MIKA
MIKA operates MYMIKA, a digital closet platform that lets fashion-conscious consumers organize their wardrobes and track sustainable fashion consumption, founded in 2012 in New York and backed by early-stage investors including Plug and Play and Hillsven Capital.
- Company typePrivate
- Founded2012
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
MIKA firmographics
Firmographics- Name
- MIKA
- Website
- https://mikalook.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MIKA operates MYMIKA, a digital closet platform that lets fashion-conscious consumers organize their wardrobes and track sustainable fashion consumption, founded in 2012 in New York and backed by early-stage investors including Plug and Play and Hillsven Capital.
- Ownership category
- akta.pro rank
Where MIKA is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
MIKA business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales
MIKA product offering
Product offeringCore offering
MIKA operates MYMIKA, a digital closet platform that enables users to digitize, organize, and manage their wardrobe. The platform supports sustainable fashion consumption by helping users track and plan their clothing use. The offering is positioned as a technology-driven solution for individual consumers interested in wardrobe organization and reducing fashion waste.
Differentiator
Problem solved
Functional benefit
Products and services
- MYMIKA
Companies that use MIKA
Customer profileSegments1 record
Ideal customer profiles1 record
MIKA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MIKA partnerships and signals
Strategic signalScale indicators3 records
MIKA competitors and assessment
Company assessmentDirect peers
- Whering: UK-based digital closet app that lets users digitize and organize their wardrobe, plan outfits, and track cost-per-wear. Directly competes with MIKA's MYMIKA platform in the digital wardrobe category.
- Indyx: Digital wardrobe platform aimed at stylists and consumers, with a focus on circular and sustainable fashion. Closely comparable to MIKA's sustainable-consumption positioning.
- Save Your Wardrobe: Digital wardrobe management app with integrated care, repair, and resale services. Comparable feature set around wardrobe digitization plus sustainability, similar to MYMIKA's value proposition.
- Stylebook: Long-standing iOS digital closet app for cataloging clothing and planning outfits. Comparable as a core closet-organization tool with similar functional scope to MYMIKA.
- Cladwell: Wardrobe organization and outfit recommendation app that combines closet management with stylist-style outfit suggestions. Closely aligned with MIKA's digital closet + stylist-curated looks model.
- Acloset: Mobile-first digital closet and outfit planner popular across Asia, including Taiwan and other East Asian markets. Closest direct competitor given MIKA's Taiwan focus and overlapping wardrobe-organization feature set.
Broad incumbents
- Stitch Fix: Public apparel styling and personalization company that uses data-driven stylist curation. Relevant comparable for MIKA's expert-stylist curation layer, though Stitch Fix is broader and operates at significantly larger scale.
Emerging players
- Finery: Digital wardrobe and outfit-planning tool. Comparable as a digital closet platform, though it has pivoted in recent years; overlaps with MIKA on core wardrobe-management functionality.
Market position
Customer concentration
MIKA social profiles
Digital presenceMIKA financial estimates
Financial estimateRevenue estimate
Valuation estimate
MIKA leadership team
Management profileNumber of profiles
Profiles1 record
MIKA funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MIKA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MIKA
What does MIKA do?
MIKA operates MYMIKA, a digital closet platform that enables users to digitize, organize, and manage their wardrobe. The platform supports sustainable fashion consumption by helping users track and plan their clothing use. The offering is positioned as a technology-driven solution for individual consumers interested in wardrobe organization and reducing fashion waste.
Is MIKA a public or private company?
MIKA is a private company. It is classified as venture growth investor backed and is currently operating.
When was MIKA founded?
MIKA was founded in 2012. It employs 11 to 50 people.
Where is MIKA based?
MIKA is headquartered in New York, United States, in the North America region.
Who are MIKA's main competitors?
Direct peers on record are Whering, Indyx, Save Your Wardrobe, Stylebook, Cladwell and Acloset. Stitch Fix is listed as a broad incumbent. Finery is listed as an emerging player.
Does MIKA have an API?
No public API is recorded for MIKA.