Fitour Voyages

What Fitour Voyages does

Fitour Voyages (legally SAS FITOUR VOYAGE AGENCE) is a privately held French retail travel agency network headquartered in Figeac, southwest France. Founded in 1989 as FIGEAC TOURISME by the Delbos family and rebranded to FITOUR in the 2000s, the company operates 18 physical retail branches across 8 departments in southwest France (Lot, Cantal, Corrèze, Dordogne, Haute-Garonne, Haute-Vienne, Gironde, Lot-et-Garonne) under the leadership of Director Virginie Delbos, representing a third-generation family business within the broader Groupe Delbos / Cars DELBOS corporate ecosystem. The firm sells packaged leisure travel — Circuits, Autotours, Séjours & Clubs, Croisières, Thalasso, Weekends, Summer Camp, signature Voyages FITOUR packages, and Voyages de noces — alongside bespoke 'sur-mesure' itinerary planning, with departures from 10 cities including Bergerac, Bordeaux, Brive, Limoges, Lyon, Marseille, Nantes, Paris, and Toulouse, and a global destination catalog spanning Europe, Asia, the Middle East, Africa, the Americas, the Caribbean, Oceania, and the Indian Ocean.

The product portfolio is supported by an annual Gazette FITOUR brochure (digitally hosted on Calameo with over 30,000 travel offers), a content blog, and the Prochain Départ podcast. Distribution combines direct in-person consultation at 18 branches, online booking and quote requests via fitour-voyages.com, and channel partnerships with Selectour (Figeac), FRAM (Ambassade FRAM), and tour operator Héliades. Revenue is generated through transaction fees and commissions on tour packages, custom travel bookings, and ancillary travel insurance add-ons; pricing is tour-specific (sample Ireland coach tour priced at €2,679 TTC per person for 8 days/7 nights with €857 single supplement and €90 cancellation insurance). The technology stack is a standard consumer web platform with no proprietary technology, no mobile app, and no AI/ML capabilities disclosed.

Adjacent operations are housed in three wholly owned subsidiaries: FITOUR Réceptif (incoming tourism), Travel & Jeunesse (youth and language travel), and Journées & Excursions (FITOUR Événements, group events and day trips). Together with the parent Cars DELBOS transport division, these subsidiaries extend the group's footprint into receptive ground operations and group logistics beyond the core retail agency business. Customers are individual consumers and small groups (school trips, corporate excursions, community travel), with testimonials referencing honeymoons, family holidays, and individual packaged trips to Malta, Italy, Lapland, and elsewhere. The company is privately held with no external institutional investors or funding rounds disclosed.

Name

Fitour Voyages

Legal name

SAS FITOUR VOYAGE AGENCE

Website

https://fitour-voyages.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Fitour Voyages is a third-generation family-owned French travel agency network operating 18 physical retail branches across southwest France, selling packaged tours, custom itineraries, and group travel to individual consumers departing from regional French cities.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Tour Operators (56152), Tour Operators (561520)

akta.pro primary industry

FIT & Private Tour Operators (Customized Day Tours) (THAKAEAC)

akta.pro secondary industry

Adventure & Expedition Custom Itinerary Planning (THAKAOAC)

Keywords

• Travel agency services
• Package tours sales
• Custom travel planning
• Cruise bookings
• Travel insurance distribution

Headquarters

HQ city

Figeac

HQ country

France

HQ region

Europe

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Tour Packages and Travel Services: Revenue generated from selling packaged tours (Circuits, Séjours, Clubs, Croisières, Thalasso, Weekends), custom travel planning, and related travel services. Both 'tout compris' (all-inclusive) and 'à la carte' (custom) travel options offered.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Fitour Voyages is a French regional travel agency that sells packaged tours, custom itineraries, cruises, thalasso stays, weekend getaways, honeymoon packages, and group travel to individual consumers. It operates 18 physical branches in southwest France and complements its retail network with an online booking and quote-request platform, distributing third-party tour-operator inventory under its own brand.

Product overview

FITOUR Voyages is a French travel agency network operating 18 branches across southwest France. The company offers a comprehensive portfolio of travel products centered around packaged tours and leisure travel services. Core offerings include Circuits (guided tours), Autotours (self-drive packages), Séjours & Clubs (resort stays), Croisières (cruises), Thalasso (wellness travel), Weekends (short getaways), and Summer Camp programs. The company also provides signature Voyages FITOUR packages, honeymoon packages, custom quote services for bespoke itineraries, and group event travel services. Supporting content includes the Gazette annual brochure, a blog with travel advice, and the Prochain Départ podcast. Travel insurance products are offered as add-on services. The agency operates as a traditional travel retailer, not a technology platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Packaged Tours (Circuits) Guided multi-stop tour packages sold to individual leisure travelers, sourced from third-party tour operators and distributed under the Fitour Voyages brand.
• Autotours (Self-Drive Tours) Self-drive independent travel packages including accommodations and route planning, targeted at travelers wanting flexibility without full guided service.
• Séjours & Clubs (Resort and Club Stays) Resort and club accommodation stays sold to individual travelers and families, typically all-inclusive or half-board packages at partner properties.
• Croisières (Cruises) Ocean and river cruise packages sourced from cruise operators and resold to individual cruise customers.
• Thalasso (Seawater Therapy Stays) Wellness and thalassotherapy stays at partner centers, targeted at leisure travelers seeking spa and seawater therapy experiences.
• Weekends & Short Breaks Short-duration leisure breaks and weekend getaways, typically 2-4 day packages to domestic and nearby European destinations.
• Summer Camp (Colonies de Vacances) Organized summer camps for children and adolescents, including themed stays (e.g., language, sports), targeted at parents booking on behalf of their children.
• Voyages FITOUR (Signature Tours) Signature branded tour series distinguishing Fitour Voyages' own curated itineraries from standard third-party tour-operator packages.
• Voyages de Noces (Honeymoon Packages) Specialized honeymoon and wedding-trip packages curated for couples, often combining multiple destinations and premium services.
• Group Travel (Voyages de Groupes) Coordinated group travel packages for clubs, associations, and informal groups, handled centrally with a single point of contact at the agency.
• Sur Mesure (Custom Travel) Bespoke travel planning service where advisors build fully customized itineraries based on individual customer preferences, destinations, and budget.
• Travel Insurance (Assurances Voyages) Travel insurance products sold alongside package bookings to protect travelers against cancellation, medical, and other travel-related risks.
• Événements FITOUR (Hosted Events) Themed hosted events and travel experiences organized under the Fitour Voyages brand, such as themed evenings or partner presentations at branch locations.

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record.

• SpeedMedia ServicesOthersWebsite hosting and development partner. Responsible for site design and technical maintenance of fitour-voyages.com.
• FlatchrTechnology or IntegrationRecruitment platform used for publishing job listings including positions for Group Excursion Assistant, Point of Sale Manager, and Travel Advisor roles.
• SelectourChannel Partner/ Reseller/ DistributorFranchise/network partnership. One location operates as 'Selectour Figeac' branded agency, utilizing Selectour's brand identity and distribution agreements.
• FRAM (Ambassade FRAM)Channel Partner/ Reseller/ DistributorMultiple agencies operate as 'Ambassade FRAM' branded locations, utilizing FRAM's brand, product catalog, and tour operator relationships for distribution.
• HéliadesChannel Partner/ Reseller/ DistributorTour operator partner. FITOUR promotes and sells Héliades products including the 'Échappée Maya' Mexico program.
• Cars DELBOS (Parent Group)Strategic or Co-development PartnerParent company/holding entity. FITOUR is part of the Group Delbos network which includes transport services, receptive France operations, group travel, and passenger transport divisions.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Evaneos: French online marketplace connecting travelers with local DMCs for bespoke trips. Overlaps directly with FITOUR's 'Sur-mesure' (custom quote) and FITOUR Réceptif (DMC) businesses, but uses a digital platform model rather than physical branches.
• Voyage Privé: French-origin members-only online travel club selling discounted high-end packages. Comparable in target customer (premium leisure travelers) and product mix but pure digital and operating at much larger scale than FITOUR.

Broad incumbents

• Héliades: French tour operator specializing in Mediterranean, Caribbean, Indian Ocean, and long-haul sun destinations. FITOUR explicitly distributes Héliades products (e.g., 'Échappée Maya'). Comparable in product overlap but operates at the wholesale/tour-operator layer, not retail.
• FRAM: One of France's largest tour operators, with whom FITOUR operates co-branded 'Ambassade FRAM' branches. Overlaps in product (Circuits, Séjours, Clubs, Croisières) but FRAM is a wholesale tour operator, not a retail agency; FITOUR is a distribution partner.
• TUI France: French arm of Europe's largest integrated tour operator and airline group. Sells many of the same product categories as FITOUR (circuits, clubs, cruises) but at continental scale and with owned hotels, cruise ships, and airlines.
• Club Med: French-founded global operator of all-inclusive resort villages. Overlaps with FITOUR's 'Séjours & Clubs' product category but operates owned resorts; FITOUR is a reseller channel for similar club-style products in France.

Direct peers

• Selectour: French national travel-agency cooperative network to which FITOUR already belongs via the 'Selectour Figeac' branch. Most direct comparability: same retail travel agency model, similar packaged-tour resale, and overlapping supplier relationships across France.
• Carrefour Voyages: Travel-agency network attached to Carrefour hypermarkets in France. Same packaged-tour / bespoke-quote retail model as FITOUR, leveraging a parent retailer's footfall and customer base across a national footprint.
• Voyages E.Leclerc: Travel agency and tour-operating arm of the E.Leclerc retail group in France. Comparable retail travel agency business selling packaged tours and cruises, with the key difference of being backed by a large national retailer with substantially greater scale.
• Havas Voyages: Major French retail travel-agency network with several hundred branches nationwide. Comparable in core business (packaged tours, cruises, bespoke travel) but at significantly larger national scale than FITOUR's southwest France footprint.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/FitourVoyages
• Facebookfacebook.com/fitourvoyages
• LinkedInlinkedin.com/company/fitour-voyages

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fitour Voyages