance oversight and strategic direction for GeoPlace's role in the national address and street data infrastructure.
- Ordnance Surveyfounding/ownershipGeoPlace LLP is jointly owned equally by the Local Government Association (LGA) and Ordnance Survey. Ordnance Survey is the national mapping service responsible for marketing and distributing GeoPlace's address and street data through the AddressBase range of products and OS OpenData. GeoPlace supplies USRNs to OS for OS MasterMap Highways Network and OS Open USRNs.
- All 339 councils in England and WalescoreAll district, county, and unitary councils in England and Wales have statutory responsibility for naming streets and numbering properties. They create and maintain address and street data under the Data Co-operation Agreement (DCA) and supply change-only updates to GeoPlace monthly.
- 175 Local Highway Authoritiescore175 local highway authorities in England and Wales compile Local Street Gazetteers (LSGs) and submit street data to the National Street Gazetteer (NSG). This data is collected daily, validated and assured by GeoPlace.
- Improvement Service (Scotland)supportingThe Improvement Service works on behalf of the Scottish Government to provide address data from Scotland to GeoPlace for inclusion in the National Address Gazetteer.
- Land & Property Services (Northern Ireland)supportingLand & Property Services (LPS) maintains the Pointer address database for Northern Ireland and supplies address data to GeoPlace for inclusion in the National Address Gazetteer.
- Isle of Man GovernmentsupportingIsle of Man Government supplies address data for the Isle of Man to GeoPlace for inclusion in the National Address Gazetteer.
- Digimap (Channel Islands)supportingDigimap supplies address data for the Channel Islands to GeoPlace for inclusion in the National Address Gazetteer.
- Joint Authorities Group UK (JAG(UK))key ecosystemJAG(UK) represents organisations responsible for roads and streets in the UK, focusing on coordination of works for asset or utility network management on the highway. GeoPlace and JAG(UK) work closely to ensure local highway authorities work efficiently.
- Highway Authorities and Utilities Committee UK (HAUC(UK))key ecosystemHAUC(UK) brings highway authorities and utilities together to work safely and smartly to reduce the impact of street and road works. HAUC(UK) was established in 1986 and played a significant role in developing street works legislation. GeoPlace manages the National Street Gazetteer data that HAUC(UK) members use for works coordination.
- The Lettings Industry Council (TLIC)strategicTLIC and GeoPlace collaborate on promoting UPRN adoption in the lettings industry. TLIC published guidance on how UPRNs can improve safety and reduce costs, supporting landlord property quality improvement initiatives.
- Institute of Residential Property Management (IRPM)strategicIRPM works with GeoPlace and TLIC to drive UPRN adoption across the residential property sector. IRPM published a White Paper (September 2021) on 'The UPRN – what's in a number?' identifying challenges and opportunities for property industry adoption.
- The RED Foundation (Real Estate Data Foundation)strategicThe RED Foundation conducts research on data standards in real estate and advocates for UPRNs as a common denominator to tie different datasets together, solving systems challenges in the PropTech sector.
- UK PropTech AssociationsupportingOrdnance Survey and UK PropTech Association announced a partnership to drive digital transformation in the property industry, demonstrating how OS data and UPRNs can support PropTech innovation.
- Royal MailsupportingRoyal Mail supplies postcode and post town data to GeoPlace for integration into the National Address Gazetteer, supporting the linkage between UPRNs and delivery points.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Geoplace competitors and assessment
Company assessmentEmerging players
- Smartystreets: US-based address validation and geocoding API provider serving enterprise customers with similar address-data-as-a-service use cases. Comparable as a commercial address data services provider, though focused primarily on the US market.
- Loqate (GBG Group): Global address verification, geocoding, and data quality API provider. Comparable because it serves enterprise address data and validation use cases that overlap with UPRN/AddressBase adoption in insurance, retail, and PropTech.
Direct peers
- Ordnance Survey: UK national mapping agency and joint owner of GeoPlace. OS distributes GeoPlace's address data through the AddressBase range and operates OS MasterMap, making it the closest comparable — both build authoritative geospatial datasets, but OS is broader in scope while GeoPlace focuses on addressing and streets.
- Royal Mail (Postcode Address File - PAF): Royal Mail maintains the UK's most widely used address list (PAF) — historically the dominant UK address dataset before UPRN/AddressBase emerged. Both compete for the role of de facto UK address standard and serve overlapping enterprise and public-sector customers.
Broad incumbents
- Esri UK: UK arm of the global GIS software leader. Esri UK's ArcGIS platform consumes GeoPlace's NSG data via WFS/WMS (DataVia) and serves overlapping local authority and central government customers — adjacent rather than direct, but a key ecosystem participant.
- TomTom: Global location technology provider offering maps, geocoding, and APIs for enterprise and government customers. Comparable as a mapping and location data platform, though primarily focused on navigation and automotive use cases.
- HERE Technologies: Global location platform providing maps, geocoding, address data, and geospatial services to enterprise and public-sector customers. Comparable as a location data platform serving similar enterprise/government use cases, though HERE operates globally and across multiple verticals.
Regional players
- HM Land Registry: UK government body that registers property ownership and land title in England and Wales. Comparable as a UK public-sector authoritative property data source, often linked with UPRNs, and serves overlapping conveyancing and local authority customers.
- Improvement Service (Scotland): Scottish national body that supplies Scottish address data to GeoPlace's National Address Gazetteer. Comparable as a public-sector data custodian contributing to the UK address ecosystem, though focused on Scotland rather than England and Wales.
- Registers of Scotland: Scotland's land and property register. Comparable as a UK public-sector authoritative property data registry; works alongside GeoPlace's address and street data infrastructure for cross-border property referencing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Geoplace social profiles
Digital presenceGeoplace financial estimates
Financial estimateRevenue estimate
Valuation estimate
Geoplace leadership team
Management profileNumber of profiles
Profiles4 records
Geoplace funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Geoplace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Geoplace
What does Geoplace do?
GeoPlace manages the UK's authoritative National Address Gazetteer (42.8 million UPRNs) and National Street Gazetteer (1.3 million USRNs), collating address and street data from 339 local authorities, 175 highway authorities, Ordnance Survey, Royal Mail, and devolved administrations. Its proprietary Unique Property Reference Numbers and Unique Street Reference Numbers provide permanent, stable identifiers that serve as the UK Government's mandated open standard for referencing property and street information. Data is distributed through Ordnance Survey's AddressBase product family, the DataVia WFS/WMS API, and free public-facing FindMyAddress and FindMyStreet services, supplemented by consultancy engagements with local authorities.
Is Geoplace a public or private company?
Geoplace is a private company. It is classified as corporate owned and is currently operating.
When was Geoplace founded?
Geoplace was founded in 2011. It employs 101 to 250 people.
Where is Geoplace based?
Geoplace is headquartered in London, United Kingdom, in the Europe region.
How does Geoplace make money?
Five revenue lines are on record. Data licensing via Ordnance Survey is the primary driver. The others are dataVia API subscription, NSG Direct Access (Contractor) annual fee, addressBase Incremental Change Supply (ABICS) re-supply and consultancy services.
Who are Geoplace's main competitors?
Emerging players on record are Smartystreets and Loqate (GBG Group). Direct peers are Ordnance Survey and Royal Mail (Postcode Address File - PAF). Broad incumbents are Esri UK, TomTom and HERE Technologies. Regional players are HM Land Registry, Improvement Service (Scotland) and Registers of Scotland.
Does Geoplace have an API?
Yes. DataVia API provides street data collected by local highway authorities, delivered as a Web Feature Service (WFS) and Web Mapping Service (WMS). This enables access and use in various GIS applications. DataVia provides full access to the National Street Gazetteer specification including core street and junction-to-junction attribution plus additional street data. Access is via datavia.geoplace.co.uk; it is a paid service requiring initial contact with GeoPlace for access and onboarding. GeoPlace also provides a GeoHub system serving as a unified hub for address and street data, though no public developer-facing REST API is explicitly documented.
What industry is Geoplace in?
Geoplace's product category is Geospatial Address & Street Data Infrastructure. Its primary akta.pro industry code is BPAMANAC, Geocoding, Search & Place Data Platforms. Its NAICS code is 51929.