ZeroUno
ZeroUno is an Italian B2B digital media portal (operated by Nextwork360 S.r.l.) publishing ICT and digital transformation editorial content, whitepapers, webinars, podcasts, and events for CIOs and IT directors across Italy.
- Company typePrivate
- Founded2006
- HeadquartersMilano, Italy
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What ZeroUno does
ZeroUno is a B2B digital media company, operated under the legal entity Nextwork360 S.r.l., that publishes editorial content targeted at CIOs and IT directors in Italy. Founded in 2006 as a technology magazine, ZeroUno transitioned in 2013 into a comprehensive digital communication system anchored on www.zerounoweb.it, a portal serving as a reference point for Italian IT decision-makers on topics including artificial intelligence, big data, cybersecurity, cloud computing, data centers, IoT, and digital transformation. The offering has expanded into multiple content formats: a web portal with eight vertical channels (AI, Big Data, Cybersecurity, Cloud Computing, Data Center, IoT, VitaDaCIO, Agile4Executive), the 360ON podcast, a whitepaper library, on-demand and live webinars, in-person events (including the Tech Excellence and Nextwork360 event series), topic-specific newsletters, and a Resource Center. The platform also hosts localized Italian versions of TechTarget's SearchDataCenter and SearchSecurity channels under a content partnership. Editorial workflow is augmented by Generative AI tooling, and articles expose an AI assistant feature for summaries and extended exploration.
The business model is a two-sided B2B media model. Editorial content, articles, and newsletters are free to access, while monetization is inferred to flow from the vendor side of the market: ICT technology vendors targeting Italian enterprises purchase premium placements including sponsored whitepapers, webinars, event sponsorships, and likely native/editorial advertising to reach ZeroUno's CIO audience. Pricing is not publicly disclosed, and the portal is gated only by a free registration requirement for premium resources. Distribution combines direct traffic to zerounoweb.it with amplification through LinkedIn, X/Twitter, Facebook, YouTube, RSS, and email. ZeroUno operates as part of the Nextwork360 network, Italy's largest B2B media network dedicated to digital transformation and business innovation, and is headquartered at Via Moretto da Brescia 22, Milan, with an editorial team of 11-50 employees.
ZeroUno firmographics
Firmographics- Name
- ZeroUno
- Legal name
- Nextwork360 S.r.l.
- Website
- https://zerounoweb.it
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ZeroUno is an Italian B2B digital media portal (operated by Nextwork360 S.r.l.) publishing ICT and digital transformation editorial content, whitepapers, webinars, podcasts, and events for CIOs and IT directors across Italy.
- Ownership category
- akta.pro rank
Where ZeroUno is headquartered
LocationHeadquarters
- HQ city
- Milano
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
ZeroUno business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Distribution channels2 records
Marketing channels8 records
ZeroUno product offering
Product offeringCore offering
ZeroUno operates a B2B digital media portal (www.zerounoweb.it) that delivers ICT news, analysis, case studies, whitepapers, webinars, podcasts, and in-person events targeted at Italian CIOs and IT decision-makers. The portal covers digital transformation topics including AI, Big Data, Cybersecurity, Cloud Computing, IoT, and Data Center trends, and serves as a content and lead-generation platform connecting technology vendors with enterprise IT buyers in Italy.
Product overview
ZeroUno is a B2B digital media portal operated by Nextwork360 S.r.l., serving as the reference point for CIOs and IT professionals in Italy. The offering is structured as a unified digital media platform with multiple content channels and services. The core product is the ZeroUno Web Portal (www.zerounoweb.it) which delivers ICT news, analysis, and insights. Supporting this are vertical content channels covering AI, Big Data, Cybersecurity, Cloud Computing, Data Center, IoT, and executive topics; the 360ON Podcast for audio content; a Whitepaper library with downloadable research reports; Webinar and Eventi services for virtual and in-person educational content; a Newsletter service with topic-specific subscriptions; TechTarget channels providing Italian coverage of enterprise IT topics; and a Resource Center curating case studies and technical resources. The portal experiments with Generative AI as an intelligent assistant for content production.
Differentiator
Problem solved
Functional benefit
Brands
- 360ON Podcast: ZeroUno's podcast series covering technology and business topics
- TechTarget Channels
- Resource Center
Products and services
- ZeroUno Web Portal The main B2B digital portal providing ICT news, analysis, and insights targeted at Italian CIOs and IT professionals. Serves as the reference point for digital transformation topics including AI, Big Data, Cybersecurity, Cloud Computing, and IoT.
- 360ON Podcast A podcast channel featuring discussions on technology trends, digital transformation, cloud computing, AI, cybersecurity, smart working, and ICT topics relevant to Italian enterprises.
- Whitepaper Library Downloadable research reports and market studies on ICT topics including business automation, ERP cloud migration, AI marketing strategies, customer experience, cybersecurity compliance (NIS2 directive), and digital manufacturing. Available to registered users as premium content.
- Webinars Online seminars and virtual events covering technology topics, digital transformation strategies, and ICT best practices for enterprise audiences, often featuring vendor-sponsored content and industry expert speakers.
- Eventi (In-Person Events) In-person events and conferences for IT professionals including the annual Tech Excellence and Nextwork360 event series, featuring discussions on technology trends and innovation.
- Email Newsletter Service Email newsletter service providing weekly news, insights, and interviews on ICT topics. Users can subscribe to general or vertical channels including Internet of Things and Big Data 4 Innovation themed editions.
- TechTarget Channels (SearchDataCenter, SearchSecurity) Italian translations and local coverage of TechTarget's enterprise technology content focused on data center infrastructure and cybersecurity topics, distributed through partnership with TechTarget.
- Resource Center Curated collections of resources including case studies, whitepapers, and research on topics such as IIoT connectivity, cybersecurity for manufacturing, and open-source application architectures.
Companies that use ZeroUno
Customer profileSegments2 records
Ideal customer profiles2 records
ZeroUno technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
ZeroUno partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- TechTargetminorZeroUno hosts TechTarget content channels including SearchDataCenter and SearchSecurity, providing specialized IT infrastructure and security content to its Italian audience.
- Nextwork360coreZeroUno is part of the Nextwork360 network, the largest network in Italy of B2B publications focused on Digital Transformation and Business Innovation. Nextwork360 includes multiple specialized publications across ICT, finance, healthcare, and other verticals. Nextwork360 is operated by Nextwork360 S.r.l., headquartered at Via Moretto da Brescia 22, Milano.
Recent moves6 records
Expansion highlights4 records
ZeroUno competitors and assessment
Company assessmentRegional players
- Computer Weekly: Long-established UK B2B IT publication targeting CIOs and IT decision-makers with news, analysis, and vendor content. Operates in a different geography than ZeroUno but follows a near-identical editorial-to-events monetization model.
- Heise Online: Leading German-language IT and technology media outlet covering enterprise IT, security, and digital transformation. Comparable editorial depth, audience profile, and ad/sponsorship-based monetization in a different (DACH) market.
Broad incumbents
- The Register: Global enterprise IT news and analysis site covering CIO, data center, security, and software topics. Comparable to ZeroUno in audience (enterprise IT decision-makers) and format (specialized editorial + vendor content), though English-language and global.
- TechTarget: Global B2B technology media and purchase-intent data platform for enterprise IT buyers; a direct content partner of ZeroUno and the benchmark for how a large English-language ICT publisher monetizes CIO audiences. Highly comparable business model, with ZeroUno effectively serving as its Italian-language counterpart.
- CIO.com (Foundry / IDG): Flagship CIO-focused B2B media brand from Foundry/IDG, covering enterprise technology strategy, leadership, and digital transformation for global CIOs. Direct functional peer to ZeroUno's CIO-focused editorial mission, though at much larger global scale.
Direct peers
- Digital4 (ZeroUno network): Italian B2B publication in the Nextwork360 network covering marketing, customer experience, and digital transformation. Direct domestic peer to ZeroUno, sharing the same parent network, audience overlaps, and CIO/IT decision-maker readership in Italy.
- ICT&Strategy: Italian B2B media and events brand focused on enterprise ICT strategy, innovation, and digital transformation. Direct competitor in the Italian CIO readership and event-sponsorship market.
- Data Manager (Italy): Italian B2B media outlet focused on data management, analytics, and enterprise IT. Closest direct domestic competitor to ZeroUno in the Italian CIO/IT decision-maker segment, with overlapping topics and similar monetization model.
- Programmazione.it (Nextwork360): Italian B2B publication dedicated to software development, programming, and enterprise IT. Sister title in the Nextwork360 network, with a closely related CIO/IT decision-maker audience.
Emerging players
- IDG Connect: B2B tech content marketing and demand-generation arm of Foundry/IDG producing sponsored and custom content for enterprise IT vendors. Comparable to ZeroUno's whitepaper, webinar, and vendor-content offerings but at global scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
ZeroUno social profiles
Digital presenceZeroUno financial estimates
Financial estimateRevenue estimate
Valuation estimate
ZeroUno leadership team
Management profileNumber of profiles
Profiles2 records
ZeroUno funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ZeroUno M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ZeroUno
What does ZeroUno do?
ZeroUno operates a B2B digital media portal (www.zerounoweb.it) that delivers ICT news, analysis, case studies, whitepapers, webinars, podcasts, and in-person events targeted at Italian CIOs and IT decision-makers. The portal covers digital transformation topics including AI, Big Data, Cybersecurity, Cloud Computing, IoT, and Data Center trends, and serves as a content and lead-generation platform connecting technology vendors with enterprise IT buyers in Italy.
Is ZeroUno a public or private company?
ZeroUno is a private company. It is classified as corporate owned and is currently operating.
When was ZeroUno founded?
ZeroUno was founded in 2006. It employs 11 to 50 people.
Where is ZeroUno based?
ZeroUno is headquartered in Milano, Italy, in the Europe region.
Who are ZeroUno's main competitors?
Regional players on record are Computer Weekly and Heise Online. Broad incumbents are The Register, TechTarget and CIO.com (Foundry / IDG). Direct peers are Digital4 (ZeroUno network), ICT&Strategy, Data Manager (Italy) and Programmazione.it (Nextwork360). IDG Connect is listed as an emerging player.
Does ZeroUno have an API?
No public API is recorded for ZeroUno.